MGT 162

(GROUP ASSIGNMENT)
FUNDAMENTALS OF MANAGEMENT
Prepared for:
PN. HASNIDA ABDULLAH

Prepared by:
NO. NAME MATRIC NO.
1. TASNIM BINTI LUFTI FAUZI
2. AHMAD AFIF HILMAN B. AHMAAD TAUFIK
3. NIK MUHAMMAD AKID BIN NIK AHAMD FARID
4. CHE MUHAMMAD HAZMIRUL AFIQ BIN CHE
MUSA

TABLE OF CONTENTS

INTRODUCTION
PLANNING

ORGANIZING

LOCUS OF DECISION MAKING

MOTIVATION

LEADING

CONTROLLING

CONCLUSIONS
Introduction

In today's dynamic and competitive business landscape, effective management plays a

pivotal role in the success and growth of any organization. This report delves into the
fundamentals of management, focusing on Lamara Cosmetics, a pioneering company
founded by Sasha Sidik in 2021. Lamara Cosmetics has gained significant recognition within
a short span of time by offering a wide range of local and imported cosmetics. Sasha Sidik's
vision for the company was to provide premium cosmetics at reasonable prices, targeting
customers from all walks of life.

Sasha Sidik, an ambitious entrepreneur, embarked on her journey by establishing

Lamara Cosmetics with a distinct purpose in mind. She named her company "Lamara" after
the female Slavic name, which signifies the Goddess of the Hearth. This choice of name
reflects Sasha's commitment to creating a brand that fosters a sense of warmth, comfort, and
empowerment for its customers. By embracing the symbolism of the Goddess of the Hearth,
Lamara Cosmetics aspires to bring out the inner radiance and confidence in every individual
who uses their products.

One of the key foundations of Lamara Cosmetics is the commitment to offering a

diverse range of products, catering to the ever-evolving beauty needs and preferences of its
customers. The company prides itself on sourcing both local and imported cosmetics,
ensuring a comprehensive selection that encompasses the latest trends and innovations from
around the world. By curating a diverse range of offerings, Lamara Cosmetics aims to
empower customers with choices that suit their individual styles, skin types, and preferences.

A distinctive aspect of Lamara Cosmetics' approach to management is its commitment

to inclusivity. Sasha Sidik envisioned a company that breaks barriers of social class, allowing
all customers to access premium cosmetics without compromising their budget. Lamara
Cosmetics seeks to bridge the gap between affordability and quality, believing that every
individual deserves to feel confident and beautiful in their own skin. By providing reasonably
priced cosmetics, the company aims to empower customers from all backgrounds, fostering a
sense of inclusivity and self-expression.

In this report, we will explore the key principles and strategies that Lamara Cosmetics
employs to successfully manage its operations and achieve its objectives. We will analyze its
customer-centric approach, innovative product offerings, and the management techniques
employed by Sasha Sidik to navigate the ever-changing cosmetics industry. Furthermore, we
will examine the company's commitment to sustainability and ethical practices, as Lamara
Cosmetics strives to make a positive impact on both the environment and society.

By examining the fundamentals of management through the lens of Lamara

Cosmetics, we aim to gain insights into the strategies that have propelled the company to
success. As we delve into the various aspects of management within this context, we will
uncover valuable lessons and principles that can be applied to other organizations seeking to
thrive in today's competitive business environment.

Acknowledgement

First and foremost, praises and thank ALLAH S.W.T. and his messenger,

Prophet Muhammad S.A.W for showers of blessing throughout our research work to

complete the research successfully and smoothly. We would also like to express our special
thanks of gratitude to Madam Rosfatihah binti Che Mat as our lecturer for this semester who
gave us the golden opportunity to do this task which is to create a report based on business
management as our first task for this subject. Without her support and guidance while
finishing this assignment we will not able do it alone. Through this assignment, it has helped
us improve our knowledge about the function of management in more detail.

Therefore, we would like to acknowledge with thanks to our friends and Lara Beauty
Store for giving us the opportunity and taking the time to support us with our project by
answering our interview questions about the company. We truly appreciate the owner, Wan
Hasnizah bt Shamsul for the willingness to clear up her schedule just to make some time for
us to fill in the questionnaires in completing our task.

At last, we hope our assignment is complete and will be received. We had

used our effort and acknowledgement to search information and ideas. We hope our

effort was worth it.

Planning

Planning is the process of outlining the activities that are necessary to achieve the
goals of the organization. In other words, planning is the fundamental management function,
which involves deciding beforehand, what is to be done, when is it to be done, how it is to be
done and who is going to do it. It is an intellectual process which lays down an organisation’s
objectives and develops various courses of action, by which the organisation can achieve
those objectives.

Vision

The vision of the cosmetic shop, Lara Beauty Store is to be the leading suppliers of quality,
fresh and health skin booting cosmetics product while aspires to create a positive impact by
paving the way towards more sustainable beauty that’s accessible to us all.

