ARCHETYPE

Lewis Le Val
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Rights Reserved.
 A R C H E TY P E

Welcome. Thank you for supporting my work. In thiss ebook

eb I will be
he use of astrological/
sharing something that completely replaced the
zodiac/star signs in my performances. The more I use these archetypes,
the less interested I get in star signs.

Reasons:
People are only interested in what their sign is and what it apparently
says about them. If you dig any deeper into Astrology, the fact that it is
absolute nonsense becomes clear quite quickly. The idea that the
position of the stars in the sky during the time of your birth can somehow
decide your personality traits or direction in life is very romantic, but also
completely untrue, and not too difficult to realise.

I wanted more than a reveal of a star sign and a quick reading based
around that. I also needed something for those who have no interest in
what their sign is, or maybe don't even know what their sign is.

I needed something that could be given a psychological presentation, as

well as a more spiritual one, so that I could adjust to who I am
performing for. I also needed something with a solid foundation and
great justification.

Enter, Carl Gustav Jung’s Twelve Archetypes.

The term “archetype” means original pattern in ancient Greek. Swiss
psychiatrist and psychotherapist Carl Jung is responsible for bringing
the concept of archetypes to the field of psychology. Jung developed a
theory that described archetypes as primordial patterns that stem from
what he called the collective unconscious, or the deep layer of the
unconscious that transcends the individual and traverses humanity. Jung
saw the collective unconscious as the most essential source of inner
empowerment, transformation, and wholeness. He named the
archetypes after mythical symbols and characters that have been a part
of our culture all throughout history. The archetypes represent our
fundamental human motifs and consequentially, they evoke deep
emotions within us. Although there are many different archetypes, Jung
defined twelve primary types that symbolise basic human motivations.
Each type has its own set of values, meanings and personality traits.

"All the most powerful

ow ideas in history go back to archetypes," Jung
explained in his book, The Structure of the Psyche.

"This is particularly true of religious ideas, but the central concepts of

science, philosophy, and ethics are no exception to this rule. In their
present form, they are variants of archetypal ideas created by
consciously applying and adapting these ideas to reality. For it is the
function of consciousness, not only to recognise and assimilate the
external world through the gateway of the senses but to translate into
visible reality the world within us," he suggested.
Jung rejected the concept of tabula rasa, or the notion that the human
mind is a blank slate at birth to be written on solely by experience. He
believed that the human mind retains fundamental, unconscious,
biological aspects of our ancestors. These 'primordial images,' as he
initially dubbed them, serve as a basic foundation of how to be human.

These archaic and mythic characters that make up the archetypes

reside with all people from all over the world, Jung believed, as it is
these archetypes that symbolise basic human motivations, values, and
personalities. He believed that each archetype played a role in our
personalities, but felt that most people were dominated by one specific
archetype. The actual way in which an archetype is expressed or
realised depends upon a number of factors including an individual's
cultural influences and unique pe
personal experiences. Let’s take a look at
the 12 main archetypes:

1. Ruler
2. Creator/Artistt
3. Sage
4. Innocent
5. Explorer
6. Rebel/Outlaw
7. Hero
8. Wizard/Magician
9. Jester
10. Everyman
11. Lover
12. Caregiver

The great thing about these archetypes is that they are not assigned to
us by any specific system (such as our birthdate), we find them within
ourselves. This, already, is much more interesting to anyone than the
signs of the zodiac. The archetypes can be used in numerous, useful
ways, which we will discuss later on in this ebook, but for now, let’s
focus on just the archetypes themselves.

Which of the 12 Jungian Archetypes do you identify with the most?

The simplest way of finding out would be to read through the
descriptions of all of them and choose the one (or more) that resonates
with you on a personal level. Don't choose the one that you think is the
coolest, or the one that you’d like other people to think you are like, find
the one that resonates personally with you at the highest intensity.

A much more interesting way of finding the archetype you identify with
the most, and the way I use in performances, is to “look deep into your
shadow”.

What is your greatest fear?

