Interiors Monthly - July 2021

JULY 2021
Retail
Pared back
Beds and
bedroom
New directions
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SENSE TO MAKE
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EDITOR’S COMMENT
Make hay while

the sun shines
As consumers continue to spend on
their homes, the sector is enjoying
extraordinary sales performances INTERIORS MONTHLY JULY 2021
As we have seen from ONS figures and trading updates, the
furniture and flooring sectors have had a great time of things INSIDE THIS ISSUE
since non-essential retail was allowed to re-open. Despite
longer lead times and higher prices, consumers seem NEWS
determined that they will have that new sofa, bed or carpet, 4 DFS sees recent orders almost double
even if it’ll take them a bit longer than they’d like. 8 Duo secure £7m of investment funding
Some of the figures are truly extraordinary: DFS has seen
10 Victoria expects no let-up in demand
recent orders almost double compared with 2019; flooring sales
in May were 60% higher than in 2019 and furniture sales were
more than a third higher. And the likelihood is there is still more FEATURES
domestic spending to come as the prospect of millions of us 14 New products
booking an overseas summer holiday looks remote. The great
18 Service
unknown is how long will it last: enjoy it while you can.
Across the country retailers continue to open stores, defying 20 Experiences
the naysayers who have long written off high streets. Yes, No need to panic
there has been a fundamental shift online that isn’t going to 22 Sustainability
suddenly reverse itself once the pandemic is over, but for Making use of new technology
products where feel, touch and seeing the true colour are such
important aspects, the vast majority of shoppers will want to 24 Retail
visit a store in person for their interiors buys. Some serious Letting the products do the talking
Internet research will be done first, of course, so you need to 28 Beds and bedroom
make sure your online presence is top-notch, and consumers New sectors, protection, modular space, material matters
will probably spend less time in-store having narrowed their
40 Rugs
options during that research.
Nature first
Locally I walked past three bed stores just a few doors apart
from each other. The windows of all – a national chain, a 46 Upholstery
regional chain and a three-store independent – were filled with Black is back
posters promoting a 60%-off sale. No attempt to differentiate 56 Preview
themselves or, in the case of the national retailer with Manchester Furniture Show in Harrogate
manufacturing capability, to promote quick delivery at a time
of long lead times. It seems that old habits die hard. 66 Trade products and services
Many thanks to all of you who voted in the Interiors Monthly Software, CGI, fillings, care
Awards 2021. I look forward to revealing the winners in the 76 Review
August issue. Summer Furniture Show
Editor: Andrew Kidd

JULY 2021
T: 01273 930 029 E: [email protected]
Furniture advertising (South): Tim Boden
M: 07976 122 150 E: [email protected]
It makes more sense to make it Moduleo: Furniture advertising (North): Jarrod Bird
the smart choice in luxury vinyl flooring T: 01565 631 397 E: [email protected]
Visit: www.moduleo.com Carpet, flooring advertising: Joanne Paull
M: 07817 624 922 E: [email protected]
Retail Representative in India: Amarjeet Singh Gianni
Pared back
T: 0091 98390 35458 E: [email protected]
Beds and
bedroom Published by Interiors Media Limited
New directions
Minerva House, Kinnings Row, Bordyke, Tonbridge, Kent TN9 1NP

IT MAKES MORE E: [email protected]
SENSE TO MAKE Registered in England no. 6397722
IT MODULEO ®
Print: Knockout Print Design by Truprint Media
The smart choice in luxury vinyl flooring © Interiors Media Limited ISSN 1756-2236
www.interiorsmonthly.co.uk 3
NEWS
DFS sees business at

almost twice 2019’s levels
DFS has seen recent trading at almost twice pre-pandemic says. It expects a final dividend of 7.5p in September.
levels. Orders in the 10 weeks to 6 June were 92.1% higher ‘This performance once again reflects both the underlying
than in 2019. Orders for the 23-week period were 14% resilience of the group and the tremendous support from
higher than 2019, and 10.4% higher for the 49-week period. our colleagues, who have worked with huge dedication and
The group says profits will be at least £105m this year, commitment throughout the pandemic. Our aim is to lead
despite 21 weeks of lockdown closures, and supply chain sofa retailing in the digital age by building a truly integrated
and raw material disruptions. It says it has gained a further retail model that allows us to drive market share gains
2% of market share of a growing market, and the most ahead of the competition. We will continue to invest in key
recent order growth will underpin next year’s results. It has strategic initiatives such as our digital channels, our
scenarios where underlying profits will be between £66m showrooms and our Sofa Delivery Company final mile logistics
and £96m, well above analysts’ forecasts, it adds. capability, along with new investment in UK manufacturing
Since stores re-opened in April, online penetration has and capacity, and expansion into other home categories,’
settled 1%-2% above pre Covid-19 levels, at about 19%, it says Tim Stacey, DFS Group chief executive.
SCS upbeat Sales boom continues for furniture and flooring

ScS saw orders jump by Furniture and flooring both
79% between April and June enjoyed significant monthly
compared with the same sales increases in May,
period in 2019, limiting its compared with 2019 sales.
annual decline to under 10%. Initial estimates from the
Orders from 4 April to Office of National Statistics
12 June were 370.8% higher show that average weekly
than 2020, when stores were sales of furniture and lighting
closed for much of the period. in England, Wales and
Orders from 24 January to Scotland reached £372,441,000
3 April were 86.2% lower than during the month. This is a
2019, 82.9% lower than 2020. 21.2% increase on April 2021.
Combined orders for the Sales in May were 3.78 £372.4m was spent on furniture and lighting
46-week period were 9.5% times those of May 2020,
lower than in 2019 and 10.6% when all non-essential retail Flooring retailers saw Sales in May were 5.8 times
higher than 2020. was closed. average weekly sales reach the figure for May 2020.
The chain plans to restore Compared with May 2019 £45,677,000. This is a 8.5% Compared with May 2019,
the dividend from July. sales were 34.9% higher. rise on April 2021. sales were 60% higher.
Made for the market

Made.com had a relatively flat star
to life as a plc after June’s £775m
flotation. After seeing a sharp drop in
value in the first day, shares recovered
in later weeks and at the time of
writing were 0.5% above its 200p
flotation price.
4 Interiors Monthly July 2021

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NEWS
Piglet and Bedfolk secure

£7m in investments
Soft furnishings retailer Piglet has secured a £6m investment, invested £1m in bedding retailer Bedfolk. The funds will be
while bedding retailer Bedfolk has secured £1m. used to expand its collection and invest in staff and
Active Partners has invested in Piglet as it looks to reach marketing, it said.
new markets. Founded by husband-and-wife team Nick and Jo James
Jessica Mason launched Piglet in 2017 with a collection in 2018, Bedfolk set out to simplify the bedding purchasing
of stone-washed flax-linen bedding, before expanding into experience, providing its customers with a curated collection
sleepwear, table linens and curtains. Piglet’s parent company of ethically produced luxury bedding at an affordable price
Sextant recently issued 24.6% of new shares, suggesting a point. The retailer’s products are manufactured in Portugal.
valuation of around £24m. Bedfolk recently issued almost 12% of shares, suggesting
As well as selling online its ranges are available through a valuation of about £8.5m, which would value the James’s
Selfridges, John Lewis and Fortnum & Mason. In addition to stake at about £5.8m.
its UK operations, it has a second base in Illinois following ‘Nick and Jo have successfully built a strong brand identity
rapidly growing demand for Piglet linens in the US. in the “wind-down” space that sets it apart from its
‘From starting the business in my mother’s garden shed competitors – a space which has only become more popular
to reaching tens of thousands of customers with an ever- with consumers in the past year,’ says Claire Cherry, Pure
expanding range of products, it’s been an incredible investment principal.
experience so far. We’re thrilled to have Active Partners on ‘We see that consumer behavioural change will continue
board, whose focus on community-first brands and to gravitate towards relaxation in the home, in line with
experience with founder-led businesses has already proven growing emphasis on good mental and physical health. Our
invaluable, to take the next step of Piglet’s journey together,’ sweet spot is finding businesses operating at the precipice
says Mason. of changes such as this, combined with great founding
The Cotswold Company majority shareholder True has teams. We believe we’ve found this in Bedfolk.’
Arlo & Jacob joins TCM fold Flooring Superstore

