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    Cesc Lesson 12

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    Christian Baldovia
    This document discusses tools and methods for community research. It outlines key informant interviews, focus group discussions, participatory observation, sampling/surveys, and secondary data analysis as the main tools. It also describes exploratory, descriptive, explanatory, and policy research. The document emphasizes clarity, conviction, and collaboration as important principles for community research. Finally, it introduces the PESTEL model for community profiling, which analyzes political, economic, sociocultural, technological, environmental, and legal factors.

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    Cesc Lesson 12

    Uploaded by

    Christian Baldovia
    134 views1 page
    This document discusses tools and methods for community research. It outlines key informant interviews, focus group discussions, participatory observation, sampling/surveys, and secondary data analysis as the main tools. It also describes exploratory, descriptive, explanatory, and policy research. The document emphasizes clarity, conviction, and collaboration as important principles for community research. Finally, it introduces the PESTEL model for community profiling, which analyzes political, economic, sociocultural, technological, environmental, and legal factors.

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    CESC-LESSON-12

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    This document discusses tools and methods for community research. It outlines key informant interviews, focus group discussions, participatory observation, sampling/surveys, and secondary data analysis as the main tools. It also describes exploratory, descriptive, explanatory, and policy research. The document emphasizes clarity, conviction, and collaboration as important principles for community research. Finally, it introduces the PESTEL model for community profiling, which analyzes political, economic, sociocultural, technological, environmental, and legal factors.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
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    134 views1 page

    Cesc Lesson 12

    Uploaded by

    Christian Baldovia
    This document discusses tools and methods for community research. It outlines key informant interviews, focus group discussions, participatory observation, sampling/surveys, and secondary data analysis as the main tools. It also describes exploratory, descriptive, explanatory, and policy research. The document emphasizes clarity, conviction, and collaboration as important principles for community research. Finally, it introduces the PESTEL model for community profiling, which analyzes political, economic, sociocultural, technological, environmental, and legal factors.

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    CESC LESSON 12- Community Research Refresher

    Community researchers use most of the tools similar to those used in other fields of study under the social
    sciences. The only obvious difference is in terms of variables being studied. Social scientists need a different set
    of tools that will be useful in studying people and the different phenomena that exist.

    Community Research Tools

    1. Key Informant Interviews- Conducted by engaging people through a prepared set of questions that highlight
    the necessary information to be acquired to answer the research question.
    2. Focus Group Discussions (FGDs)- Compared to interviews, FGDs need more participation by people from
    specific groups that share common agenda or coming from the same background to crowdsource much-
    needed information as reinforced by the group.
    3. Participatory Observation/Field Research - A data gathering method wherein the researcher embeds
    himself or herself with his or her subjects for a specified length of time to observe and gather data for research use.
    4. Sampling/Surveys- Gathering of data samples through the use of a set of questionnaires to be distributed to a
    specific or nonspecific subset of the population.
    5. Secondary Data Analysis - The use of documents to gather data, such as related studies, policy notes, news,
    journals, and books in articulating and supporting the ideas within a topic being studied.

    Kinds of Research

    1. Exploratory Research- This is a kind of research where the study is aimed at exploring the different variables
    of a topic where little or no prior work was done on the matter and therefore, substantial time will be
    needed to fully incorporate concepts, factors, and variables.
    2. Descriptive Research - This merely describes the topic at hand without digging deeper into the concepts and
    theories underlying it.
    3. Explanatory Research - This is focused on identifying conceptual, and ideological links between variables.
    4. Policy Research - This strictly looks into secondary data analysis and documents that surround the policy
    regarding agenda, effects, impact, and other correlated and causal factors.
    The three Cs of Community Research
     Clarity - Be clear with your intention and be sensitive to the mores, ethics, and values in the
    community.
     Conviction - Internalize the purpose of your research and always consider the stakeholders as a
    priority in your agenda
     Collaboration - Be open to collaboration and partnerships as well as avenues for capacity building
    with actors.

    Community Profiling (PESTEL Model)

    Community Profiling involves building up a picture of the nature, needs, and resources of a community with
    the active participation of that community. It is a useful first stage in any community planning process to
    establish a context that is widely agreed.

    PESTEL Model is a tool to identify and analyze the key drivers of change in the strategic or business
    environment. PESTEL stands for political, economic, sociocultural, technological, environmental, and legal.

    PESTEL Model

    Sector Actors Sector Status

    Political *Private Sectors *Tax Revenue

    Economic *Producers/Consumers *Economic/Exchange Rate

    Sociocultural *Households and any person who undertakes *Cultural Differences


    social action.

    Technological *IT Experts *Artificial Intelligence

    Environmental *International Organizations *Toursism

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