Weakness = The Hero
Create unintended negative consequences = The Wizard/Magician
Powerlessness = The Rebel/Outlaw
Abandonment = The Everyman
Waste your life with boredom = The Jester
Being unloved = The Lover
Punishment = The Innocent
To be deceived = The Sage
Imprisonment, both inner or outer = The Explorer
Being selfish = The Caregiver
Betrayal and disorder = The Ruler
Mediocrity = The Creator/Artist
Each type also “seeks” something. Not only can this be used to discover
your archetype, but the word can also be used as a keyword for
readings.

1. Ruler seeks control

2. Creator/Artist seeks innovation
3. Sage seeks understanding
4. Innocent seeks safety
5. Explorer seeks freedom
6. Rebel/outlaw seeks liberation
7. Hero seeks mastery
8. Magician/Wizard seeks power
9. Jester seeks enjoyment
10. Everyman seeks belonging
11. Lover seeks intimacy
12. Caregiver seeks
ee service

Before we look at how you can actually begin to use the archetypes,
please take a moment to familiarise yourself with some of the
characteristics of each.

The Ruler
Motto: Power isn't everything, it's the only thing.
Core desire: control
Goal: create a prosperous, successful family or community
Strategy: exercise power
Greatest fear: chaos, being overthrown
Weakness: being authoritarian, unable to delegate
Talent: responsibility, leadership
The Ruler is also known as: The boss, leader, aristocrat, king, queen,
politician, role model, manager or administrator.

The Creator
Motto: If you can imagine it, it can be done
Core desire: to create things of enduring value
Goal: to realize a vision
Greatest fear: mediocre vision or execution
Strategy: develop artistic control and skill
Task: to create culture, express own vision
Weakness: perfectionism, bad solutions
Talent: creativity and imagination
The Creator is also known as: The artist, inventor, innovator, musician,
writer or dreamer.
am
amer
me

The Sage
Motto: The truth will set you free
Core desire: to find the truth.
Goal: to use intelligence and analysis to understand the world.
Biggest fear: being duped, misled—or ignorance.
Strategy: seeking out information and knowledge; self-reflection and
understanding thought processes.
Weakness: can study details forever and never act.
Talent: wisdom, intelligence.
The Sage is also known as: The expert, scholar, detective, advisor,
thinker, philosopher, academic, researcher, thinker, planner,
professional, mentor, teacher, contemplative.

The Innocent
Motto: Free to be you and me
Core desire: to get to paradise
Goal: to be happy
Greatest fear: to be punished for doing something
meth
ethin
hin bad or wrong
Strategy: to do things right
Weakness: boring for all their naive innocence
Talent: faith and optimism
The Innocent is also known as: Utopian, traditionalist, naive, mystic,
saint, romantic, dreamer.
r.

The Explorer
Motto: Don't fen
fenc
fence
nc me in
Core desire: the freedom to find out who you are through exploring the
world
Goal: to experience a better, more authentic, more fulfilling life
Biggest fear: getting trapped, conformity, and inner emptiness
king out and experiencing new things, escape
kin
Strategy: journey, seeking
from boredom
es wandering, becoming a misfit
ess
Weakness: aimless
Talent: autonomy, ambition, being true to one's soul
The explorer is also known as: The seeker, iconoclast, wanderer,
individualist, pilgrim.

The Rebel
Motto: Rules are made to be broken
Core desire: revenge or revolution
Goal: to overturn what isn't working
Greatest fear: to be powerless or ineffectual
Strategy: disrupt, destroy, or shock
Weakness: crossing over to the dark side, crime
Talent: outrageousness, radical freedom
The Rebel is also known as: The outlaw, revolutionary, wild man, the
misfit, or iconoclast.

The Hero
Motto: Where there's a will, there's a way
Core desire: to prove one's worth through courageous acts
Goal: expert mastery in a way that improves the world
Greatest fear: weakness, vulnerability, being a "chicken"
Strategy: to be as strong and competent as possible
Weakness: arrogance,
arro
og always needing another battle to fight
Talent: competence and courage
The Hero is also known as: The warrior, crusader, rescuer, superhero,
the soldier, dragon slayer, the
ewwinner and the team player.

