Executive Summary
Executive Summary
The project deals with the subject employees job satisfaction in Bank. Jobsatisfaction is the
measure of employees related with their job. It shows whether the
employees like their job or not. The various factors may affect employee’s job
satisfaction such as nature of work, compensations, policies and procedures, promotion
opportunities, securities etc.Axis bank is a private sectors banks in India which offers
comprehensive suite offinancial products. It sells it financial services to large and mid size
corporate, SME,and retail business. Axis bank has largest ATM network among private
banks in India
.An attempt has been made to study employee’s job satisfaction. The project has also
summarizes attitude of employees towards work and various factors that motivate them. The
project also gives some suggestions for growth of company. Global Trust Bank is the first
new generation bank and it was amalgamated with Oriental Bank andre named as
Bank..There are different initiatives and subsidiaries taken by bank. Government initiatives of
scheme like Pradhan Mantri January Dhan Yojana was associated andalso took initiative to
succeeding of recapitalization. Demonetization related to moneylaundering was been evolved
were workers were in active to facilitate activities. It hasalso won awards and recognition for
various services from 2010 to 2015.Good image, growth, various services, increase in market
share, E-banking arestrength of company whereas limited branches, change in share price are
some ofweakness. Market penetration and market development are opportunities,
newentrants, tough competition are threats for company. Vision of the company is to bemost
respectful in financial services and to set global benchmark. Mission is to beeffective and
efficient in ethical practices and to be transparent.
The purpose of this study is to find out how effective salaries are in terms of employee
satisfaction within the context of the financial industry. The research questions are the
following:
• How does working more hours affect employee satisfaction? • How do workers from
different ages (20-35, 36-55, 56+) value the different aspects of their job?
• Do people in the higher salary tier (+$180k) value compensation as the most important
aspect?
Undertaken in London (United Kingdom) and then continued in Raleigh (United States), this
research was conducted using a survey as the research instrument in the financial districts of
both cities. The data collected was of quantitative nature. The results ultimately showed that
even though there is a negative relationship between working more hours and the satisfaction
level of the employee who works in London, there is no relationship with the workers at
Raleigh. Interestingly, it also showed that the workers from both cities value the same things
at different ages. The workers aged 20-35 value career opportunities as the most important
aspect of their job whereas employees aged 36-55 valued job recognition and compensation
as the most important factors. Lastly, employees who were 56 years old or more, gave
importance to the job recognition element but also their co-workers. Therefore, the
recommendations for this dissertation are: • Inform about career opportunities to young
prospective employees • Promote those workers aged 30 to 55 to keep them motivated •
When rewarding employees from ages 30 to 55, use pay raises • Praise the oldest employees
(56+ years old) Key words: salary, productivity, working hours, employee satisfaction,
motivation, leadership style
Introduction
In any bank institutions, employees can be consider as inner consumers and must be fulfilled
if outside consumers are to be kept up and fulfilled. At the end of the day, fruitful banking
institutions can just keep up their preferred position by worker satisfaction and afterward
inspiring them [1] to ceaselessly improve. The workspace is the second place for employees
who stay more than 40 h in week at the workplace. In this examination, researcher assessed
the meanings of job satisfaction [2] and efficiency to incorporate variables that influence
connections between them in accomplishing authoritative objectives (Table 1.1).
The meaning of “job satisfaction” has been created by Herzberg who states that it has 2
measurements. A/C to Herzberg (1964), the principal measurement incorporate [3] basics of
job satisfaction, including worker frames of mind and observations, the nature of managerial
strategies, association, nature and extent of management, job security, working
circumstances, status and levels and levels of compensation and Creating correspondence,
homogeneous and subordinate employees [4], and individual existence of an unrivaled. These
variables can influence worker dissatisfaction [5]. It was insufficient to leave the company &
there is a chance to take risks. For Herzberg to ensure the health of these factors and maintain
them, this should be taken into account (Table 1.2).
The second dimension includes many factors that motivated individuals, yet an absence of
inspiration and satisfaction [6] to cause just powerless dissatisfaction. The nonattendance of
the last gathering is viewed as synonymous with a short of institutions vision [7] (Table 1.3).
