Project Report
Project Report
Project Report
PROJECT REPORT
ON
“ AUTOMOBILE INDUSTRIES ”
AT
“ MAHINDRA CIE”
"HYUNDAI "
SUBMITTED BY
PANDURANG GOVINDRAO SURVASE, VAISHAVI SUNIL MALUSARE &
SUBMITTED TO
(2023- 2024)
1|Page
DECLARATION
I hereby, declare that all the facts and figures including dissertation is a result of my own
research and investigation including formal analysis of entire project work and the same has not been
previously submitted to any examination of this university.
This declaration will hold good and in my wise belief with full consciousness.
2|Page
ACKNOWLEDGMENT
The reports on the research work of “AUTOMOBILE INDUSTRIES ”. The following pages
are the outcome during my research study done at “ MAHINDRA CIE, MERCEDES BENZ,
HYUNDAI,.
It has been planned and executed under valuable and systematic guidance of our Proff.
KAJAL GADE by indeed indebted for her valuable and generous guidance in the preparation of this
report.
Last but not the least I would like to extend my deep gratefulness to my parents, and my
friends. All of them constantly motivated me at every step of my project.
1.5 Products 13
1.6 Customers 14
1.7 Competitor 15
1.8 Awards 16
1.9 Organizational Chart 17
1.10 SWOT Analysis 18
1.11 Manufacturing Process 19
1.12 Suggestion 22
1.13 Conclusion 23
4|Page
SR.NO CONTENTS PAGE
NO
2 MERCEDES BENZ
2.1 Introduction 25
2.2 History 26
2.3 Vision & Mission 27
2.4 Objectives 28
2.5 Products 30
2.6 CUSTOMERS 32
2.7 Competitor 33
2.8 Awards 34
2.13 Conclusion 41
5|Page
SR.NO CONTENTS PAGE
NO
3 HYUNDAI
3.1 Introduction 43
3.2 History 44
3.3 Vision & Mission 46
3.4 Objectives 47
3.5 Products 49
3.6 Competitor 51
3.7 Awards 52
3.8 Organizational Chart 54
3.9 SWOT Analysis 55
3.10 Manufacturing Process 56
3.11 Suggestion 58
3.12 Conclusion 59
BIBLIOGRAPHY 60
6|Page
1. MAHINDRA CIE
7|Page
INTRODUCTION
Registererd in 2013,MAHINDRA CIE has made a name for I itself in the list of
top suppliers of Trailers & Trolleyes ,others in India . The supplier company is located in CHAKAN ,
Maharashtra. MAHINDRA CIE Automative Limited Design, manufactures ,installs and repaires
automotive components . The company manufactures automotive components including engine &
streering components as well as various other forged metal product.
Mahindra Cie Automotive Ltd in Chakan, Pune is known to satisfactorily cater to the demands of its
customer base. It stands located at Khed, Pune., Pune, Gat 856860 Chakan Ambethan Road, Gat
856860 Chakan Ambethan Road Ambethan Road, Chakan-410501.The business strives to make for a
positive experience through its offerings.
Customer centricity is at the core of Mahindra Cie Automotive Ltd in Chakan, Pune and it is this belief
that has led the business to build long-term relationships. Ensuring a positive customer experience,
making available goods and/or services that are of top-notch quality is given prime importance.
India’s leading B2B market place, Jd Mart ensures engaging in business activities is a seamless
process for small and medium enterprises as well as large businesses. In a wake to enable these
businesses to reach their audience, this portal lets them showcase their offerings in terms of the
products and/or services through a digital catalogue.
Kindly scroll up for the address and contact details of Mahindra Cie Automotive Ltd in Pune
8|Page
HISTORY
2006
Company has changed its name from Mahindra Automotive Steels Ltd. to 'Mahindra
Forgings Ltd'.
2008
Mahindra Forgings Limited has has appointed Mr.Oliver Scholz as an Additional Director of
the Company.
