Ch-2 Formulation of Research Problem

DR
CHAPTER-2
D R D E E PA K C H AW L A
FORMULATION OF THE RESEARCH PROBLEM

NEENA SONDHI
&
DEVELOPMENT OF THE RESEARCH HYPOTHESES
RESEARCH CONCEPTS AND

SLIDE 2-1
Defining the research problem

DR
A research problem can be defined as a gap or

uncertainty in the decision makers’ existing body

of knowledge which inhibits efficient decision
NEENA SONDHI
making. The gap could be academic &

theoretical (basic) or real time and action
oriented (applied).

SLIDE 2-2
Problem identification process

Management Decision Problem
DR
Discussions Review of Organization Qualitative

with subject existing Analysis analysis
experts literature
Management Research Problem / Question

NEENA SONDHI
Research framework / Analytical model
Statement of Research Objectives
Formulation of Research Hypothesis

SLIDE 2-3
Decision problems Research problems

DECISION PROBLEM RESEARCH PROBLEM*
DR
1. What should be done to increase the 1. What is the awareness and purchase
customer base of organic products in the intention of health conscious consumers for
domestic market? organic products?
2. What is the impact of shift duties on work

2. How to reduce turnover rates in the BPO exhaustion and turnover intentions of the BPO
sector? employees?
3. How does Widex/ industry leader manage its

3. How to improve the delivery process of supply chain in India/Asia?
Widex hearing aids in India?
NEENA SONDHI
4. What is the satisfaction level of the company

4. Should the company continue with its with the existing vendor? Are there any gaps?
existing security services vendor or look at an Can they be effectively handled by the vendor?
alternative?
5. What is the current investment in Real Estate
5. Can the Housing and real estate growth be and Housing? Can the demand in the sector be
accelerated? forecasted for the next six months?
6a. what has been the Leadership initiatives

6. Whom should ICICI choose as its next and performance record of ABC viz. XYZ?
Managing director- Mr ABC or Mrs. XYZ? 6b. Can a leading aggressive private sector
bank accept a woman as its leader?

SLIDE 2-4

DR
Management decision problem: the issue/decision that

needs to be resolved through research
Discussion with experts: to get the right perspective on

the issue, discussion/dialogue is held with subject/industry

expert.
NEENA SONDHI
Review of literature: the most valuable source of framing

the research question is to review the past work done on
related topic(s).
Qualitative surveys: primary exploratory loosely
structured surveys to attain the environmental context.

SLIDE 2-5

DR
Management research problem: the four steps

might lead to multiple directions/research problems
the researcher can take.

 The researcher has to identify THE alternative he/she
NEENA SONDHI
will undertake
Theoretical model building (optional)
Statement of research objectives

SLIDE 2-6
Elements of a research problem

DR
Unit of analysis
Independent variable
Dependent variable
NEENA SONDHI
Extraneous independent variable
Intervening variables
Moderating variables

SLIDE 2-7
The research hypotheses

DR
A hypotheses is any assumption/presupposition that

the researcher makes about the probable direction of
the results that might be obtained on the completion of
the research process
Descriptive hypotheses: This is simply a statement

NEENA SONDHI
about the magnitude, trend, or behaviour of a

population under study.
Relational hypotheses: These are the typical kind of
hypotheses which state the expected relationship
between two variables.

SLIDE 2-8
Criteria for hypotheses formulation

DR
In simple, declarative statement form
Measurable and quantifiable

Is essentially a conjectural statement

NEENA SONDHI
Has underlying assumptions on the testing of the

stated relationships

Application questions (1/3)
1. The Indian Army wants to ascertain
why young students do not select the
armed forces as a career option in their
graduation.
- formulate the research problem.
- what would be the variables under
study?
- generate descriptive and relational
hypothesis for your study.
Application questions (2/3) …
2. A diet drink manufacturer finds that young
women are more health conscious and are
looking at low calorie options. Thus,
advertizing has to emphasize the health
aspect. The purchase probability is also
influenced by their education level and
nature of their profession. Other factors such
as available brands, celebrity endorsement
and dieticians’ recommendations also have
an impact on them.
contd.
Identify your research problem and
hypotheses.
Identify and classify the variables under study.
Is it possible to generate a theoretical
framework for the study?
Application questions (3/3) …
3.The training manager at ABC corporation has
asked you to identify the kind of training
programs that should be offered to the young
recruits who have joined as management
trainees and are to be imparted five additional
general management programs along with
their specific job training modules. The
recruits are a mix of engineering and
management graduates.
contd.
Formulate your research problem.
Identify sources you would use to carry out
a problem audit.
State your research objectives and the
research hypotheses.

Ch-2 Formulation of Research Problem

Uploaded by

Copyright:

Available Formats

Ch-2 Formulation of Research Problem

Uploaded by

Document Information

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

Ch-2 Formulation of Research Problem

Uploaded by

Copyright:

Available Formats

DR

FORMULATION OF THE RESEARCH PROBLEM

RESEARCH CONCEPTS AND

Defining the research problem

A research problem can be defined as a gap or

uncertainty in the decision makers’ existing body

making. The gap could be academic &

RESEARCH CONCEPTS AND

Problem identification process

Discussions Review of Organization Qualitative

Management Research Problem / Question

Research framework / Analytical model

Statement of Research Objectives

Formulation of Research Hypothesis

RESEARCH CONCEPTS AND

Decision problems Research problems

2. What is the impact of shift duties on work

3. How does Widex/ industry leader manage its

4. What is the satisfaction level of the company

6a. what has been the Leadership initiatives

RESEARCH CONCEPTS AND

Problem identification process

Management decision problem: the issue/decision that

Discussion with experts: to get the right perspective on

the issue, discussion/dialogue is held with subject/industry

Review of literature: the most valuable source of framing

RESEARCH CONCEPTS AND

Problem identification process

Management research problem: the four steps

the researcher can take.

Theoretical model building (optional)

Statement of research objectives

RESEARCH CONCEPTS AND

Elements of a research problem

Extraneous independent variable

RESEARCH CONCEPTS AND

The research hypotheses

A hypotheses is any assumption/presupposition that

Descriptive hypotheses: This is simply a statement

about the magnitude, trend, or behaviour of a

RESEARCH CONCEPTS AND

Criteria for hypotheses formulation

In simple, declarative statement form

Measurable and quantifiable

Is essentially a conjectural statement

Has underlying assumptions on the testing of the

RESEARCH CONCEPTS AND

You might also like