Upholstery chain Arlo & Jacob has joined collection later this year, utilising the
continues expansion
the TCM Living portfolio after the skills of TCM Corporation. Flooring Superstore has continued its
company bought it from its directors. ‘I am pleased with the progress that expansion, passing the 30-store milestone.
Mark Smith, TCM Living chief executive has been made since Julie and I acquired The chain reached 25 branches in
and Julie Smith bought Arlo & Jacob the business just over a year ago. January, and has since opened stores
from administration in May 2020, with Bringing it into the TCM Living Group is in Basingstoke, Carlisle, Hull, Lincoln,
the blessing of TCM Corporation, TCM the logical next step now that the Norwich, Orpington and Reading as it
Living’s Thailand-listed parent company. business is on more solid foundations looks to add 25 outlets this year. Catford,
TCM owns Alstons, Ashley Manor, AMX and can leverage and benefit from the Kidderminster, Plymouth and Stevenage
Design and Alexander & James. wider group’s buying power, skills and are the next scheduled to open.
The chain plans to launch a flooring know-how,’ says Smith. ‘We are seeing lots of firsts with the
new stores, such as having a presence
in areas such as Humberside, Cumbria,
Lincolnshire and Norfolk for the first
time,’ says Chris Barber, Flooring
Superstore chief retail officer.
‘Our strategy is built on opening in
areas with large conurbations and on
busy retail parks with high footfall where
we can make our own contribution to
the local economy in these areas.
‘The south-east and greater London
are among our key target areas, but
there are several other large urban and
The chain has introduced a quick delivery range, available in two weeks retail centres on our radar,’ he adds.

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NEWS
Garratt to
Victoria: demand leave BFM
set to carry on
Nick Garratt, BFM md, is to leave the
furniture manufacturers trade association.
He told the association’s management
board that he wants to leave the role at
Victoria has told shareholders it anticipates current demand can be ‘sustained the end of the year.
for the foreseeable future’. ‘As we look ahead to a post-pandemic
‘Trading continues to be very strong across all of Victoria's geographies and world, the BFM is in a strong position –
product groups, with double-digit percentage increases over 2019. Encouragingly, and Nick has had a huge part to play in
leading indicators, such as housing transactions, savings rate and consumer navigating the association through these
confidence, suggest that the current high levels of consumer demand for difficult times. He will be a very hard act
Victoria's products will be sustained for the foreseeable future.’ to follow. The board and members of
The group says it has been able to mitigate raw material cost increases by BFM all wish Nick well for the future,’ says
raising prices and negotiating with suppliers. It repeated that it expects further Brian Ahern, BFM chairman.
acquisitions soon. ‘It has been a privilege to be part of
‘In my 30 years in the industry, I have never known it to be busier at this time BFM and to serve the association as md
of the year. Our continually enhanced service proposition has proven to be the over the past three years. I am very
cornerstone of the company's growth trajectory. Victoria’s production is running proud that BFM is in a strong position as
at full capacity and some factories have orders taking all their output through I prepare to step back from day-to-day
until autumn. We are outsourcing some production to ensure service standards operations and enjoy more time with
are met and market share gains sustained,’ says Philippe Hamers, Victoria ceo. my family,’ Garratt says.
‘Our management team’s depth of industry experience and entrepreneurial
initiative has proven invaluable as we have been able to overcome the risk of
potential raw material shortages by leveraging our long-term relationships, size UK debut for Noble Souls
and extensive knowledge of supply chain options. I am confident shareholders Timothy Oulton has opened its first
will be very pleased with the way the business is performing this year.’ standalone UK Noble Souls stores, on
London’s King’s Road and Tottenham
Court Road.
‘As we expand our brand, we’re excited
to open the first bricks-and-mortar
Noble Souls galleries where people can
come and immerse themselves in the
whole experience. The Noble Souls
concept is about giving you permission
to relax and truly let go. In a home, these
pieces of furniture become a hearth, a
place where you can reconnect with each
other more deeply, or even just with
yourself. I think the appeal of things that
are natural, simple, trustworthy,
extremely comfortable and beautiful is
what people want to fill their homes with
at the moment,’ says Timothy Oulton,
David Woodward, Master of The Furniture Makers’ Company greets the team founder and creative director.
The collection was first introduced at
Cyclists smash Step 2 It target Timothy Oulton stores in 2018.
Five cyclists who braved the elements support van driver having overnight
and rode 200 miles from Axminster to stays in Salisbury and Godalming, and
London across three days have smashed arriving at Furniture Makers' Hall,
their fundraising target and raised London on 20 June at 1pm.
almost £12,000 for The Furniture Makers’ The group had initially set themselves
Company’s Step 2 It campaign. the target of raising £7,500 for the
The ride started on 18 June, with charity but upped their goal to £10,000
cyclists Ben Burbidge, Hayden Davies, just prior to the challenge.
Peter Hooper, Alan Styles and Paul von The total currently stands at £11,800
der Heyde, and David Dewing as and donations are still coming in. One of the stores is Tottenham Court Road

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SERVICE
Richard Renouf
Hotting up
Complaints are increasing as consumers are unwilling
to overlook anything they feel is not right
Good summer or bad summer? I don’t and this has to be taken into account In the low-angled light filtering in at
want to try and predict the weather, when fitting so that there is adequate the front end, the flooring looked more
but I will make a prediction about room around the entire perimeter for it bubbled than where it was heated. I
complaints. Things are going to hot up. to spread into. walked up and down. The bubbles
Last year’s summer was record- In this particular case the gaps had not didn’t move. They were in the subfloor
breaking, at least for my work. I carried been left, so the flooring simply buckled and showing through the vinyl flooring.
out far more inspections in August than and the joints began to break. I guessed that the builder had been
ever before in a single month. But If the summer hots up, temperatures working in the dark when he laid this
already this year, May was 7% busier above 60degC are not uncommon, so area of screed.
and things are not slowing down. good fitting and the right underlay are When the customer told me he had
In spite of the many supply problems essential. the same problem with the same flooring
and shortages of materials in the Recently I was called in to look at a at his home 150 miles away, I declined
construction industry, there is a boom similar problem in a customer’s holiday his request to detour on my way home
going on because locked-down home. The location, overlooking a to take a look. I knew what I'd find.
customers are trying to make their sandy bay enclosed by rugged cliffs, I hope the floor layer his builder
prisons – sorry, I mean homes – more was idyllic and the sun was shining recommended will sort both jobs out.
comfortable. They can’t escape on brightly, as one would hope in such a Whatever the weather, I’m sure the
holiday, and they’re not willing to place. The heat was causing the flooring customer will be back for a break very
overlook anything they feel is not right. to bubble. But the customer couldn’t soon, but even if he doesn’t, he’ll be
Spring may not have been the best, believe it was due to heat. looking at faulty flooring unless the
but even in March the sun was hot ‘It’s even happening in this rear fitter puts things right, and that’ll
enough to warm flooring to temperatures corridor,’ he said, taking me through doubtless spoil his enjoyment –
above 40degC. The flooring I’d been a door to a dim passage leading to a whichever home he is in.
asked to test was a click-together LVT, back bedroom. He looked back towards Visit: www.richard-renouf.com
and you may know that LVT is the front of the house and gestured
susceptible to temperature variations. with his arms. Richard Renouf is an independent
The warmer it gets, the more it expands, ‘Look at this, there’s no sunlight here.’ furnishings consultant
Checking the temperature The bubbles were obvious even in the shadow

