Movie Trailer Rubric PDF

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Script/Storyboard There is no planning documentation. The planning documentation is The planning document is The planning documentation is
incomplete or poorly developed. complete and gives a general extremely thorough and conveys exactly how
The documentation does not idea of how the project will be the project will be created.
convey how the project will be created.
created.
Audio The audio is either overpowering or way There are some environmental There are no distracting The project appropriately mixes different types
too soft. Environmental noise or noises that distract the audience environmental sounds, the of audio and has extreme clarity.
secondary audio makes it almost and/or the audio has inconsistent audio is consistently the same
impossible to hear the primary audio. volume. The primary audio is volume. The primary audio can
somewhat difficult to hear. be easily heard. The project
effectively mixes some different
types of audio (speech, music,
sound effects).
Editing The project presents long video The video appears to be The video is generally well- The video has a professional appearance and
sequences with no obvious editing. minimally or sloppily edited, edited, but lacks some the video is edited in a way that makes the
there are awkward transitions continuity and polish, and there project interesting. The project has good
between scenes. The project are few or no awkward continuity.
seems segmented with poor transitions between scenes.
continuity.
Media Use The video project uses only one form of The video uses more than one The video uses multiple forms of Various forms of media are highly integrated
media (images, audio, video, text). form of media, but demonstrates media and the choice of media and the choice of media strongly contributes to
poor integration of the media. is often appropriate for the the overall work.
The choice of media is often project. There is some
inadequate or inappropriate. integration of the various types
of media.
Content The content lacks a central theme, clear The content does not present a Information is presented as a The content includes a clear statement of
point of view and logical sequence of clearly stated theme, is vague, connected theme with accurate, purpose or theme and is creative, compelling
information. Much of the supporting and some of the supporting current supporting information and clearly written. A rich variety of supporting
information in the video is irrelevant to information does not seem to fit that contributes to information in the video contributes to
the overall message. The viewer is the main idea or appears as a understanding the project's understanding the project's main idea. The
unsure what the message is because disconnected series of scenes main idea. project includes motivating questions and
there is little persuasive information and with no unifying main idea. advanced organizers that provide the audience
only one or two facts about the topic. with a sense of the presentation's main idea.
Information is incomplete, out of date Events and messages are presented in a logical
and/or incorrect. order.

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