Vinamilk
Vinamilk
Vinamilk
Email : [email protected]
TABLE OF CONTENTS
INTRODUCTION------------------------------------------------------------------------------------------------------1
PART I: OVERVIEW ABOUT CORPORATION------------------------------------------------2
PART II: QUALITY OF VINAMILK'S MANAGEMENT SYSTEM----------------5
2.1.Organizational structure--------------------------------------------------------------------------------------5
2.1.1 Vinamilk Organizational Chart-----------------------------------------------------------------------5
2.1.2 Management levels: Board of Directors, Board of Management, Board of
Supervisors------------------------------------------------------------------------------------------------------------------7
2.2 Corporate governance policy------------------------------------------------------------------------------9
2.2.1 Regulations of the Board of Directors------------------------------------------------------------9
2.2.2 Regulations on information disclosure and transparency in operations----12
2.3 Management performance evaluation-------------------------------------------------------------13
2.3.1 Performance metrics: Revenue, profit, market share----------------------------------13
2.3.2 Analysis of internal and external factors affecting The quality of the
management system--------------------------------------------------------------------------------------------------15
PART III. EXECUTIVE REMUNERATION AT VINAMILK-------------------------18
3.1. Compensation structure------------------------------------------------------------------------------------18
3.2. Bonus policy------------------------------------------------------------------------------------------------------20
3.3.1 Disclosure of information on executive remuneration--------------------------------22
3.3.2 Assess the level of transparency and fairness in the remuneration
determination process-----------------------------------------------------------------------------------------------23
PART IV. OWNERSHIP STRUCTURE OF VINAMILK----------------------------------26
4.1. Shareholder structure----------------------------------------------------------------------------------------26
4.2. Rights and obligations of shareholders-----------------------------------------------------------28
4.3. Impact of ownership structure on corporate governance of Vinamilk---------29
PART V. OVERALL ASSESSMENT OF THE QUALITY OF THE
MANAGEMENT SYSTEM, EXECUTIVE COMPENSATION AND
OWNERSHIP STRUCTURE OF VINAMILK----------------------------------------------------32
5.1. Strengths-------------------------------------------------------------------------------------------------------------32
5.2. Weaknesses--------------------------------------------------------------------------------------------------------34
5.3. Recommendations to Improve Corporate Governance Quality at Vinamilk
------------------------------------------------------------------------------------------------------------------------------------35
CONCLUSION---------------------------------------------------------------------------------------------------------38
REFERENCES---------------------------------------------------------------------------------------------------------39
INTRODUCTION
The success and survival of any corporation in the current economy mostly rely
on corporate governance. This is especially true in the competitive dairy
industry, where Vinamilk—one of the leading brands in Vietnam and Asia—
exists. Along with ensuring consistent operations, building an effective
management system, executive compensation plan, and ownership structure for
Vinamilk allows the company to appeal to investors and shareholders. Good
governance is the foundation of effective corporate operation; it also fosters
tremendous trust among colleagues and the society. Supported by the State
Capital Investment Corporation (SCIC), F&N Dairy Investments, and Platinum
Victory Pte Lt as well as international investors, Vinamilk has a continuous
ownership structure owing to important players.
By aligning sustainable development with financial goals and leadership
aspirations, Vinamilk's executive compensation plan is aimed to drive
achievement. Stock options, performance-based incentives, and basic pay that
enable match long-term corporate development with leadership objectives
define compensation. Clear policies and equitable evaluation system of
Vinamilk not only show a commitment to world standards but also serve to
build trust among owners. Under the topic "ANALYZE THE QUALITY OF
THE MANAGEMENT SYSTEM, EXECUTIVE COMPENSATION
AND OWNERSHIP STRUCTURE OF VINAMILK", I therefore chose to
investigate the strengths and limitations of Vinamolk's management system,
executive compensation, and ownership structure.