Many scientists believe that there is a distinction among what individuals [9] are as of now
searching for and what they are searching for. Lofkvist, Davis and Halen fall into these
classes. Kaplan (2002) then again additionally accepts [10] that such psychological specialists
as a rule characterize “job satisfaction” [11] as the distinction among what an individual has
and what he desires to have. The third classification is that numerous ideas and meanings of
job satisfaction require assessment [12]. Factors affecting job satisfaction depend on several
factors that lead to the desired result. The lack of some of these factors can cause
dissatisfaction with work [13]. Factors such as income level, nature of work and their social
status [14] &prestige, improvement of work safety, lack of ambiguity of roles, physical
condition, organizational structure [15] and culture as well as communication with colleagues
by features, performance evaluation, flexibility and innovative approach
Human resource is an important asset of any organization. In this era of competitive world,
success of any organization depends on its human resource. Banks are no exception to this.
The employees of the Bank are valuable assets to the organization. If they are highly satisfied
with the job they produce more which is profitable for the organization. So in this
competitive environment, the essential thing is to know the views of employees toward their
job and to measure the level of satisfaction with various aspects of job satisfaction. Efficient
human resource management and maintaining higher job satisfaction level in Banks
determine not only the performance of the Bank but affect the growth and performance of the
entire economy. So, for the success of banking, to manage human resource effectively and to
find whether its employees are satisfied or not is very important, only if they are satisfied,
they will work with commitment and project a positive image of the organization. Job
satisfaction is an integral component for the environment of organization and an important
element for the relationship between management and employees. The term ‘job satisfaction’
means individuals emotional reaction to job. It is a positive emotional state that occurs when
a person’s job seem to fulfill important job values provided. The objective of our study is to
measure the level of satisfaction of employees of Janata Bank Limited. There are different
methods of measuring the job satisfaction of employees such as surveys, interviewing
employees and monitoring performance targets. Surveys are a common method of measuring
job satisfaction. A survey can assess satisfaction in the areas of pay, promotion, supervision,
tasks and co-workers. Interview of the employees as a method of measuring job satisfaction
is mostly useful in organizations that have positive relationships with employees and believe
the problem is too sophisticated to be understood with a survey. If employees do not trust the
organization or interviewer, however, responses may not be entirely honest. Businesses with
low job satisfaction or employees who fear being let go may find the employees reluctant to
discuss the situation since they may fear it could negatively affect them in the future.
COMPANY PROFILE
State Bank of India (SBI) is an Indian multinational public sector bank and financial
services statutory body headquartered in Mumbai, Maharashtra. SBI is the 48th largest bank in
the world by total assets and ranked 221st in the Fortune Global 500 list of the world's biggest
corporations of 2020, being the only Indian bank on the list.[10] It is a public sector bank and the
largest bank in India[11] with a 23% market share by assets and a 25% share of the total loan and
deposits market.[12] It is also the tenth largest employer in India with nearly 250,000 employees.[13]
[14][15]
In 2023, the company’s seat in Forbes Global 2000 was 77.[16]
On 14 September 2022, State Bank of India became the third lender (after HDFC Bank and ICICI
Bank) and seventh Indian company to cross the ₹ 5-trillion market capitalisation on the Indian
stock exchanges for the first time.[17] The largest public lender in the country reached a milestone
on February 7, 2024, when its market capitalization surpassed ₹6 lakh crore, making it the
second public sector undertaking (PSU) to do so, after Life Insurance Corporation.[18] The
Reserve Bank of India (RBI) has identified the SBI, HDFC Bank, and ICICI Bank as Domestic
Systemically Important Banks (D-SIBs), which are often referred to as banks that are “too big to
fail”.[19][20]
The bank descends from the Bank of Calcutta, founded in 1806 via the Imperial Bank of India,
making it the oldest commercial bank in the Indian subcontinent. The Bank of Madras merged
into the other two presidency banks in British India, the Bank of Calcutta and the Bank of
Bombay, to form the Imperial Bank of India, which in turn became the State Bank of India in
1955.[21] Overall the bank has been formed from the merger and acquisition of more than twenty
banks over the course of its 200-year history.[22][23] The Government of India took control of the
Imperial Bank of India in 1955, with Reserve Bank of India (India's central bank) taking a 60%
stake, renaming it State Bank of India.