The Magician
Motto: I make things
gss ha
h
happen.
Core desire: understanding
der
e t the fundamental laws of the universe
Goal: to make dreams come true
Greatest fear: unintended negative consequences
Strategy: develop a vision and live by it
Weakness: becoming manipulative
Talent: finding win-win solutions
The Magician is also known as: The visionary, catalyst, inventor,
charismatic leader, shaman, healer, medicine man.

The Jester
Motto: You only live once
Core desire: to live in the moment with full enjoyment
Goal: to have a great time and lighten up the world
Greatest fear: being bored or boring others
Strategy: play, make jokes, be funny
Weakness: frivolity, wasting time
Talent: joy
The Jester is also known as: The fool, trickster, joker, practical joker or
comedian.

The Everyman
Motto: All men and women are created equal
Core Desire: connecting with others
Goal: to belong
Greatest fear: to be left out or to stand out from the crowd
Strategy: develop ordinary solid virtues, be down to earth, the common
touch
Weakness: losing one's own self in an effort to blend in or for the sake of
superficial relationships
Talent: realism, empathy, lack of pretence
The Regular Person is also known as: The good old boy, the regular
man/woman, everyman, the person next door, the realist, the working
stiff, the solid citizen, the good neighbour, the silent majority.
The Lover
Motto: You're the only one
Core desire: intimacy and experience
Goal: being in a relationship with the people, work and surroundings
they love
Greatest fear: being alone, a wallflower, unwanted, unloved
Strategy: to become more and more physically and emotionally
attractive
Weakness: outward-directed desire to please others at risk of losing own
identity
Talent: passion, gratitude, appreciation, and commitment
The Lover is also known as: The partner, friend, intimate, enthusiast,
sensualist, spouse, team-builder.

The Caregiver
Motto: Love your neighbour as yourself
Core desire: to protect and care for others
Goal: to help others
Greatest fear: selfishness and ingratitude
Strategy: doing things for others
Weakness: martyrdom and being exploited
on generosity
Talent: compassion,
The Caregiver iss also
al known as: The saint, altruist, parent, helper,
supporter.
 PRACTICAL USE

So in a performance situation, I briefly introduce the archetypes and

explain how they are different from astrological signs. I have my
spectator discover the archetype that resonates with them at the current
point in their life, and I am able to reveal it without them ever saying
anything out loud. This can be done in a psychological way as if you are
able to read the person and know which archetype they are most like, or
more of a spiritual way as if you can just sense this about them and
sense what kind of person they are.

Then, I give them a brief reading, a few lines about what their archetype
says about them. Finally, I tell them how they can begin to use their
archetype in their daily life to unlock secrets about who they truly are, at
the deepest psychological and emotional level, as well as finding
guidance from within.

THE CARDS
I went through a phase of wanting 12 specially printed cards, almost like
tarot or oracle cards, that were marked on the back that I could use to
perform with. However, I chose not to have these made for a few
reasons. Firstly, I don't want extra things to carry around. I don't want yet
another prop to have to carry when all of the above can be done without
this item.
Secondly, if you pull out some specially printed cards, then that is what
they will be seen as, specially printed cards. Personally, I feel awkward
pulling out an item that isn't instantly recognisable or identifiable. I even
struggle to pull out a pendulum for this very reason. Also, if the cards are
professionally made, it looks like this is something that you have gone
out and bought, read a guide book on and began using. If you have your
own, handwritten cards, it sends a completely different message. Using
handwritten cards subtly shows that this is something that you have
come to understand by yourself, and nobody else is doing this because
the cards don't exist for it. It is also much more personal, you have taken
the time to write and use these cards and people will have a quiet
respect for that. It is like in Luke Jermay’s brilliant Emotional Intelligence,
he goes to do readings for psychics and instead of pulling out specially
printed cards, he has his own stack of handwritten cards. It gives off a
completely different vibe. It is almost as if the cards themselves aren't
important, and the important part is the interaction between the
performer and the spectator, which I think, is as it should be.

