If you have been looking at people and different artists’ social media pages, you will notice that many have been sharing banners that show the artists they listened to and how many hours they spent listening to music in 2024.
Well, that is called Spotify Wrapped for people listening and streaming music through the streaming platform. Spotify introduced Wrapped in 2016 at the end of November, where they release individual data of subscribers for them to see which songs they listened to more than others and also get to relive the moments close to their hearts musically. Basically, Spotify Wrapped is one way of reviewing one’s year through music.
Spotify Wrapped typically includes the five musicians, songs, and musical genres that a Spotify user listened to the most throughout the previous year. Producers of content on the platform, such as artists and podcasters, also have access to a version of Spotify Wrapped, which includes the number of times their content has been streamed that year. In addition to individualised data, Spotify Wrapped also includes information about activity on the Spotify platform as a whole. While Spotify Wrapped is commonly referred to as an annual collection of data, only activity from January 1st to October 31 is counted for any given year.
Spotify Wrapped is shared widely on social media each year and has led millions of people to promote Spotify on their social media accounts.
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