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Interface Protocol Option Devices

The iPod is a brand of portable media players designed and marketed by Apple. It was first launched in 2001 and includes classic hard drive models, the touch screen iPod Touch, the video-capable iPod Nano, and the compact iPod Shuffle. More than 220 million iPods have been sold worldwide, making it the best-selling digital audio player. The iPod line dominates the US market, holding over 90% of the hard drive player market and over 70% of the overall digital music player market.

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Divya Srinivasa
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66 views

Interface Protocol Option Devices

The iPod is a brand of portable media players designed and marketed by Apple. It was first launched in 2001 and includes classic hard drive models, the touch screen iPod Touch, the video-capable iPod Nano, and the compact iPod Shuffle. More than 220 million iPods have been sold worldwide, making it the best-selling digital audio player. The iPod line dominates the US market, holding over 90% of the hard drive player market and over 70% of the overall digital music player market.

Uploaded by

Divya Srinivasa
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as PPT, PDF, TXT or read online on Scribd
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iPod

INTERFACE PROTOCOL OPTION


DEVICES

iPod is a brand of
portable media players.
It was first designed and marketed by
Apple which was launched on
October 23, 2001.
INTRODUCTION
The product line-up includes –
 The hard drive-based iPod Classic
 The touch screen iPod Touch
 The video-capable iPod Nano
 The compact iPod Shuffle.

The current iPod line. From left to right: iPod Shuffle, iPod Nano, iPod
Classic, iPod Touch
As with many other digital music players, iPods
can also serve as external data storage devices.
Storage capacity varies by model.

Apple's iTunes software can be used to transfer


music to the devices from computers using
certain versions of Apple Macintosh and
Microsoft Windows operating systems.

For users who choose not to use Apple's


software or whose computers cannot run iTunes
software, several open source alternatives to
iTunes are also available.
iTunes and its alternatives may also
transfer photos, videos, games, contact
information, e-mail settings, Web
bookmarks, and calendars to iPod models
supporting those features.

As of September 9, 2009, more than


220,000,000 iPods had been sold
worldwide, making it the best-selling digital
audio player series in history.
CONCLUSION
Sales
Sales
Domination of other music players
The iPod line has dominated
digital music player sales.
In the United States,
over 90% of the market for
hard drive-based players.
 over 70% of the market for
all types of players.
The Market Share

During the year from January 2004 to


January 2005, the high rate of sales
caused its U.S. market share to
increase from 31% to 65%.
In July 2005, this market share was
measured at 74%. In January 2007
the iPod market share reached 72.7%
according to Bloomberg Online.
Pleasures….
 Apple made a great revenue through ipod sales.
 iPods have won several awards ranging from
engineering excellence, to most innovative audio
product, to fourth best computer product of 2006.
 iPods often receive favorable reviews; scoring on
looks, clean design, and ease of use.
 In addition to its reputation as a respected
entertainment device, iPods have also become
accepted as business devices.
 Government departments, major institutions and
international organisations have turned to the iPod
line as a delivery mechanism for business
communication and training.
Criticism
Battery problems:
 The advertised battery life on most models
is different from the real-world achievable
life.
 iPod batteries are not designed to be
removed or replaced by the user.
Hazardous to health:
 A study recently discovered that iPods can
cause pacemakers to malfunction when
placed near them like in a shirt pockets.
iTunes:
 iTunes is the only way you can
interact with your iPod.
 Other mp3 players can be accessed
directly from "My Computer" just as if
you were accessing a flash drive.
 This makes the iPod particularly
inflexible and limited to what it can do.
Other critics:
 No voice recording capability.
 Can’t natively play WMA format.
 No FM radio, and therefore, no
capability of recording from the radio.
 iPods have been criticized for their
short life-span and fragile hard drives.
 iPods are generally more expensive
than other mp3 players.

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