Business Plan

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Solar plant with the highest profitability and notoriety

24 de setembro de 20XX
Equipe de Sucesso do Cliente
Problem
▪ Payback: between 4 years and 8 years for
traditional solar plants;

▪ Competitive advantage;

▪ The solar panels on the roofs of companies


have little visibility to the public;

▪ Need for structural reinforcement when


installing on the ceiling;

▪ Risk of fire in the company’s roof;

▪ Shortage of electric vehicle charging stations.

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Pyramid-shaped photovoltaic plant with observation deck, providing high
savings and profitability for entrepreneurs as it is a multipurpose platform. It
has high interaction with the public and great notoriety. The payback can be
less than 1 year.

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All companies, in their daily fight for survival, seek to::
✓ Cost reduction;

✓ Increased revenue;

✓ Prominence and notoriety for the brand;

✓ In the same energy dealership, this multipurpose platform with infinite uses can reduce costs, increase revenue
(including as a showroom) and increase the notoriety of the business brand, among other benefits for companies,
their employees and their customers.

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The required patent and other innovation secrets
allow market exclusivity to provide this type of plant
solution to interested entrepreneurs. The startup is
profitable in the implementation of the plant, in the
monetization of the viewpoint (applications for
accessing the viewpoint guarantee this profitability),
in the monetization of electric vehicle charging,
among other possibilities as it is a multi-use
platform.

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Universal/global market
This type of plant can meet all
types of energy demands, whether
individual or shared.Every company
would like to:
✓ Reduce costs,
✓ Increase revenue/profit,
✓ Increase brand awareness;
✓ Location for employee training
or business expansion
(showroom, stores, etc.);
✓ Among infinite possibilities of
the multipurpose platform.

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Market- Evolution of the solar
photovoltaic source in Brazil
The solar energy market has
already exceeded R$145
billion in investments in
Brazil since 2012, as shown
by a survey by the Brazilian
Photovoltaic Solar Energy
Association (Absolar).

Brazil is one of the best


countries in the world for
implementing solar energy.

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Competition
The solar energy market, as it provides good
profits, is already quite competitive, even in
the short period of regulation, so the greater
the difference, the greater the chances of
obtaining relevant customers.

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Team
Ventossolar is a franchisee of
Blue Sol, one of the largest
solar energy installation
companies in Brazil with more
than 11,000 systems already
installed, providing the
necessary security in the
implementation of solar
plants for customers of any
size.

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Funding
Traditional solar plants are already sold offering customers the intelligent
exchange of the monthly installment of the energy bill for financing the plant.
This innovation meets energy generation, emerging electric mobility and
diverse business needs.

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Business Plan: Multifunctional Solar Plant - Validation of
Photovoltaic Innovation

Executive Summary: Ventossolar, through the innovation of Allan Rocha,


presents an exclusive innovative proposal in the photovoltaic sector,
offering a multifunctional solar plant aimed at certain business segments.
This model not only provides clean photovoltaic energy, but also stands out
for its high profitability, great notoriety and wide application including in
electric vehicle charging emerging in the world. Our initial objective is to
validate this innovation, allowing customers to receive clean energy and
greater profitability compared to traditional plants and, from this
validation, result in the great opportunity to replicate the model in several
national and international locations.

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Business Plan: Multifunctional Solar Plant - Validation of
Photovoltaic Innovation

1. Business Description: Allan Rocha developed a multifunctional solar


plant that goes beyond energy generation, acting as an integrated platform
for several sectors. Innovation allows for superior profitability and financial
self-sustainability.
2. Market Segment: Our focus is on meeting all interested energy
demands, with emphasis on business segments such as vehicle dealerships
and companies linked to electric mobility and solar energy. These
companies are looking not only for a clean energy source, but also
multifunctional solutions for their operations.
3. Revenue Model: Customers and investors interested in validating the
technology will receive clean energy and have access to higher profitability
than that offered by traditional solar plants. The payment flow generated
by the public presence at the viewpoint and adjacent commercial activities
will contribute significantly to financial self-sustainability.

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Business Plan: Multifunctional Solar Plant - Validation of
Photovoltaic Innovation

4. Competitive advantages :
•Higher Profitability: The multifunctional solar plant provides higher
profitability due to its ability to generate additional revenue through crowd
flow and commercial activities.
•Financial Sustainability: The business model is designed to be self-
sustainable, offering customers significant energy savings, which can be
exchanged for financing the structure. In other words, customers can
exchange energy costs for financing the innovative solar plant.

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Business Plan: Multifunctional Solar Plant - Validation of
Photovoltaic Innovation

5. Market strategy:
•Strategic Partnerships: Establish partnerships with vehicle dealerships,
electric mobility companies and other business segments interested in
adopting a sustainable, highly profitable and well-known
approach.Targeted Marketing: Develop marketing strategies targeted at
specific business sectors, highlighting the benefits of superior profitability
and multifunctionality.

