SMM Organic Handbook
SMM Organic Handbook
SMM Organic Handbook
Marketing- Organic
What is Social Media?
A platform where you could engage, share, spread, interact,
learn & enjoy.
Importance of Social Media
Marketing
Increases Brand Recognition
Increases Brand Recognition
2 crore
7 crore
Brand Awareness
Customer Delight
Call to action
Story Highlights
3. Insta Grids
Thinking how grids are
uploaded?
Well there is a tool for that
as well!
Insta Grid Maker Tool
400 million daily 20% of posted Helps your Less efforts are
stories resulted brand stay top of spent in creating
users in direct mind – maintain stories. Helps in
interaction with visibility real-time
users sessions marketing
Beauty of Instagram Story
Lies in the way it is
narrated.
Insta Stories - Mercedes Benz
Insta Stories - Mercedes Benz
Highlights - Rawpressery
Highlights - Rawpressery
Importance of LinkedIn
Any guesses on why
LinkedIn
is better than others?
1. Hire
93% of B2B
64% of corporate
Most expensive marketers feel that
Niche audience website visits
medium to advertise LinkedIn is the best
originate on LinkedIn
place to win leads
What kind of content works
For LinkedIn?
Content that is
interesting and not sale Organizational thought
oriented leadership – through
the ethos of your
organisation
Product thought
Industry thought leadership – leadership – giving
news and trends consumers the best
solution
Channels Formats How it works Tips
Facebook Images, Videos, Stories, Based on friends & family, Use live videos to get
Events, Carousel, Live Groups & Businesses. more engagements.
videos Behind the scenes
Stories of customers,
Employees.
LinkedIn PDF’s, Images, Videos, Connections interaction, Professional content
Text, Links content type, which can help the user
engagements learn something new
Stats
YouTube Videos Content, Title, Use Google for keywords:
descriptions, Optimize videos
Thumbnails, tags,
interactions
Channels Formats How it works Tips