Meaty Chili Garlic

Submitted by:
Anna Marie Bacungan
Cristine Joy Ocampo
Joan Pauleen Sarrosa
Eloisa Alcantara
Jamaica Damasco
Maria Christine Joy Lalaquit
Melbeth Aera Celeste
Helen Bastilo
Kimberly De Leon

Submitted to:
Ms. Shyeleen Nuńez

I. INTRODUCTION
A fabulous hot sauce of Chinese or Vietnamese origin but now with a twist. Chili
Garlic Sauce is made to spice-up your taste buds and make your snacks more
enjoyable. The principal ingredients are chili, garlic, and vinegar. Chili Garlic sauce
is surefire to convert or renovate any meal into a bold, aromatic and healthy culinary
experience. Chili Garlic is an enticing mingle of coarsely ground chilies and garlic. It
has a full bodied essence that will make your mouth water. It can be made by adding
corn flour paste to the Chili Garlic Paste.
 Made from succulent thin-skinned ripe red chili peppers and the freshest white
garlic in the golden ration. It has a delicious smooth crimson sauce rich with zesty
garlic that I sweet and spicy at the same time. This versatile blend is ideal for
bringing out the tastes of individual ingredients, especially for seafood, poultry,
vegetables and boodles varieties
Meaty Chili Garlic sauce is a small business that aims to serve and sell a
delicious chili garlic sauce that is flavored with a cubes of chicken or pork.
Nowadays hot sauces are widely traded because people like them, they spice up
foods and give a unique aroma to different types of food.
Homemade Chili Garlic Sauce flavored with chicken or pork is incredibly easy to
make and a simple way to enhance the flavors of any dish. It is great used as a
dipping oil for artisan bread, added to pasta dishes, drizzled in soups, sauces, or on
pizza. Your creativity is the only limiter when it comes to using this flavored Chili
Garlic Sauce.
Our chili sauce business is making sweet, spicy, sour and different flavors of chili
sauces for the people of Alaminos. As we observe, there are a lot of chili sauces
being sold in the market. So in order to get more customers, we would like to sell it
in different cities at town in Pangasinanand make a sauce that stands-out from the
competition locally.
We want to make more people aware of our business. These are some ways for
them to know, one is our website, and some other social medias like our Facebook
page. Marketing and advertising group is currently working on our website and
putting information about our business into some social medias, so people can get
some ideas about our business and our process even though we don’t have the
product yet.

II. THE BUSINESS

Condiments are needed to make your food more Enjoyable and delicious to eat,
therefore this meaty chili garlic is a perfect combination for you meal.
NAME OF THE BUSINESS
Meaty Chili Garlic
 Product
People nowadays loves to eat spicy delicious foods, that why we come up with
the idea to make a business selling a condiment product named Meaty chili garlic.
Sometimes hot sauce can’t help but overwhelm a dish. When we’re looking for more
neutral, delicious but not “focus-only-on-me” spice, that’s where chili garlic oil comes in.
Meaty Chili garlic comes in two different flavors: chicken and pork. Meaty Chili
garlic is a product that can be sold in a food cafeteria or in a restaurant for them to use
in enhancing the flavor of their dish.

Mission
Our mission is to produce a good quality and flavorful condiments for our
customers. To create a product that people will be share and enjoy in every meal.

Vision
To give satisfaction and happiness to our customers through serving good quality
and tasty Product.

Logo:

Brand mantra:
“Spicy! Chunky! Versatile Taste”

Brochure/Fliers
Facebook page:
https://www.facebook.com/Meaty-Chili-Garlic-110447187940838/