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EXPERIENCES
Don’t panic
June saw history repeat itself with lower sales than in recent months,
and forward planning is very difficult, our correspondent says
THE RETAILER
Fludes Carpets
June was a month when, to a certain coloration, though, which had already been be until we arrived on the day. Second, if
extent, we were governed by the weather. planned before lockdown, and it is good we fitted the flooring, we would then take
In the past when we had quiet weeks, to see blues, reds, greens and soft pinks as on responsibility for anything that went
we’d say: ‘It’s too hot to sell carpets,’ or an alternative to beige, grey and silver. wrong with it. Finally, it is just not profitable
‘It’s too wet for customers to come out in For the second year running, we lost the for our business to get involved with this.
this,’ and so on. The weather has certainly Buying Groups National Flooring Show at We try to explain this to customers, but
had some effect on sales, as has the half- Solihull. It is a shame because this is a great some are not happy.
term break, but there does seem to be a event that helps us with planning product With the reduction in sales in the last
slowdown in business during June. And changes for the next year and allows us to two weeks, it also seems that customers are
don’t forget that we have the Euros 2020 easily compare many products all under more aware of the possibility of pushing
football on, to be followed by the Olympics! the same roof. It’s also a great opportunity for extra discounts and asking us to check
Checking back over the last four years, to talk to other retailers about business in stock before ordering. It appears they are
we have always seen a drop
in sales figures in June from
higher levels in April and
May. So perhaps
it’s more a case of ‘Don’t
panic, Captain Mainwaring,
don’t panic.’
Having enjoyed a healthy
level of sales in the past
12 weeks causes a few
headaches: a warehouse
that is now crowded with
carpet and has little room
for cutting up hall, stairs and
landing carpets to plans,
and no space in the fitting
book for the next four to five
weeks. This combined with
the continued problems of
getting deliveries on time
from suppliers makes forward
planning a precarious matter. Shoppers found other things to do during the sunny weather
And the challenges don’t
stop there. Underlay and ancillaries are general and to get a feel for how things aware of our problems with supply and
starting to be harder to get and then only are going in our industry. I hope it will still availability and want to ensure they are not
at significantly raised prices. We have be possible to have a show at Harrogate, let down. I would not like to be working in
chosen to increase stock levels of both to but with this virus situation it is difficult to the sales teams of our suppliers, I imagine
ensure we have enough, and to cushion plan too far ahead. they get quite a lot of earache from us
the effect of higher prices. Having said that, In the last month or so, we have had retailers. It is not really their fault that
we are seeing price rises for many of the quite a few more enquiries from customers items are out of stock or late in arriving. So
products we sell, across most suppliers. who have purchased flooring products perhaps we should cut them some slack.
Talking to sales reps, it seems there are online and want us to fit them. There are Let’s hope for a change in the weather
unlikely to be any major product launches several problems with this. First, we would soon!
soon. We have got some changes in have no idea how big the fitting job would Andy Laird, Fludes Carpets md

Where quality & durability become reality
SCOTLAND EAST MIDLANDS NORFOLK, SUFFOLK, N LONDON & HOME COUNTIES SALES DIRECTOR
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NORTH EAST & CUMBRIA
DEAN STANLEY NICK WOOD VINCE HOLDEN
BECKY GIBBONS SOUTH WALES, BRISTOL, &
M: 07572 758 010 M: 07976 945 505 M: 07900 262 434
M: 07970 491 215 GLOUCESTERSHIRE
E: [email protected] E: [email protected] E: [email protected]
E: [email protected] PAUL POWELL
OXFORDSHIRE, WILTSHIRE, M: 07968 186 150
YORKSHIRE NORTHERN IRELAND MANAGING DIRECTOR
HAMPSHIRE E: [email protected]
JOHN ALSOP GARY O’BOYLE STEPHEN DONLAN
ANDREW JEFFERIES
M: 07860 572 220 M: 07831 220 675 M: 07973 378 127
M: 07831 457102 SOUTH EAST & SOUTH LONDON
E: [email protected] DAVE BOWMAN
M: 07786 265 072
LANCASHIRE & NW SOUTH WEST & DORSET REPUBLIC OF IRELAND
JOHN ROSTRON BRENDAN HART LARRY WHITE
M: 07973 733 208 M: 07850 130 221 M: 03862 594 126
C O N N E C T W I T H H U G H M A C K AY
W W W. H U G H M A C K AY. C O. U K
PA R T O F T H E M A C K AY G R O U P
SUSTAINABILITY
Canteen has an Accoya top
Latte is made from recycled
Seasonal challenge
plastic with hemp fibre
Swedish bio-composite tech meets VG&P’s eco credentials

Very Good & Proper has debuted its CO2 footprint. Using this bio-composite performance and sustainability. No other
first outdoor furniture collection technology repurposes a waste stream timber offers the same combination of
comprising the Latte chair and a new and introduces a renewable, agricultural stability, durability and versatility. This
outdoor version of its Canteen Table. ingredient into VG&P’s production. engineered wood is sustainably sourced
The collection features the world’s first The quality of the bio-composite means with FSC certification and has minimal
furniture made with bio-composite that the chair’s plastic can be recycled environmental impact throughout its
technology from the Swedish company again – a full commitment to circular lifecycle, from production, through its
Trifilon, which combines recycled plastic economy principles. use, right the way to the end of its life.
with hemp fibres to considerably lower The Trifilon bio-composite of the The Canteen Outdoor Table resembles
the CO2 impact of production. Latte chair has a C02 footprint of 0.235 the indoor version, featuring a simple
The company has been committed to C02-eq/kg, substantially lower than a and utilitarian design. The legs are
sustainability since its inception, with an typical plastic chair. composed of recycled powder-coated
approach based on four core principles: The Canteen outdoor table features aluminium with matching support rails.
longevity, quality first, manufacture a treated Accoya top: proprietary Latte and Canteen are manufactured
locally and re-use. VG&P believes that modified wood that has become the in the UK.
the most sustainable products are those timber industry benchmark for Visit: www.verygoodandproper.co.uk
that are designed and made to last, and
that materials are a valuable resource to
be used carefully and responsibly.
Trifilon uses a special technique to
wash and treat the fibres from the hemp
plant and because the fibres are
exceptionally strong, it uses them to
reinforce the recycled plastic, making it
stiffer and sturdier.
The bio-composite Latte, which has
been tested for outdoor use, also reduces
the chair’s CO2 footprint drastically.
First, its recycled component repurposes
a plastic that has already been used,
thus removing the need of new plastic
being shipped from factories in far-off
countries. Additionally, the plants used
to produce the hemp fibre will capture
carbon from the air while they grow,
further reducing the product’s final Both table and chairs are made in the UK

wiseup to floorwise
quality&value guaranteed
tools profiles adhesives & screeds
gripper underlay nosings, PVC skirting
You can rely on our nationwide network of floorwise distributors

to bring quality and value to all your flooring installations.
Stay in touch @floorwisehq

RETAIL
The store is on Madrid’s Golden Mile
Pared back
Gandia Blasco Group has opted for a no-frills
approach for its new flagship store in Madrid
RETAIL
If ever there was a store designed to let created by the group’s design department Gandiablasco’s outdoor spaces and
the furniture and rugs speak for in collaboration with MUT Design, which furniture are reinterpreted with the
themselves, rather than distract the has previously designed rugs and latest designs including Luca Nichetto’s
viewer with the surroundings, Gandia furniture for the group. Its three brands – Onde, Søren Rose’s Capa, Mayice Studio’s
Blasco Group’s new flagship store in Gandiablasco, GAN and Diabla – sit Buit and Made Studios’ Bosc, alongside
Madrid has to be a strong contender. alongside each other. classics such as the Picnic and Clack!
Its brick walls have been painted The opening coincides with the chairs and hammocks by Gandía-Blasco
white, with a handful of brand images group’s 80th anniversary. Today, Gandia Canales, which showcase some of the
and logos; the wooden ceiling is black Blasco Group continues to put design new colours and fabrics from its wide
and the floor grey cement, evoking at the service of innovation, led by the range of finishes.
an omnipresent colour in the group’s second and third generation of the Texture, colour and eclectic shapes in
Valencia headquarters. But when you are family: José A Gandía-Blasco Canales, rugs and accessories fill the GAN space.
situated on the city’s Golden Mile in the president and creative director of the Representative elements from series
Salamanca district, a little less dressing group, and his children: Alejandra, the such as Bandas, Garden Layers, Nuances
up helps you stand out from the top-end company’s deputy creative and and Mirage by Patricia Urquiola; Ply, by
stores and Michelin-starred restaurants. communications director and creative MUT Design; Backstitch by Raw Edges,
The 3,230sqft space is an open-plan director of Diabla, and Álvaro, vice- and Canevas by Charlotte Lancelot, are
semi-basement at 28 Ortega y Gasset, president and commercial director. displayed on the floor and walls, 
RETAIL
showing the infinite possibilities of the

