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    Instagram 203014

    Uploaded by

    Muhammad Alamsyah Iskandar
    Instagram is a photo and video sharing social media platform owned by Meta (formerly Facebook). It was founded in 2010 and allows users to take photos, add filters and effects, and share content across various social networks. In 2012, Instagram was acquired by Facebook. It is currently led by Head of Instagram Adam Mosseri and has over 1 billion monthly active users worldwide, making it one of the largest and fastest growing social networks. The platform's strengths include its engaged community that shares inspiring photos, while its main weakness is that it does not directly drive external web traffic.

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    Instagram 203014

    Uploaded by

    Muhammad Alamsyah Iskandar
    56 views9 pages
    Instagram is a photo and video sharing social media platform owned by Meta (formerly Facebook). It was founded in 2010 and allows users to take photos, add filters and effects, and share content across various social networks. In 2012, Instagram was acquired by Facebook. It is currently led by Head of Instagram Adam Mosseri and has over 1 billion monthly active users worldwide, making it one of the largest and fastest growing social networks. The platform's strengths include its engaged community that shares inspiring photos, while its main weakness is that it does not directly drive external web traffic.

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    Instagram is a photo and video sharing social media platform owned by Meta (formerly Facebook). It was founded in 2010 and allows users to take photos, add filters and effects, and share content across various social networks. In 2012, Instagram was acquired by Facebook. It is currently led by Head of Instagram Adam Mosseri and has over 1 billion monthly active users worldwide, making it one of the largest and fastest growing social networks. The platform's strengths include its engaged community that shares inspiring photos, while its main weakness is that it does not directly drive external web traffic.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    56 views9 pages

    Instagram 203014

    Uploaded by

    Muhammad Alamsyah Iskandar
    Instagram is a photo and video sharing social media platform owned by Meta (formerly Facebook). It was founded in 2010 and allows users to take photos, add filters and effects, and share content across various social networks. In 2012, Instagram was acquired by Facebook. It is currently led by Head of Instagram Adam Mosseri and has over 1 billion monthly active users worldwide, making it one of the largest and fastest growing social networks. The platform's strengths include its engaged community that shares inspiring photos, while its main weakness is that it does not directly drive external web traffic.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 9

    PRESENTATION

    instagram
    Name : Muhammad Alamsyah Iskandar
    Student Id Number : 203014
    Class : Management Informatics
    INSTAGRAM INC.

    Short Profile
    instagram, Inc. provides mobile phone-based photography sharing
    services. The Company offers mobile application that enables users to
    take photos, add effects, and share content online and over various social
    networks. Instagram serves customers worldwide.

    Bought by Facebook in 2012

    Top 3 Social Media's Downloaded in Worldwide


    INSTAGRAM INC. Founder & Organisation Structure

    Adam Mosseri (@mosseri) is the Head of Instagram where he oversees


    all functions of the business including engineering, product and
    operations. A designer at heart, Adam is known for balancing sharp
    01 design thinking with thoughtful product strategy to create experiences
    that bring people together and encourage authentic communication.

    HEAD OF INSTAGRAM Adam Mosseri

    Mike Krieger (@mikeyk) co-founded Instagram and served as Instagram's Head of


    Engineering for 8 years, before leaving the company in September 2018 to explore new
    projects. Mike focused on building a broad range of creative products to empower the
    community on Instagram to connect with their interests and passions. In addition, Mike 02
    grew the engineering organization to more than 400 employees in Instagram offices located
    in Menlo Park, New York and San Francisco.

    Mike Krieger Co-Founder


    INSTAGRAM INC.

    Divisions
    The division's development is due to the company's ad business
    losses due to changes in Apple's ad tracking on iOS.

    Furthermore, Meta said, the New Monetization and other


    division Experiences group will later be led by Those CEO ,
    who was previously the head of Meta research.

    Meta's VP of monetization that oversees the group, John


    Hegeman said, in the long term, Meta sees this paid feature as a 67%
    more meaningful part of its business.

    *META company legaly claim


    67% of instagram company , that we can
    said instagram are part of Mark
    Zuckerberg Company's
    INSTAGRAM INC.

    Vision & Mission

    Mobile photos always come out looking mediocre. Our We're building Instagram to allow you experience
    01 awesome looking filters transform your photos into 01 moments in your friends' lives through pictures as they
    professional-looking snapshots. happen.

    Sharing on multiple platforms is a pain - we help you take


    02 a picture once, then share it (instantly) on multiple 02 Connect the world’s professionals to make them more
    productive and successful.
    services.

    Most uploading experiences are clumsy and take forever - Our mission is to Keep users feel comfortable and fun to
    03 we've optimized the experience to be fast and efficient. 03 know each other and users privacy will be save when they
    communicate each other.
    INSTAGRAM INC.

    Product And Service


    Instagram is a Service and Product at the same time that you can buy or selling product in the
    app , but Instagram is primarily a "social media" platform where users can share their own
    content or engage with others on a huge variety of visual platforms including but not limited to
    Instagram stories.

    107.400.000.000
    Nowadays , the app has over 107 Million
    user in all platform
    INSTAGRAM INC.

    Strenght and Weakness

    Pollings data from a publisher's perspective, Instagram's biggest


    weakness is that its web traffic is self-contained. Currently, there is no
    57% way to link to your site or drive traffic from the platform. If you build an
    audience on Instagram, you're going to need to engage with them on the
    platform.

    The biggest strength of Instagram is its community. People on the platform are
    sharing beautiful, inspiring photos for others to appreciate. By being a part of
    this ecosystem, your media company will find new touch points for reaching
    and communicating with your audiences.
    INSTAGRAM INC.

    Award And Achievement

    The social networking site Instagram reached one billion active


    users in 2019. The US-based video and photo-sharing app is a
    success story that has unfolded since its launch in October 2010 by
    Stanford University students Mike Krieger and Kevin Systrom.

    Hitting the mark of 1 billion monthly active


    users in 2018, Instagram is now the fastest

    1 Billion growing social network at 5% growth per


    quarter—significantly ahead of Facebook
    (3.14%, and Snapchat (2.13%)
    INSTAGRAM INC

    Thank You
    Presentations are typically introduction, or speech meant to inform, persuade,
    inspire, motivate, or present a new idea/product.

    #203014

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