ISIN INE062A01020
Bank of Calcutta
(1806 – 1921)
Bank of Bombay
(1840 – 1921)
Bank of Madras
(1843 – 1921)
d ago
State Bank of India
27 January 192
1
Imperial Bank
of India
2 June 1806
Bank of Calcutta
15 April 1840
Bank of Bombay
1 July 1843
Bank of Madras
Number India:
of 22,219 Branches
location
62,617 ATMs
s
International:
229 Branches in 31
countries
Area Worldwide
served
s Corporate
banking
Investment
banking
Mortgage loans
Private banking
Wealth
management
Risk
management
Asset
management
Investment
management
Mutual funds
Exchange-
traded funds
Index funds
Credit cards
Insurance
₹473,378.14
Revenu
Operati ₹93,582.84
ng crore (US$12 billion)[3] (2
income
023)
Net ₹55,648.20
income crore (US$7.0 billion)[3] (2
023)
₹6,317,052.20
Total
₹371,767.90
Total
ratio
Website bank.sbi
Footnotes / references
[3][7][8][9]
History
Domestic
Samriddhi Bhavan, Kolkata
As per SBI Official website data, SBI has 22,405 branches in India.[31][32] In the financial year
2012–13, its revenue was ₹2.005 trillion (US$25 billion), 95.35% of which came from domestic
operations. Similarly, domestic operations contributed to 88.37% of total profits for the same
financial year.[31]
Under the Pradhan Mantri Jan Dhan Yojana of financial inclusion launched by Government in
August 2014, SBI held 11,300 camps and opened over 3 million accounts by September, which
included 2.1 million accounts in rural areas and 1.57 million accounts in urban areas
Non-banking subsidiaries
Apart from five of its associate banks (merged with SBI on 1 April 2017), SBI's non-banking
subsidiaries include:
As on Dec 2023,[56] Government of India held around 57.49% equity shares in SBI. The Life
Insurance Corporation of India, itself state-owned, is the largest non-promoter shareholder in the
company with 9.02% shareholding.[57]
Shareholders Shareholding
Promoters: Government of
57.49%
India
FIIs/GDRs/OCBs/NRIs 10.36%
Total 100.0%
The equity shares of SBI are listed on the Bombay Stock Exchange,[58] where it is a constituent of
the BSE SENSEX index,[59] and the National Stock Exchange of India,[60] where it is a constituent
of the CNX Nifty.[61] Its Global Depository Receipts (GDRs) are listed on the London Stock
Exchange.[62]
Employees
SBI is one of the largest employers in the world with 245,652 employees as of 31 March 2021.
Out of the total workforce, the representation of women employees is nearly 26%. The
percentage of Officers, Associates, and Subordinate staff was 44.28%, 41.03%, and 14.69%
respectively on the same date. Each employee contributed a net profit of ₹828,350 (US$10,000)
during FY 2020–21.[56]
Philanthropic Arm
State Bank of India maintains a philanthropic arm in the name of SBI Foundation which is
involved to support development initiatives in India and also with initiatives that comply under the
Ministry of Corporate Affairs under Corporate Social Responsibility.
State Bank of India branches and ATMs
SBI FL Gomes Road Branch, Vasco da Gama, Goa
To assess the employees job satisfaction level in SBI and ICICI bank.
Methodology
The research study will be conducted on personal interview of the employees of the
organization who are working more than 2 years, as well as a structured questionnaire used
to collect various information related with job satisfaction and morale, and observation
method used in various sensitive issues to know the actual behavioral aspects of employee.
The data collected through above ways be used to address the following research objectives:
- 1. To determine the level of job satisfaction reported by employees of Social Investment
Bank Limited.
2. Demographics will be identified such as age, gender, marital status, and religion, number
of children, department and tenure to verify if they relate to job satisfaction.
3. To determine the relationship between factors of job satisfaction by using a descriptive as
well as inferential statistical tool in relation to overall satisfaction. Job satisfaction has been
taken as dependent variable. Independent variables are educational qualifications, nature of
work, pay, job security, promotional opportunities and no. of depended persons & work life
balance.
The main purpose of the study is to identify the levels of job satisfaction among employees
of private and public sector bank and the factors contributing to job satisfaction. Bank
employees in this study refer to clerks, officers, and managers. To achieve the objectives of
the study 150 surveys were sent (through questioners) to 15 public sector banks.
Employee health and well-being have a strong relation to employee satisfaction. Workplace
design of any organization can negatively affect the physical health of the occupants (e.g.,
asthma and other respiratory problems) due to the absence of fresh air and improper
ventilation. Workplace design can also affect the psychological health of the occupants (e.g.,
depression and stress) through insufficient lighting, noise, and inadequate space. The
literature on the health effects of green buildings claims that workplace design has a positive
effect on health and well-being; it improves thermal comfort, air quality, noise, lighting
conditions, and health, which help in the reduction of absenteeism and further increased
satisfaction The study is undertaken at Vellore district.
