Teacher'S Activity Student'S Activity A. Routinary Activities

Our Lady of Lourdes College
5031 Gen. T. De Leon, Valenzuela City
A Detailed Lesson Plan in English Grade 8
I. Lesson Objectives
At the end of the lesson, the students should be able to:
 Recognize and distinguish different techniques in using propaganda
 Explain the goal of propaganda techniques used in a work of media; and,
 Write a persuasive essay that synthesizes information from exploration of propaganda.
II. Subject Matter

A. Topic: PROPAGANDA: Techniques used to influence opinions, emotions, attitudes or behavior
B. Materials: Personal laptop, PowerPoint Presentation
C. Reference: Learning Module
III. Procedure
TEACHER’S ACTIVITY STUDENT’S ACTIVITY

A. Routinary Activities
1. Opening Prayer
(Please lead the prayer) (Student 1 lead the prayer)
2. Greetings Good morning ma’am!

“Good morning grade 8!”
3. Classroom Conditioning
4. Checking of attendance
“Is there any absent for today’s
meeting?” None, ma’am.
“Okay, very good!”
5. Reviews
(Recalls the previous lesson)
6. Motivation
“Before we go deeper to our
discussion, I have here some (Student 1 raise his hand)
questions. To you, how do you Ma’am we choose best candidates by his
decide who is the best candidate? desired attributes like leadership, flexibility
and good personality!
“That’s correct!”
“How about which is the best
toothpaste?” (Student 2 raise his hand)
Ma’am in choosing toothpaste, make sure that
That’s good! If you have sensitive the toothpaste you buy caters your specific
teeth, buy one that alleviates tooth needs!
sensitivity.
“And what are you after for

choosing a cup of coffee; after the
taste, aroma or the brand names?
“Are you looking for the facts to

back up your choice or finding out
who is presenting those facts?
“Are they giving accurate

information, or is the advertiser
using propaganda techniques to
persuade you?”
B. Lesson Proper
“Have you ever heard about
propaganda?” “Yes ma’am! Propaganda used by businesses
to attract or, in some negative cases, fool
“Yes, that’s correct. Sometimes this people as well.
propaganda has negative connotations,
as it is often involved with the
distortion of the truth.” But most of the
time, propaganda is designed to
persuade, influence and manipulate
your opinions, emotions and behavior.
“It seeks to guide your choice by

exaggerating the truth and using
hidden messages.”
That’s why some people or group of

people such as military, media,
advertisers and politicians used it.
How was propaganda used in military?

(Call student 1 to answer) (Student 1 comply)
Ma’am propaganda could be used to arouse
hatred of the foe, warn of the consequences of
defeat, and idealize one's own war aims in
order to mobilize a nation, maintain its morale,
and make it fight to the end.
Very good! In wartime, propaganda is
so important that it can be used as a
weapon because of the power that
comes with the public support! It is
also used as conscription to sign up,
promote political messages and party
beliefs, scare tactics and even may be
anti-war depending on the climate.
How about in media?

(Call student 2 to answer)
(Student 2 comply)
Ma’am, propaganda in media often used in a
Very good! Nowadays, in a media form of persuasion to further some sort of
engulfed society, mass media is the agendas!
main flatform and output for carrying
out acts of propaganda and for pushing
forward agendas. Today, various
amount of modern medica can be used
to supply propaganda to its intended
audience such as, radio, television,
films, poster, handouts, smartphones,
brochures and stamps.
How about propaganda in

advertisement?
(Call student 3 to answer) (Student 3 comply)
Ma’am, through advertising, propaganda
influences you emotionally to buy products,
Very good! Propaganda in advertising is services and ideas.
a careful presentation of information in
a way that influences how customer or
potential customer sees the product or
service and how they act, think or feel
as a result. Advertiser use your desire
to be rich, better looking, or more
popular to direct your purchasing
habits.
How about propaganda in politics?

(Call student 4 to answer)
(Student 4 comply)
Ma’am, by giving citizens a false impression of
the quality or policies of their country, they
Great answer! Propaganda has also may be incited to reject certain proposals or
much in common with public certain remarks.
information campaigns by government
which are intended to encourage or
discourage certain forms of behavior. It
can take the form of leaflets, posters
and TV and radio broadcast.
Again, those are the uses of

propaganda that involves systematic
spread of information to influence
people’s behavior, beliefs and
attitudes, often deliberately promoting
one-sided view in order to gain
support.
Any questions or clarification about

propaganda?
None, Ma’am.
Okay, let’s have propaganda
techniques.
First, we have Bandwagon Technique.

Propagandists use this technique to
persuade the audience to follow the
crowd. This creates a sense of isolation
and triggers FOMO (fear of missing out)
in specific people who long to be part
of some desirable group. They are
trying to convince their target audience
that if they don’t join in, they will be
left out.
Example: “Everyone is doing it! You

should too!!!!”
Next, we have Testimonial Technique.