different materials and artisanal production
techniques. Under creative director Mapi
Millet, GAN, founded in 2008, is heir to
the original textile business of the group,
which began as a blanket manufacturer.
Established in 2018, Diabla is its most
casual brand and specialises in the
design of light and accessible outdoor
furniture and accessories. Its trademark
style proposes other ways of enjoying life
outdoors in any environment at any time
of year, especially in small spaces. Grill by
MUT Design, ARP by Made Studio, Lilly
by Democràcia Estudio and Plisy Up by
Alejandra Gandía-Blasco are among the
new designs on show.
Visit: www.gandiablasco.com

BEDS AND BEDROOM
New look
Laguna by Eclipse International
Product categories are being entered after a rebranding

Millbrook Beds has rebranded to increase our market share,’ says Ross and hip to provide the sleeperwith
allow the introduction of new product Thurston, Millbrook Beds Company extra support in the important areas
categories and brands. The group has operations director. where the body rests on the mattress.
become Millbrook Bed Company, with Chittenden & Eastman was introduced ‘The launch of the Eclipse International
a tagline of ‘The Experts in Sleep’, with earlier this year with the Hampton range, brand into the UK market represents a
Millbrook Beds, Chittenden & Eastman, featuring American styling designed to significant step for Millbrook Bed
Eclipse International, Nemo and appeal to a younger consumer. It has Company and moves us into the ever-
Nemoflex as brands. now been joined by the first Eclipse popular memory foam market with
‘A new group-level structure enables International bed, Laguna, as the group a competitive starting price point of
us to venture into new markets such enters the memory foam sector. £999. We have not previously ventured
as memory foam and to use new Laguna features Five Zone Air Flow into this market, and our partnership
technologies without diluting the memory foam, which is designed to with Bedding Industries of America
existing Millbrook Beds brand. It allow airflow around the body, avoiding has enabled us to introduce our first
provides clarity for our trade customers the overheating often associated with range of luxurious memory foam
and our end consumer along with clear memory foam. Three models are available: mattresses, providing the levels of
brand definition and positioning for Laguna 20, Laguna 40 and Laguna 50, comfort and support our traditional
each of our ranges. The Experts in Sleep featuring 20mm, 40mm and 50mm handmade mattresses are known for,
tagline gives us an umbrella for some memory foam respectively and a choice while appealing to a completely
serious mattress innovation and creative of 1,000, 2,000 or 3,000 pocket springs. different consumer with a fresh new
thinking, which is designed to offer Zonal quilting of a knitted Tencel cover USA-inspired style,’ says Thurston.
something for everyone and in turn gives a tighter quilt pattern at shoulder Visit: www.millbrook-beds.co.uk

I N PA R T N E R S H I P W I T H
Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z
T H E E X P E R T S I N S L E E P Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z
DESIGNED IN THE USA
HANDMADE
HANDMADE IN THE UK
For further information call 023 80 866111
millbrook-beds.com
millbrook sleep technolgy for earth & ocean

BEDS AND BEDROOM
The average person

sweats up to a pint
of fluid a night
Shall not pass

The mattress protectors are machine washable
Protectors can keep mattresses and sweat apart

‘The average person sweats up to a pint and when bought with a mattress, a sleep zone while the store benefits from
of fluid a night. With mattress fillings 10-15-year anti-stain guarantee. What’s increased sales revenue. Every customer
being highly absorbent, your mattress if more, Protect-A-Bed will have the who walks through the door, if buying
unprotected will absorb hundreds of mattress professionally cleaned to the a mattress, needs to buy a mattress
pints of sweat in its first year of use customer’s satisfaction or buy the protector. It’s in their interest to do so
alone. All of our mattress protectors use customer a new one if it was bought for many reasons.
a Miracle Membrane, which is waterproof with a protector that subsequently fails. ‘We actively look for what consumers
yet breathable and allows body heat to This promise is significantly powerful desire and our Therapeutics range aligns
easily pass through. It will also prevent and is at the core of our philosophy. directly for those looking to enrich a
any sweat entering the mattress. The ‘It’s in both the store’s and the healthy sleep experience, with copper,
protectors are machine washable, customer’s interest to purchase Protect- graphene and charcoal embedded within
meaning you can keep your sleep zone A-Bed mattress protectors. Our speciality the protectors to increase and enhance
healthy and hygienic,’ says Paul Lake, is driving in-store performance, so linked the sleeper’s wellbeing. Protect-A-Bed’s
Protect-A-Bed national sales manager. mattress and mattress protector sales innovative technology will now combine
‘Every Protect-A-Bed protector also are extremely high. The customer materials that have been known to help
includes a 10-15-year product guarantee benefits from a healthy and hygienic many with joint relief and relaxation,
mineral absorption, a healthier immune
system and heart health. This is a must-
have range for all of our existing retail
partners and bed retailers who want to
offer their customers the best possible
sleep experience.’
Earlier this year Protect-A-Bed merged
with Hollander Sleep, one of North
America’s leading manufacturers of
high quality synthetic and natural-filled
bedding products. ‘The merger is an
extremely exciting time for Protect-A-
Bed, and we can already see excellent
new product developments. Hollander
has an impressive market dominance in
North America, due to the success of
both licensed and non-licensed bedding
products. The first new development is
a superb range of bed sheets, using the
same graphene, copper and charcoal
featured in our Therapeutics range.’
The mattress protectors are guaranteed Visit: www.protectabed.co.uk

BEDS AND BEDROOM
The company has seen growth in the past year
Back in the saddle

New collections have been successful and Mlily is returning to events
‘Like many businesses, the furniture pandemic took hold proved a success. stockholding in order to ensure we
industry has had its fair share of ups and Even though many of our key customers maximise sales during the periods we
downs over the last 18 months. With the have been closed for months on end, have been able to trade. Mlily has thrived
cancellation of worldwide trade shows, we achieved significant growth last year, in the furniture industry by bringing new
businesses have had to result to plan B and we are confident of doing the same technology and innovation to provide a
to survive the global crisis. Changes to again this year. We’ve also backed up healthier night’s sleep and lifestyle to
logistics, consumer behaviour and the Premier collection with the launch customers around the world, and we
operations costs have challenged us all in of an Internet collection that has a look forward to carrying that ethos with
these unique and unprecedented times,’ different story to our core Premier us into the future alongside our retailers.
says Chris Thomas, Mlily vice-president products but still has the same Mlily ‘Our partnership with Manchester
global marketing and PR. quality that enables consumers to make United is stronger than ever, working in
‘Despite these struggles, Mlily has simple selections, and retailers to make cooperation with the players and sleep
continued to go from strength to margin on a quality, trouble-free product. scientists to provide health and well-
strength through the challenges of the ‘We’ve tackled the issues by continuing being tips across social media to help
global epidemic. The launch of the new to do everything we can to support our enhance lifestyles in lockdown. As the
Premier collection just before the customers, including ramping up country opens back up once more, we
look forward to pursing the benefits of
research and innovation via Manchester
United to deliver new, recovery-enhancing
products that ensure both the players
and the general public get the deep
sleep they need to perform at their best.
‘We are looking forward to the
Manchester Furniture Show and the
opportunity to bring England and
Manchester United legend Bryan
Robson to our stand, as well as the
Ireland and Manchester United hero
Denis Irwin. After months of restrictions
and anticipation, we look forward to
showcasing our new ranges and to once
more be at the forefront of innovation
within the industry.’
Visit: www.mlily.uk