1
PART I: OVERVIEW ABOUT CORPORATION
Abbreviation: VINAMILK
Logo:
Head office: 36-38 Ngo Duc Ke, District 1, Ho Chi Minh City
Website: https://www.vinamilk.com.vn
Current charter capital of Vietnam Dairy Products Company: more than 10,068
billion VND
Having a stock code "VNM," the company renamed itself in December 2003 to
Vietnam Dairy Products Joint Stock company. At that time, its assets totaled
over 1,500 billion VND, more than 3,000 brilliant individuals, more than 200
product names, and an annual growth rate of 25%.
Vinamilk has opened eight factories, one company, and is developing three
more after spreading milk and dairy products across the Vietnamese market.
Vinamilk has expanded its dairy products by way of continuous technological
development and technical advancements. From healthy milk to condensed
milk, milk powder, Vinamilk currently claims more than 200 well-known
brands. Comprising a network of around 94,000 sales outlets and more than
183,000 distributors, the growing system covers all 65 provinces. Branches in
Hanoi, Da Nang, Can Tho, and a warehouse firm serve to meet demand in the
market. Vinamilk is currently a leading brand in Vietnam thanks in great part to
its development. The company follows ISO 9001:2000 global management
standards and has HACCP certification. Currently provided to countries such
the USA, Russia, Poland, Germany, Czech Republic, Canada, India, the Middle
East, and Southeast Asia, Vinamilk products have over 75% of the market
share in Vietnam.
Operations of Companies
3
- REAL estate, property rental brokerage; warehouse and yard operations;
truck transportation; products loading and unloading
4
PART II: QUALITY OF VINAMILK'S MANAGEMENT SYSTEM
2.1.Organizational structure
5
orientations and critical policy choices rely on this body. Board of Directors
(BOD) nominations, and dividend decisions depend on this body as well. The
Board of Directors is the main body in charge of monitoring and guiding the
strategic path of the company. Four specialized teams support the BOD:
Supporting Functions
6
Vinamilk additionally has directors with responsibility of supporting industries
including:
7
Vinamilk's management system is supposed to provide excellent control,
responsible government, and effective operations. Comprising the Board of
Directors (BOD), Executive Board, and Supervisor Board, this structure assists
the company to overcome challenges and promote notable growth.
Council of Executes The Executive Board under CEO Ms. Mai Kiều Liên
supervises the implementation of the suggested strategies. This team runs daily
operations of Vinamilk, ensuring flawless operating across many departments
—including finance, marketing, supply chain, and production. Important
members like CFO Mr. Lê Thành Liêm and other top executives provide
professional knowledge that supports effective leadership in their particular
fields.
8
Operational flexibility is one of the assets of the Executive Board as it enables
the strategic goals of the company to match the dynamics of the current market
and competitive surroundings. Fundamentally, the Executive Board is focused
on simple objectives such increasing factory efficiency, broadening product
varieties, and thus enhancing market reach. Working closely with department
heads, the Executive Board ensures perfect integration of plans throughout
Vinamilk's many operations, from manufacturing to distribution. The image of
Vinamilk as a leading dairy brand rests on this constant degree of management,
especially because the company maintains expanding in local and international
markets.
Content Detail
Driving Factors
Apart from evaluating and authorizing annual corporate plans and risk
management strategies, the BOD of Vinamilk supervises and approves the
long-term strategic orientation of the company. This assures the company
respects legal guidelines and meets its social responsibilities.
11
Vinamilk. Since 2012, Vinamilk has been creating sustainability reports;
independent audits done since 2016 ensure reliability, transparency, and
objectivity. Using sustainability reports not only helps Vinamilk retain its
identity but also demonstrates its social and environmental consciousness. This
dedication is crucial for the company's growth plan as it helps Vinamilk
establish confidence among stakeholders and the local population, therefore
strengthening its reputation as a top brand in the dairy sector of Vietnam.
Principle Detail
12
Vinamilk's operating values show a clear and effective approach to information
dissemination. Vinamilk first quickly and honestly communicates information
with all the owners and stakeholders by means of many channels of contact.
The company ensures that all disclosed material is communicated
simultaneously with the Board of Directors and relevant departments so as to
maintain accuracy and transparency in the offered information.
