What Is Your Greatest Strength

WHAT IS YOUR GREATEST STRENGTH
When responding to this question, you want to sound humble and not like you’re
arrogant or bragging. Here are some tips to help you give them a great answer.
Describe a relevant experience.
If you're applying for a sales job, tell a story about a time where you helped a
customer solve a problem with your solution.
Give specific details.
Tell them about a time you closed a deal that helped you hit a percentage of your
annual number. When you share those facts with them, it helps them visualise
how effective you have been.
Show them you’re a well-rounded person.
For example, share a story of when you used a “soft” skill, like effective
communication with a coworker, and then one about you using a technical skill,
which could be anything asked for in the job description.
Sample answer 01
What I bring to the team is a strong record in relationship building.
I'm happiest when I'm engaging and strategizing about how we can help one
another. I find that in sales, some people can be overly transactional. I think my
superpower is in establishing more meaningful connections.
I've gotten strong feedback in the past. One client said I was the best business
development person he'd ever met.
These types of connections have turned into big sales wins. For example, last
year, I doubled my client base and outperformed my peers by 40%. And it's
probably relevant to share that I started in that role without any contacts in the
field.
Today, there isn't a Fortune 100 company that doesn't know about the product I
sold last.
Why this answer worked well:
 She was specific and shared real numbers.
 She stayed relevant. The experience and the story all came together and
she supported it all with numbers.
Sample answer 02
My greatest strength is strategic thinking. I am often able to quickly spot patterns
and issues and create alternatives before my teammates even realize there is an
issue.
The way this shows up in my work experience is through risk mitigation. As an
example, I was starting a new project with a new team in an industry I had never
worked in before. The team seemed to think that the project was very straight-
forward and that they didn’t even really need a project manager to help them.
We kicked off the project by creating a charter, social contract, and reviewing the
risks. We got halfway through the project and realized the requirements were
ambiguous and we weren’t delivering what the client really wanted. I had picked
up on some subtle cues that this was the case and had already taken the initiative
to meet with the client to clarify the requirements.
I presented my findings to the team and showed three alternatives to our existing
plan to accommodate the updated requirements. From my team’s point of view, I
was able to bring solutions to the problem conversation and we didn’t lose any
time with the project timeline. It was a win win!
 The candidate demonstrated the ability to detect issues and opportunities
early.
 The example showed a willingness to take initiative to improve clarity and
process.
Sample answer 03
Over the last several years, I’ve realized my strength as an analytical thinker who
is extremely thorough and organized.
In my current role, I run multiple 360 marketing campaigns and ads across social
touchpoints — all at the same time. So it’s really important to consolidate all the
campaign results together and across different channels to see which platform
actually generates the highest ROI.
I’ve been able to boost the success of past projects by looking at results per week
and month to build cumulative results and identify where incremental results lie.
This type of modeling requires analytical accuity to read the numbers quickly and
make strong, informed marketing investments.
One big project I have been working on for a year is about understanding the
marketing budget efficiency. Running ads simultaneously on social media has
made it hard to attribute the growth to these channels. I work closely with the
sales reps from these companies, and also third-party vendors to understand how
these platforms attribute the conversions.
With all the data points consolidated, I was able to calculate the real ROI of these
platforms, and thus saved the company 25% cost in marketing spend.
 The candidate provided very clear examples to illustrate why analytical
thinking and organizational skill are strengths.
 The answer included enough details (such as metrics evaluation and
optimization) to demonstrate expertise.
 The candidate showed how their strengths had directly benefited their
employer
Sample answer 04
My greatest strength is that I am equally at ease when talking to executives,
business users, and engineers.
I come from an engineering background, but I have a very strong understanding of
the business. This well-rounded view allows me to connect with colleagues from
disparate departments and points of view quickly and authentically.
I also have the ability to see the big, strategic picture, while not losing sight of the
nuts and bolts. I can create and execute a strategy at a high level while also
understanding the execution difficulties at an engineering level.
Over the course of my career, I have found that many leaders generally do one or
the other, and my ability to do both has proven to be advantageous to my projects
and teams.
By understanding the challenges from multiple angles, I’m able to connect dots
and create solutions. This is evidenced by my track record of building and
managing high performance teams.
 The candidate demonstrated the ability to understand the big pictures
beyond his immediate area of expertise.
 The answer highlighted the candidate’s ability to contribute both at higher
strategy level and at executive level.

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