BEDS AND BEDROOM
The system requires no tools
Design made easy

Zero allows users to create their own configurations
Emuca’s new Zero modular space they can install and mount the system the mechanism that allows this
management system offers endless themselves according to their space technology to be incorporated into
possibilities in terms of structures and and requirements, without any screws the system’s profiles. We have also
elements and does not require any tools or tools or the need for specialised designed the supports, the profile
or screws for assembly. technicians. The design allows everyone and all the accessories to create
Designed by Alegre Design, Zero to create their own custom-made three-dimensional structures.
incorporates a new technical solution solution,’ says Marcelo Alegre, Alegre ‘With a simple gesture, the support
developed by Emuca which supports Design founder. mechanism can be introduced into
modules, shelves and hanging bars. ‘Our work built on a new technology the opening, moved along the profile
‘This system has been devised to for attaching hardware to a vertical and automatically locked. What’s more,
make people’s lives easier by giving profile made by Emuca. We have it locks into place even more securely
them all the elements they need and integrated this technical solution into as the weight placed on it increases.’
a simple assembly process so that the design to create Zero, together with Visit: www.emuca.co.uk

21 - 22 Sept 2021 | Telford
Bringing The Bed Industry Together Again
Mattresses | Divans | Bedsteads | Headboards | Pillows

Futons | Sofabeds | Tickings | Fillings | Springs | Foam
Machinery | Components
NEW for 2021 - Supplier Innovation Zone
www.bedshow.co.uk
@TheBedFed
BEDS AND BEDROOM
Natural flair
Byron: sculptural
Straw has joined Porro’s range of materials

A bed with an intimate and compact and the screen adds sophisticated detail, daybed presented in 2018 – is the
shape, Porro’s Byron consists of three with a black-stained solid ash frame perfect size for a bedroom. With a
elements: the padded bed frame slightly that encloses a straw weave featuring sculptural silhouette and strong graphic
raised from the floor, the soft headboard a graphic black-and-white houndstooth impact, the design draws inspiration
cushions where you can linger reading pattern. It is a balance between the from the East. The structure in solid
before falling asleep, and the straw- contemporary and the past, concrete black-stained ash becomes the frame for
weave screen that seems to embrace and abstract. the arms and backrest in black dyed
and protect the space. Porro’s new Curry sofa with reduced woven straw.
The lines are soft, the edges rounded, depth – a transformation of the Curry Visit: www.porro.com
Byron Curry

Textile Supply Solutions
Relax, we have you covered with high quality upholstery fabrics. A bold,
bright and beautiful colour range, or contemporary cool.
Immerse your mattress with our quality tickings, including Knits, Damasks
and Borders. We have the vision and expertise to help you create your
perfect mattress collaboration.
Incorporating Atlanta Spring, our very own quality pocket springs

manufacturing facility, with 100% customer satisfaction on products, delivery
and service.
Stockholding at our 100,000 sq ft of warehouse of pocket and bonnell

springs, ready for a quick delivery using our own transport.
The core of our business thrives on quality of products with a high level of
customer service which cannot be beaten.
Tel: 01924 431350 | Email: [email protected]

Fotex Limited | KC House | 24 Bretton Street | Dewsbury | West Yorkshire | WF12 9BJ
TRADE ASSOCIATION MEMBER

RUGS
Nature first
GAN’s 2021 collection has several inspirations. Visit: www.gan-rugs.com
Samuel Wilkinson’s Echo has a repeating pattern of crosses that appear to subtly vibrate: the outer strokes of each cross represent
the reverberations of the central dots, which stand out as small flashes in lighter shades. The rug is available in red and green.
Inma Bermúdez’ Roots collection has four kilim models, with jute weft and cotton warp. In each of its versions,
the shape of the square creates a pattern that is repeated at different scales and rhythms to represent a fabric,
a material or a slight variation in colour – always within the natural tones of the jute: ochre, beige or brown. 

Stroolmount
Advertising feature: Stroolmount

switches to the
Manchester
Furniture Show
in 2022
Like lots of things at the moment, we’ll have to wait a bit longer…
Stroolmount has reluctantly made the difficult decision to skip
exhibiting at this year’s Manchester Flooring Show in Harrogate.
Stroolmount will now be part of next year’s show. ‘So we’ll see you in
2022 back in Manchester instead,’ says Gill Finch, Stroolmount md.
‘Plus, you can see us this year on 1 July at CFJ Live and and also at
The Flooring Show in September.’
Reliability you’ll love, innovation that’ll surprise you

Family-run Stroolmount is the trade’s favourite specialist protection
supplier. It continues to support businesses with superior quality
and exceptional service. ‘We’re known to go the extra mile, with
innovative solutions
such as Furniglides
so you can move
even the heaviest
furniture, even recliner
sofas, without scaring Stoolmount’s Self-adhesive Felt is superior quality, with stronger
your flooring. And our glue and thicker felt: it insists on a hefty 5mm thickness, while many
Move-it Pads are fitters’ others skimp with just 3mm.
best-kept secret – they For longer-term protection, go for hardwearing, award-winning
slide furniture around like Quickclick Glides. They protect floors, reduce noise and reduce stress
it’s on ice,’ says Finch, on furniture joints: so they’re ideal for all furniture, especially dining
chairs and kitchen stools that are scraped back and forth.
Award-winning Quickclick Glides have different interchangeable glides for different
protection from flooring: carpet glides, tile glides, wood/laminate glides – plus there’s
just 1p even a special anti-slip glide. They’re great for when you want to
Nowadays we all want pro- change your flooring or you’re moving chairs, for example, to a room
tection. It helps give us that has a different type of flooring. You can just click out the existing
certainty and confidence. So glide and click in a new glide type.
choose the best protection you See the full range in Stroolmount’s new brochure free inside this
can: Stroolmount. issue of Interiors Monthly.
Just email [email protected] with whatever you need, or if you’ve a query or you just want more information.
RUGS
Diamond, by Charlotte Lancelot, is a mainstay of GAN’s outdoor collection: now it has come indoors, swapping recycled PET for hand-tufted wool. The rugs
are available in the green/grey (pictured), blue/brown and orange/wine colour combinations that have been added to the outdoor products (below).
Thanks to the use of undyed wool, the commitment to using locally

sourced materials and production centres, and to the manual production
in small workshops in India, Made Studio’s Pure exemplifies GAN’s
vocation for sustainability and social and environmental respect
Natural Arty uses undyed wool as it combines its air of

abstract paintings with a discreet and minimalist style

Theflooringshow.com
TheFlooringShow FlooringShow
Image courtesy of Kellars
REGISTer NOW
tHEFLOORINGSHOW.COM
New Product Launches
Demonstration Zones
Design Trends
The flooring show
19-21 september 2021
HCC, harrogate
BUYING GROUPS
Road trip
The Countryside Flooring Company received new
signage, as did Hugo’s Café and Happyland play area
Preston to Sussex to Cornwall (and home) is all in a week’s work

