Apparel and Footwear in Indonesia

Apparel and Footwear in
Indonesia
Euromonitor International
February 2020
APPAREL AND FOOTWEAR IN INDONESIA Passport i
LIST OF CONTENTS AND TABLES

Executive Summary ..................................................................................................................... 1
Sales Boosted by Economic Growth and New Lifestyle Trends ............................................... 1
Growing Interest in Healthy Lifestyle, Athleisure and Street-style Trends ................................ 1
Local Players Continue To Compete Strongly With Global Brands .......................................... 2
Wide Ranges and Demand for Convenience Boosts E-commerce Distribution........................ 2
Economic Uncertainty and Import Taxes To Limit Growth ........................................................ 2
Market Data .................................................................................................................................. 3
Table 1 Sales of Apparel and Footwear by Category: Volume 2014-2019................ 3
Table 2 Sales of Apparel and Footwear by Category: Value 2014-2019................... 3
Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2014-
2019 ............................................................................................................. 3
Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2014-
2019 ............................................................................................................. 3
Table 5 NBO Company Shares of Apparel and Footwear: % Value 2015-2019 ....... 4
Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2016-2019 .............. 4
Table 7 Distribution of Apparel and Footwear by Format: % Value 2014-2019 ......... 6
Table 8 Distribution of Apparel and Footwear by Format and Category: %
Value 2019 ................................................................................................... 6
Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2019-
2024 ............................................................................................................. 7
Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2019-
2024 ............................................................................................................. 7
Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume
Growth 2019-2024 ....................................................................................... 7
Table 12 Forecast Sales of Apparel and Footwear by Category: % Value
Growth 2019-2024 ....................................................................................... 8
Appendix ...................................................................................................................................... 8
Coronavirus (covid-19) ................................................................................................................. 8
Definitions..................................................................................................................................... 8
Sources ........................................................................................................................................ 8
Summary 1 Research Sources ........................................................................................ 9
© Euromonitor International
APPAREL AND FOOTWEAR IN INDONESIA Passport 1
APPAREL AND FOOTWEAR IN

INDONESIA
EXECUTIVE SUMMARY
Sales Boosted by Economic Growth and New Lifestyle Trends

Rising consumer disposable incomes in Indonesia are helping to boost demand for apparel
and footwear, particularly sportswear, with the athleisure trend continuing to expand. As
sportswear is related to basic fashion style, strong growth is having a positive impact on
categories such as tops and jeans. Meanwhile, other areas in footwear, except sports footwear,
are struggling, partly due to the shift from shopping to travelling.
Although many categories are struggling and overall growth is not as strong as historically,
outlook is still positive. Due to widespread social media use, consumers tend to be more aware
of fashion trends, with millennials in particular liking to keep up to date and share fashion tips
through sites like Instagram. Meanwhile, the growth of e-commerce providers is allowing people
to shop more easily and impulsively, with such players also regularly offering flash sales. This
behaviour is resulting in faster than ever changing fashion trends. Although the overall outlook is
still positive, fashion companies, particularly global brands, face challenges regarding how to
comply with new rapidly developing trends while maintaining their competitive advantage.
Growing Interest in Healthy Lifestyle, Athleisure and Street-style Trends

The ongoing healthy lifestyle, athleisure and street-style trends continue to shape fashion in
Indonesia. Since people are becoming healthier, they are gaining more confidence, thus
boosting demand for slim-fit fashion. Many companies have launched slim-fit collections,
occasionally offering discounts and even charging higher prices on slim-fit collections such as
The Executive, which indicates higher demand for slim-fit options.
In response to these trends, sports footwear sales increased strongly during the year, with
demand rising across ages and genders. Furthermore, women are also shifting from heels to
sneakers. People continue to embrace new fashion trends and search for comfort and function
in line with the athleisure trend. Street-style is also booming, particularly in urban areas.
Streetwear brands such as Supreme and Bape combine conventional street-style with high-
street style. New launches of streetwear brands are always eagerly awaited by millennials,
especially in urban areas, with some consumers even queuing for more than half a day for high-
street style products.
This trend is also helping to boost demand for higher priced sneakers for both sports and
fashion purposes. Indeed, the price of some special edition ranges for popular sneaker brands
such as Nike and Adidas can reach tens or even hundreds of millions of rupiah. Some
consumers have even started to see such sneakers as investments, similar to luxury watches
and luxury bags. Consequently, unit prices within sneakers are expected to continue growing
strongly over the coming years, with products in this area increasingly being perceived as social
status statements.
Another interesting development in Indonesia is rising demand for fashion ranges specially
tailored towards the more modest preferences of the country’s huge Muslim population. This is
mainly affecting women, particularly womenswear and apparel accessories such as hijabs.
Growing interest in modest fashion is also expected to affect sportswear over the coming years.
Indeed, as the largest Muslim country in the world, Indonesia is expected to become the centre
of conservative fashion. This is also supported by the fact that the increasing number of
Indonesian designers focusing on this area are gaining international acclaim, as well as growing
availability via online retailers.
Local Players Continue To Compete Strongly With Global Brands

