Oligopoly Economics
Oligopoly Economics
Oligopoly Economics
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`
: A dominated by a small number
of participants who are able to collectively exert
control over and .
è `
ÿ A Duopoly, is a simple form of
Oligopoly in which only two firms dominate a
market. e.g.:ÿ
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D
# In Oligopsony, there are
few buyers and large number of sellers. The
other characteristics are same as Oligopoly.
e.g.:ÿ
, where we have three major
firms $ " ` |
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ÿ A market with a
few sellers (oligopoly) and a few buyers
(Oligopsony) is referred as Bilateral
Oligopoly.
Î # åhen there is a formal
agreement among the Oligopolist for a
collusion (to increase prices and restrict
production in the same way as a monopoly)
with an objective to reduce risk and foster
joint profit it is termed as Cartel. e.g.:ÿ
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There are
major theories about oligopoly pricing:
Oligopoly firms collaborate to charge the monopoly
price and get monopoly profits
Oligopoly firms compete on price so that price and
profits will be the same as a competitive industry
Oligopoly price and profits will be between the
monopoly and competitive ends of the scale
Oligopoly prices and profits are "indeterminate"
because of the difficulties in modeling interdependent
price and output decisions.
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$*
#
irms compete for market share and the demand from
consumers in lots of ways. åe make an important distinction
between
and *
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.
can involve discounting the price of a
product (or a range of products) to increase demand.
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focuses on other strategies for
increasing market share. Consider the example of the highly
competitive UK supermarket industry where nonÿprice
competition has become very important in the battle for
sales. It includes:
* |ass media advertising and marketing.
* Store Loyalty cards.
* Banking and other inancial Services (including
travel insurance).
* Inÿstore chemists/post offices/crèches.
* rome delivery systems.
* Discounted petrol at hyperÿmarkets.
* Extension of opening hours (24 hour
shopping in many stores).
* Innovative use of technology for shoppers
including selfÿscanning machines.
* inancial incentives to shop at offÿpeak
times.
* Internet shopping for customers.
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