Rather than having 12 handwritten cards, you can do this with 4. Take 4
of your business cards, and on the back of one of them, write:

ARTIST
REBEL
EVERYMAN
INNOCENT
MAGICIAN
CAREGIVER
Then on the other side of the card, secretly mark it so that you can
instantly identify it as card number 1.
Take another card, and on the back of it, write:

RULER
INNOCENT
EXPLORER
CAREGIVER
JESTER
MAGICIAN

Then on the other side of the card, secretly mark it so that you can
instantly identify it as card number 2.

Take the 3rd card, and on the back of it, write:

EVERYMAN
MAGICIAN
ARTIST
LOVER
JESTER
SAGE
RULER

On the other side of this card, secretly mark it so that you can instantly
identify it as card number 3.
On the back of the 4th card, write:

REBEL
ARTIST
HERO
EXPLORER
SAGE
RULER
INNOCENT

On the other side of this card, secretly mark it so that you can instantly
identify it as card number 4.

So now you are left with 4 cards, each one secretly marked on the back.
You could do this with a pen, pencil, scratch ink away, nail nicks,
damage a different corner of each card, whatever works for you. On my
business cards there is a 4 letter word, so I just secretly mark each letter
for each card.

These cards also have a value.

Card number 1 has a value of 1
Card number 2 has a value of 2
Card number 3 has a value of 4
Card number 4 has a value of 8

So to know which archetype your spectator is thinking of, simply ask

them to take the 4 cards, keep hold of the ones that contain their
archetype, and place the remainder of the cards face down on the table.
Of those face down cards on the table, simply read the markings which
will give you their values, add these values together and that will tell you
which archetype they are thinking of (from the list provided earlier).

For example, the spectator decides to keep 2 cards, placing the other 2
face down on the table. As the spectator is looking at the cards they are
holding, I look at the back of the tabled cards and see that they are
cards number 1 and number 3. This gives me the values 1 and 4. Added
together I get 5, and 5th on the list is Explorer, and that is the archetype
they are thinking of.

Here is that list again:

1. Ruler
2. Creator/Artist
3. Sage
4. Innocent
5. Explorer
6. Rebel/Outlaw
7. Hero
8. Wizard/Magician
9. Jester
10. Everyman
11. Lover
12. Caregiver

If the spectator tables cards 3 and 4, this gives me a total of 12,

meaning they are thinking of Caregiver. If they table card 1 and keep the
rest, this gives me a total of 1 and they are thinking of Ruler.
Just remember:
Card 1 = A VALUE OF 1
Card 2 = A VALUE OF 2
Card 3 = A VALUE OF 4
Card 4 = A VALUE OF 8

DON’T MAKE THE MISTAKE OF COUNTING CARDS 3 AND 4 AS A

VALUE OF 3 AND 4… THEIR VALUES ARE 4 AND 8. SO IF THESE
TWO CARDS ARE LEFT ON THE TABLE, THEIR TOTAL IS 12,
NOT 7.

Count the values of the tabled cards and not the cards they are holding.
This is a very old binary method that has been used in countless
mentalism and magic effects and fits perfectly here too.

Why four cards?

As well as the archetypes, Jung also provided us with “4 Cardinal
Orientations”. The 4 cardinal orientations that the archetypes are
seeking to realise are:

1. Ego - Leave a mark on the world

2. Order - Provide structure to the world
3. Social - Connect to others
4. Freedom - Yearn for paradise

These categories are basically directions of thought/intention that each

of the archetypes are driven by, some more than others. So you can
write each of these 4 words at the top of the cards, one for each card.
I know this may be starting to get confusing, but I aim to keep this as
simple as possible.

You will have 4 cards, each card representing a category.