2009
Doubled the installed capacity from 40000 MT to 86000 MT by setting up two 4000 Ton
Presses & one 6300 Ton Press.
2010
Received New Product Development Award from Volvo Eicher.
Received Best Supplier Award from Kirloskar Oil Engines Ltd. (KOEL).
2011
Third crankshaft machining line installed.
New MAKINO installed at Tool Room for Die production.
2013
The name of the Company stands changed from "Mahindra Forgings Limited to Mahindra
CIE" Automotive Limited with effect from November
27, 2013.
2014
Mahindra CIE Automotive Ltd has informed that pursuant to exercise of options by certain
applicants under the Companys Employees Stock Option Scheme, the Board of Directors of the
Company has issued and allotted No. Equity Shares of face value of Rs. 10/- each vide its Board
resolution.
9|Page
The Scheme of Amalgamation amongst Mahindra Composites Ltd. and Mahindra CIE Automotive
Ltd. (formerly known as Mahindra Forgings Ltd.) (the Company), and their respective shareholders
and creditors (the Scheme) approved by High Court of Judicature at Bombay.
Hon'ble Bombay High Court has sanctioned the scheme of amalgamation between Mahindra Hinoday
Industries Limited, Mahindra Ugine Steel Company Limited, Mahindra Gears International Limited,
Mahindra Investments (India) Private Limited, Participaciones Internacionales Autometal Tres, S.L.
and the Company and their respective shareholders and creditors (Integrated Scheme) on October 31,
2014
.
Mahindra CIE Automotive Ltd. has informed that scheme of amalgamation between Mahindra
Composites Ltd. and the Company an their respective shareholders and creditors (Composite Scheme)
has become effective on December
10, 2014.
2015
Mahindra CIE Automotive Ltd has informed that the Allotment Committee of the Board of directors of
the Company, has on January 02, 2015, pursuant to (a) the scheme of amalgamation of Mahindra
Hinoday Industries Limited (MHIL), Mahindra Ugine Steel Company Limited (MUSCO), Mahindra
Gears International Limited (MGIL), Mahindra Investments (India) Private Limited (MIIPL) and
Participaciones Internacionales Autometal TRES, S.L. (PIA3) with the
Company (Integrated Scheme) AND (b) the scheme of amalgamation of Mahindra
Composites Limited (MCL) with the Company (Composites Scheme).
10 | P a g e
VISION AND MISSION
VISION
To provide the best solutions for the mobility of the future, being:
Climate neutral
Maximum circularity of resources Net zero emissions
Value chain tractors:
Integral conception. Favouring local economies
A reference point in society:
Guaranteeing the integrity, security and health of people
Listening, transmitting and acting
Excellent in management: Transparency and integrity
Generating value
MISSION
To be the most reliable global network for customers and suppliers that
delivers value through products and services.
To be a responsible value creator for all our stakeholders.
11 | P a g e
OBJECTIVES
OUR CUSTOMERS:
Mungi Group has an impressive track record of services for customers who are
the leaders in their segments. The group has proven itself to give our customers is a
competitive advantage with our world class quality, outstanding customer service and
competitive pricing
QUALITY POLICY
We at Mungi group are committed to manufacture and supply sheet metal. machined &
fabricated components to meet "customer satisfaction". We shall achieve this by following
quality management system confirming to ISO/TS 16949:2002 with emphasis on improvement
in quality by doing right at the first time through team work and training to employees.
The main objective behind this project is to study the approach of Integrated Material
Management for better Inventory Control: this in turn affects overall working capital efficiency
in relation to Mahindra CIE Auto Ltd.
12 | P a g e
PRODUCT
13 | P a g e
CUSTOMERS
1. Ford
2. Bajaj
3. Fiat
14 | P a g e
COMPETITORS
1. Metalyst forgin
2. LGB Forge
3 . Tirupati forge
4. SONA BLW
5. Ramkrishna Forgin
6. MM Forgin
15 | P a g e
AWARDS
16 | P a g e
ORGANIZATIONAL CHART
17 | P a g e
SWOT ANAIYSIS
18 | P a g e
MANUFACTURING PROCESS
Manufacturing
At the heart of every Mahindra is technology that the customer can count on.
