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Agency Lesson
Twitter for Beginners
What Does It All Mean?
What is Twitter?

ā€¢ Microblogging: post short bursts of information or
    thoughts
ā€¢   A real-time search engine: what are people talking
    about right now? (aka: The Water Cooler)
ā€¢   Citizen reporting tool
ā€¢   The ability to send a text/instant message to 1,000
    people at one time
ā€¢   The opportunity to interact with like-minded people
    (aka: Social Media)




                                    2
Where do I start?
   When you are getting
       set up, include
  information about who
  you are. Twitter is not
  about hiding. You want
   people to ļ¬nd you and
         follow you.
Your Twitter Name
 Make it something that is identiļ¬able
   as you so people can ļ¬nd you.


Your Photo
  Use one.



 Your Bio
  Fill it out.
Ok. I have an account. Now what?
       Start talking. Donā€™t expect people
         to follow you if you are saying
           nothing. Donā€™t just follow.
Yeah, but what should I talk about?
                  Industry news.
                   Helpful tips.
      Promote yourself (but not ALL the time).
           Interesting life observations.

                      DO NOT:
           Talk about what you are eating.
    Talk about how you are learning about Twitter.
So, I am talking. Can I follow
         people now?
                 Yes. Find them:
             Search name on Twitter.
    Look at who your friends are following.
         Use your e-mail address book.
 Look for like-minded people on WeFollow.com
WeFollow                               Search
  People register themselves at
                                     Enter search terms here to ļ¬nd like-
WeFollow and ā€œtagā€ themselves with
                                               minded people.
    subjects they write about.




   Register
   Yourself
  Donā€™t forget to
 register yourself.
Your Page Should Look Like This
Y
                                    The Number of
                     Donā€™t Really
                                    Characters You
                     Answer This
                                     Have Left For
                      Question
                                      Your Post
Write What You
 Want To Say
     Here

Here Is What
You Last Said


 Here Is What
People You Are
Following Last
     Said
                 {
Y




 The Number of
People Following
      You
The Number of
People You Are
  Following


The Number of
 Twitter Posts
You Have Made
Y




Click to See the
   Number of
     Posts
Mentioning You



 Click to See
 Your Private
  Messages



The Top Topics
on Twitter Now
                   {
Click to See
 Posts That
  Blake Has
 Marked As
  Favorites

   Random
  Pictures of
People Blake is
  Following


 An RSS Code
 That You Can
 Plug Into Your
Favorite Reader
  (i.e., Google
     Reader)
Some Key Twitter Terminology
@reply

ā€¢ This is a comment aimed at a particular Twitter
  member and can only be seen by people that follow
  that Twitter user.




ā€¢ Including @ before a userā€™s name will make your
  post show up in their feed, even if you are not
  following them and they are not following you.




                                   15
DM

ā€¢ Direct Message
ā€¢ Sent to you as a private message from someone you
    are following. Will go to your email inbox.
ā€¢   You can only DM people that are following you.




                                    16
Retweeting

ā€¢ Often abbreviated as RT or (via @user)
ā€¢ Reposting what someone else has posted (aka:
    sharing)
ā€¢   It is a form of ļ¬‚attery. But donā€™t do it too much.




                                      17
Hashtag

ā€¢ Words beginning with a #
ā€¢ Helps search/track conversations about a speciļ¬c
    topic
ā€¢   Using Twitter Search (http://search.twitter.com),
    these conversations can be tracked real-time (it is
    pretty cool)




                                      18
TinyURL

ā€¢ Tools/services that abbreviate your URLs (links) to
    make them ļ¬t within Twitterā€™s 140-character limits
ā€¢   There are several other options:
    - http://bit.ly
    - http://digg.com
    - http://is.gd
    - http://snurl.com
    - http://tr.im
    - http://twurl.nl




                                     19
Fail Whale

ā€¢ Twitter has too much going on right now and canā€™t
  process your request. It happens more often than it
  should.




                                  20
Twitter Apps
For Your Computer
Desktop

ā€¢ Feeds posts from those you are following straight to
    your desktop.
ā€¢   You can update from your desktop.
ā€¢   You can organize your friends in groups.
ā€¢   Top desktop applications:
    ā€¢ Tweetdeck
    ā€¢ Seesmic Desktop




                                     22
Twitter For Beginners
Twitter For Beginners
For Your Mobile Phone


ā€¢ Feeds posts from those you are following straight to
    your phone.
ā€¢   You can update from your phone.
ā€¢   Blackberry application:
    ā€¢ Twitterberry
ā€¢   iPhone applications:
    ā€¢ Twitterriļ¬c (basic version is free)
    ā€¢ TwitterFon (free)
    ā€¢ Tweetie ($2.99)




                                       25
Twitter For Beginners
Twitter For Beginners
Twitter For Beginners
Twitter For Beginners
Other Stuff

ā€¢ TwitPic: include photos in your Twitter posts
ā€¢ TweetLater: create a series of posts and schedule
  when to release them.