Card number 1 will look like this:

EGO
ARTIST
REBEL
EVERYMAN
INNOCENT
MAGICIAN
CAREGIVER

Card number 2 will look like this:

ORDER
RULER
INNOCENT
EXPLORER
CAREGIVER
JESTER
MAGICIAN

Card number 3 will look like this:

SOCIAL
EVERYMAN
MAGICIAN
ARTIST
LOVER
JESTER
SAGE
RULER

Card number 4 will look like this:

FREEDOM
REBEL
ARTIST
HERO
EXPLORER
SAGE
RULER
INNOCENT

For anyone interested, Jung categorised the archetypes in a different

order, however, there is nothing in his writings and theories that say you
cannot recategorise them according to your own study and research. I
have placed the archetypes into the categories that I see fit, whilst
retaining the structure required for the binary method used in a
performance. It also doesn't matter that some archetypes are repeated
in some categories.

Before we continue I will take a moment to mention that this ebook is

not a psychology text, and your performance will not become a
psychology lecture. The information above only scratches the surface of
the Jungian archetypes, which I could write all day about, but this will be
quite useless information. Instead I have chosen to provide you with
enough information to get you off to a good, realistic start, without things
becoming too complicated. In a real world performance, you will not
even need to explain much, you certainly wont be using much of the
terminology, and you wont really need to justify anything. For example,
when we use astrological signs in a performance, we simply talk about
the signs and maybe some of the traits associated with them. This is fine
and is definitely enough for most people. The moment we begin talking
about sun, moon and rising signs, the houses, quadrants, hemispheres
and planetary influence in Astrology, suddenly, we lose everyone and it
becomes quite difficult to follow and stay interested in.

A performance with Archetype should be simple and straight forward, no

matter what you decide to do or say.

Now let’s take a look at the setup I have, and then we will look at a
simple structure for a performance.

I have the 4 cards in my wallet. In the notes app of my phone, I have the
list of fears mentioned earlier. This allows me to hand my phone to my
spectator and allow them to find their archetype. If you scroll down way
past the list, you come to another list that simply looks like this:

1. Ruler - control
2. Artist - innovation
3. Sage - understanding
4. Innocent - safety
5. Explorer - freedom
6. Rebel/outlaw - liberation
7. Hero - mastery
8. Magician - power
9. Jester - enjoyment
10. Everyman - belonging
11. Lover - intimacy
12. Caregiver - service

I can use this to have my spectator find their archetype if I do not want
to use the fears, but I also mainly use it as my crib sheet and reading
prompt. Once I have a number from the tabled cards, I can glance at
this list and know what archetype is at that number, and the keyword
that goes with it, to give me something to talk about for a reading.

With the lists on my phone and cards in my wallet, I am always ready to

go. You may want to do the same, or write a 5th card with this list on.
Remember that if you are performing this for one person but there is a
group of spectators, most of them will want to see the list because they
will want to know what their archetype is. So if you do not want your
phone to be passed around by everyone, simply write or print off a list,
or have a page on your website with this information on, then you can
simply direct everybody to your website. You could also open your
website from your phone too as though you are using it to demonstrate,
and get your glimpse at the list from here. Your crib sheet does not need
to be hidden from spectators, just don't let them see you studying it.
 PERFORMANCE

“You are familiar with star signs, correct? You will have one of twelve
signs based on your birthday. Your star sign is supposed to be able to
tell you a bit about yourself and maybe even tell you what to expect in
the future. Do you believe in this kind of thing?”

The spectator’s answer will give you a clue about how you should treat
the rest of the performance. If yes, it is ok to take a more esoteric
presentation, if no, I’d recommend going with more of a psychological
looking approach.

“The famous psychiatrist Carl Jung found that there are 12 main
character types in the human psyche. Everybody in the world can
identify with at least one of them, and these character types can not only
tell you about your personality, but also about who you are at the
deepest level of your mind. Once you know which one you relate to the
most, it can also help you find guidance from within yourself, and
knowledge that you didn't know you had. Would you like to know which
one you are?”

Now, absolutely everyone within earshot of what you just said will crowd
you. Everybody, no matter what they believe, will want you to do this for
them. I also say character types, as it is a bit more self explanatory than
the word archetype. I like to keep my introduction of this quite short and
simple. (Don’t forget, Jung is pronounced like Yuung)

“The character types are named after various, recognisable figures and
icons. Here, take this and have a quick read through it. Out of those, find
your greatest fear and the icon written next to it will be the figure or
character that you identify with the most. Now it is personal, so once you
know it, please do not say it out loud.”