Both the primary and secondary data were collected for analysis.
1.Primary sources of data: The primary data were collected through field
survey. Direct interview method was adopted to collect the required information
from the respondents by providing detailed questionnaire to them.
2.Secondary sources of data: The secondary data were collected from books,
journals Magazines, News papers, Reports, Websites and other supplementary
sources.
3.Sample Design: A random sampling method is used to collect the samples
from the employees of SBI in Vellore District. A well framed questionnaire was
circulated among the employees. Totally 185 questionnaire were circulated
among them; and only 162 were returned the filled in questionnaire. Out of this,
150 questionnaire were found usable for study. Hence, the exact size of the
study is 150.
4.Analysis of Data: The researcher has analysed the collected data with the
help of averages and percentages. Basically all the data were converted as codes
in the master sheet. The findings were displayed through statistical applications
like tables, Charts and Diagrams. The new insights and various dimensions of
the findings were interpreted with the help of Tables, Charts and Diagrams
RESEARCH GAP:
From the review of literature it is found that there are various researches have
been conducted in the area of job satisfaction in different sectors. There was no
in-depth research on the employee job satisfaction in State Bank of India in
Vellore district. So there is a research gap and the researcher would like to
address the research gap by carrying out a research on job satisfaction of
employees in State Bank of India in Vellore district.
. Literature Review
Study Title Authors Year Objective Methodology Key Findings
- Positive correlation between
employee satisfaction and
"Employee To analyze the organizational performance.
Satisfaction and Its relationship <br>- Job security and work-life
Impact on between employee Quantitative balance significantly influence
Organizational satisfaction and survey satisfaction. <br>- Employee
Performance: A Case Sharma, organizational administered to empowerment and recognition
Study of SBI" R. K. 2018 performance in SBI. SBI employees. lead to higher job satisfaction.
- Compensation and benefits
emerged as primary drivers of
satisfaction. <br>- Opportunities
for career growth and
To identify the key Mixed-methods development highly valued by
"A Study on Factors Singh, A., factors influencing approach: surveys, employees. <br>- Management
Affecting Employee & Gupta, employee interviews, and support and communication also
Satisfaction in SBI" S. 2019 satisfaction in SBI. focus groups. crucial for satisfaction.
- Higher levels of employee
engagement linked to increased
satisfaction and reduced turnover.
<br>- Importance of aligning
To investigate the organizational goals with
relationship individual employee aspirations.
"Employee between employee Longitudinal study <br>- Effective leadership
Engagement and Patel, K., engagement, using surveys and positively impacts both
Satisfaction in SBI: & Desai, satisfaction, and interviews over six engagement and satisfaction
An Empirical Study" M. 2020 retention in SBI. months. levels.
1. Dubey et al. (1983) in their study entitled, “Job Satisfaction and Need
Hierarchy among Bank Officers”, observed that both the satisfied group
and dissatisfied group ranked money and status as the two most satisfying
factors on the job. The satisfied and dissatisfied groups were similar with
regard to personality variables and they also ranked the various needs in a
similar fashion
2. . 2. Baldev Sharma (1979) in his study entitled, “Determinants of Job
Satisfaction among Bank Employees”, has identified four factors namely
education, monthly emoluments, work technology and type of
supervision having impact on job satisfaction. In the study it is found that
technology and education were found to be the important determinants of
job satisfaction.
3. 3. Sinha (1988) in his study on, “Job Satisfaction: A Study of the Bank
Employees” has revealed that job satisfaction of an employee is related to
an individual expectation of different characteristics such as work
environment, income, security, prestige and promotion of the job. The
perception of job satisfaction as to its attainment in the job is also related
to job satisfaction.
4. 4. Uma Sekaran (1989) in her study on, “Paths to the Job Satisfaction of
Bank Employees”, has underlined that making work more interesting,
reducing stress and facilitating success and experience have progressively
increased employee’s competence which resulted in increased job
satisfaction.
5. 5. Nazil A. Nazir (1998) in his study on “Perceived Importance of Job
Facets and Overall Job Satisfaction of Bank Employees” has indicated
that barring income and level of education, no other personal factor was
found to be related to the overall job satisfaction of the respondents.
6. 6. Rengaswamy and Markandayan (1998) in their study entitled, “Job
Satisfaction of Workers in Tamil Nadu State Transport Corporation - A
Case Study” have underlined that no significant difference was found in
technical, administrative and traffic workers in their levels of job
satisfaction and also in the various factors influencing the job satisfaction.
