Tata Motors
Tata Motors
Joint ventures
Tata Motors has formed a 51:49 joint venture in bus body building with
Marcopolo of Brazil. This joint venture is to manufacture and assemble fully-
built buses and coaches targeted at developing mass rapid transportation
systems. The joint venture will absorb technology and expertise in chassis
and aggregates from Tata Motors, and Marcopolo will provide know-how in
processes and systems for bodybuilding and bus body design. Tata and
Marcopolo have launched a low-floor city bus which is widely used by Delhi,
Mumbai and Bangalore Transport Corporations.
Tata Motors also formed a joint venture with Fiat and gained access to Fiat’s
diesel engine technology. Tata Motors sells Fiat cars in India and is looking to
extend its relationship with Fiat to other segments. Fiat's first body-on frame
pickup will have the same styling as Tata Xenon and is to be named Fiat
Terra.
After the acquisition of the British Jaguar Land Rover (JLR) business, which
also includes the Daimler, Lanchester and Rover brands, Tata Motors became
a major player in the international automobile market. On 27 March 2008,
Tata Motors reached an agreement with Ford to purchase their Jaguar Land
Rover operations for US$2 billion.