Competition between local and global brands is becoming more intense due to rapid e-
commerce growth and the boom in demand for independent brands. While local players usually
offer cheaper prices, global brands rely on their longstanding image and are perceived as
providing higher quality. Fast fashion global brands such as Uniqlo are enjoying double-digit
growth due to their expansion strategies. Such brands already have many stores in urban areas
and are now expanding into second and third tier cities, thus targeting new customers,
particularly outside Java.
Wide Ranges and Demand for Convenience Boosts E-commerce

Distribution
Apparel and footwear is one of the highest growth areas for e-commerce in Indonesia. Online
and social media purchases of apparel and footwear items continue to grow rapidly, especially
among women. Operators in this channel usually offer regular promotional programmes such as
national online shopping days and daily flash sales. Such programmes are encouraging
customers to become more impulsive and spend more online, with women typically embracing
this channel more than men. This trend is also being supported by the rise of the working
mother trend. Since many women need to work in offices, they have less time to shop, thus
fuelling interest in e-commerce. On the other hand, this also indicates that womenswear has
high potential for growth since women have higher spending power. Male customers is also a
promising area, as indicated by the recent launch of a new section for men by fast growing e-
commerce platform Shopee.
With the popularity of e-commerce growing rapidly, sales via traditional stores are expected to
decline. However, in general, it is believed that online and traditional stores offer different
shopping experiences and cannot substitute one another. Therefore, traditional retailers are
expected to innovate in the future by introducing new concepts or experiences that cannot be
replicated by online players . For instance, super premium jeans sales have not been impacted
by the growth of e-commerce due to the offering of a special jeans cutting service in stores.
Therefore, sales of premium and super premium jeans brands such as Levi Strauss, Nudie and
Flat Head via online channels remain negligible.
The impact of rising internet usage is also highlighted by the increasing importance of social
media when it comes to creating fashion trends and raising brand awareness. Consequently,
many international brands are using online influencers to promote their brands. A growing
number of start-ups/independent brands are seeing robust sales growth due to collaboration
with popular influencers. These collaboration products also help independent brands increase
sales since domestic players are traditionally associated with cheap prices and low quality. The
trend towards collaboration with influencers is expected to continue growing. In response to the
increasing popularity and effectiveness of influencers as marketing tools and growing social
media usage in Indonesia, it is expected that international players will increase their
engagement with influencers or other popular brands to maintain their relationships with
younger customers.
Economic Uncertainty and Import Taxes To Limit Growth

Over the coming years, the economic and political situation in Indonesia will become a major
challenge for apparel and footwear. Due to an increasing current account deficit, Indonesia’s
currency is becoming more volatile. Over the past year, the rupiah rapidly weakened against the
US dollar, with much stronger price inflation expected. Higher inflation could negatively impact
demand due to falling spending power. Consequently, companies and investors may opt for a
‘wait and see’ strategy, resulting in minimal expansion and growth.
In addition, the government recently released new tax regulations in a bid to reduce imports.
Tariffs have been increased by up to four times and imposed on more than 1,000 types of
goods, including apparel and footwear. Therefore, global players will face more challenges than
local brands since imported goods will become much more expensive.
MARKET DATA
Table 1 Sales of Apparel and Footwear by Category: Volume 2014-2019
mn units
2014 2015 2016 2017 2018 2019
Apparel 818.8 843.5 868.0 867.2 887.5 913.8