Everything that goes into making of a Mahindra, whether it's the engine or the genset is world
class. The entire process, from manufacturing facilities and technology to sales and services has
received the highest rating for Total Quality Management and also won the Deming Prize- one of
the mostt coveted awards in the world.
MAHINDRA ENGINES
One of the most important stages in the manufacture of a Mahindra engine is the J-bar
assembly. This state-of-the-art process helps increase the speed of the assembly and at the same time
allows Mahindra personnel to keep a tight check on component quality. The entire manufacturing
process is guided by Poke Yoke concept: to achieve zero defects in the production line. This involves a
robust design of the manufacturing systems and processes coupled with education and awareness about
possible errors to achieve a high build standard in the engines. No wonder all Mahindra engines rate
high on performance and dependability. Click here to view the J-bar Assembly
19 | P a g e
PRODUCT OF MANUFACTURING
20 | P a g e
21 | P a g e
SUGGESTION
22 | P a g e
CONCLUSION
Managing employees in a company is not easy as it involves several complex tasks like
recruitment, selection ,training, development performance and appraisals ,reward system,
compensation and benefits and labour relations.
All these HR functions have high importance for wal-mart so it need to change it from time-
to-time
23 | P a g e
2. MERCEDES BENZ
24 | P a g e
INTRODUCTION
Mercedes-Benz traces its origins to Daimler – Motor – Gesell Sceft ’ 1901 Mercedes and Karl
Benz’s 1886 Benz patent –Motor Wagner ,which is widely regarded as the first gasoline –powered
automobile . The slogan for the brand is ‘’the best or nothing ‘.’
25 | P a g e
HISTORY
The headquarters is in Stuttgart, Baden-Württemberg. The name first appeared in 1926 under
Daimler-Benz. Mercedes-Benz traces its origins to Daimler- Motor en-Gesell Scheft 1901 Mercedes
and Karl Benz's 1886 Benz Patent- Motor Wagner , which is widely regarded as the first gasoline-
powered automobile.
Carl Benz is born in Karlsruhe on 25 November 1844. His father dies in July 1846. Despite
living on limited financial means, his mother ensures that her son attends a grammar school and later
studies mechanical engineering. The young engineer advances quickly from a locksmith to a designer
and workshop foreman. In 1871, Carl Benz joins forces with 'mechanician' August Ritter to found his
first company, 'Carl Benz and August Ritter, Engineering Workshop', in Mannheim. When Ritter
emerges as an unreliable partner, Carl Benz is forced to pay him off using the dowry of his wife,
Bertha Ringer, and runs the company alone. From 1878, Carl Benz works intensively on a gas-driven
two-stroke engine to realise his vision of a 'vehicle without horses'. After long and laborious attempts,
he gets the engine running for the first time on New Year’s Eve in 1879. He founds the
'Gasmotorenfabrik Mannheim' (Mannheim Gas Engine Factory) as a shareholding company in October
1882. Benz’s share in the company amounts to a mere 5 per cent, however, and he has only limited
influence in technical areas. His backers are primarily concerned with the safe business of stationary
gas engines.
26 | P a g e
VISION AND MISSION
Vision
Mission
We will inspire and create an exceptional place to work and to do business. One employee, one
customer, one vehicle at a time. Through our transparent atmosphere, premium auto inventory, and
individualized customer care, we create the luxury shopping experience that our customers truly
deserve.
27 | P a g e
OBJECTIVES
Today, the automotive industry is on the verge of a fundamental transformation. Four future-
oriented fields are set to radically change the nature of mobility: greater vehicle connectivity, advances
in autonomous driving, the development of digital mobility and transport services, and electric
mobility. Our goal as one of the leading vehicle manufacturers is to become a leading provider of
mobility services as well. To this end, we will further strengthen our core business and lead the way in
these four future-oriented fields. Our efforts will be supported by a cultural and organizational
transformation. We have not lost sight of our overriding corporate objective: to achieve profitable
growth and increase the value of our company.
