Future engines in entry-level Audi R8s will be inevitably turbocharged, Audi executives told Motoring (via Car and Driver).

Instead of replacing the 5.2-liter V10s found in the 2017 R8 standard and Plus models, the boosted V6 from the upcoming RS4 (or maybe a turbo five cylinder?) would slot below the naturally aspirated models.

“It is inevitable that we will go to a turbocharged motor for it at some point. It would be in this model cycle, to give us a fuller range,” Ulrich Hackenberg, who sits on Audi’s Board of Management as a technical director, told Motoring last month.

The crown mother of Audi’s sport compacts may have life in the U.S. after all, Car and Driver is reporting.

According to Audi boss Heinz Hollerweger, the RS4 will sport a boosted six-cylinder engine instead of a naturally aspirated eight, and will pack more than 420 horsepower under the hood.

Hollerweger told Car and Driver that the RS4 would likely launch as a wagon in Europe, but if it came stateside that may change — or not. “The U.S. is changing, and there is more demand there (for wagons), so maybe that will change,” Hollerweger said.

After giving the Audi A6 and A7 a refresh last year, the Ingolstadt-based automaker has rolled out the red carpet for their latest A4 in sedan and Avant flavors.

The newest compact model promises to be lighter, more efficient, and chock full of technology as Audi tries to claim the premium segment crown.

Old and new.

If you’re into Volkswagens – especially of the modified variety – Wörthersee is to you what Sturgis is for Harley riders or Carlisle to Mopar fans. Thousands and thousands of VW fans take over several small, quiet towns around a beautiful mountain lake and turn them into a festival of belly-scraping Volkswagens, Audis, Seats and Škodas.

And there’s beer. Lots and lots of beer.

With a broader product portfolio and extra decades of established premium status in the United States, Mercedes-Benz USA sells a lot more vehicles than Audi USA. Through the first four months of 2015, Mercedes-Benz sales were up 9% to 107,344, excluding Sprinter. Audi, globally favored, was up 12% to 56,925.

But again, the comparisons are difficult to make because the lineups simply don’t, well, line up. We’ve discussed the CLA and A3 before, but even there, Audi is offering different bodystyles under one banner, which Mercedes-Benz does not. The S-Class has a significantly higher base price than the A8. The E-Class is available as a sedan, wagon, coupe, and convertible – the A6 is sedan only. The GL is significantly pricier than the Q7; the Q7 offers more seats than the ML. The C-Class is new; we might as well wait for a new A4 to draw realistic comparisons. The SLK is a hardtop convertible; the TT is either coupe or convertible.

You get the idea. Only in a handful of zones do the two brands offer truly direct rivals. GLA vs. Q3, GLK vs. Q5, and the matter at hand, Mercedes-Benz CLS vs. Audi A7.

Before its MY 2016 showroom appearance, the next-gen Audi A4 will make its global debut prior to the 2015 Frankfurt Auto Show this September.

Revealed last year, the Audi RS3 finally made its public debut at the 2015 Geneva Auto Show.

A preview of what’s to come for Audi’s four-door sedans and estates, the Audi Prologue Avant Concept debuted at the 2015 Geneva Auto Show.

Briefly mentioned earlier, the spotlight now fully shines upon the Audi R8 e-tron at the 2015 Geneva Auto Show.

Christian Grey will have to move to Europe if he wants the new Audi R8 sooner than 2016. Otherwise, he’ll have to settle for seeing its debut in Geneva.

Perhaps it’s age or jaded eyes. Maybe it’s a desire to move the conversation forward. It might even be experience. One way or another, I’ve become increasingly less likely to allow exterior styling to garner more than a passing mention in my reviews of cars, trucks, SUVs, crossovers, and minivans.

• USD Price As-Tested: $54,595

• Horsepower: 265 @ 6500 rpm

• Torque: 258 lb-ft @ 2500 rpm

• Observed Fuel Economy: 16.9 mpg

But after feasting my eyes upon a second-generation Audi TT sitting in my driveway – even in 90s yellow; nearly nine years after we first saw the second-generation TT and some 16 years since the first TT went on sale; with the third-generation TT already revealed and about to go on sale – how can my lips be silent?