Mission

Their mission is dedicated at improving the skin health and body look and appearance of their
client. "We seek to become the recognized leader in our targeted local and international
market for carrying adverse line of in demand cosmetics including perfumes, makeup, and
other accessories that will have a competitive edge towards customer satisfaction and
retention at attractive prices. We also deliver solutions for every skin type, age, race, gender
and orientation so we can all achieve our healthiest skin.

Operational Plan

Operational planning is the process of creating actionable steps that your team can take to
meet the goals in your strategic plan. An operational plan outlines daily, weekly, and monthly
tasks for each department or employee. It is also done at all levels and the manager should
formulate strategies and implement the operational plan such as single use plans and standing
plans.
Standing Plans

In general, standing plans are made to meet the needs of recurring decisions and
actions and to be used multiple times.

In Lara Beauty Store, the manager has implemented rules and regulations for their
standing plan. The purpose of these rules is to provide their customers with good services
from their company while protecting their business from liability from both legal and
financial and give them more freedom in managing and disciplining their employees. For
example, one of the rules are the company does not allow its employees to smoke around the
workplace or any area in the store. Employers have legal responsibility to prevent people
from smoking in relevant premises at work. This rule is enforced by displaying no-smoking
signs in workplaces.

Other than that, as a beauty store Lara Beauty store needs to ensure that the
environment is clean and is pleasing to look at all times. By ensuring so, all of the employees
need to make sure the hygiene of the environment is clean and tidy at all times. This will
definitely give an impact to the store as it will make customers feel like their brand truly
cares about the quality and will also raise confidence in store and staff competence.

Single Use Plan

Single-use plans are also known as ‘specific plans’ since their objective is to solve a
particular problem. These plans are formulated to handle a non-repetitive and unique
problems. It is also a strategy used to achieve a unique one-time business goal.

As for the company we have chosen, they used program as their single use plan. For
instance, as their business is growing and progressing the high demand of beauty products
such as and skincare and cosmetics are increasing. By that, it is decided that they would
expand their territory by opening a new branch in other state of Malaysia.

Other than program, they also chose to come up with a project where the company
will have some innovation and creativity on inventing some new product important to the
business enterprise that can compete with other companies. Their website and social media
are platforms for them to spread the info on their newest launch to attract their customers and
target audience.
Management Structure

As we know every company need a management structure to make the company work
more efficient. The function of management structure is to identify the roles and
responsibility of the job to ensure every workers knows their job description and
responsibility. They also know whom they have to repost and refer.

Management structure shows the separation of work activities. It is also shows how
dissimilar functions or activities that are linked in the organization. Lara Beauty Store used
tall organizational chart in the organizational structure. The reason of using that is because
the managers can guide the employees directly without any obstacles. As the result, it will
make production quality of the company increased.

On the other hand, Lara Beauty store also using functional departmentalization. So,
this company will allocate task and job according to the function they perform within the
organization. The purpose this company choose functional departmentalization is because it
nurtures the development of employees ability and skills. So, the managers can focus on their
expertise in performing task. Hence, the task can be performed completely within their
expertise.

Finally, supervision is easier because each manager is expert in only a narrow range of
expertise. It will help them to understand their task and job and will produce an effective
working environment. So, it will only need an internal coordination within each
departmentalization.
 NO. MANAGEMENT RESPONSIBILITIES

1. Chief Executive Officer  Drive and developing company strategies. Supporting

 and motivating employees.
 Set the vision and the culture of their organizations.

 Ensuring the company organized properly in every segment of

work.
 Generating ideas and always looking forward toward any
change to grab any opportunity.
2. Production Manager  Oversee the production process, drawing up a production
schedule.
 Monitor the production process and adjust schedule as
needed.

 Involved in planning, coordination and control of

manufacturing processes.
 Make sure goods and services produced efficiently.

Quality Controller  Monitor operations to ensure that they meet production

standards.
 Recommend adjustments to the assembly or production
process.

3. Finance Manager  Developing and maintaining the accounting system.

 Make sure the accounting report is accurate.

Accounting Clerk  Update and maintain accounting journals, ledgers and other
records detailing financial business transactions.
 Typing accurately, preparing and maintaining accounting
documents and records.
 Performs a variety of general accounting support tasks in
accounting department.
4. Marketing Manager  Analyse market trends with an aim of identifying unexploited

 Managing all marketing for the company and activities within

the marketing department.

 Developing the marketing strategy for the company in line

with company objectives.

Marketing Analysis  Perform research and gather data to help a company

market its products or services.
 They gather the feedback from consumers.

Employess Responsibilities
LOCUS OF DECISION MAKING
Program Decisions
Programmed decision-making involves those decisions that already have a plan or rule in
place and is used to reach a solution or conclusion. In other words, the manager or owner
made such decisions before and it’s a repetitive and routine process. Issues that have been
fully comprehended and regularly resolved in line with the policies, standards, and
guidelines.
The particular times may be determined by the policies and procedures of the programme or
organization when handling a leave request or an issue that occurs repeatedly. Here is the
broad method that can be followed:

1. Review policies: For details on the guidelines and processes for handling leave requests or
reoccurring problems, review the program's policies or the employee handbook. You are
going to have a full understanding of the protocol that you need to stick to.