Footwear 279.7 286.5 293.6 293.1 311.6 323.9
Apparel and Footwear 1,098.5 1,130.0 1,161.6 1,160.3 1,199.0 1,237.7
Source: Euromonitor International from official statistics, trade associations, trade press, company research,
store checks, trade interviews, trade sources
Note: Sportswear volume not researched
Table 2 Sales of Apparel and Footwear by Category: Value 2014-2019
IDR billion
2014 2015 2016 2017 2018 2019
Apparel 91,173.2 101,827.6 113,713.7 117,064.6 123,733.8 131,035.8

Footwear 31,749.4 34,125.6 36,716.4 37,930.2 41,656.6 44,616.5
Sportswear 9,813.4 10,729.2 11,744.7 12,813.4 14,079.0 15,533.6
Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2014-2019
% volume growth
2018/19 2014-19 CAGR 2014/19 Total
Apparel 3.0 2.2 11.6

Footwear 4.0 3.0 15.8
Apparel and Footwear 3.2 2.4 12.7
Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2014-2019
% current value growth

2018/19 2014-19 CAGR 2014/19 Total
Apparel 5.9 7.5 43.7

Footwear 7.1 7.0 40.5
Sportswear 10.3 9.6 58.3
Table 5 NBO Company Shares of Apparel and Footwear: % Value 2015-2019
% retail value rsp

Company 2015 2016 2017 2018 2019
Inditex, Industria de 1.4 1.4 1.3 1.3 1.4

Diseño Textil SA
Uniqlo Fast Retailing 0.6 0.5 0.6 0.7 0.9
Indonesia PT
Sepatu Bata Tbk PT 1.0 0.9 0.9 0.8 0.8
Skechers USA Inc 0.3 0.4 0.5 0.6 0.6
Carrefour Indonesia PT 0.9 0.8 0.7 0.6 0.5
PT Adidas Indonesia 0.4 0.4 0.4 0.5 0.5
Giordano Indonesia PT 0.5 0.5 0.5 0.5 0.5
Nike Indonesia PT 0.4 0.4 0.4 0.4 0.5
Ricky Putra Globalindo 0.5 0.4 0.4 0.4 0.4
Tbk PT
Collective Brands Inc 0.4 0.3 0.4 0.4 0.4
Indonesia Wacoal PT 0.4 0.3 0.3 0.3 0.3
Megariamas Sentosa PT 0.4 0.3 0.3 0.3 0.3
Delami Garment 0.4 0.4 0.3 0.3 0.3
Industries PT
Binacitra Kharisma 0.4 0.4 0.4 0.3 0.3
Lestari PT
Sumber Kreasi Fumiko PT 0.4 0.4 0.4 0.3 0.3
Kering SA 0.2 0.2 0.2 0.3 0.3
adidas Group 0.2 0.2 0.2 0.2 0.3
Forever 21 Inc 0.4 0.4 0.3 0.3 0.3
Multitrend Indo PT 0.2 0.2 0.2 0.2 0.2
Trus Megatara Fladeo PT 0.2 0.2 0.2 0.2 0.2
Citra Busana Jaya 0.3 0.3 0.3 0.2 0.2
Pertiwi PT
Lee Cooper Indonesia PT 0.2 0.2 0.2 0.2 0.2
Nike Inc 0.2 0.2 0.2 0.2 0.2
Levi Strauss Indonesia PT 0.2 0.2 0.2 0.2 0.2
Vigano Cipta Perdana PT 0.2 0.2 0.2 0.2 0.2
Multi Garmenjaya PT 0.1 0.1 0.1 0.1 0.2
Sinta Pertiwi PT 0.2 0.2 0.2 0.2 0.2
Global Fashion 0.3 0.3 0.2 0.2 0.2
Indonesia PT
PVH Corp 0.2 0.2 0.2 0.2 0.2
Berca Sportindo PT 0.2 0.2 0.2 0.2 0.2
Other Private Label 0.1 0.1 0.1 0.1 0.1
Others 88.2 88.8 88.9 89.0 88.9
Total 100.0 100.0 100.0 100.0 100.0
Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2016-2019
% retail value rsp