On its communication channels, Vinamilk maintains bilingual content in both
Vietnamese and English in order to increase openness and accessibility, hence
facilitating fast knowledge acquisition for abroad investors. Vinamilk also lets
guests view its production facilities and sets investor meetings. This approach
maintains good contacts with investors, provides information and opportunities
to understand better the manufacturing technologies and company operations.
Vinamilk stresses exposing non-financial information on social and
environmental obligations as indicated by its annual sustainability and
environmental reports. This improves Vinamilk's public image and reputation
as well as shows its social consciousness for the society.
13
distribution network covering the entire country, Vinamilk meets consumer
needs and quality demands.From brand development and product development
to expanding distribution channels, Vinamilk's dominance in market share
shows the effectiveness of its management approaches, therefore allowing the
company to maintain its leading position in a highly competitive field.
Between 2020 and 2023 indicators of income and profitability enable one to
evaluate Vinamilk's management performance. Analyzing these figures enables
us to understand the complete picture of the performance of financial
management and capability for preserving commercial activities of the
company.
From 59,636 billion VND in 2020 to 60,919 billion VND in 2021 Vinamilk's
net income increased. Revenue fell slightly to 59,956 billion VND in 2022 then
rebated to 60,368 billion VND in 2023. This fluctuation suggests that Vinamilk
finds it challenging to boost its revenue, maybe due to other market
circumstances or a competitive company environment. Still, the continuous
revenue indicates that the company is maintaining its position in the market in
spite of difficulties.
14
Vinamilk's gross income declined from 27,668 billion VND in 2020 to 24,540
billion VND in 2023. This suggests that the company could be under control
regarding expenses, especially growing raw material costs, thereby lowering
profit margins. The decline in gross profit influences not only the management
efficiency but also the production optimization and cost control required to
increase gross profit.
From 13,539 billion VND in 2020 to 10,903 billion VND in 2023 Vinamilk's
main business activities also produced a net profit down from Although this is
a notable decline, maintaining a net profit of 10,000 billion VND shows that
the company is still profitable and has strong commercial activities. This might
result from the company's attempts, despite major challenges, to appropriately
manage costs and optimize production processes.
2.3.2 Analysis of internal and external factors affecting The quality of the
management system
Table 4 Analyzing the internal and external factors that influence the
quality of Vinamilk’s management system
15
Financial High total revenue Provides strong financial
Resources with steady growth capability for operational
(over 60 trillion expansion, investment in
VND in 2023). R&D, and sustainable
development initiatives.
16
products.
Basic Salary Fixed monthly salary for - CEO (Mai Kiều Liên):
each executive, determined Receives an average
based on position, monthly salary of 404
responsibilities, and million VND.
performance. - Other Executives: Average
monthly salary of 242
million VND for key roles.
At Vinamilk, bonuses are closely connected to performance criteria both yearly and
via particular performance-oriented goals. Reaching specific targets in areas like
operational efficiency, market expansion, and revenue growth qualifies for these
incentives in many spheres. Although the bonus amounts are unknown for every
executive, this method ensures that rewards are closely related to both short-term
success and long-term growth goals, thus encouraging alignment with the corporate
business strategy.
20
objectives free from the urgent needs of performance-based compensation. This
component helps executives to concentrate their efforts on sustainable growth
and effective management as it lays the basis for linking personal incentives
with the goal of the company.
Aspect Details
22
VND. Regular updates help shareholders understand the
structure and incentives aligning executive performance
with company objectives.
Emphasizing specific figures for 2021 and 2022, Vinamilk has made extensive
public disclosures on the Executive Board's remuneration as well as the salary
of Board of Directors' members. This statement demonstrates the company's
will to maintain financial transparency, which is very essential for building
shareholder and investor trust.
Compensation Requirements
23
might be the outcome of intentional improvements or better participation of
members in corporate governance.
General director Ms. Mai Kieu Lien paid an average monthly salary in 2022
VND 366 million, a small increase over VND 366 million in 2021. The top
leadership post's compensation policy exhibits steadiness here.
