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    ASI Briefing 2024

    Uploaded by

    felipe

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    ASI Briefing 2024

    Uploaded by

    felipe
    3 views26 pages

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    ASI briefing 2024

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    Copyright:

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    3 views26 pages

    ASI Briefing 2024

    Uploaded by

    felipe

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 26

    ASI

    Full Service Headwear Manufacturer


    1 Company Briefing

    2 Facilities and Products

    3 Our Focus

    4 Plan for Future


    Company Briefing

     Founded - April 1995, in Shanghai

     5 factories locate in China and Vietnam， employees 12,000+

     Full line headwear manufacture specialized in high quality/innovation.

     Year 2023 annual sales over US$340m

     Major customers in the US, EU, Japan, and Asian markets

     Servicing both High Fashion and Top Athletic Brands around the world

     Strengths in product innovation and in-house applications.

     Monthly Capacity over 9 million units


    Company Briefing – Factories Locations
    Company Briefing
    Company Briefing
    Company Briefing
    Company Briefing
    Company Briefing
    Our Achievements
    Social Responsibility
    Shipping Quantity History

    Quantity (Pieces)
    120,000,000
    107,686,756

    100,000,000

    79,200,000
    74,188,248 77,000,000
    80,000,000 74,064,012 75,625,944
    66,021,540 67,592,362
    61,770,792
    60,000,000 56,000,000
    51,600,000
    50,161,056

    40,000,000

    20,000,000

    0
    2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024P
    Shipping Destinations
    Product Categories

    Products Categories
    Others Woven hat
    5%
    Fashion hat Knits
    10%
    Fashion hat

    Knits Others
    15%

    Woven hat
    70%
    Facilities
    Products – Headwear – One Stop Shopping
    Products – Besides Headwear
    Products – Our Inventions
    Fabric Inventory

    •Web Warehouse http://warehouse.asiansha.com


    •One platform, multi parties sharing
    •Live material inventory level checking
    •Make the communication easier & better
    Our Focus – No quality No Future
    Our Focus – Speed is the key

    • Normal bulk lead time 30-60 days based on forecast

    • B2B program (Small Run Quick Turn) lead time 14-21 days
    around 10% of ASI total business

    • All major brands on time delivery over 99%

    • Keep on exploring speed to market project


    Our Focus – Innovation to win the market

     Dedicated in house design teams

     Exploring the latest world trends & techniques

     Innovate on Material, Trims, Applications, Production


    process & Packaging – for revolutionary product

     We do not fear failure, just keep on trying


    Plan for Future

     More Automation Investment on cutting, sewing, printing, blocking,


    warehousing etc. to against the labor cost increasing

     Keep investing in Vietnam factories to diversify country risk,


    enhance its capability to be able to produce all kinds of headwear
    besides capacity increasing.

     Digitalizing as much as possible

     Increase sustainable material utilization every year

     Management team intergeneration succession


    Country of Origin Coverage & Strategy

    Annual output (units)


    ASI CN V.S. ASI VN
    90,000,000 50.0%

    80,000,000 45.0%

    40.0%
    70,000,000
    35.0%
    60,000,000
    30.0%
    50,000,000
    25.0%
    40,000,000
    20.0%
    30,000,000
    15.0%
    20,000,000
    10.0%

    10,000,000 5.0%

    0 0.0%
    2019 2020 2021 2022 2023 2024P 2025P
    ASI CN qty ASI VN qty VN %
    Plan for Future – 3D Virtual sample
    Our Vision

    To Be The Best World-Class &


    Multi-national Accessory Maker

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