RenaiPact Program - Lesson 2
RenaiPact Program - Lesson 2
RenaiPact Program - Lesson 2
LEADERSHIP
MENTORSHIP
-Calvin Coolidge
OBJECTIVES OF THE PROGRAM
• TO FOSTER GROWTH AND ENHANCE INTELLECTUAL CAPACITY;
• PREPARE STUDENTS FOR THE 21ST BUSINESS WORLD;
• DEVELOPING PERSONAL CREATIVITY AND ENTREPRENEURIAL INITIATIVE;
• ADOPTING OF THE KEY STEPS IN THE ELABORATION OF BUSINESS IDEA;
• UNDERSTANDING THE STAGES OF THE ENTREPRENEURIAL PROCESS AND THE
RESOURCES NEEDED FOR THE SUCCESSFUL DEVELOPMENT OF ENTREPRENEURIAL
VENTURES.
BUSINESS COMMUNICATION
• WHAT IS BUSINESS COMMUNICATION?
Business communication is the process of sharing information between
people within the workplace and outside a company.
Effective business communication is how employees and management
interact to reach organizational goals. Its purpose is to improve organizational
practices and reduce errors. It’s important to work on both your
communication skills and communication processes to achieve effective
business communication.
COMMUNICATION IN BUSINESS
• The process of business communication and your communication strategy underpin all
structured action in a firm. This could range from administrative communication to vendor
technical communication.
• Ways of Business Communication
• Upward communication: any communication that comes from a subordinate to a manager. Or
from another person up the organizational hierarchy.
• Downward communication/Managerial communication: anything that comes from a
superior to a subordinate.
• Lateral communication/Technical communication: internal or cross-departmental
communication between coworkers
COMMUNICATION IN BUSINESS
• External business communication is any messaging that leaves your office
and internal staff. It involves dealing with customers, vendors, or anything
that impacts your brand.
TYPES OF BUSINESS
COMMUNICATIONS
Business communication comes in a few
different forms and isn't limited to
speech. Companies work with a wide
range of people and other businesses,
prompting them to communicate in a
variety of mediums. To be effective, care
is given to the tone and clarity of the
message regardless of the communication
method.
WHY IS COMMUNICATION IMPORTANT IN BUSINESS?