Brand (GBO) Company (NBO) 2016 2017 2018 2019
Uniqlo (Fast Uniqlo Fast Retailing 0.5 0.6 0.7 0.9

Retailing Co Ltd) Indonesia PT
Zara Inditex, Industria de 0.7 0.7 0.7 0.6
Diseño Textil SA
Skechers Skechers USA Inc 0.4 0.5 0.6 0.6
Bata (Bata Ltd) Sepatu Bata Tbk PT 0.7 0.6 0.6 0.6
Harmonie (Private Carrefour Indonesia PT 0.8 0.7 0.6 0.5
Label)
Nike (Nike Inc) Nike Indonesia PT 0.4 0.4 0.4 0.4
adidas (adidas Group) PT Adidas Indonesia 0.3 0.4 0.4 0.4
GT Man Ricky Putra Globalindo 0.4 0.4 0.4 0.4
Tbk PT
Giordano (Giordano Giordano Indonesia PT 0.4 0.4 0.4 0.4
International Ltd)
Wacoal (Wacoal Indonesia Wacoal PT 0.3 0.3 0.3 0.3
Holdings Corp)
Yongki Komaladi Sumber Kreasi Fumiko PT 0.4 0.4 0.3 0.3
Forever 21 Forever 21 Inc 0.4 0.3 0.3 0.3
Sorella (Sing Tsu Megariamas Sentosa PT 0.2 0.2 0.2 0.3
Fang Pte Ltd)
Mothercare Multitrend Indo PT 0.2 0.2 0.2 0.2
(Mothercare Plc)
Zara Kids Inditex, Industria de 0.2 0.2 0.2 0.2
Diseño Textil SA
Reebok adidas Group 0.2 0.2 0.2 0.2
Payless ShoeSource Collective Brands Inc 0.2 0.2 0.2 0.2
(Payless Holdings)
Fladeo Trus Megatara Fladeo PT 0.2 0.2 0.2 0.2
Contempo Citra Busana Jaya 0.3 0.3 0.2 0.2
Pertiwi PT
Lee Cooper (Lee Lee Cooper Indonesia PT 0.2 0.2 0.2 0.2
Cooper
International Ltd)
Converse Nike Inc 0.2 0.2 0.2 0.2
Watchout Binacitra Kharisma 0.2 0.2 0.2 0.2
Lestari PT
Pull & Bear Inditex, Industria de 0.2 0.2 0.2 0.2
Diseño Textil SA
Marie Claire (Bata Sepatu Bata Tbk PT 0.3 0.2 0.2 0.2
Ltd)
The Executive Delami Garment 0.2 0.2 0.2 0.2
Industries PT
Levi's (Levi Levi Strauss Indonesia PT 0.2 0.2 0.2 0.2
Strauss & Co)
Bucherri Vigano Cipta Perdana PT 0.2 0.2 0.2 0.2
Cardinal Multi Garmenjaya PT 0.1 0.1 0.1 0.2
Crocodile Sinta Pertiwi PT 0.2 0.2 0.2 0.2
(Crocodile
International Pte
Ltd)
Eagle Global Fashion 0.3 0.2 0.2 0.2
Indonesia PT
Other Private Label Other Private Label 0.1 0.1 0.1 0.1
(Private Label)
Others Others 90.4 90.5 90.6 90.4
Total Total 100.0 100.0 100.0 100.0
Table 7 Distribution of Apparel and Footwear by Format: % Value 2014-2019
% retail value rsp

2014 2015 2016 2017 2018 2019
Store-Based Retailing 97.0 96.2 94.3 91.5 89.0 86.6