Testimonials are quotations or
endorsements which connect a famous
or respectable person with a product
or item. Propagandists use this
technique to associate a respected
person or someone with experience to
endorse a product or cause by giving it
their stamp of approval hoping that the
intended audience will follow their
example.
Example: Marilyn Monroe says, “Yes, I

use Luster-Crème Shampoo”
Third, we have Loaded Word. Loaded

language (also known as loaded terms,
emotive language, high-inference
language and language-persuasive
techniques) is rhetoric used to influence
an audience by using words and phrases
with strong connotations associated
with them in order to invoke an
emotional response and/or exploit
stereotypes.
Example: Things go better with COKE.
Fourth, we have Misuse of Statistics.

Statistics, when used in a misleading
fashion, can trick the casual observer
into believing something other than
what the data shows. That is, a misuse of
statistics occurs when a statistical
argument asserts a falsehood. The false
statistics trap can be quite damaging for
the quest for knowledge.
Example: More than 80% of dentists

recommend COLGATE.
Fifth, we have Name calling or

stereotyping. This technique creates
fear and arouse prejudice by using
negative words to create unfavorable
opinions. In this case, sarcasm is
employed. This technique is used in
politics by creating ridicule cartoons and
writings.
Example: You Don’t Have To Be a

VIETNAMESE, TO SMELL LIKE A RAT.
Sixth, we have Snob Appeal. The snob

appeal attracts audience into believing
that they will be part of an elite or
special group if they buy a product or
service or buy into an idea.
Example: Military Slogan: “Do You Have

What It Takes?”
Seventh, is the Plain Folks.
Propagandists use this approach to
convince the audience that the
spokesperson is from humble origins,
someone they can trust and who has
their interest at heart. Propagandists
have the speaker use ordinary language
and mannerism to reach the audience
and identify their point of view. It also
creates camaraderie between the
speaker and his audience which helps
build belief in idea.
Example: I’m proud of YOU FOLKS too!

Your refusal to THINK FOR YOURSELVES
makes war possible!
And lastly, Transfer. It is a technique

used to carry over the authority and
approval of something we respect and
revere to something the propagandist
would have us accept. Propagandists
often employ symbols (e.g., waving the
flag) to stir our emotions and win our
approval.
Example: Come to where the flavor is.
C. Post Activity
1. Generalization
“So now class, do you all
understand what propaganda is?” Yes Ma’am. Propaganda are persuasive
techniques used to convince others to agree
with our facts, share our values, accept our
argument and conclusions and adopt our way
of thinking.
“Again, what are the propaganda

techniques that we had discuss?
1. Bandwagon Technique
2. Testimonial
3. Loaded Word
4. Misuse of Statistics
5. Name Calling or Stereotyping
6. Snob Appeal
7. Plain Folks
Good job! I guess you’re ready for 8. Transfer.
today’s activity. Right? Because it
seems like you gained a lot in our
discussion.
2. Application
“Slogan Making”
Direction: Construct a slogan that
illustrates your favorite
propaganda techniques. Keep it
short and ensure that it can stand
alone.
Criteria for Judging
Creativity - 20%
Neatness - 15%
Relevance to the theme - 35%
Uniqueness - 15%
Visual Impact - 15%
D. Evaluation
“Pen and Paper”
Identify what propaganda
techniques shown below.
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
E. Assignment
“Before we end the discussion, listen
carefully.”
Conduct a research about the

characteristic of propaganda and the
forms of it. Write it on a yellow paper
“That’s all for today. I’ll see you next

meeting with your assignment.”
“Goodbye everyone.”
“Goodbye ma’am. Thank you for sharing this

morning with us.”

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Our Lady of Lourdes College

5031 Gen. T. De Leon, Valenzuela City

A Detailed Lesson Plan in English Grade 8

II. Subject Matter

TEACHER’S ACTIVITY STUDENT’S ACTIVITY

2. Greetings Good morning ma’am!

“And what are you after for

“Are you looking for the facts to

“Are they giving accurate

“It seeks to guide your choice by

That’s why some people or group of

How was propaganda used in military?

How about in media?

How about propaganda in

How about propaganda in politics?

Again, those are the uses of

Any questions or clarification about

First, we have Bandwagon Technique.

Example: “Everyone is doing it! You

Next, we have Testimonial Technique.

Example: Marilyn Monroe says, “Yes, I

Third, we have Loaded Word. Loaded

Example: Things go better with COKE.

Fourth, we have Misuse of Statistics.

Example: More than 80% of dentists

Fifth, we have Name calling or

Example: You Don’t Have To Be a

Sixth, we have Snob Appeal. The snob

Example: Military Slogan: “Do You Have

Example: I’m proud of YOU FOLKS too!

And lastly, Transfer. It is a technique

Example: Come to where the flavor is.

“Again, what are the propaganda

Criteria for Judging

Conduct a research about the

“That’s all for today. I’ll see you next

“Goodbye ma’am. Thank you for sharing this

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