28 | P a g e
Strengthening our global core business (CORE)
Mercedes-Benz Cars will continue to implement its growth strategy with the goal of
safeguarding its leading position in the global premium segment. We will inspire our customers with
our leading brands and outstanding products. New and innovative models in the compact segment, a
C-Class model upgrade and new versions of our iconic G-Class series will be part of this campaign.
29 | P a g e
PRODUCT
30 | P a g e
31 | P a g e
CUSTOMERS
32 | P a g e
COMPETITOR
33 | P a g e
AWARDS
34 | P a g e
35 | P a g e
ORGNIZATIONAL CHART
36 | P a g e
SWOT ANALYSIS
37 | P a g e
MANUFACTURING PROCESS
38 | P a g e
39 | P a g e
SUGGESTION
The company should create the websites which do not take much time in page loading.
Sapiest Edusoft should focus on creating attractive websites for itscustomers.
There is demand for websites which can provide better connectivity with the customers so
e-mails can also provided with the websites.
Responsive websites are in demand as majority of respondents say websites are easily
accessible.
40 | P a g e
CONCLUSsION
Managing employees in company is not easy sa it involves several complex tasks like
recruitment, selection,training, amd development, performance and appraisals, reward
system, compensation.
Managing employees in a company is not easy as it involves several complex tasks like
recruitment, selection ,training, development performance and appraisals ,reward system,
compensation and benefits and labour relations.
All these HR functions have high importance for wal-mart so it need to change it from time-
to-time
41 | P a g e
3. HYUNDAI
42 | P a g e
INTRODUCTION
43 | P a g e
HISTORY
In 1984, Hyundai began exporting the Pony to Canada, but not to the United States,
as the Pony would not pass emissions standards there. Canadian sales greatly exceeded
expectations, and it was at one point the top-selling car on the Canadian market. In 1985, the one
millionth as nominated as "Best Product #10" by Fortune magazine, largely because of its
affordability. The company began to produce models with its own technology in 1988, beginning
with the midsize Sonata. In the spring of 1990, aggregate production of Hyundai automobiles
reached the four million mark In 1991, the company succeeded in developing its first proprietary
gasoline engine, the of the FIFA four-cylinder Alpha, and also its own transmission, thus paving
the way for technological independence.
In 1998, Hyundai In 1996, Hyundai Motor India Limited was established with a production plant
in Irungattukottai near Chennai, India. began to overhaul its image in an attempt to establish itself as a
world-class brand. Chung Ju Yung transferred leadership of Hyundai Motor to his son, Chung Mong
Koo, in 1999.[20] Hyundai's parent company, Hyundai Motor Group, invested heavily in the quality,
design, manufacturing, and long-term research of its vehicles. It added a 10-year or 100,000-mile
(160,000 km) warranty to cars sold in the United States and launched an aggressive marketing
campaign.
In 2004, Hyundai was ranked second in "initial quality" in a survey/study by J.D. Power and
Associates in North America.[21][22] Hyundai is now one of the top 100 most valuable brands
44 | P a g e
worldwide according to Interbrand.[23] Since 2002, Hyundai has also been one of the worldwide
official sponsors World Cup.
In 2006, the South Korean government initiated an investigation of Chung Mong Koo's
practices as head of Hyundai, suspecting him of corruption. On 28 April 2006, Chung was arrested,
and charged for embezzlement of 100 billion South Korean won (US$106 million).[24] As a result,
Hyundai vice chairman and CEO, Kim Dong-jin, replaced him as head of the company.