Lazada
 Location of the business
Our business located at Alaminos City, Pangasinan, Philippines. We accept
buyers from all around the country but they must pay a delivery shipping fee
History
Chili Garlic Sauce sure gives life to a lot of dishes. Not only does it provide flavor
to bland foods, but it also helps improve their taste. If you are someone who enjoys their
meals with a kick of spiciness and garlicky flavor, then this one is perfect for you.
In the Philippines, it is normal to see this condiment in several food
establishments. It is often placed in a small container that also has a small spoon.
Restaurants place them on every side of the tables for easier access. Filipinos love
adding it to soy sauce and calamansi, then they are ready to use it as their dip.
During these recent years, Pinoys love the sauce. The demand resulted in many
Filipinos making and selling their own versions. Surely, Filipinos are great consumers of
the condiment, but it is not them who were able to think of the concept.
The flavoring is of Vietnamese descent and throughout its history, it has already
toured several Asian countries, including the Philippines. The Chinese are also big fans
of the dip which they love adding to their dim sum menus.
The people behind the discovery of condiments did not make them to provide
health benefits but to give flavor. Although not all of them are unhealthy either. The
garlic and chili content of this flavoring may somehow provide minimal health benefits.
When it comes to flavor, however, there is a hundred percent assurance that it will bring
out the best in many dishes.
Situation analysis
During a very complex and confusing time, in which public health services in our
country is overwhelmed because of pandemic where even economic sector collapsed
we have to find ways to survive in even a little way where goods and services are very
expensive. As we are in the midst of pandemic we see opportunity to start this business
and sell it online and also to neighborhoods while everyone is at home. People become
more aware in business because of the crisis that happen. Chili garlic is a home-based
entrepreneurial career where you can pursue in a small cost. It is an effective way to
start up business. Chili garlic is one of the most loved “saw-sawan” of every Filipinos
with every meal. There’s a lot of entrepreneur who wants to have a business during this
time, a lot of competitors and a lot of challenges. But we make sure that our product will
stand out among everyone with its unique and classy taste which loved by every
Filipino.
Competitor analysis
We have so many condiments available that can be utilized to enhance the flavor
of our dish. In pursuing this business, we have a lot numbers of competitors in this
industry, including vinegar, soy sauce, ketchup, and chocolate sauce. Many
professional cooks use chocolate sauce as a condiment to make their food sweeter and
more exquisite.

However, most people dislike sweet dishes and must go for salty and spicy
alternatives. Besides spicy is more healthy to eat than sweet one. Chili garlic is surefire
to convert or renovate a meal into a bold, aromatic and healthy culinary experience.
Flavored chili garlic is perfect to add into your meal because it is not too salty and not
too spicy.
Chili garlic oil have too many health benefits for us, it is a source of protein
because protein came from the chilies. It also full of nutrients, vitamins and minerals.
Also one of our advantage in making this product is we all know that most of Filipino’s
loves to eat meat and any spicy food so we made this "ready-to-dip" spicy condiments
for them. Furthermore, if you purchase a large number of products, delivery fee is free.
III. MARKET STUDY

Marketing objectives
• To be able to increase sales
• To be able to provide quality product
• To be able to build a brand online
• To be able to boost online customer and re-sellers
• To reduce bounce rate of people visiting the site.
 Swot analysis
STRENGTH
- uses strict production procedures and guidelines to ensure good quality for the
product.
- contains all natural and fresh ingredients without preservatives
- Long-lasting life, cheap price and affordable

WEAKNESSES
- Not everyone likes hot/ chili sauce
- Almost all this kind of products look the same, but may differ with its difference
and uniqueness

OPPORTUNITIES
- This product has a variety of flavors that can combine or pair with other dishes
- By using different marketing strategy (posting in social media account or any
platform any mode of selling products can contribute to gain profit.

THREATS
- Growing number of producers, more competitors.
- Low supply of the ingredients that may cause decrease production and sales.

Target market
Our business is welcome in all ages, gender, social status and races as
we do not practice discrimination, we valued customers and partnered sellers. Our
business so far since we are still only a start-up, we plan to execute our product around
Alaminos City, Pangasinan only. One of our main target here are the people who have
restaurants or small restaurants like “Karenderya”.
 Marketing strategy
Social Media
Social media marketing is essential to connect with our customers during
pandemic. As the world responds to the covid-19 pandemic, we’re seeing a dramatic
shift from in person to online shopping. Consumers are relying on the digital world more
than ever and businesses are forced to adapt this strategies and shift toward digital
transformation with much more urgency than before. Having an online shopping
platform provides the purest form of convenience for our customers. Our customers will
be able to access all of our products through our website easily. We had our Facebook
page we’re everyone can browse and view our product. You can send a messages and
orders in our page. And also, you can order online through lazada check out because
we had our lazada account for our valued customers.

Web design
Great web design can help our business reach more customers and earn more
revenue online. A sleek design and navigation can improve user experience on our site
and make it easy for visitors to find information they need to become customers. If our
site is well-designed, people will spend more time browsing our page and get interested
about our product. This increase the likelihood that they will become customers.
Pricing strategy
We will use Penetration pricing strategy we will offer a high-quality product at a
much lower than expected price. This combination helps our business enter a new
market even when strong competitors exist, and it builds loyalty with new customers
from the beginning.
 Marketing mix