One of the main benefits of Metro option was to remove the sign and take so that labels and graphics can be
membership is full access to the group’s it back to Metro’s Sign Studio to refit ordered remotely. Products including
bespoke and subsidised marketing with new acrylic, vinyl and vastly superior hard floors and LVT can then be
service. As each independent retailer LED lighting. rebranded without the need for a
runs a business its own way, Metro The next trip of the week was all the 900-mile round trip.
appreciates this and offers solutions for way down to Cornwall for a visit to The The type of premises, product offering
almost every scenario. Carpet Shop in Bodmin. As a recently and market positioning of its members
In one week last month the marketing recruited member in late 2020, it was varies hugely, but Metro has the capacity
team travelled from the north-east to looking at ways to boost the appearance to meet each member’s business needs,
Lancashire, to Sussex, to Cornwall and of the business but also to change over no matter how extensive or basic – from
then home. all in-store products to Metro’s own a 10m external sign to a price label.
The Countryside Flooring Company in brand, Carpet 1st. Visuals will be created Metro takes care of it all. Quite literally,
Forton, near Preston was the first stop for new signage and internal displays, no job is too big or too small.
and old, outdated signage was replaced. plus an ordering system will be set up Visit: www.carpet1st.co.uk
As part of a re-allocation of space, its
successful Hugo’s Cafe has used some of
the excess flooring warehouse to open a
soft play area for children and this received
a new look. Both sides of the business
now share the site and all displays and
signage complement each other.
The following day it was a 250-mile trip
south to deliver four Carpet 1st
own-label displays to Carpet 1st Flooring
in Chichester. While there, the team
took measurements and details for an
upcoming refurbishment of displays.
Then it was a short trip over to
Rustington, to Highdown Carpets, to
look at the option of replacing or
refurbishing its existing shop sign.
Although time had taken its toll on the
lighting and acrylic infills on the sign,
the metal structure was in pretty much
perfect condition, so the obvious Highdown Carpets’ shop sign will be refurbished

Sq M
UPHOLSTERY
Icons
From left: FK, Foster 502, 369 and
Fabricius make up Black Edition
Black is back in a special collection of classics

As symbols of identity, icons act as a medium of abstraction. And for Lucio structures ‘disappear’ to the eye.
signposts throughout our lives. Their Fontana, the non-colour represents the Black is also never just black – the
unique nature makes them a lighthouse end and the beginning: in essence, colour is surprisingly versatile. Black
in a sea of sameness. And not only eternity. The painter and sculptor Anish is ubiquitous in design, because it
because they are so recognisable. Icons Kapoor recently secured the artistic creates contrasts with every other
awaken our emotions and establish rights to a specific black, Vantablack, colour. It underlines contours, defines
values. When it comes to iconic pieces which absorbs 99.9% of light and makes forms, and is both statement-making
of furniture, it is above all the classics of
modernity that impress us with their
beauty, their harmony and their
completeness. Icons do not age. Their
influence does not decrease with time
– by contrast, it increases as they endure.
There is nothing more sustainable in
life than an icon.
Colours too can be iconic. Or non-
colours. The image of Audrey Hepburn’s
little black dress in Breakfast at Tiffany’s
is unforgettable. Black is a classic, the
epitome of elegance, ease and style.
From Konrad Adenauer’s limousine to
James Bond’s tuxedo – certain objects
are only imaginable in black. Artists
including Kasimir Malewitsch, Pierre
Foster 502 sofa and chair
Soulages and Mark Rothko use black as

UPHOLSTERY
until it was perfect, and in 1972 his

eponymous creation Fabricius was
revealed. In the highly graphic, linear
armchair, everything that did not seem
necessary was omitted but without
sacrificing comfort.
The collaboration between Walter
Knoll and Norman Foster began with
the furnishing of the Reichstag in Berlin
in the mid-1990s. While this laid the
foundation stone, the design of the
ARAG building in Düsseldorf in 2002
marked the birth of the Foster 500 series.
The clarity, calm and expressiveness of
the design was entirely novel at the time.
The Foster 502 series is craftsmanship
at its finest. The appearance and
FK chair
combination of the seams is art in itself.
The shape of the upholstery, the
and understated at the same time. completely new materials made the precision of the leather cubes, and the
Walter Knoll has chosen six designs shell technically possible. matt chrome-plated steel frame give
to present in uncompromising black: A dispute between Fabricius and the design an aura of something special.
the FK chair; 369 armchair; Fabricius sofa Kastholm saw the partnership break up The harmony of leather and steel is
and armchair; and Foster 502 sofa and and this gave Fabricius fresh impetus immediately apparent. The shape endures
armchair, crafted from matt black, and drive: a desire to always be the best. – nothing can be added or taken away –
powder-coated steel and soft black The trained carpenter took this time and in a reflection of its design values.
leather as its Black Edition. opportunity to work on every aspect Visit: www.walterknoll.de
Design as a discipline developed only
cautiously in the Germany of the 1950s,
but the 369 quickly attracted international
recognition for the way in which it
captured the spirit of the time. It did no
less than change the design language
of an era. Its contemporaries came
from Scandinavia, the Bauhaus and
the Avant-Garde. Its flowing lines and
sculptural silhouette were a complete
novelty, standing in stark contrast to
the straightness of the time.
The FK, by Preben Fabricius and
Jørgen Kastholm, was presented to a
large audience for the first time at the
Cologne Furniture Fair in 1967. The
clearly thought-through shape of the
chair and its unmistakable independence
369
amazed the public, who were fascinated
with the design. The Danes were still
developing, trying things out, finding
their place in the world and in design.
Ready to leave what already existed
behind them in order to create something
‘now’. The FK signalled an evolution of
modernism. The shell chair was
emblematic of a new design language,
and became a symbol of modern design.
Fine lines, clear contours: every point of
the FK is defined. Its graphic silhouette –
a recurring characteristic of many icons
– presents volume and lightness on a
three-pointed crossed base. At the time, Fabricius sofa
ACCESSORIES
Get fitting
The range of underlays, tools
and accessories is extensive
A wide range of floorcovering installation products are on offer

Floorwise is home to a wide range of customers are provided with a high rubber, combination felt, rubber crumb
floorcovering installation products, standard of work, while supporting you and specialist options for LVT, wood and
designed to bring you reliability and through expertise and service that goes laminate. Much of the collection is made
your customers lasting quality and beyond the ordinary,’ says Richard Bailey, in the UK and all meet relevant British
excellent value. Across its portfolio of Floorwise md. Standards, so you can be assured of
floorcovering installation solutions, With a complete range of subfloor underlays that are up to the challenge,
Floorwise provides everything needed preparation and adhesives, formulated whatever the price point,’ says Bailey.
to complete fitting work to the highest to deliver reliable results, Floorwise ‘Once that new carpet, wood, laminate
standard: from Pro-Screed Gold for provides a great base for any installation. or LVT floor is fitted, our finishing products
a smooth and level subfloor to adhesives, Pro-Screed Gold provides a smooth, come into play. Whether a simple and
underlay, gripper, profiles and a range level finish ready to receive any flooring, smart finish with Classic, colour-matched
of specialist products for wood, laminate with adhesives such as F555 All-purpose profiles for popular wood effects, or the
and LVT floors. Flooring Adhesive providing great grab premium look of Reflections matching
The range is backed by a nationwide and a high-strength bond. to switches, sockets and door furniture,
network of local distributors across the ‘Diamond Gripper is famed for its each profile delivers excellent value and
UK and Republic of Ireland. tenacious hold and can even deal with quality. Individually wrapped and boxed
‘Our local approach to nationwide the latest in plush Saxony carpets power- to prevent damage in transit, they are
coverage has long been a key in our stretched on super-thick PU underlay. In the go-to addition to any fitter’s arsenal.
service offer to customers, seeing us win nail and stick-down varieties, Diamond ‘Along with a great selection of tools,
many industry awards over the years. By Gripper comes in a range of pin lengths. including leading brands and the
offering products that deliver in quality ‘For underlay, we have an unrivalled Floorwise range of made-in-Sheffield
and value, our distributors ensure your range including recycled PU, sponge steel blades, your local Floorwise stockist
makes floor fitting as easy as possible.’
Visit: www.floorwise.co.uk