At this point I hand them the list on my phone and provide the
instructions above. I like the thought of them finding their archetype via
their biggest fear. This is deep stuff, and if you are trying to find
something from deep within, you can’t really expect to find it sitting at
the surface. I have also told them not to say their type out loud, under
the guise that it is personal. When really, I don't want them to say it out
loud because I want to reveal it!

I now take out the 4 cards from my wallet and show them.

“I have written the 12 different character types out here, and through my
own research, I have placed them in the 4 categories where I feel they
belong. We will use these to help you find out a little more about
yourself.”

By saying “and through my own research” you have done a number of

things. You have subtly communicated that this is something you have
studied, you have justified the cards with the writing on, and in the rarest
chance that your spectator has a masters degree in Jungian psychology,
you have explained why the types aren't in the categories that Jung left
them in.

Hand the cards to your spectator and ask them to hold them up like a
poker hand. Instruct them to hold on to the cards that contain their
archetype (or icon/character type) and put the ones that don't contain
their archetype face down on the table (or in your hand). Again you can
remind them to keep their archetype a secret.

To give yourself time to look at the markings of the tabled cards and add
them up, you can follow with,

“People who’s icon is listed under Ego, aim to leave a mark on the
world. Those listed under Order aim to provide structure to the world.
Those in Social aim to connect to others, and those in freedom are
seeking just that, now some people feel a connection with just one of
those, sometimes they feel it with all of them, it really depends on the
individual and what icon they identify with. Now I don't know what you
are holding, but after spending a few minutes with you I can feel that
you're the type of person…”

It is easy to remember what ego, order, social and freedom mean. If you
don't want to use these, you can exchange them for something that you
feel comfortable using, just keep them vague, positive and descriptive.
You can also subtly suggest that it doesn't matter how many cards they
are left holding, and mention that you don't know what cards they are
holding. I try to do this in a way that doesn't use any similar language
patterns to what I’d use in a standard mentalism performance. I
completely avoid saying things like, “now there’s no way I or anyone
here could know what you're thinking of.. blah blah blah.”
Whilst saying the above lines, I keep my phone in my hand with the list
on the screen. As I say the words, “…and what icon they identify with.”
casually look at the list to see what type is next to the number I got from
the cards and to see the keyword too. It feels like a nice moment to look
at the types/icons as I mention them. From here I can just flow into a
quick reading or personality description of my spectator, by simply using
the keyword and describing the archetype they are thinking of. When I
begin to run out of things to say, I reveal the archetype in whichever way
I see fit.

Next, you are ready to tell your spectator how they can actually begin to
use their archetype in their daily life.

According to Hopcke, we develop psychologically when we allow the

content of the archetypes to enter our conscious awareness, and when
we foster a relationship between our two levels of existence: the
everyday (personal) and the archetypal (collective). When we find that
we relate to certain myths, folktales, and stories, we can draw strength,
insight, and comfort from them, as they provide a sort of “human map”
for us to navigate and better understand our lives. Further, Dr. Bolen
writes that when we sense that something we are undergoing has a
mythic aspect, this knowledge can also activate a deep well of creativity.

In one of his lectures, Jung is quoted as saying, “If you put yourself into
the icon, the icon will speak to you…. It has a magic effect.” In other
words, if you engage with the archetype, it will reveal its message to
you. There are several techniques and models for engaging with
archetypes, including active imagination, dialoguing, and the four
cardinal orientations. Some techniques may be used in an individual’s
self-guided personal work. Other techniques are primarily used by
mental health professionals.

The simplest method, the only one I really use, is called dialoguing. You
simply speak to the archetype/icon as if it is a person, then you speak
as the icon.