Ten Cars We’d Go to Prison For.

Jeez guys, you could just head North a little ways. Nobody’s going to force you to cheer for the Leafs or listen to Celine Dion.

Anyway, here’s what it’s like to drive something rare, obscure, fast, and practical. The Audi RS2 – she’s a beauty, eh?

From now until the end of February, visitors to eight major markets in the United States will be able to rent a 2014 or 2015 Audi A4 2.0T Quattro for fifty-nine dollars a day. If you drive through an automated tollbooth with the car, you’ll be charged the actual amount of the toll charge. If you forget to fill the car up, they’ll fill it for street price plus five bucks. The company is called “Silvercar” and you can get their app on your smartphone in just seconds.

At this point, you can just read the next article, right? Given that an Altima or Fusion from Hertz will run you between $35 and $55 per day at most of those airports, what’s to think about? Either you don’t care what you rent, in which case paying for an Audi seems stupid, or you are anxious to not be seen driving a rental car, in which case paying $59 a day for an Audi instead of $149 a day for a Cheap-class Benzo is beyond obvious.

What? You want to know how it works? Okay. Click the jump.

Audi announced Monday it would be bringing its next-gen R8 to the 2015 Geneva Auto Show in March, with two versions set for the ramp.

Autonomous alien luxury pods and royalty-free hydrogen patents aren’t the only things coming onto the stage during the 2015 Consumer Electronics Show in Las Vegas. Today, we’ll show you the latest and greatest from BMW, FCA, Audi and Ford, with the help from our brothers and sisters over at AutoGuide.

After a year-long battle for the top position on the U.S. luxury sales podium, BMW takes back the crown Mercedes-Benz won in 2013.

Let’s start with this: Under no circumstances is a Lamborghini Gallardo “just an Audi R8”. The Gallardo was already old hat by the time the R8 arrived, having gone through three model years and one major revision. If anything, the R8 is a Gallardo, not the other way ’round.

Except it isn’t, which is both good and bad.

Three years ago, I posed the question of what you’d do if your car was consumed in a natural disaster and your insurance settlement allowed you to get a brand new version of the same car. Back then, the question was about whether I’d replace our 2005 Acura TL with a 2012 edition. Now, the question concerns whether I’d replace our 2008 Audi A3 with the 2015 Audi A3.

The world is not enough for Volkswagen AG, as it now has plans to introduce a mid-size sedan to slot between the Passat and the Phaeton.

When the next-gen Audi Q7 turns up in showrooms next year, it will be the first among Volkswagen AG’s offerings to have a diesel PHEV option.

While American premium brands Cadillac and Lincoln look to the Germans for inspiration — and their places on the podium — Lexus Europe chief Alain Uyttenhoven proclaimed that the Teutonic Trinity — BMW, Mercedes and Audi — were “impossible” to beat on a global scale, settling for fourth if possible.

The number of double-takes was odd, I thought. In the summer, with the top down in a red Camaro ZL1, rubberneckers are a dime a dozen. But the SQ5 is a subtly enhanced version of the Audi Q5, a small crossover that’s been around for more than five years; the best-selling model at one of America’s/Canada’s fastest-growing luxury brands. Sure, this one has optional 21-inch alloy wheels, valued at $800, but are big wheels enough to cause the majority of passersby to turn for another look?

Ah yes, the noise, that’s what did it. Audi’s supercharged 3.0L V6 does have the tendency to bark melodically, particularly when Audi Drive Select is used to switch engine noise (along with engine/transmission and steering) to Dynamic mode, up a notch from Comfort and Auto. Added to that was the 14-speaker Bang & Olufsen sound system, which was used extensively at wake-the-neighbours volume. How civilized.

Consumer Reports released its Annual Reliability Survey for this year, focusing some of the attention on the woes experienced by a handful of infotainment systems.