WOOD AND LAMINATE
Above left: Beach House display
Beach time
Above: Ocean 8 V4 Java Light Grey
Ocean+ is BerryAlloc’s latest collection to take

advantage of its water-resistant technology
BerryAlloc introduced hydro+ in 2008, to enhance the surface of the floor. The ‘We’re really excited to present the
making it the original pioneer in highlight is the deep wood structure, Beach House concept as it is unrivalled
100% water-resistant laminate floors. an ultra-deep embossed texture and in the market. In-store concepts have
Ocean+ is the company’s latest collection super-matt finish that brings the knots become increasingly popular as they
to take advantage of this technology, and cracks of grains to life. In more classic provide a neatly packaged solution, but
bringing a laminate floor that’s looks, BerryAlloc turns to its wood and they are not without their problems.
completely safe for every room in the real wood structures. Often tasked with displaying many
house, even bathrooms and kitchens. A Supporting the collection is the different collections all with unique
hydrophobic coating is applied to all Ocean+ Beach House display. selling propositions, they ultimately
sides of the plank during manufacturing ‘The Ocean+ Beach House has been become more about the brand than the
to repel water from joints, combined made to communicate the collection’s product shoppers are actually buying.
with airtight locking systems to make water-resistant technology, life-like ‘The Beach House display is a twist on
Ocean+ completely water-resistant. wood designs and premium quality in the in-store concept that focuses less
There are four different specifications: a way that feels fresh and exciting. It’s a on the fundamentals of brand and solely
Ocean 8 V4, Ocean 8 XL, Ocean 12 V4 deliberate departure from the more on what benefits the collection brings to
and Ocean 12 XL, consisting of two traditional display approaches seen in the end consumer. The product message
abrasion class levels (Class 32 for the industry and it captures the uplifting stays in primary focus, while the fun,
Ocean 8 and Class 33 for Ocean 12) in feel of summer, delivers a strong off-beat approach to communicating it
190mm x 1,288mm and 241mm x message, makes the collection stand out makes the Beach House a hugely
2,038mm formats. and becomes a real talking point in store,’ attractive proposition that is sure to
In Ocean 8 V4, the laminate collection says Scott Arundell, BerryAlloc regional become a destination for shoppers.’
makes use of BerryAlloc’s DuoLoc click sales director. Visit: www.berryalloc.com
install system. The other specifications Centred around three toaster racks
use a combination of DuoLoc on the that display the collection’s 30 decors, as
long edge and 5G on the short edge. well as an additional module that shows
The collection features wood and the two plank sizes and thickness, the
stone designs, offering a choice of Ocean+ Beach House is a pagoda-style
modern and classic styles. From elegant lit structure that comes with a range of
oaks to rustic woods full of knots and additional features. From a surfboard
cracks, there are 30 original looks to suit carrying the collection’s main USPs, to a
any interior, including a stylish stone comfy lounge chair, vases with dried
design and the unique Retro Chic tile. flowers and plants – everything is
The wood effects of Ocean+ are included to create a laidback summer
available in a range of natural structures vibe all year round. Ocean 8 V4 Gyant Light

For those
‘splash & dash’
moments.
/ ocean+.
100% water-resistant floors, fully protected thanks to our pioneering
hydro+ technology. Back in 2008, BerryAlloc was the first company
to bring this innovation to laminate flooring. Our Ocean+ collection
contains authentic, lifelike wood designs and realistic embossing, with
high levels of abrasion and scratch resistance. Available in two sizes
and thicknesses: something for everyone.
BerryAlloc
North: Richard Comboy South: Ross Tooth
T + 44 7496 293150 T + 44 7949 151269
[email protected] [email protected]
berryalloc.com water resistant laminate.

LVT
Transform Azuriet
Transform Chester Oak
Seasonal challenge
Floors are likely to need to be robust this summer
With holidays abroad still uncertain and scratch and stain-resistant, meaning birthday party, or the dropped food and
the availability of UK getaways limited, they’re capable of dealing with the ins drink of a barbecue.
it is likely the home will once again and outs you’d experience at a child’s Moduleo’s Transform is the company’s
become the centre of summer for many best-selling collection thanks to its
this year. Adapting once more to be the versatility, with the range offering several
space in which families cherish time shades in both stone and wood styles.
together, homes are likely to become Designs such as Moduleo Transform
stages for barbecues, birthday parties, Classic Oak offer a traditional timber
annual celebrations and family gatherings. plank style that helps to brighten a room.
With an array of cleaning challenges Perfect for lounges, bedrooms or
arising from such events, including hallways, the planks have a soft, warm
increased footfall, spilled food and drink, feel, excelling in acoustic comfort and
and children’s toys underfoot, having a coming complete with a protective wear
robust floor ready to deal with the layer to tackle everyday life effectively.
‘unprecedented summer’ is important – Retailers can communicate the
and Moduleo flooring is ready with benefits of ranges such as Transform by
a host of benefits that make it well focusing on the expansive selection of
equipped for the seasonal challenge. styles on offer in addition to the
Today’s luxury vinyl flooring gives flooring’s robustness. Designed as a
homeowners the opportunity to get floorcovering that will stand the test of
creative and choose from a range of time, LVT is easier to maintain than its
different styles, patterns and colours. natural counterparts and is simply
Substance is never sacrificed for style, perfect for families with a busy lifestyle.
however, and floorcoverings are both Transform Verdon Oak Tel: 01332 851 500

LVT
Rebecca McCaughan in her newly
Clean and fresh

revamped bedroom featuring
Karndean Designflooring, Art Select
Storm Oak parquet
Karndean Designflooring’s latest guest

blogger transformed her bedroom
Rebecca McCaughan lives in a self-build modern twist so I naturally turned to parquet and full-sized planks.
family home on the spectacular north Karndean. I love the classic look of wood ‘The transformation has totally changed
coast of Northern Ireland and shares the panelling and traditional-style floors like our master bedroom. The process was
story of her new home and family life on parquet but I also like to include some very simple: we ripped up our old carpet
Instagram at @selfbuildnorthcoast. modern factors in my furniture and styling. and had a levelling screed laid. Then a
‘I live with my partner Jason, son Eli My favourite colour palette is a relaxing day later our Karndean floor was fitted. I
and pug Bailey in our bespoke four- mix of greys, nudes and taupe. couldn’t believe the difference it made to
bedroom home on the coast. When we ‘When it came to choosing which style the room.
built our house in 2020 we originally of flooring would suit our bedroom I had ‘The new floor works perfectly with our
opted for a plush light-grey carpet in the a good idea in mind of what I wanted. I family lifestyle. With a small house-dog
master bedroom. Unfortunately, our small knew for certain I wanted a wood effect and a toddler I couldn’t ask for better. The
dog, who sleeps in the bedroom, had a in a herringbone pattern. Colourwise, I floor is comfortable and warm to walk on,
few accidents and no matter how much wanted something to tie in with the and any spills or accidents are super-easy
it was cleaned I always felt the smell room’s grey colour scheme but something to wipe up. As the flooring is waterproof,
lingered. I wanted to replace the carpet that would also add warmth. The ashy there’s nowhere for germs to hide, so
with something that would be waterproof grey tones and textured finish of Storm smells don’t linger – and our home always
and pet-friendly but also stylish. Oak from Karndean’s Art Select range smells clean and fresh.’
‘My interior style is traditional with a was perfect and it comes in a choice of Visit: www.karndean.com
VINYL
Pattern books and display
Hitting the ground

stands have been updated
The revamped Ultragrip is reaching stores

Following a complete makeover earlier help customers picture how the designs ultra-water-resistant.
in the year, the new-look Ultragrip brand will work in their home, by the extensive ‘We aim to have updated the POS in
is being rolled out to 855 retailers at use of roomset photography,’ says all of our existing retailers by mid-July.
lightning speed. Bruynseels. If for any reason you have missed out on
‘This is one of Beauflor’s most ‘The updated display stand makes it a call, or would like to book a visit with
important new product launches. Our easy for customers to browse by range our merchandising team, please reach
designers have put a huge amount of and colour, and it has an eye-catching out to your local sales rep and we’ll make
work into creating some daring, bold and header board that shouts out the sure you’re included in the updates. We
colourful new designs, which are set to unique selling features of the Ultragrip are confident that it will help you to
take the market by storm. Over the last brand, namely that it is ultra-hygienic, transform your sales,’ says Bruynseels.
few months people have been forced to ultra-slip-resistant, ultra-durable and Visit: www.ultragripbybeauflor.co.uk
spend more time in their homes; now
they are focused on improving them. As
we move into the summer months we
expect Ultragrip sales to soar,’ says
Michèle Bruynseels, Beauflor marketing
director.
Described as ‘The ultimate in luxury
vinyl flooring’, the new Ultragrip range
consists of six collections. In addition to
the bestselling Pro XL, Contract XL and
Xtreme collections, there are three new
ranges: Entice, which is inspired by
Victorian and Portuguese tiling motifs;
Eminence, where some XL Plank sizes
have been added to make this traditional
wooden floor look even more authentic;
and Empress, where luxurious marble
and concrete designs sit alongside more
traditional tile effects.
‘As you would expect from such a
major re-launch, the new brand is going
to be actively marketed online and
supported in-store by a completely new
suite of POS materials. The all-new
pattern books have been designed to Roomsets help customers to envisage how a design will look in their home

