George Oakes LTD: GOL Online Store

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George Oakes Ltd is a leading Auto Parts Distribution Company with Corporate office in Chennai, and

operations across Southern and Western India. As a part of the Amalgamations Group, they are widely
acknowledged for highest standards of customer relations, Quality of Service and Professionalism. For over 8
decades now, they had adhered to the philosophy of offering their customers with the products of market leaders
like RBL, Valeo, India Pistons. Amalgamations Repco, Talbros, Simpson. TAFE, Tata parts, M&M parts and
Valvoline.

George Oakes enters E-commerce


The Automobile Service & Retail industry in India has multiple problems like unavailability of parts, non-
standard price(discounts), Retailers/ Garages are always unclear about the price of the parts & quality. An auto
parts sales person can reach an average of 20 customers/ day, but visits to additional retailers above the usual
number is a big challenge and Retailers on the other hand have challenges in tracking their orders.
GOL Online Store, uses latest technologies to provide seamless e-commerce experience for its B2B & B2C
customers. The store which was launched in August 2020 to serve the remote customers and speed up the last
mile delivery, assures same-day despatch of orders to retailers, service centres, workshops, and fleet owners.

GOL Online Store

 
Through continuous digital marketing & awareness campaigns, they have reached more than 1000 customers
under a year, and are expecting the active customers to grow by 2X in the current year.
 
GOL Online Store has Product details in a structured format and the features like advanced Product Search
engine makes it easy for the customers to find the right product from the right brand at the right price, which in-
turn increases the brand awareness.
Currently, GOL Online Store has RANE, BOSCH, VALEO, GABRIEL, SIMPSON,
TAFE, BIMETAL, INDIA PISTONS, QH TALBROS, TACL, SOFIMA and AMREP.
 

GEORGE OAKES, an Auto Parts


Distribution Professional and a
member of the Amalgamations Group,
launches AUTOMOTIVE LIGHTING
range in its own Brand for the
Aftermarket.

George Oakes, a member of the Amalgamations Group, and a leading Auto Parts
distribution professional, today announced the launch of its new range of high
performance automotive lighting products in its own Brand name ‘George Oakes’ for the
Aftermarket.
George Oakes lighting range of products, will carve a niche for itself in the market with
its latest technology usage, along with attractive cost and easy availability. “We hope
that this new launch will carry forward George Oakes’ legacy of 80+ years of Distribution
experience and sustainable dealer Network" added CEO Vijay Pandey.
GOL’s Lighting Range will definitely bring wider options to choose, with price
competitiveness in the automotive after-market lighting industry. The range underlines
the maximum fulfilment of Customer requirement and also reiterates their commitment in
continually increasing the range. As a special mention, ‘George Oakes lighting range
consists of high-performance, eco-friendly halogen, miniature and LED lamps. The
lamps are made of Quartz material for better durability, and are compatible with 2-
wheelers, 4-wheelers, Tractors and Commercial vehicles, launching at a price range of
Rs.110 to Rs.399 (MRP)’ said Sales Head, Saravanakumar.
George Oakes, with more than 80 years’ experience, has been dedicated to service and
driven by quality and as well, the most valued and trusted partner of the world's foremost
automotive manufacturers.
Besides being made available to dealerships across the country through George Oakes’
retail network, The product range will also be available online on Amazon, Flipkart and
WWW.GEORGEOAKES.COM (their own online store).

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