Saving away for either a Lamborghini Urus or the Rolls-Royce SUV with no name (yet)? You may end up in an Aventador or Wraith instead if neither one are green-lit.

Though carbon fiber is being used more extensively in new vehicles, the high costs associated with building a vehicle out of the material have kept it to the likes of the Lexus LFA and BMW i Series. This could soon change, however.

You’ve seen the Audi TT Sportback. Now, it’s time for the 2016 Audi TT Roadster to shine at the 2014 Paris Auto Show.

Following up on the TT Allroad Shooting Brake and TT Offroad, Audi revealed the TT Sportback at the 2014 Paris Auto Show.

CVT haters, rejoice: Audi’s latest set of Multitronic CVTs will be the automaker’s last.

Though hardly any of the offerings can be found in a brown wagon with a six-speed manual pushing power to the back, U.S. sales of clean-diesel vehicles have climbed up 25 percent this year.

The 2015 Audi A3 Sedan is doing quite well for itself in the United States since its arrival back in April of this year, even if the hipster parties during the sedan’s U.S. unveiling more than likely just amused the automaker’s traditional clientele instead of attracting younger buyers as the party plan intended.

Though Tesla’s low-cost EV won’t be able to put the E in between the S and the X, it will be able to meet its price target thanks an alloy swap in its construction.

Though BMW may announce Thursday where in Mexico it will build its second North American plant, sources close to the matter said the plant will pump 150,000 units annually into auto trains bound for the United States.

Still mulling over where to build a second North American factory, BMW CEO Norbert Reithofer stated his company would have an answer before the automaker goes on summer break.

With Toyota still in its sights, Volkswagen plans to triple the number of SUVs in its lineup in its fight for the top sales podium among the Global Three.

It’s likely that we all have been asked the most dreaded question at parties: “what’s your favorite car?”. I prefer to put a different spin on it: what car would I most like to take a cross-country road trip in? There is always a compromise of comfort, cabin space, trunk space, speed, cost, and/or fuel economy. After spending a weekend with this car, I can say that my answer to that question undoubtedly is the Audi A6 TDI.

The 2016 Audi A3 TDI Sportback turned up at the 2014 New York Auto Show wearing white over its diesel-driven FWD system and automatic transmission.

In its battle against Mercedes-Benz and Audi for record sales, BMW is mulling over the possibility of a second plant in North America.

Fans of Volkswagen diesels will be thrilled to know that later this year, the automaker’s latest 2-liter turbo-four will be available for the 2015 Golf, Jetta, Passat, Beetle and Beetle Convertible.

Volkswagen Group’s goal of selling 10 million units annually may come as soon as the end of 2014, with Porsche leading the way in operating profitability.

For the first time this year, BMW loses the best-selling premium brand crown to a rival as Audi squeaks past the Bavarians in the first two months of 2014 to take the title.

Audi’s bio-fuel initiative is expanding into France through an investment by the automaker to Global Bioenergies, whose bio-isooctane could be the replacement for petroleum gasoline when the time comes to make the switch.

If horsepower is the charismatic star running back, torque is the less heralded offensive lineman. Horsepower gets most of the attention while torque goes about doing the grunt work. Heck, most people don’t even know whether it’s measured in foot-pounds or pound feet. It does, however, get the grunt work done. You wouldn’t imagine a car that weighs over two tons and has but 240 horsepower as the Audi A7 S Line Quattro TDI does to be able to achieve a 0-60 time of 5.5 seconds. That’s because the 3 liter turbo diesel V6 also has 428 lb-ft of torque, most of it available in just about every driving situation.

‘Tis the season for year-end Top 10 lists celebrating and lamenting all things in the world of life, and the automotive industry is no exception. Ward’s Automotive has announced its list of the 10 best engines for 2014, and it’s a turbodiesel-intercooled festival of power this year.

In lieu of short-term monetary gains over their competitors at Mercedes-Benz and Volkswagen (via Audi), BMW is spending its earnings on building up their i sub-brand through the city-focused i3 and the plug-in hybrid supercar i8.

