Regional Sales Manager kRA

Regional sales manager kRA
Role & responsibilities
1. To drive the sales strategy through Customer/KOL Management, Product Management,

Business Strategy for Key Accounts and Driving Implementation of Sales Plan. The position
will report directly to the heads and be responsible for managing team of talented individuals.
2. Responsible for Sales, Marketing and Clinical operations of entire range of their products for
the entire state of Northern India.
3. Proven Leadership experience and skills to effectively lead the clinical and sales team in the
region.
4. Responsible for the Revenue Objectives of the Region.
5. Initiate and Lead the marketing objectives - Customer engagement, Product positioning and
Visibility activities.
6. Manage and build relationships with the KOLs of the region and work towards building a
strong positive perception of the company and the products.
7. Strong Distributor management experience and skill sets.
8. Manage the Top line and bottom line specific to the region and ensure effective ASP and cost
management for sales specific to the region.
9. Strong interpersonal skills to coordinate and work with different functions in the company and
drive effectiveness in the region.
Job description
Roles and Responsibilities
 Devise regional sales strategy, dealer management strategy, development plan, sales forecasts to
ensure yearly objectives are met.
 Responsible for developing new key accounts to increase customer base.
 Manage the environment (Customers, Influencers) through clearly established systems /
procedures.
 Follow-up with debtors & credit control to ensure timely overall billing & collection.
 Manage KOLs of the region.
 Implement Inventory control measures to reduce obsolete stocks; keep a tab on slow-moving
items & achieve a reduction in inventory management cost
 Develop a Channel Distribution strategy and also to ensure timely reporting from dealers on a
regular basis.
 Responsible for successfully executing strategies.
 Provide training to the Regional Sales team.
Managed cross-functional team of 10 in 2 different location (Delhi and Mumbai) and collaborated for
business development, operations, marketing and supply chain.
Role Overview:
Responsible for the sales in a defined territory
Achieves set targets, manages distributors, dealers, prescribing physicians and end users.
Develops and Maintains relationship with all the key customers.
Illustrative Responsibilities:
Responsible for the management of sales to a defined region.
Achievement of pre-defined sales volumes and profit goals as per OP
Gain and maintain market information and knowledge in order to obtain and maintain the
targeted market share in assigned product category
Improvement of sales at existing customers, improvement of customer satisfaction.
Develops business relationships with medical distributors and dealers and physicians and
other hospital authorities in the establishment or expansion of markets in targeted Region.
Maintains up to date records of sales activities by distributors and actively works to help
dealers increase sale of company products to meet defined objectives.
Maintains and informs competition information and other relevant market information on
regular basis.
Maintains excellent knowledge of company products.
The incumbent is expected to have a full understanding and knowledge of Company people
and processes as they Relate to customer service, Products, Programs, and Technical support,
product financing and shipping.
Also responsible for creating mutually beneficial outcomes by helping our customers
differentiate themselves and grow their businesses while maintaining acceptable profitability
for Company
Business Marketing Specialist- High Acuity Monitoring (Cambridge, MA)
The Business Marketing Specialist enables performance of the high acuity patient monitoring
portfolio in North America, including new product introductions, phase-out planning, and
ensuring that sales enablers are in place.
Your role:
 Drives superior customer value by developing and executing the go-to-market

approach to reach prioritized customer segments and ensure profitability and growth of the
physiological patient monitoring portfolio. This is done in alignment with the North America
Region’s business and overall marketing strategy.
 Responsible for forming the cross-functional team required to plan and execute a
product launch in line with the global strategy and the overall business and marketing
strategy. Localize value propositions and global roadmaps (for the Local Launch Brief).
 Provide market, customer and competitor insights and trends, and usage and attitude
insights regularly to global product marketing (i.e. how do they change according to
changing/evolving ecosystem).
 Support Head of Marketing (and Events team) for customer events/webinars/visits to
generate new leads/prospects and or for Customer Loyalty activities. Includes occasional
domestic travel to support and staff customer-facing conferences and showcase Philips
solutions.
 Contributing to the business by spearheading business development, operations, sales & marketing,
business strategy planning & execution for the Wren Cardiac monitors, CMS, analytics & therapeutic
care across Northern Region.
Maximizing brand awareness through creating & rolling out brand's strategy, spearheading marketing
operations thereby, enhancing the product's awareness
Engineered a mass awareness campaign incorporating targeted marketing for the brand cache
during the product launch with a focus on capturing the attention of affluent buyers
Enhancing the market penetration through development & on-boarding of channel partners
Capitalizing on understanding the customers' needs and up-selling/cross-selling IT products/services
with key focus on product features and employing exceptional product knowledge
Accountability of supervising end-to-end sales life cycle along with ensuring highest quality
campaigns
Pivotal role in performing bid analysis and deal completion (re-)negotiating contracts at the best
prices
Recording and governing sales performance, funnel, win loss statement through CRM (SFDC)
Team-based management style: building up a highly performing team, managing appraisals,
conducting one-to-ones, delivering need-based training & knowledge sharing sessions
Formulating strategies for maximizing profitability & revenue generation, realizing organizational
goals; conceptualizing & implementing plans/objectives in sync with vision and mission
Establishing business operations and ensuring balance that improves the performance of the team
and drives consistent, sustainable business results
Developing and restructuring processes to create an effective sales organization; identifying changes
in market demand and modified strategies for expansion of market share & achievement of revenue
targets


Regional Sales Manager kRA

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Regional Sales Manager kRA

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Regional sales manager kRA

Role & responsibilities

1. To drive the sales strategy through Customer/KOL Management, Product Management,

Responsible for the sales in a defined territory

Responsible for the management of sales to a defined region.

Achievement of pre-defined sales volumes and profit goals as per OP

Improvement of sales at existing customers, improvement of customer satisfaction.

Maintains excellent knowledge of company products.

Business Marketing Specialist- High Acuity Monitoring (Cambridge, MA)

 Drives superior customer value by developing and executing the go-to-market

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