                                   30
Questions?

         Emily                      Blake
ereeves@stoneward.com    brutherford@stoneward.com
   501.772.6142 (text)       501.772.6108 (text)
      @reeves501              @blakerutherford

More Related Content

Twitter For Beginners

  • 1. Agency Lesson Twitter for Beginners What Does It All Mean?
  • 2. What is Twitter? ā€¢ Microblogging: post short bursts of information or thoughts ā€¢ A real-time search engine: what are people talking about right now? (aka: The Water Cooler) ā€¢ Citizen reporting tool ā€¢ The ability to send a text/instant message to 1,000 people at one time ā€¢ The opportunity to interact with like-minded people (aka: Social Media) 2
  • 3. Where do I start? When you are getting set up, include information about who you are. Twitter is not about hiding. You want people to ļ¬nd you and follow you.
  • 4. Your Twitter Name Make it something that is identiļ¬able as you so people can ļ¬nd you. Your Photo Use one. Your Bio Fill it out.
  • 5. Ok. I have an account. Now what? Start talking. Donā€™t expect people to follow you if you are saying nothing. Donā€™t just follow.
  • 6. Yeah, but what should I talk about? Industry news. Helpful tips. Promote yourself (but not ALL the time). Interesting life observations. DO NOT: Talk about what you are eating. Talk about how you are learning about Twitter.
  • 7. So, I am talking. Can I follow people now? Yes. Find them: Search name on Twitter. Look at who your friends are following. Use your e-mail address book. Look for like-minded people on WeFollow.com
  • 8. WeFollow Search People register themselves at Enter search terms here to ļ¬nd like- WeFollow and ā€œtagā€ themselves with minded people. subjects they write about. Register Yourself Donā€™t forget to register yourself.
  • 9. Your Page Should Look Like This
  • 10. Y The Number of Donā€™t Really Characters You Answer This Have Left For Question Your Post Write What You Want To Say Here Here Is What You Last Said Here Is What People You Are Following Last Said {
  • 11. Y The Number of People Following You The Number of People You Are Following The Number of Twitter Posts You Have Made
  • 12. Y Click to See the Number of Posts Mentioning You Click to See Your Private Messages The Top Topics on Twitter Now {
  • 13. Click to See Posts That Blake Has Marked As Favorites Random Pictures of People Blake is Following An RSS Code That You Can Plug Into Your Favorite Reader (i.e., Google Reader)
  • 14. Some Key Twitter Terminology
  • 15. @reply ā€¢ This is a comment aimed at a particular Twitter member and can only be seen by people that follow that Twitter user. ā€¢ Including @ before a userā€™s name will make your post show up in their feed, even if you are not following them and they are not following you. 15
  • 16. DM ā€¢ Direct Message ā€¢ Sent to you as a private message from someone you are following. Will go to your email inbox. ā€¢ You can only DM people that are following you. 16
  • 17. Retweeting ā€¢ Often abbreviated as RT or (via @user) ā€¢ Reposting what someone else has posted (aka: sharing) ā€¢ It is a form of ļ¬‚attery. But donā€™t do it too much. 17
  • 18. Hashtag ā€¢ Words beginning with a # ā€¢ Helps search/track conversations about a speciļ¬c topic ā€¢ Using Twitter Search (http://search.twitter.com), these conversations can be tracked real-time (it is pretty cool) 18
  • 19. TinyURL ā€¢ Tools/services that abbreviate your URLs (links) to make them ļ¬t within Twitterā€™s 140-character limits ā€¢ There are several other options: - http://bit.ly - http://digg.com - http://is.gd - http://snurl.com - http://tr.im - http://twurl.nl 19
  • 20. Fail Whale ā€¢ Twitter has too much going on right now and canā€™t process your request. It happens more often than it should. 20
  • 22. For Your Computer Desktop ā€¢ Feeds posts from those you are following straight to your desktop. ā€¢ You can update from your desktop. ā€¢ You can organize your friends in groups. ā€¢ Top desktop applications: ā€¢ Tweetdeck ā€¢ Seesmic Desktop 22
  • 25. For Your Mobile Phone ā€¢ Feeds posts from those you are following straight to your phone. ā€¢ You can update from your phone. ā€¢ Blackberry application: ā€¢ Twitterberry ā€¢ iPhone applications: ā€¢ Twitterriļ¬c (basic version is free) ā€¢ TwitterFon (free) ā€¢ Tweetie ($2.99) 25
  • 30. Other Stuff ā€¢ TwitPic: include photos in your Twitter posts ā€¢ TweetLater: create a series of posts and schedule when to release them. 30
  • 31. Questions? Emily Blake [email protected] [email protected] 501.772.6142 (text) 501.772.6108 (text) @reeves501 @blakerutherford