7. 7. Rajeswari, A. (2000) made a study on “A Comparative Study on Job
Satisfaction of Women Employees of Public Sector Banks and LIC in
Tirunelveli District” and identified the level of job satisfaction of the
women employees in public sector banks and the Life Insurance
Corporation of India. Scope International Journal of Science, Humanities,
Management and Technology. ISSN : 2455-068X Vol.4 Issue 3 (2018) 60
- 72. Submitted 12/07/2018. Published 13/08/2018 63 ©2018
Mr.Ashokan | http://www.sijshmt.com
8. 8. Laxmisha (2010) in her study entitled, “Employee Motivation and Job
Satisfaction in Commercial Banks”, stated that the employees are
motivated by internal and external factors.
9.
10.9. Renu Narchal et al. (1984) in their study entitled, “Job Satisfaction:
Some Correlates”, have observed that higher the age and more the
number of dependents, the less would be the job satisfaction.
11. 10. Kapoor (1967) in his study entitled, “Some Determinants of Job
Satisfaction”, analysed the employee satisfaction is a function
discrepancy between his expectations and actual achievement. The
greater the discrepancy the stronger the dissatisfaction and vice versa..
Hypothesis testing
H01: There is no significant relationship between job satisfaction and employee
retention
Ha1: There is significant relationship between job satisfaction and employee
retention
8 cells (66.7%) have expected count less than 5. The minimum expected count
is 1.68. A chi-square test of association was performed by cross tabulating two
variables namely job satisfaction and employee retention. Result from table
shows a chi-square value of 20.739a and probability value of 0.002. The p-value
is less than
Working hours
At the point when the harmony between individual wants and working
requirement is unsteady, clashes emerge between employees. On the off chance
that the worker feels awkward at work, there is a contention. Job satisfaction is,
moreover connected with components, for example, giving and spending extra
time and inappropriate working hours. The explanation behind this connection
between working hours and worker satisfaction for quite a while that every
representative spends on his work.
Suggestion
Working conditions at work place need improvement, research shows that
working condition help employee to focus on their core domain.
Job satisfaction and its consequences have done a lot of research, but
unfortunately a few are involved in the banking sector. It was found that job
satisfaction is associated with increased production, loyalty to the bank,
organizational performance and a decline in non-appearance.
Conclusion
This study is about job satisfaction among bank employees and analysed the
two main parameters of job satisfaction - working conditions at the bank and
promotion at banks. Job satisfaction was considered flimsy in terms of the
respondent's wording, professional experience and educational qualifications.
Findings from this differential analysis have identified potential for
improvement and have given staff managers a clear path to improving job
satisfaction among Bank employees.
At the point when the harmony between individual wants and working
requirement is unsteady, clashes emerge between employees. On the off chance
that the worker feels awkward at work, there is a contention. Job satisfaction is,
moreover connected with components, for example, giving and spending extra
time and inappropriate working hours. The explanation behind this connection
between working hours and worker satisfaction for quite a while that every
representative spends on his work. As supported by Pores (2003), working
hours influence the personal satisfaction and banking institutions with loved
ones and along these lines the satisfaction of employees.
2. Working conditions
The workplace where the workers carry out their work corresponds to the
working conditions or the working environment. After several studies, various
factors affect employee satisfaction with their work areas, e.g. Air quality and
temperature, building construction, lighting and noise. Few of scholar and
researcher believe that working environment should meet three goals that meet
the needs of the employee, meet the needs of the client and strive for excellence
in the organization.
3. Payment
Many scholars and researchers firmly believe, that jobs satisfaction is much
affected by the work design that include autonomy, motivation, choice of job
and recognition, and absence of any of the factors mentioned above, may reduce
the level of job satisfaction. A. Bhardwaj et al. / Materials Today: Proceedings
xxx (xxxx) xxx 3 Please cite this article as: A. Bhardwaj, S. Mishra and T.
Kumar Jain, An analysis to understanding the job satisfaction of employees in
banking industry, Materials Today: Proceedings,
https://doi.org/10.1016/j.matpr.2020.04.783
4. Promotion
Career progression is not only needed to fulfill material needs, but it also
satisfy the individual psychological needs, and always leads to higher
productivity, and also establish a positive and progressive relationship between
promotion and productivity. Promotion is a crucial component of job
satisfaction that affects it in a major way.