24
Consistent adherence to evaluation criteria assures every member of receiving
the appropriate pay for their contributions.
25
Fund
13 KIM Vietnam Growth Equity 9,485,900 shares 0.45%
Fund
14 Merrill Lynch International 9,407,528 shares 0.45%
15 BL 9,017,280 shares 0.43%
16 Citigroup Global Markets 8,631,945 shares 0.41%
Limited
17 Pzena Emerging Markets 8,583,500 shares 0.41%
Value Fund
18 Invesco Asian Fund (UK) 7,855,100 shares 0.38%
19 Invesco Funds 7,403,500 shares 0.35%
20 Government of Singapore 7,274,316 shares 0.35%
Total Top 20 Shareholders 1,606,499,585 76.9%
Combined shares
A few large shareholders—especially State Capital Investment Corporation
(SCIC), F&N Dairy Investments Pte LTD, and Platinum Victory Pte. LTD—
have effectively control of the concentration of power at Vinamilk with
ownership shares of 36%, 17.69%, and 10.62%, respectively. Together owning
over 65% of the firm's shares, these three major shareholders concentrate a lot
of influence inside the corporation. From management structure changes to
long-term development plans and investment projects, this ownership
percentage clearly shows their huge impact on important decisions.
Having 36% of the shares, SCIC, the largest investor, directly and violently
influences Vinamilk. SCIC has the ability to lead the strategic decisions of the
company with this degree of responsibility, thereby ensuring that significant
decisions need the consent of the state shareholder. Vinamilk benefits also from
maintaining strong ties with the government, ensuring legal stability, and
supporting local development projects. However, SCIC's involvement may
limit certain innovative ideas, especially in situations where adaptation to
competitive markets asks for flexibility.
Also relatively significant members of the shareholder council are F&N Dairy
Investments and Platinum Victory Pte. LTD., two foreign owners holding
17.69% and 10.62% respectively. Especially in terms of reaching overseas
markets, improving technology, and efficient management, they might
26
influence Vinamilk's course of expansion. By way of their international
experience and worldwide relationships, these two investors may help
Vinamilk become more competitive in the global market. However, foreign
investors often focus on profit and share value optimization, which might
create issues with the state shareholder especially in decisions on long-term
investments and sustainable development.
Aspect Details
27
Protecting Minority regulations that ensure fair treatment of all
Shareholders shareholders, including minorities and foreign
investors. This includes accurate, transparent, and
timely disclosure of information, allowing
shareholders to make informed decisions.
- Rights for Minority Shareholders: Minority
shareholders holding at least 10% of shares are granted
the right to add issues to the AGM agenda and review
essential company documents. Additionally, they can
request management oversight on critical issues as
needed, fostering transparency and shareholder
inclusivity.
28
Effect of Common Shareholders on Strategic Decisions
Since SCIC owns 36% of Vinamilk's shares, the government basically
substantially influences the strategic direction of the company. Being the
majority shareholder, SCIC might influence or even determine significant
corporate decisions, especially those pertaining to government objectives such
as social responsibility, public health, and sustainability, especially those in
accordance with Especially in the dairy sector, which is rather important for
public nutrition and health, SCIC's major ownership provides continuity in
leadership and promotes Vinamilk's link with national objectives. However,
SCIC's supremacy might also lead to a wary approach to decision-making.
Sometimes government-driven goals limit flexibility in applying quick market
innovations or responding to dynamics of competition, therefore influencing
Vinamilk's potential to seize fresh opportunities or alter course.
Driving Global Standards and Innovation: The Value of Foreign
Ownership
Foreign investors—particularly F&N Dairy Investments (17.69%) and
Platinum Victory (10.62%), notably enhance Vinamilk's governance by
providing global views, access to international markets, and standards of
excellence. Their influence is very important in driving Vinamilk toward
operational effectiveness, fresh management approaches, and creativity.
