Internship Guidelines SoM 2022-24
Internship Guidelines SoM 2022-24
Internship Guidelines SoM 2022-24
Internship for MBA students Batch 2022 – 2024 is scheduled between 01.09.2023 and
30.09.23 (4 weeks). As a part of the course, to acquire good practical learning, the following
points are to be adhered and followed strictly.
Points to adhere:
Objectives
Provides a platform for obtaining practical knowledge and expose to a company
working environment.
The student gains hands–on experience in the functional area of management in a
corporate environment
Undertake assignments and tasks in specialization area that benefits the company
and the intern.
Internship Outcomes
CO1: To understand the operational and strategic decisions taken by the company in
various departments of the company
CO2: To identify operational problems faced by the functional department and
suggest suitable solutions.
CO3: To acquire practical knowledge by studying departmental practices and analyse
the scope for improvements.
i. Request a Bonafide letter to the faculty guide to apply to the company for
undergoing internship.
ii. Students should seek permission from the company.
iii. Students must submit a copy of the permission or acceptance letter by uploading
it in GCR portal.
iv. Students must submit weekly log sheets signed by the company guide (Given in
Annexure 1) during the end and upload the same along with GeoTag photos in GCR
portal.
v. Once the internship is completer a completion letter has to be uploaded in GSR
Portal.
vi. Students should submit a report as per the given format.
vii. In case of Industry Case study, students should prepare a case study and publish
it in a peer-reviewed / UGC Care / Scopus journal
Company Visit
A faculty member or staff may visit the organization during the period of their
internship/ or may interact with the organizational supervisor.
Students must strictly adhere to the Rules and Regulations and maintain code of
conduct of the organisation throughout the internship period.
Observe and adopt to the corporate culture of the company and present yourself
as a respectable employee of the company. Undertake and perform all the tasks
assigned efficiently.
Inform the company and the faculty guide well in advance about your absence or
leave during the internship period.
Maintain a daily logbook with the tasks performed and obtain company guide’s
signature.
During the last week of the intern send a ‘Company Evaluation Feedback’ form
link to your organization guide get it duly filled.
It is mandatory that you should report to work on all company working days.
Internship Schedule
The major chapters in the report should include the topics listed below:
1. Introduction
2. Abstract
3. Industry profile
4. Company profile
5. Finance Functions
6. Marketing Functions
7. Human Resource Functions
8. Operations Functions
9. System Functions
10. Challenges and Problems
11. Suggestions and solutions
12. Tasks Completed
13. Lessons Leant
14. Conclusion
15. References
Sub-Topics
Industry Profile
a) Background of the Industry – contribution to economy
b) Market size
c) Major players (Competitors)
d) Government policies and regulations
e) Recent trends and developments
f) Challenges for the industry
Company Profile
a) History
b) Founders, vision, mission and values
c) Products and services
d) Organisation’s Structure
d) Market and market share
e) Financial Performance
f) Challenges for the company
g) Competitors
g) Best practices adopted
h) Competitive advantages
Marketing Finance
Marketing manager’s roles and Role of Finance manager
responsibilities Cost of capital
Product Portfolio Sources of capital
Ner Product Development Allocation of funds to various
Pricing policies departments
Distribution Channel Credit policy
Advertising policies & procedures Payment & collection procedure
Sales promotion activities Budgeting
Marketing research activities Cash management
Balance Sheet
Annual Report
Human Resource Production
Role of HR Manager Operations Strategies
Human Resource planning Production model
Recruitment & selection Production process
Training & development Production planning
Performance appraisal Inventory management
Career planning & development Quality management
Compensation plan Quality Measures
Financial/ Non-financial incentives Tools & techniques
Pay Structure Product Design and R & D
Welfare benefits Safety & Maintenance
Systems
• MIS /ERP
• IT policy
IT security
Data Analytics
• Websites
Pl note: Topics given are indicative only. You can include any other practices and processes
observed that are relevant to the study.
Case Study Development
The case studies should be on real situations and should lead to a debate on
issues/dilemmas facing organizations, managers and executives, and should be
suitable for classroom discussion.
Case can be on HR, Marketing, Production, Finance or any other management concept
Case should not be more than 5,000 words (excluding exhibits) and should be based
on either field research or secondary research.
Enclose a Letter or Authorization from the company for Field Research Case study
Proper citations are necessary in case of secondary research.
Copying or plagiarism will disqualify the case study.
Business Challenges
Initiatives implemented.
Business Model
Best Practices
Business Impact
Key Strategies implemented.
Solution Delivered
Competitive advantage
In addition, the case can discuss specific areas as given below based on your specialization,
SECTION #1: Your description for each Your description for each Your description for each Your description for each
domain of “Expected” domain of “Expected” domain of “Expected” domain of “Expected”
Expected development… development… development… development…
Development
(100 pts) has accurate has mostly accurate has some accurate has little/no accurate
information supported information supported information supported information and supported
Describe the with viable with mostly viable with some viable with few/no viable
“expected” citations/resources citations/resources citations/resources citations/ resources
development for a
person around your incorporates incorporates mostly incorporates some incorporates no
Case Study’s age. appropriate concepts/ appropriate concepts/ appropriate concepts/ appropriate concepts/
vocabulary vocabulary vocabulary vocabulary
SECTION #2: Your description for each Your description for each Your description for each Your description for each
domain of Case Study’s domain of Case Study’s domain of Case Study’s domain of Case Study’s
Case Study development… development… development… development…
Development
(50 pts) has accurate has mostly accurate has some accurate has little/no accurate
information supported information supported information supported information and not
Describe your Case with interviews and with interviews and tests with some interviews supported with interviews
Study’s tests conducted conducted and tests conducted and tests conducted
development via
interviews and tests has an overall has mostly an overall has some overall has little/no overall
(if appropriate) and description of description of description of description of
state if your Case background/interests background/interests background/interests background/interests
Study is within the
“expected” includes a statement if includes a statement if includes a statement if does not includes a
development. Case Study is within Case Study is within Case Study is within statement if Case Study is
“expected” “expected” development “expected” development within “expected”
development development
is mostly in-depth (3 is somewhat in-depth (2
is in-depth (4 sentences/ sentences/ bullets) sentences/ bullets) is not in-depth (1-0
bullets or more) sentence/ bullet)
Criteria Meets with Excellence (ME) Meets with Proficiency (MP) Developing Proficiency (DP) Below Proficiency (B) Score
“A” “B” “C” “D or F”
The students has used a variety Supporting materials Supporting materials Insufficient supporting materials
SECTION #3: of types of supporting materials
make appropriate reference to make appropriate reference to make appropriate reference to make reference to information or
information or analysis that information or analysis that information or analysis that analysis that minimally supports
significantly supports the generally supports the partially supports the the presentation or establishes the
presentation or establishes the presentation or establishes the presentation or establishes the presenter's credibility/authority on
presenter’s credibility/authority presenter's credibility/authority on presenter's credibility/authority the topic.
on the topic. the topic. on the topic.
Organization Name
Organization Guide’s
name with Contact No.
Date:
Date:
Date:
Date:
Date:
Date:
* Add pages as required. Mention any support required from the department for your internship: