Edu2Review

Edu2Review - Vietnam's largest Educational

Evaluation and Course Booking Platform
OVERALL VISION

Founded in June 2015, Ebrand Index Value International Joint Stock Company (EBIV JSC) is a Edu2Review strives to be Asia's most prestigious educational evaluation and course booking platform, an
pioneer technology startup in Vietnam specializing in providing credit rating solutions for Education Super Apps and EdTech Unicorn by 2024.
applications. educational position with Edu2Review products. After only 1 year of operation, Edu2Review leaders said they were planning to raise an additional $ 3.5 million from investors in
Edu2Review has successfully passed 632 projects across the country, honored to win the National 2019 and 2020. This fund will be used to recruit research and development staff, and at the same
Startup Wheel 2016 Champion. time. help promote Edu2Review's promotional and marketing activities nationwide.

MISSION CORE VALUE

Proud to be the first brand in the ecosystem of educational credit rating brands, Edu2Review is Value for trainees
determined to dedicate itself to society with the mission of “Choose the best Education - Helping - Trust: Over 35,000+ verified reviews
students choose the right educational services. Best". - Saving: Time to find information for users
Through the synthesis of objective and multidimensional assessments of teaching quality, facilities, - Convenience: easily search, compare courses between training units and instantly book courses.
learning environment ... at training units. Edu2Review has been and continues to accompany millions
of students, students and employees to help them find the most suitable place to study. Value provided for the center
Over time, Edu2Review gradually became a trusted address for users and more and more students - Create and promote a brand in a transparent way
consulted the information here before deciding to study in training units. In addition, the concept of - Promote efficiency, increase sales for centers
educational credit has also slowly spread stronger in the society.
WHY EDU2REVIEW?

After only 3 years of operation, Edu2Review has been widely accepted by the community and won many prestigious startup awards such as 2016 Startup Wheel first prize, Hatch battle 2016
second ...
In addition, the Edu2Review team successfully raised capital from individual investors (USA, Canada) twice in June 2017 and from Nest Tech (Singapore) in early April 2018. These additional
resources have enabled Edu2Review to accelerate development, invest in technology and expand the market nationwide.
Totally proud, Edu2Review currently owns very impressive numbers:
2,430 training units in the database
1,000,000+ users / month
5000+ students make reservations / month
35,000+ authentic student reviews
10,000+ posts to share about education and training

Not stopping there, Edu2Review team boldly aims to serve 7.5 million users, attract more than 120,000 course bookings and edit data of 45,000 training units nationwide in 2019-2020.
Edu2Review
Benefits to partners
The process of creating and managing brands

Create and Synthetic

manage the authentic Post PR
site reviews

Introduce
Facebook post Banner ADS potential
students
1- School Page VIP Set Up - Create Profile VIP site
Purpose: Create an official and professional brand image for Atlas English center on the E2R ecosystem. Increasing reputation by collecting
Review activities from customers of the Atlas English Center, helping to spread the learning experiences and benefits of the center to a wider
community.

BENEFIT 1: UPDATED WIT H L ATEST IN FORMATION , PHOTOS, C OU RS ES, BENEFIT 2: USE FEATURE S TO COLLECT ASS ESS MEN T & S HAR E THE
FACILITIES, ETC. FOR 1 2 MON THS. ( DOCUME N TS S EN T BY PAR TN ER ) EXPERIENCE (REVIEW) O F STU DEN TS

* After this period, the site is still reserved for free reference to the community, at this time the content on • Including 2 types:
the site is preserved. If TT wants to update information such as: new photos, update of introduction, new o "Verified reviews" (This category is collected and verified directly by the E2R Team):
course, etc., please renew according to the price list at that time. 02 times with a maximum number of 20 reviews / time = maximum 40 reviews. Will help TT's credit score
** Supported search function of the center name in the web search box E2R better.
For offline, meet face to face. For onine units or outside HCM / HN, directly discuss with partners for
appropriate solutions.
BENEFIT 3: ATTACH A SE T OF " RE VIEW U S ON EDU 2 REVIEW" STI C KER S TO * In terms of time, the two sides will agree and agree, so for this category the unit can reserve it until the
HELP CALL ON STUDENTS TO REVIEW B ETTER appropriate class arrangement.
o Natural review: Do the trainees go to the partner's site for evaluation. The Partner can proactively call on
• Benefit 3: Attach a set of "Review Us on Edu2Review" stickers to help call on students to review better,
the trainees, encouraging them to do this so that the Partner can improve better
these stickers will be posted at the facility (Each set includes 01 mica piece - stuck at the reception counter
* Support PIN 02 review function (chosen by the Partner) in the review list at the site
and 03 pieces with decal - pasted in the classroom)
o Specialist PRO: 03 sets of gifts
o For onine unit: Can be posted on partner's website.
o Sample sticker:
1- School Page VIP Set Up - Create Profile VIP site
Purpose: Create an official and professional brand image for Atlas English center on the E2R ecosystem. Increasing reputation by collecting
Review activities from customers of the Atlas English Center, helping to spread the learning experiences and benefits of the center to a wider
community.

BENEFIT 4: COMMUNICAT IO N S VE RIFIE D B Y E2 R - " V ERIFIED BY EDU 2 REVIEW" BENEFIT 5: ATTACHED WIT H 05 P R ME DIA

• Benefit 4: Communications Verified By E2R - "Verified By Edu2Review" • 02 PR Writing articles (written and published by E2R) - Fee schedule of 10,000,000
o The logo is mounted on the partner's website: • 03 PR Post (TT write, post E2R) - Fee schedule 9,000,000
Ex: The total value of PR articles is 19,000,0000

o This badge shows that Edu2Review visited or worked with the unit, the community, when seeing this icon, it * The benefits of communication articles on Edu2Review, a platform specializing in
can be assured to learn the course. education and training will help:
o The E2R team believes that the units considered for this badge will always improve the quality and ensure • Communication, brand identity of partners.
the best interests of the partner's students in particular and the E2R user community. • Value analysis of the center's courses.
• Communicate career paths to students while studying at the Alexandria English Center.

BENEFIT 6: FEES FOR SETU P AND MAINTEN AN C E.

o Fee set-up: 25,000,000 VND / 12 months.

o If a partner establishes a contract continuously for 2 years or more, the fee schedule for the 2nd year
onwards will be supported 50% (ie 2nd year, the partner only needs to pay VND 12,500,000). fully enjoy
attached benefits.
 - E2R list articles have 2 forms:
2. PR • New articles - Fee schedule 10,000,000 VND
• Articles already on top (add -in) - Fee schedule: from 10,000,000 -
LISTING 18,000,000 VND
(Note: For articles on top, E2R will quote specific prices for each
cooperative position).
- For example:
New Posts:
o List of prestigious English training centers for children in Ho Chi Minh
City
o You already know the quality English language centers for children in
Ho Chi Minh City.
The article was on top (add -in)

o Top 10 English centers for children best in HCMC

Type of implementation: School proposes a USP (Advantages of

Selling) that the school confidently owns and expects the market
to have at least 4 units with similar USPs. At that time, E2R receives
the topic will conduct research, survey the level of execution to
perform.
3. Booking - • E2R will run internal activities, follow the user's journey and take
Student care care of them (coordinate with the consulting team of Atlas English
Center until they register (Pay tuition).
support package.
• Specific service fees are as follows: E2R proposes a commission
Purpose: to share the benefits of student of 15% / 1 sign up.
care based on needs (general or by name
of the center) being consulted first by E2R, • Proposal from the Partner: Sponsor preferential vouchers for
before sending to the Atlas team for
students who register through E2R (the program applies
intensive counseling.
simultaneously with the promotion program with the center).

• How to implement: E2R communicates / advises students about

this benefit and tells them to pay normally, then take the bill and
send it back to E2R to get a refund (or equivalent scratch card,
depending on the student ). Partner side: When a participant asks,
just report them to contact them to receive later at E2R.
4. Traffic Edu2Review.
Total Traffic:
4. Traffic Edu2Review.
Traffic by Age:
SUGGESTION
Currently, in the Vietnamese market, Edu2Review is a reputable evaluation unit and has a strong coverage in the
education market. So the cooperation with Edu2Review in the first phase will bring many benefits to Atlas in terms of
brand image. Since Atlas is only in the early stages, the level of brand awareness is not much, so the first service
package (School Page VIP Set Up - Create Profile VIP site) offered by Edu2review will help Atlas promote brand image
to customers in Vietnam.

And service packages in categories 2, 3, 4 are not really suitable for the Atlas model at the moment. Moreover, it is not
possible to assess how effective the cooperation with Edu2Review will bring to Atlas. Furthermore, we will use the
budget to run on multiple platforms, instead of relying on and spending a lot of money on one platform in the early
stages.

1 2 3 4

School Page VIP Set PR Listing Booking - Student care Traffic Edu2Review
Up - Create Profile support package.
VIP site