Product
Meaty garlic chili paste is not your typical chili oil paste that is available on
market. It is more special because our garlic chili paste flavors was chicken and pork
that sweeten more to match the hotness of the typical chili paste. These flavors will be
preferred by chili garlic oil lovers and it is also intended for those who are less fond of
chili at the same time with a meaty flavor of it.
Price
Meaty Chili Garlic paste is priced at a reasonable rate considering the cost of the
product ingredients and the equipment cost. The price of our product is ₱100.00 for
glass jar and for plastic jar the price is ₱90.00. Our product was made budget friendly
and to satisfied consumers.
Place
The business is located at Alaminos City, Pangasinan, Phil. and also, we ship all
over the Philippines (add on for shipping fee).
Promotion
We adopted online selling to market our product which is much more effective
marketing strategy because of the Pandemic. People nowadays are much preferred
ordering through online, so in that case we grab the opportunity and make an account at
shopee, Lazada and also, we create a Facebook page for us to post our products to
easily reach out our target customers.
Recommendations
We highly recommended our product (Meaty Chili Garlic) which is perfect blend
of flavor and heat. The oil is a coarsely grounded blend of chili, pepper, salt, meat and
garlic. This stuff last forever in the refrigerator, but we go through it pretty quickly,
dolloping it straight into bowls of noodles, dumpling ,grilled pork or where ever you feel
it’s good to be add.
You can visit our Facebook page and ordered. We also had our lazada which you can
check out. Through our product we can make you sweat!
Implementation & control
Every employee or partners in our business will share the same goal and to stimulate
organizational commitment so that we’ll be more motivated to implement our marketing
strategy and serve more fully the expectation of our customers.
IV. TECHNICAL STUDY
The product
This Meaty chili garlic sauce is very easy to make and only needs a few
ingredients, it is cooked with fresh ingredients without any preservatives. With the
ingredients of garlic, and flavors of meat makes it smells so good.
Meaty chili garlic sauce is perfect especially our product has different flavors so it
definitely good to pair for any food like dumplings, siomai, soup, porridge, and many
more dishes.
Machinery and equipment

Name
Picture

Food
processor
Knife

Set Bowls

Strainer

Funnel
 Cooking
Spoon

Measuring
Cup

Disposable
Gloves

100ml
glass jar
 240ml
Plastic jar

Stainless
Pan

Stove

Gas Tank

The process
The recipe is simple, it is easy to make for those who love chili sauce. The ingredients
used are chili-peppers, pepper, and salt, cooking oil, garlic, meat (pork and chicken).

How to make Meaty Chili Garlic sauce.

First, collect and prepare each ingredients and separate them to other container.
For the flavor pork or chicken, sauté some pork chops or chicken slices with onion and
garlic to make it flavorful, stir them until it becomes brown and dry.
Next, process to form the sauce. Pour all of the ingredients into a pot and simmer them
for about 30-45 minutes until it becomes brown or dark color to meld the flavors well.
Finally, chili and garlic is cooked, remove from heat and let it cool completely and put in
a clean dry jar with lid.

V. FINANCIAL STUDY

Estimated initial investment

Product ingredients
Ingredients Quantity Price
Sili 1 kg 150
Oil 1 gallon 350
Garlic 5 kg 400
Powdered Pepper ¼ kg 90
Salt ¼ kg 20
Pork 2kg 600
Chicken 2kg 300
Total: 1,910

Equipment
Materials Quantity Price
Per piece/pack Total
Food Processor 1 pc. P 499.00 P 499.00
Knife 2 pcs. P 85.00 P 170.00
Strainer 1 pc. P 65.00 P 65.00
Gas tank 1 pc. P 1,500.00 P 1,500.00
Disposable Gloves 2 packs P 21.00 P 42.00
100 ml glass jar 20 pcs P 15.00 P 300.00
240 ml plastic jar 30 pcs. P 8.00 P 240.00
Total: P 2 816.00

Pricing
Quantity Price per piece Total

Glass jar 20 pcs P 100 P 2 000

Plastic Jar 30 pcs P 90 P 2 700

Total: P 4 700

Project financial statement

Revenues 10 000
Cost of goods sold 4 700
Gross profit 5 300

Operating expenses
Travel expense 500
Equipment expense 2 816
Total operating expenses 3 316

Net income 1 984

VII. MANAGEMENT STUDY

Form of ownership

The type of business ownership will be a partnership; in which partners

pool money, skills and other resources, and share profit and loss in
accordance with the terms of the partnership agreement. In the absence of
such agreement, a partnership is assumed to exit where the participants in an
enterprise agree to share the associated risk and rewards proportionally.
Complementary skills and additional contracts of each pattern can lead to
achievement of greater financial results together than would be possible
apart. Mutual support and motivation are needed for the business to last
longer.

Personnel and employees

In our business, meaty chili garlic. We plan to have first a small numbers
of personnel and employees. We’ll have a general manager, operations
person, sales person, product manager, financial officers, and person in
charge for sanitation.