2. Communication: If someone asks for a leave of absence from work, get in touch with them
to get all the details you need, including the reason for the leave, the desired duration and any
supporting materials that are required.

3. Evaluate impact: Evaluate any potential effects of the leaving on the organisation or
programme. Take into consideration factors like project deadlines, staffing levels, and
workload. This assessment will assist in determining if the leave can be granted or whether
other arrangements are required.

4. Consult with the proper parties: Consult the right individuals or groups involved in the
decision-making process depending on the structure of the programme. Supervisors,
managers, and employees in human resources may fall under this category. Provide them
with all the relevant details, and if you need their opinion or approval, do so.

5. Decision making: Make a decision regarding the leave request or frequently occurring
issue in view of the information gathered. The request might be granted if it meets with the
program's policies and has no effect. If not, you might have to consider other options or work
out a compromise that takes charge of the problem while causing the lowest possible level of
interruption.
6.. Documentation: Keeping precise documentation of the decision attained and any relevant
communications on this issue. This documentation helps keep records and guarantees
consistency in how similar situations will be handled.
Non-programmed decisions
Non-programmed decisions are unique and unexpected that may cause by surrounding or
disasters. That is why everyone in a company must be ready to decide when something
unexpected happens. For example pandemic covid-19, when the government announces that
all stores should be closed during the lockdown, Lamara Beauty Store need to respond
quickly. The store would evaluate the scenario, conform to the rules and regulations, and
carry out the closure order. This could involve informing staff, briefly stopping operations,
and taking the appropriate precautions to secure the store while it is closed.
Lamara Beauty Store would implement several techniques into action to ensure that staff and
customers complied with Standard Operating Procedures (SOP). These might consist of the
following:

 Clearly communicating the SOP: All employees will be made informed of the precise
SOP needs as well as suggestions by the store. Giving specific instructions on
cleanliness habits, isolation security measures, mask-wearing protocols, and any other
relevant regulations given by health authorities would be part of this.
 Regular reminders: The store would regularly remind both staff and customers about
the SOPs through signboard, announce or through speaker within the store.
 Monitoring and enforcement: The company will choose dependable individuals, such
as managers or particular staff members, who would supervise SOP compliance. They
would make sure that customers and staff members followed the rules, and they
would deal with any deviations or violations right away.
 Continuous evaluation and improvement: The effectiveness of the established SOPs
would be reviewed and evaluated on a regular basis by Lamara Beauty Store. This
means getting feedback from staff and customers, identifying areas for improvement,
and making the required modifications to strengthen safety precautions and guarantee
continuous compliance.

By applying these strategies into practice, Lamara Beauty Store may work to create a
secure workplace for both its employees and clients while following by SOPs and legal
requirements.
iv) Motivation

By examining key factors such as break time, salary structures, security measures,
bonding activities, and recognition programs, we gain a comprehensive understanding of how
these elements contribute to a motivated workforce.
Firstly, in terms of break time, the company owner acknowledges the importance of
providing leave for staff members on public holidays, personal matters, and family-related
reasons. This demonstrates a commitment to work-life balance and recognizes the
significance of downtime for employees to recharge and tend to their personal
responsibilities. By offering sufficient breaks, the company promotes employee well-being,
which, in turn, enhances their motivation and overall job satisfaction.
Secondly, the company follows the practice of paying salaries on a monthly basis.
This system ensures consistency and stability for workers, allowing them to plan and manage
their finances effectively. By providing reliable and timely compensation, the company
instills a sense of security and value in its employees, which can positively impact their
motivation and commitment to their roles.
Thirdly, the company owner emphasizes the implementation of security measures,
such as the use of CCTV cameras to monitor staff activities within the premises. This
commitment to employee safety demonstrates a proactive approach to fostering a secure work
environment. By addressing the security needs of employees, the company enhances their
sense of well-being and reassurance, leading to increased motivation and peace of mind.
Fourthly, the company owner highlights the practice of organizing bonding activities
with employees, such as iftar sessions or family days. These events provide opportunities for
social interaction, team building, and a sense of belonging within the company. By fostering a
positive work culture that extends beyond professional duties, the company cultivates
stronger relationships, improves communication, and boosts employee morale, resulting in
higher motivation and job satisfaction.
Lastly, the company owner confirms the implementation of a recognition program that
acknowledges outstanding employee performance. This program may include charts or
acknowledgments highlighting the best employee of the month. By publicly recognizing and
rewarding employees who exhibit excellence and dedication, the company nurtures a culture
of appreciation and encouragement. Such recognition not only boosts the morale of the
recognized employees but also inspires others to strive for excellence, thus elevating overall
motivation and performance levels.
In conclusion, effective motivation strategies play a vital role in nurturing a motivated
and engaged workforce. By offering appropriate break times, ensuring fair and consistent
compensation, providing security measures, organizing bonding activities, and implementing
recognition programs, organizations can create an environment that fosters employee well-
being, satisfaction, and motivation.