As soon as I arrived at the rental counter in Stuttgart, I realized I’d made a fatal miscalculation. In the weeks and months preceding my trip, I thought the task would be easy – obtain two back-to-back rentals of vehicles that aren’t sold in the US. Simple. But that fickle foe of the flat-earth car enthusiast, globalization, had conspired against me. Turns out that despite my “premium class” upgrade, the EU-spec vehicles made from pure unobtainium that I’d reserved failed to materialize. Instead, my options in Dusseldorf – our first roadside waypoint on this European Vacation® – were limited to either a Toyota GT86 or an Audi A3 Sportback. Great, I thought. Two cars that, despite being sold in slightly different configurations abroad, were still known quantities back home. I went with the GT86 for the first leg because, well, I wanted to tear into it on the mother of all public racecourses, the Nurburgring. You can read how that went here. I also figured that in Stuttgart, there’d be a larger selection of rental vehicles to choose from, since the city’s slightly more populous and naturally the airport must be larger, too.

Audi first tossed us the keys to its S6 with the SuperBowl mega-ad “ Prom”. Premise: dateless kid gets handed Dad’s super-sedan for the evening, kisses the prom queen, gets punched by the prom king, snorts around town with a big grin on his face.

The message was clear: buy this car, put a little excitement in your life. What a load of cobblers.

If you haven’t been paying attention to my life story (discretely woven into my reviews), I’ll spell it out clearly: I live in what is considered to be a temperate rainforest on the California coast, the nearest asphalt or concrete surface is over a mile away, and I have a deep (some say questionable) love for station wagons. If you combine this with liberal political leanings, my DINK (Dual Income, No Kids) status and a passion for Costco runs, I am the target market for an off-road wagon. Enter the 2013 Audi allroad. (No, for some reason “allroad” doesn’t get a capital letter.) Audi invited Michael Karesh to a launch event, event a few months ago, but what’s the XC70’s only competition like to live with for a week? Let’s find out.

After I went to California and induced some dude at Toyota to loan me a Hot Lava Orange Scion FR-S earlier in the month, I figured I’d see if Audi’s PR types had forgotten how I compared the R8 to my hooptiefied ’92 Civic. Sure enough, Audi’s institutional memory proved to have some threadbare spots, and so I was able to arrange for the use of an Audi A7 for my trip to California for the Vodden the Hell Are We Doing 24 Hours of LeMons at Thunderhill Raceway. That meant a lot of rural highway driving, a lot of loading of race equipment into the cargo area, and exactly zero pushing-the-edge-of-the-performance-envelope 11/10ths-tyle driving. We’ll follow up Mr. Karesh’s impressions of the A7 from last year with a few of my own.

Anyone who’s been paying attention knows that the Audi TT is based on the VW Golf, which can be had for under $18,000. And it can seem silly when people buy an econobox then pour multiples of the purchase price into mods. When Audi does the same to create the $57,725 TT RS, how can we take the end result seriously?

Americans are smart people. Avoid the word “wagon” in favor of “Avant,” and they still see a wagon. And don’t buy it. So for 2013 there are no more Avants for us. Instead, the “allroad” is back. Audi promises that it’s more than just a fancy name.

“How ya gonna keep ‘em down on the farm after they’ve seen Paris?” So said the farmer to his wife about the chances that their sons would return home following the end of the First World War. The societal implications aren’t quite so large, but the same might be wondered about the redesigned-for-2012 Audi A6. Now that the sexy A7 is available, why get the staid sedan with which it shares a chassis, powertrain, and interior?

I needed a suitable car for a spirited 500-mile run to the “ coolest small town in America,” and back. One leaped to mind: the Audi S4 with its optional active differential. In our first encounter, the current “B8” S4 underwhelmed me. Though quick and capable, it just didn’t feel special. “A4 3.0T” seemed more apt. But that car lacked the trick diff. And metro Detroit’s roads aren’t the most challenging. A re-test was warranted. The roads of Southeastern Ohio and West Virginia would provide it.