6.6. Demographic features Factors,
for example, sex, age, education and experience are statistic attributes. A great
deal of research was carried out on these elements and their correlation to job
satisfaction, and it was found that all these demographic factors also influence
the level of job satisfaction.
8. Supervision Management
assumes a key job in worker satisfaction. Supervisors or bosses give employees
the opportunity to express their thoughts and make them so steadfast. From the
employees’ perspective, the respectability of employees is significant. One of
the most significant components that can influence representative satisfaction
and conduct is the connection between a worker and an associate and director,
particularly connections that have demonstrated to be straightforward (Chen,
2001).
9. Stress
Stress is mental and physical imbalance that causes objective or abstract issues
for employees. There are number of numerous components, for example, lack of
liquidity and congestion, which can be a cause of worry for employees. Hamid’s
work (2007) demonstrated a critical connection among stress and job
satisfaction. The more pressure employees experience, the lower the degree of
job satisfaction.
. Suggestion
h. Job security has for quite some time been one of the best parts of banking
institutions and they need to acquaint exceptional plans related with annuity, tip,
retirement, and other related advantages to upgrade the representative’s
suspicion that all is well and good just as fulfillment.
9. Conclusion
This study is about job satisfaction among bank employees and analysed the
two main parameters of job satisfaction - working conditions at the bank and
promotion at banks. Job satisfaction was considered flimsy in terms of the
respondent’s wording, professional experience and educational qualifications.
Bank workers were happy with their condition, offices and physical condition.
The employees were happy with their banking institutions as they utilize their
abilities and information. The employees are happy with the Bank’s
administration framework, particularly with the administration. Employees had
enough opportunity and authority when clients confronted an issue.
Subsequently, they were happy with their position and opportunity given by the
association. Scientists found that the bank’s employees are happy with their
protection and have a sense of security to play out their obligations concerning
their situation in their work so they are happy with their job ensures. The
principal factor which inspires the employees is compensation. The second and
third factors are acknowledgment and consumer loyalty separately.
They are pleased with the projects & instructional classes in which their
organization has been composed for them. Employees maintain cordial
association with their superiors and partners and they share their valuable ideas
and information with one another, consequently, they are satisfied with their
connections in the workplace. Long working hours and payment structure were
found major reason of job dissatisfaction. They were additionally not happy
with their working hours. The components that reason worry for them are the
absence of rushed clients, swarm branch, remote client, and absence of liquidity
individually. Worker’s inclination has been checked and factors, for example,
consumer loyalty, way of directors, condition, universities, offices, and measure
of compensation have influenced the degree of representative satisfaction
individually.
Mission statement
To retain the bank’s position as the premier Indian Financial Services Group
withworld class standards and significant global business committed to excellence
,
incustomer, shareholder and employee satisfaction and to play a leading role in
theexpanding and diversifying financial services sector while continuing emphasison its
development banking role.
vision
statement (Qualitative)
Premier Indian Financial Services Group with global perspective, world classstandards of
efficiency and professionalism and core institutional values.
retain its position in the country as a pioneer in development banking;
values
Profit orientation
Team-playing.
Integrity.
SWOT Analysis
Let’s proceed further with expanding on the strengths of the SBI from the SWOT
analysis of SBI.
Strengths of SBI
Government Support: Being a public sector bank it has the full support of
the Indian government which can be considered as one of the major
strengths.
Public Goodwill: Being a bank with a history of more than 2 centuries it has
accumulated a huge amount of goodwill. The belief that the public or the
consumer has towards it is at excellence.
High Revenue: Being a multinational company ranked at 221st position in
the Fortune Global 500 it sure does own a huge revenue and capital which is
a strength in itself.
Wide Network: According to recent reports, the bank has more than 22,141
branches and 58,555 ATMs.
International Reach: SBI is active in 36 countries involved in currency
traders around the world.
High Market Share: SBI is the largest bank in India with a 23% market
share by assets and a 25% share of the total loan and deposits market.
Weaknesses of SBI
Employees Attitude: Due to having a secured government job most of the
employees don’t have a good attitude towards the consumers.
Technology: The lack of adequate technology-driven infrastructure relative
to private banks.
Efficiency: Employees are hesitant to fix issues efficiently due to better job
stability.
Hesitation to Innovate: Despite the modernization, the bank still conveys
the perception of the traditional bank to new-age clients.
No. of Employees: SBI has the largest number of employees in the banking
sector, which is why the bank spends a considerable amount of its income on
employees’ salaries.
Opportunities for SBI