MCQ
MCQ
MCQ
a. Rites
b. Myths
c. Rituals
d. All of the above
(Ans: d)
3-The demand for a product is ________ when price cut causes revenue to increase.
a. Income elastic
b. Price elastic
c. Cross elastic
d. None of the above
(Ans: b)
7-When the market is run by a small number of firms that together control the majority of market share is
known as
a. Oligopoly
b. Duopoly
c. Oligopsony
d. Perfect competition
(Ans: a)
8-The following is (are) the Tangible source(s)
a. Capital
b. Machines
c. Raw material
d. All of the above
(Ans: d)
9-The following is (are) the Intangible source(s)
a. Information
b. Time
c. Technology
d. All of the above
(Ans: d)
12-The brand choice is heavily influenced by reference group in which stage of Product life cycle?
a. Introduction
b. Growth
c. Maturity
d. Decline
(Ans: c)
https://www.proprofs.com/quiz-school/topic/marketing
For MCQ
http://top20mba.com/mba-cases/56-mba-emarketing/1435-marketing-2016-case-study-marketing-
management-15th-edition-case-study-guides-chapter-5