Tick off all the boxes on an Audi Q5 order form, and you’ll find yourself staring at a $58,350 tab. Too much for a compact crossover? Well, the example seen here will set you back $20,000 less. Now I know what you’re thinking: “A mere $38,400 for a right-sized chunk of German engineering? Sign me up!” Not so fast—to save twenty large you must give up something. But what?

Large four-door cars with the style of a coupe aren’t a recent innovation. But early attempts, like the 1995 Oldsmobile Aurora, failed to captivate car buyers. It fell to Mercedes to launch the “four-door coupe” segment with the 2006 CLS. Though sales have long since dwindled to exotic car levels, back when the CLS was new about 2,000 of them left dealer lots each month. This apparently provided sufficient motivation for other manufacturers to offer their own “four-door coupes.” Volkswagen didn’t stray far from the original with its CC. Audi, on the other hand, has taken a very different approach with the new 2012 A7.

The crossover is the new minivan, and in an age of $4-per-gallon gasoline, the fuel-efficient crossover is all the rage. While minivan-mommies may disagree for the sake of image, ask yourself: how is your crossover different than your parent’s minivan? The minivan sprang out of the station wagon revolt and the CUV is the result of minivan denial. As usual, the formula is the same: start with a sedan, add a taller box, toss in some optional AWD to make buyers think they are getting something rugged and you get instant sales success (unless you’re a Chrysler, but that’s a different review). This CUV formula wrought on an A4 creates the Audi Q5, one of Audi’s hottest selling models in the US market. Sales of the cute-ute soared over 70% to just over 23,000 in 2010 and show no signs of cooling with January sales up 50% over 2010. To keep the momentum (and CAFE numbers) going in the right direction, Audi has mated the corporate 2.0T engine to the latest 8-speed auto from ZF creating the 2011 Q5 2.0T Quattro.

The Audi A8’s fifteen minutes of fame in Super Bowl XLV showed that Audi did not intend for its flagship to fall into the luxury sedan trap of courting mainstream aspirational lust with a stodgy, obviously “upscale” demeanor. And since America’s economic recovery is too halting to inspire over-the-top indulgence, and Mercedes owns the “bulk-and-bling” approach to luxury anyway, Audi’s attempt at a more subtle, sophisticated brand of luxury flagship makes good marketing sense on paper. But does Audi’s cleaner, leaner design aesthetic strike the right tone for a “new era of luxury,” or does it doom this A8 to the over-subtlety that kept its predecessors from breakinginto the mainstream of full-sized luxury? More to the point, does Audi’s sophisticated marketing message reflect a car that really does offer a different approach to luxury? Let’s find out…

Everyone hates the BMW M3. If you need proof of that, simply look at the sheer number of times auto manufacturers compare their latest wares to the M3. The green-eyed monster is alive and well for a reason: the M3 is a performance legend whether or not you agree it’s the performance king. The M3 is Elvis, King Arthur, Robin Hood and the Fountain of Youth all rolled into one. The seemingly insurmountable task of dethroning the M3 encourages all manner of attempts from every unlikely angle of the automotive world from the former Volvo V70R to the Nissan 350Z. In Audi’s corner: the S5 coupe.

“Didn’t he say they had only one of the new A8s?”

“That’s an A4, Dad.”

Some people will walk away at this point, refusing to even consider spending $85,000+ on a car that can be so easily confused with one costing less than half as much. A similar problem killed GM’s luxury car sales back in the second half of the 1980s. But, by walking away, are these buyers missing out on the best large luxury sedan on the market?

Coupe – feminine noun. Cutting; cutting out; cut. According to the Oxford-Hachette French Dictionary at least, this is the definition of a word that always held special promise for car lovers worldwide. But the evocative nature of the term, and the fact that French is no longer the world’s lingua franca, have given today’s automakers license to apply the term to almost anything. If a car’s roof line even remotely resembles a rotten piece of a banana, it’s a coupe. Marketing, after all, is a more powerful force than grammar.