- Grocery Retailers 1.6 1.6 1.4 1.3 1.1 0.9
-- Modern Grocery 1.6 1.6 1.4 1.3 1.1 0.9
Retailers
--- Convenience Stores - - - - - -
--- Discounters - - - - - -
--- Forecourt Retailers - - - - - -
--- Hypermarkets 1.5 1.5 1.3 1.2 1.1 0.9
--- Supermarkets 0.1 0.1 0.1 0.1 0.1 0.0
-- Traditional Grocery - - - - - -
Retailers
- Non-Grocery Specialists 82.8 82.3 81.1 78.9 76.9 75.5
-- Apparel and Footwear 72.7 72.0 70.7 69.1 67.4 66.0
Specialist Retailers
-- Leisure and Personal 5.4 5.3 5.3 5.7 5.8 6.0
Goods Specialist
Retailers
--- Sports goods stores 5.4 5.3 5.3 5.7 5.8 6.0
--- Other Leisure and - - - - - -
Personal Goods
Specialist Apparel
Retailers
-- Other Non-Grocery 4.7 5.0 5.0 4.0 3.7 3.5
Specialists
- Mixed Retailers 12.6 12.2 11.9 11.4 11.0 10.2
-- Department Stores 12.6 12.2 11.9 11.4 11.0 10.2
-- Mass Merchandisers - - - - - -
-- Variety Stores - - - - - -
-- Warehouse Clubs - - - - - -
Non-Store Retailing 3.0 3.8 5.7 8.5 11.0 13.4
- Direct Selling 0.2 0.2 0.2 0.2 0.1 0.1
- Homeshopping - - - - - -
- E-Commerce 2.7 3.6 5.5 8.4 10.9 13.3
- Vending - - - - - -
Total 100.0 100.0 100.0 100.0 100.0 100.0
Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2019
% retail value rsp

AP FW SW
Store-Based Retailing 85.6 89.7 92.3

- Grocery Retailers 1.1 0.3 0.1
-- Modern Grocery Retailers 1.1 0.3 0.1
--- Convenience Stores 0.0 0.0 0.0
--- Discounters 0.0 0.0 0.0
--- Forecourt Retailers 0.0 0.0 0.0
--- Hypermarkets 1.1 0.3 0.1

--- Supermarkets 0.0 0.0 0.0
-- Traditional Grocery Retailers 0.0 0.0 0.0
- Non-Grocery Specialists 72.5 84.3 85.0
-- Apparel and Footwear Specialist 67.4 61.7 18.0
Retailers
-- Leisure and Personal Goods 3.0 14.8 66.9
Specialist Retailers
--- Sports goods stores 3.0 14.8 66.9
--- Other Leisure and Personal Goods 0.0 0.0 0.0
Specialist Apparel Retailers
-- Other Non-Grocery Specialists 2.1 7.7 0.1
- Mixed Retailers 12.0 5.1 7.2
-- Department Stores 12.0 5.1 7.2
-- Mass Merchandisers 0.0 0.0 0.0
-- Variety Stores 0.0 0.0 0.0
-- Warehouse Clubs 0.0 0.0 0.0
Non-Store Retailing 14.4 10.3 7.7
- Direct Selling 0.0 0.3 0.0
- Homeshopping 0.0 0.0 0.0
- E-Commerce 14.4 10.0 7.7
- Vending 0.0 0.0 0.0
Total 100.0 100.0 100.0
Key: AP = apparel; FW = footwear; SW = Sportswear
Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2019-2024
mn units
2019 2020 2021 2022 2023 2024
Apparel 913.8 943.1 975.2 1,014.4 1,055.5 1,099.1

Footwear 323.9 337.7 352.8 368.7 385.9 404.1
Source: Euromonitor International from trade associations, trade press, company research, trade interviews,
trade sources
Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2019-2024
IDR billion
2019 2020 2021 2022 2023 2024
Apparel 131,035.8 135,231.5 139,829.8 144,852.4 150,226.5 155,921.6

Footwear 44,616.5 46,584.8 48,726.3 51,012.2 53,463.4 56,080.4
Sportswear 15,533.6 16,693.7 17,975.5 19,394.2 20,966.9 22,721.2
trade sources
Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2019-
2024
% volume growth
2019/20 2019-24 CAGR 2019/24 Total
Apparel 3.2 3.8 20.3

Footwear 4.3 4.5 24.8
trade sources
Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2019-
2024
% constant value growth