To your spectator, you could say something along the lines of,

“Now you know which icon you identify with, and others around
aro
ar you can
sense it about you too, I will show you how you can use this
hi in your daily
th
life. I want you to think about the first image that comes to your mind
when you think about your icon. See this as a character, living within
your mind. Really take a moment to do this. Now studies show that if
you interact with the icon, it will interact with you. Speaking directly to
your conscious mind from your subconscious mind. When you have
questions or need guidance on anything in your life from now on, simply
speak to the icon as if it is a real, living being, then speak as the icon
itself. It does sound like a crazy idea but it does work, and the more you
use it, the better it will get.”

Now it doesn't matter what archetype they choose. As long as they feel
a connection to it, and believe that it is an extension of their psyche,
then they will get everything they need from it and more. It is as if they
become their own spirit guide.
What I like most about this is the fact that it does work. You are not just
giving your spectator a load of nonsense to think about. If you don't
believe me, try it for yourself.

In fact, here is something that I never thought I would tell anyone about.
Sometimes in performances, if I need a single line reading or a moment
of insight to share, I pretend I am a Zoltar machine! I don't have any
Zoltar style stock lines of phrases, I simply imagine that I am this fortune
telling machine and the person in front of me has put a coin in. The line
that comes to mind, whatever I say in that moment, I imagine is the
message from the Zoltar machine. It weirdly works very well. I just take a
step back and think, ok, what would a Zoltar machine say to this person
right now. Of course I don't talk in a different voice or start acting
differently, nobody knows when I am doing this. But just allowing
yourself to imagine speaking as someone or something else can very
quickly make a difference in your ideas, thoughts, inspiration and
perspective.

CLOSING
Of course you can present
esen
esent
nt these ideas in any way you want, just
remember that with something
so
som as intriguing as this, it is not all about the
reveal. The part people
pe care most about is the feeling of learning
something about themselves, and having something to take away from
the experience.

I tend to use this as a substitute for astrological signs, and giving

personality readings. I sometimes use it as a “one ahead” too. I am sure
that with a little bit of thought, you will be able to come up with all kinds
of routines using the information outlined in this ebook.

I wasn't going to share this last bit, but now I think I will. If you want quite
a shocking reveal, when you secretly know what your spectator’s
archetype is, put all of the cards away without looking at any of them
and say,

“Now that is for you and for you only. Don’t tell me or anybody else what
your icon is. If you want to know more about it, the internet will provide
you with all of the fascinating information you need, which you can find
in your own time. You see, when you know somebody’s icon, it can
reveal all of their hopes, dreams, worries and fears, which of course is
deeply personal. Speaking of personal, I feel that I can sense a piece of
information about you… secret information… and that is…”

You lean in and whisper the words,

“You identify with the *insert their chosen archetype*”

The script leads the audience to believe that you know a secret about
the person, something so secret that you had to whisper it. And it is a
secret, just not as big as you make it sound. When you reveal the
archetype, the spectator will react to that, as if you have just told them
something deeply personal or important. You can then lean back and
say, “Am I right?” To which the spectator has to respond with “yes”.

You can now end by saying, “Don’t worry, all of your secrets and
personal information are safe, it is none of my business.”
You have just told them that once you know somebody’s icon, it can
reveal all of these personal things about them, and then you proved that
you know their icon. It makes sense to reassure them at this point that
everything is ok, and to the audience this will further solidify the
appearance of you knowing much more than you do. And on top of that,
there is not really any risk of this little dual reality being exposed,
because you are still revealing a secret.

Archetypes are containers that hold powerful patterns of symbols,

stories, myths and metaphors. By investigating the archetypal patterns
that emerge in our lives—whether it’s analysing a dream, participating in
a psychotherapy session incorporating active imagination, or using
another method—we can unlock the archetypes’ power. In doing so, we
can access deeper levels of insight, wisdom, and creative energy, and
gain a level of understanding that exists beyond the limits of the rational,
linear mind. The spark of insight that can come from connecting to an
archetype can ultimately help us hone in on the essential truth about a
matter. And when we connect to our essential truth, we are that much
more whole.

Thank you,

Lewis Le Val - 2018.

8
A R C H E TY P E
*

Lewis
Lew
e s Le Val