Having extensive knowledge about global dairy markets, these foreign
investors offer perceptive analysis that supports Vinamilk's international
competitiveness, drives the company to use creative technologies, improves
supply chain efficiency, and meets foreign quality criteria. These investors also
support Vinamilk's expansion aspirations in other sectors, therefore
encouraging partnerships and collaboration that would strengthen the brand
outside of Vietnam.
30
involved, Vinamilk's dedication to open lines of contact and honest government
helps to offset these effects.
5.1. Strengths
31
development with national objectives, therefore facilitating considerable
government backing and financial assistance. Apart from SCIC, overseas
investors also include F&N Dairy Investments Pte LTD (17.69%) and Platinum
Victory Pte LTD (10.62%), therefore offering foreign viewpoints, business
experience, and maybe access to a global market. With these significant
partners owning around 65% of Vinamilk's shares, Vinamilk has a strong yet
diversified ownership base that supports both local and worldwide
development aspirations.
32
objectives including reduced carbon emissions by 2025. Highly valued, the
variety of Vinamilk Green Farm products emphasizes the company's dedication
to global standards, sustainability, and quality. These initiatives enhance the
brand image and appeal to consumers growing environmental consciousness,
therefore raising Vinamilk's competitiveness in the dairy industry.
5.2. Weaknesses
One flaw of Vinamilk is its concentrated ownership. SCIC runs 36% of the
business, hence government interference over strategic choices might restrict
its flexibility. Although SCIC's participation guarantees consistency, it also
imposes certain limitations, especially in cases where rapid, creative answers to
market dynamics required. Furthermore, the existence of SCIC could inspire
one to tackle certain profit-driven or high-risk initiatives that might help the
business in highly competitive environments with great care. This cautious
strategy of Vinamilk's possible rapid adaption may suffer, especially in cases
where foreign investors—more concerned with fast development—may have
other interests.
The lack of flexibility in the executive pay system raises even another level of
danger. Although Vinamilk's incentive structure is straightforward, the great
emphasis on financial performance indicators like revenue and market share
might cause problems. Including non-financial elements—such as staff
happiness or innovative ideas—into the award criteria will help to inspire a
more all-encompassing leadership performance. Furthermore, even if a
significant portion of the pay scale, shareholders find it difficult to evaluate the
fairness and effectiveness of this incentive as they lack thorough understanding
of their terms.
33
restricted to one notable person risks some danger. One may assist to reduce
this risk by means of approaches of leadership pipeline development and
succession planning. Should a leadership change be necessary, the present
system may expose Vinamilk to risk as it would jeopardize operational stability
and cause disturbance of continuity.
34
between CEO performance and remuneration.
Through investor relations channels and on its website, Vinamilk may provide
real-time information on important company decisions, financial performance,
and strategic changes. This degree of transparency tells investors they match
top standards in global corporate governance and reflect their current
knowledge about the company.
Vinamilk stresses sustainability highly, hence annual sustainability and
environmental impact reports would assist to more honestly depict the
company's commitment. By creating measurable goals and reporting
advancement, Vinamilk may show responsibility in meeting its environmental
duties, particularly its carbon reduction targets by 2025.
5.3.2. Diversifying Ownership Structure
35
Vinamolk may equip its leadership team for the future. Given the reliance on
significant individuals like CEO Mai Kiều Liên, one of the advised remedies is
the need of developing a robust succession plan. Starting a program to produce
future business leaders would provide consistency and assist to reduce the risks
related with CEO transitions. This might call for mentoring programs,
leadership development, and well defined career routes for highly qualified
professionals.
36
CONCLUSION
Still, there are major limits that might compromise the degree of flexibility in
decision-making, particularly in a market becoming more and more competitive. One
such is the concentration of power among a limited group of large-scale investors.
Moreover, leaning too heavily on key leaders poses the risk in case a suitable
succession plan is absent. To assist to grow above these limitations, Vinamilk should
increase transparency in governance, diversify ownership, and build leadership
abilities. Establishing compensation evaluation standards based not only on financial
metrics but also on non-financial elements like innovation and sustainable
development will help Vinamilk maintain its competitiveness and eventually
accomplish sustainable growth.
37
REFERENCES
38