On 30 September 2011, Yang Seung Suk announced his retirement as CEO of Hyundai Motor
Co. In the interim -koo and Kim Eok-jo will divide the duties of the CEO position
In 2014, Hyundai started an initiative to focus replacement period, Chung Mong on improving
vehicle dynamics in its vehicles and hired Albert Biermann, former Vice President of Engineering at
BMW M to direct chassis development for Hyundai vehicles; stating "The company intends to become
a technical leader in ride and handling, producing vehicles that lead their respective segments for
driver engagement On 14 October 2020, Euisun Chung was inaugurated as the new chairman of the
Hyundai Motor Group. His father, Chung Mong-Koo, has been made Honourary Chairman.
In April 2021, the company said that its profits rose by 187%, the highest rise in four years. The
company recorded a profit of $1.16 billion from the beginning of 2021 until March
45 | P a g e
VISION & MISSION
Vision:
The Pride of Hyundai Motor is now measured worldwide! as Hyundai Motor Company continues to
develop cutting edge engines that will beat as the heart of next generation cars, weare confident that
we will be the major player of the automobile industry in the future.
Mission:
Their corporate philosophy seeks to improve the lives of everyone surrounding the company, and
make Hyundai a company that is respected by people all over the world. To advance into the front
ranks of the global auto industry in the next century, Hyundai has adopted the "Four Best" concept
which defines their new objectives: Best customer service, Best technology, Best quality products,
Best value for people.
46 | P a g e
OBJECTIVE
Encompassing description
The vision statement of Hyundai should be brief but should be holistic in nature. This means that the
visions statement should be complete in its description and information of what the company desires,
and how it plans to achieve its long term goals strategically. The vision statement should be a
comprehensive statement identifying the company’s core strengths, which would enable it to achieve
its fu,turistic goals.
Objectives at Hyundai should focus on the time constraints present in terms of resource present, as
well as the urgency of the organization and the industry.Objectives at Hyundai should also focus on
the skillset of employee and organizational resources available Focus on resources and skills is
important to ensure that all objectives are attainable.Focus and relevance with resources and skills will
also help Hyundai identify gaps that it needs to fill through training
Focus on goal
Objectives at Hyundai should be set keeping in view the set organizational goals.Objectives at
Hyundai should flow from the organizational goals, and work towards helping the company and its
departments and operations achieving the set goals.This is important as it keeps objectives strategically
relevant to the organizational processes and systems.
Objectives should focus on the broader organizational strategy .This will facilitate the organization in
keeping in view the broader purpose and at the same time work towards achieving quantifiable goals
and objectives.
Flexible Manufacture
Cellular manufacturing (push –pull manufacturing ),no limits to the number of models that can be
assembled Current :4 models HMGICs;Limitless
47 | P a g e
Higher – degree Automation
48 | P a g e
PRODUCTS
49 | P a g e
50 | P a g e
COMPETITORS
51 | P a g e
AWARDS
52 | P a g e
53 | P a g e
ORGNIZATIONCHART
54 | P a g e
SWOT ANALYSIS
55 | P a g e
MANUFACTURING PROCESS
56 | P a g e
57 | P a g e
SUGGESTION
The suggestions are completely based on the research done at the organization Based on the
questionnaires filled and the in-depth interviews taken. There could be a few recommendations
that would sound not important for the time being, but it is recommended not to flip over
them as they lead to future problems.
58 | P a g e
CONCLUSION
The production and operation management plays a vital role in manufacturing a product in a company.
In Hyundai motor company the system being followed is to reduce the waste being produced in the
process of producing the products in the company. The Hyundai motors plays a vital role in the
production of automobiles.This System has helped the company to grow to higher extent by satisfying
the needs of the customer. This system followed by the Hyundai motor company led the company to
produce a car within 13 hours which is consider to be one of the best methods through which quality is
being obtained in theproduction. The Production and Operation Management being carried out in the
company gives satisfaction both to the workers as well as customer.
59 | P a g e
BIBLIOGRAPHY
WEBSITES:
www.Mahindra cie.com
www.mercedesebenz.com
www.mercedesebenzindia.com
www.hmmausa.com/hmma-map-
www.hyundaimotors.com
60 | P a g e