2019/2020 2019-24 CAGR 2019/24 Total
Apparel 3.2 3.5 19.0

Footwear 4.4 4.7 25.7
Sportswear 7.5 7.9 46.3
trade sources
APPENDIX
CORONAVIRUS (COVID-19)
The analysis in this report was written before the known outbreak of Coronavirus (COVID-19)
on 31 December 2019. Accordant industry data were also built and published prior to this date,
and before the virus started to spread and export internationally. Euromonitor International has
therefore not included analysis relating to COVID-19 in this report, and its potential influence is
not factored into forecast data.
Given its early stage of development, the scale and impact of COVID-19, both at global and
national levels, remains uncertain, but is evolving fast. For the latest insight on COVID-19 and
how it can be expected to impact demand across fmcg industries, readers can access strategic
analysis and regular updates on www.euromonitor.com and via the Passport system, where
new content is being added on a systematic basis as the situation develops.
DEFINITIONS
Explanations of words and/or terminology used in this report are as follows:
▪ GBO refers to global brand owner, which is the ultimate owner of a brand.
▪ NBO refers to national brand owner, which is the company licenced to distribute a brand on
behalf of a GBO. The NBO may be a subsidiary of a GBO or it may be a completely separate
company. Share tables at both GBO and NBO level are provided in the report. Reference to
shares in the report analysis is at NBO level.
SOURCES
Sources used during research included the following:
Summary 1 Research Sources

Official Sources Badan Pusat Statistik
Trade Associations Asosiasi Pabrik Apparel/Garment Indonesia

(Indotex)
Asosiasi Pemasok Garmen dan Asesoris

Indonesia /Association of Indonesian Garment
& Accessories Suppliers (APGAI)
Asosiasi Persepatuan Indonesia/Indonesian

Footwear Association (APRISINDO)
Asosiasi Pertekstilan Indonesia (API)
Association of Garment Producer Indonesia
Association of Indonesia Textile (API)
Trade Press Bataviase.co.id
Bisnis Jabar
Detik Finance
Indonesia Finance Today
Kompas Online
Kontan Industri
Marketing.co.id
Medan Bisnis Daily
Media Indonesia
Metro TV
MIX
Okezone
Radar Lampung
Rima News
Seputar Indonesia
Swa Online
Tempo Online
Tribun News
Source: Euromonitor International

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LIST OF CONTENTS AND TABLES

APPAREL AND FOOTWEAR IN

Sales Boosted by Economic Growth and New Lifestyle Trends

Growing Interest in Healthy Lifestyle, Athleisure and Street-style Trends

Local Players Continue To Compete Strongly With Global Brands

Wide Ranges and Demand for Convenience Boosts E-commerce

Economic Uncertainty and Import Taxes To Limit Growth

Apparel 818.8 843.5 868.0 867.2 887.5 913.8

Table 2 Sales of Apparel and Footwear by Category: Value 2014-2019

Apparel 91,173.2 101,827.6 113,713.7 117,064.6 123,733.8 131,035.8

Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2014-2019

Apparel 3.0 2.2 11.6

Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2014-2019

% current value growth

Apparel 5.9 7.5 43.7

Table 5 NBO Company Shares of Apparel and Footwear: % Value 2015-2019

% retail value rsp

Inditex, Industria de 1.4 1.4 1.3 1.3 1.4

Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2016-2019

% retail value rsp

Uniqlo (Fast Uniqlo Fast Retailing 0.5 0.6 0.7 0.9

Table 7 Distribution of Apparel and Footwear by Format: % Value 2014-2019

% retail value rsp

Store-Based Retailing 97.0 96.2 94.3 91.5 89.0 86.6

% retail value rsp

Store-Based Retailing 85.6 89.7 92.3

--- Hypermarkets 1.1 0.3 0.1

Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2019-2024

Apparel 913.8 943.1 975.2 1,014.4 1,055.5 1,099.1

Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2019-2024

Apparel 131,035.8 135,231.5 139,829.8 144,852.4 150,226.5 155,921.6

2019/20 2019-24 CAGR 2019/24 Total

Apparel 3.2 3.8 20.3

% constant value growth

Apparel 3.2 3.5 19.0

Summary 1 Research Sources

Trade Associations Asosiasi Pabrik Apparel/Garment Indonesia

Asosiasi Pemasok Garmen dan Asesoris

Asosiasi Persepatuan Indonesia/Indonesian

Asosiasi Pertekstilan Indonesia (API)

Association of Garment Producer Indonesia

Association of Indonesia Textile (API)

Trade Press Bataviase.co.id

Indonesia Finance Today

Medan Bisnis Daily

Source: Euromonitor International

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