Theories of Deviance

Deviance: Deviance is any behavior that violates social norms, and is usually of sufficient severity to warrant
disapproval from the majority of society. Deviance can be criminal or non‐criminal. The sociological discipline
that deals with crime (behavior that violates laws) is criminology (also known as criminal justice). Today,
Americans consider such activities as alcoholism, excessive gambling, being nude in public places, playing
with fire, stealing, lying, refusing to bathe, purchasing the services of prostitutes, and cross‐dressing—to name
only a few—as deviant. People who engage in deviant behavior are referred to as deviants.
The concept of deviance is complex because norms vary considerably across groups, times, and places. In
other words, what one group may consider acceptable, another may consider deviant. For example, in some
parts of Indonesia, Malaysia, and Muslim Africa, women are circumcised.
Termed clitoridectomy and infibulations, this process involves cutting off the clitoris and/or sewing shut the
labia — usually without any anesthesia. In America, the thought of female circumcision, or female genital
mutilation as it is known in the United States, is unthinkable; female genital mutilation, usually done in
unsanitary conditions that often lead to infections, is done as a blatantly oppressive tactic to prevent women
from having sexual pleasure.

A number of theories related to deviance and criminology have emerged within the past 50 years or so.
Four of the most well‐known follow.

1. Differential-association theory
Edwin Sutherland coined the phrase differential association to address the issue of how people learn deviance.
According to this theory, the environment plays a major role in deciding which norms people learn to violate.
Specifically, people within a particular reference group provide norms of conformity and deviance, and thus
heavily influence the way other people look at the world, including how they react. People also learn their
norms from various socializing agents—parents, teachers, ministers, family, friends, co‐workers, and the
media. In short, people learn criminal behavior, like other behaviors, from their interactions with others,
especially in intimate groups.
The differential‐association theory applies to many types of deviant behavior. For example, juvenile gangs
provide an environment in which young people learn to become criminals. These gangs define themselves as
countercultural and glorify violence, retaliation, and crime as means to achieving social status. Gang members
learn to be deviant as they embrace and conform to their gang's norms.
Differential‐association theory has contributed to the field of criminology in its focus on the developmental
nature of criminality. People learn deviance from the people with whom they associate. Critics of the
differential‐association theory, on the other hand, claim the vagueness of the theory's terminology does not
lend itself to social science research methods or empirical validation.

2. Anomie theory

Anomie refers to the confusion that arises when social norms conflict or don't even exist. In the 1960s, Robert
Merton used the term to describe the differences between socially accepted goals and the availability of means
to achieve those goals. Merton stressed, for instance, that attaining wealth is a major goal of Americans, but
not all Americans possess the means to do this, especially members of minority and disadvantaged groups.
Those who find the “road to riches” closed to them experience anomie, because an obstacle has thwarted their
pursuit of a socially approved goal. When this happens, these individuals may employ deviant behaviors to
attain their goals, retaliate against society, or merely “make a point.”
The primary contribution of anomie theory is its ability to explain many forms of deviance. The theory is also
sociological in its emphasis on the role of social forces in creating deviance. On the negative side, anomie
theory has been criticized for its generality. Critics note the theory's lack of statements concerning the process
of learning deviance, including the internal motivators for deviance. Like differential association theory,
anomie theory does not lend itself to precise scientific study.
 3. Control theory

According to Walter Reckless's control theory, both inner and outer controls work against deviant tendencies.
People may want—at least some of the time—to act in deviant ways, but most do not. They have various
restraints: internal controls, such as conscience, values, integrity, morality, and the desire to be a “good
person”; and outer controls, such as police, family, friends, and religious authorities. Travis Hirschi noted that
these inner and outer restraints form a person's self‐control, which prevents acting against social norms. The
key to developing self‐control is proper socialization, especially early in childhood. Children who lack this
self‐control, then, may grow up to commit crimes and other deviant behaviors.
Whereas theory also suggests that people society labels as “criminals” are probably members of subordinate
groups, critics argue that this oversimplifies the situation. As examples, they cite wealthy and powerful
businesspeople, politicians, and others who commit crimes. Critics also argue that conflict theory does little to
explain the causes of deviance. Proponents counter, however, by asserting that the theory does not attempt to
delve into etiologies. Instead, the theory does what it claims to do: It discusses the relationships between
socialization, social controls, and behavior.

4. Labeling theory

A type of symbolic interaction, labeling theory concerns the meanings people derive from one another's labels,
symbols, actions, and reactions. This theory holds that behaviors are deviant only when society labels them as
deviant. As such, conforming members of society, who interpret certain behaviors as deviant and then attach
this label to individuals, determine the distinction between deviance and non‐deviance. Labeling theory
questions who applies what label to whom, why they do this, and what happens as a result of this labeling.

Powerful individuals within society—politicians, judges, police officers, medical doctors, and so forth—
typically impose the most significant labels. Labeled persons may include drug addicts, alcoholics, criminals,
delinquents, prostitutes, sex offenders, retarded people, and psychiatric patients, to mention a few. The
consequences of being labeled as deviant can be far‐reaching. Social research indicates that those who have
negative labels usually have lower self‐images, are more likely to reject themselves, and may even act more
deviantly as a result of the label. Unfortunately, people who accept the labeling of others—be it correct or
incorrect—have a difficult time changing their opinions of the labeled person, even in light of evidence to the
contrary.

William Chambliss in 1973 conducted a classic study into the effects of labeling. His two groups of white,
male, high‐school students were both frequently involved in delinquent acts of theft, vandalism, drinking, and
truancy. The police never arrested the members of one group, which Chambliss labeled the “Saints,” but the
police did have frequent run‐ins with members of the other group, which he labeled the “Roughnecks.” The
boys in the Saints came from respectable families, had good reputations and grades in school, and were careful
not to get caught when breaking the law. By being polite, cordial, and apologetic whenever confronted by the
police, the Saints escaped labeling themselves as “deviants.” In contrast, the Roughnecks came from families
of lower socioeconomic status, had poor reputations and grades in school, and were not careful about being
caught when breaking the law. By being hostile and insolent whenever confronted by the police, the
Roughnecks were easily labeled by others and themselves as “deviants.” In other words, while both groups
committed crimes, the Saints were perceived to be “good” because of their polite behavior (which was
attributed to their upper‐class backgrounds) and the Roughnecks were seen as “bad” because of their insolent
behavior (which was attributed to their lower‐class backgrounds). As a result, the police always took action
against the Roughnecks, but never against the Saints.

Proponents of labeling theory support the theory's emphasis on the role that the attitudes and reactions of
others, not deviant acts per se, have on the development of deviance. Critics of labeling theory indicate that the
theory only applies to a small number of deviants, because such people are actually caught and labeled as
deviants. Critics also argue that the concepts in the theory are unclear and thus difficult to test scientifically.