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Business Plan: Multifunctional Solar Plant - Validation of
Photovoltaic Innovation

8. Environmental Sustainability: Highlight the environmental


benefits of the multifunctional plant, highlighting the reduction of
carbon emissions and the contribution to the transition to electric
mobility.
Conclusion: Ventossolar is committed to providing an innovative,
profitable and sustainable solution for companies in certain
segments. We believe that our multifunctional solar plant not only
meets clean energy demands, but also offers attractive and
replicable investment opportunities. This business plan serves as a
strategic guide for the successful implementation of this innovation,
contributing to a more sustainable and profitable future.

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Action Plan: Validation of Photovoltaic Innovation -
Multifunctional Solar Plant

1. Identificação de Stakeholders:
•Map companies from certain business segments interested in
adopting a multifunctional solar plant, as well as structural steel
suppliers.
•Identify investors and strategic partners who seek sustainable
innovations, with high profitability and notoriety.

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Action Plan: Validation of Photovoltaic Innovation -
Multifunctional Solar Plant

2. Presentation Material Development:


•Create presentations and marketing materials highlighting the
benefits of innovation, including increased profitability, self-
sustainability and multifunctionality.
•Prepare technical reports explaining the efficiency of photovoltaic
technology compared to traditional solar plants, after validation.

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Action Plan: Validation of Photovoltaic Innovation -
Multifunctional Solar Plant

3. Approach Strategies :
•Create presentations and marketing materials highlighting the
benefits of innovation, including increased profitability, self-
sustainability and multifunctionality.
•Prepare technical reports explaining the efficiency of photovoltaic
technology compared to traditional solar plants, after validation.

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Action Plan: Validation of Photovoltaic Innovation -
Multifunctional Solar Plant

4. Customization of the Proposal:


Adapt the proposal to meet the specific demands of each
interested company, highlighting the specific economic and
sustainable benefits for each sector.
5. Initial Validation:
Identify pilot partners willing to participate in the initial validation
of the technology at your facilities.
Carry out pilot tests to prove the efficiency of the multifunctional
solar plant in practical conditions.

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Action Plan: Validation of Photovoltaic Innovation -
Multifunctional Solar Plant

6. Business Model and Contracts:


Develop personalized business models for interested parties,
considering the profitability, costs and specific conditions of each
partnership.
Develop clear and transparent contracts that define the terms of
validation, the benefits for investors and the conditions for
replication in other locations.
7. Marketing and Communication Strategy:
Develop marketing campaigns targeted at specific business sectors,
highlighting the financial and sustainable benefits of the
multifunctional solar plant.
Use online platforms, social networks and local events to increase
the visibility of innovation.

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Action Plan: Validation of Photovoltaic Innovation -
Multifunctional Solar Plant

8. National and International Expansion:


•After successful validation, create a strategic plan to replicate the
model in different national and international regions.
•Establish partnerships with validated investors to lead expansion in
their respective regions.

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Action Plan: Validation of Photovoltaic Innovation -
Multifunctional Solar Plant

9. Integration with Vehicle Dealers and Charging Stations:


Develop partnerships with electric vehicle dealerships to integrate
multifunctional solar power plant as part of their operations.
Expand presence in electric mobility charging stations to promote
synergy between clean energy generation and charging
infrastructure.
10. Continuous Monitoring and Optimization:
Implement monitoring systems to continuously evaluate the
performance of the multifunctional solar plant.
Perform optimizations as needed to ensure efficiency and
profitability over time.

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Action Plan: Validation of Photovoltaic Innovation -
Multifunctional Solar Plant

11. Environmental Responsibility and Sustainability:


Implement social and environmental responsibility programs to
highlight the company's commitment to sustainability.
Transparently communicate the positive environmental impacts
achieved through the adoption of innovation.

This action plan aims to guide the efficient implementation of


photovoltaic innovation validation, highlighting the financial,
sustainable and multifunctional benefits for the stakeholders
involved. The objective is to establish the multifunctional solar
plant as a reference in the sector, boosting its replication in
different locations.

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Conclusion
Energy is an eternal demand and a strategic factor for
any company, city or country. Innovations in clean
energy are always very well accepted and important.
This innovation is of collective interest, as it promotes
social win-win. Everyone wins: the public, locality,
customers, tourism, entrepreneurs with the
generation of direct and indirect jobs, in addition to
the generation of clean energy and the provision of
electric mobility.
Open to the best partnerships in validation and
replication.

Allan Rocha
www.ventossolar.com
27 99842-0755

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