Ultra Hygienic | Ultra Slip Resistant | Ultra Durable | Ultra Water Resistant
F or more in fo rm a tion a bo ut this stun ni ng new Ul tr agr i p col l ecti on vi si t www.ult ragripbybeaufl o r. c o . u k
MFS, 18-21 July, Harrogate PREVIEW
Adam
New home
Manchester Furniture Show has relocated for this year
La-Z-Boy UK will be showcasing its latest an air of opulence and accentuated used anywhere in the home without
ranges on Stand C24, Hall Q of the curves, or more traditional styles. All needing to be near a plug socket.
Harrogate Convention Centre. This will reflect La-Z-Boy UK’s Live Life Comfortably ‘We’re really excited for retailers to
be the first opportunity since before the slogan and use its renowned fabrics. get a proper look at and experience our
pandemic that retailers will be able to It will also be exhibiting its new swivel new collections at the Manchester
experience La-Z-Boy’s products and chairs, designed to be an extremely Furniture Show. The Covid-19 pandemic
ranges in room settings and appreciate versatile piece offering a luxurious but has meant that opportunities to
what they could look like in their practical seat within a home office set-up, showcase our furniture ranges in person
customers’ homes. or a stylish and comfortable statement have been very limited and this is a great
The new ranges have something to piece in a flexible living space. An chance for suppliers and retailers to
appeal to all tastes, whether you’re additional aspect of the new pedestal come together again,’ says Tristan Pyke,
looking for more contemporary models chairs is the rechargeable battery, which La-Z-Boy UK head of sales.
with a slimmer profile, models with means the power recline feature can be Visit: www.la-z-boy.co.uk
Cassia Sloan

MAIA
Exhibiting at the Manchester Furniture Show
18th - 21st July
Harrogate Convention Centre

King’s Road
Harrogate
North Yorkshire
HG1 5LA MADE IN THE UK
Not just
a sofa
Your customer is not just
buying a La-Z-Boy sofa,
they’re investing in…
- A place to relax
- The heart of the home
- Time with family and friends
- A place of comfort
- Their wellbeing
Visit us at the Manchester Furniture

Show, 18th-21st July at the Harrogate
Convention Centre, Hall Q C24 to
experience our new ranges
Anderson
www.la-z-boy.co.uk
Hoxton bedroom and Halston bed frame
Ruby celebration
LDP Group has continued to grow as it approaches its 40th anniversary
LPD Group has been trading for almost collection has products to suit all rooms
40 years, with its anniversary this in the home, for both adults and
September. Even throughout the children. All tastes are covered, from
pandemic, LPD has committed to its contemporary and traditional, and it is
customers and has continued to grow, always striving to follow the latest trends
which it is extremely grateful for. Very as well as provide staple classic pieces.
much still a family-run business, it prides LPD has a stress-free direct despatch
itself on an innovative, high-quality service to further enhance its all-round
product offering. Recognising the offering. Having its own team of trusted
important role that its trading partners delivery drivers not only limits the risk of
and customers play and developing damage in transit, but also enables it to
trusted, long-term relationships is an offer a door-to-door service of three to
integral part of LPD’s business. It is proud five working days to most of mainland Toulouse
to have many customers that have been UK. Its dedicated home delivery team
there from the start, as well as gaining look after orders from the word go, to
new partners every day. ensure a smooth, successful delivery.
LPD Furniture’s dedicated staff have a For the times when you are open and
wealth of experience and knowledge. LPD is not, or your customer needs an
The established buying team continually answer urgently, you can check stock,
strives to source premium products price and incoming dates, and place
from a variety of manufacturers, while orders, on its live stock portal. You can
ensuring that each piece delivers also get invoices and credit statements
excellent value for money. From beds to at your convenience, further enhancing
coffee tables, sideboards to occasional the seamless process LPD Furniture offers
chairs, dining tables to home office, to make its partnerships successful.
recliners to bathroom cabinets, the Visit: www.lpdfurniture.co.uk Belgravia in cappuccino

AZinchome
�· accessories & gifts
www.ZincHome.co.uk
Discover Our Trends
Vases & Bowls

Our ranges are extensive, with
designs, colours, and styles to suit
every home. High quality porcelain
and ceramics are at the heart of our
beautiful designs.
Light Up the Room

A stunning selection of glass wind
lights, candleholders, and
Lanterns, complemented by our
exclusive metallic luxury candles
Home Decor and Gift

Choose from our fabulous range of design
sculptures, artwork, and giftware.
Exclusive designs and amazing choice.
Visit with us at Harrogate for our Exclusive Show Offers

Visit us online at www.ZincHome.co.uk
Harrogate Convention Centre
Buoyant’s Blaise
Come on in!
MFS has been chosen as a test event
Since 1909 Buoyant has led the way negative NHS lateral flow test at least their respective NHS body.
in the manufacture of upholstered 48 hours before attending. The consent required from all show
furniture, producing high-quality, For those registered with a GP in participants to opt in to the event
design-led product with an emphasis England, proof of a negative NHS lateral research programme and NHS Test and
on comfort. Its design and production flow test taken within 48 hours prior to Trace will be sent to all registered buyers
processes, as well as its years of attending the event can be displayed and exhibitors individually.
experience, blend together seamlessly via the NHS app, SMS text or email. Proof ‘With the backing of the Government,
resulting in unique, quality furniture. of vaccine can be displayed via the NHS public health bodies and our key
‘There is no doubt that we have all app, NHS website or by downloading customers we can see that the appetite
witnessed the craziest year or so of our and printing off a PDF. and enthusiasm are there for an
lives. As we start to return to normality Those attending for multiple days may in-person buying and selling event.
we are excited to be exhibiting our need to do a second lateral flow test, as There is great excitement from both
products again and are looking forward they must have a negative result within exhibitors and visitors to reconnect in
to welcoming all our loyal customers 48 hours prior to attending any day. Harrogate,’ says Zoë Bonser, Clarion
to this year’s Manchester Furniture Show Buyers from Scotland and Wales can Events portfolio director.
in Harrogate. Stay safe and we hope to show their vaccine status via a PDF from Visit: www.manchsterfurnitureshow.com
see you all at the show,’ says Mike
Aramayo, Buoyant md.
Gala will return to the show, in a
range of upholstery models. Lorien is a
modern interpretation of a wing-back
chair and is available as a fixed chair,
reclining chair, footstool, and two-seater
and three-seater sofas.
No social distancing or masks will be
required at the exhibition. The show,
and the Home & Gift Buyers’ Festival,
have been selected to be a pilot event
in the third phase of the UK Government’s
events research programme. This will
mean no restrictions on visitor numbers
or the need for social distancing or
protective masks.
However, those attending the show
will need proof of two vaccinations at
least two weeks prior to attending, or a
Gala’s Lorien

Four bar Hexham
This variant to the established
eight bar Hexham spindle aims to
give a cleaner, more contemporary
look yet remains also able to cross
over into traditional. A winner with
painters.
Oak Hamburg Carver

Jet Hopsack Seat
Oak Loire Chair

Hexham Eight bar
Natural Hopsack
Our highly popular eight bar back
plain spindle back chair is where
modern meets the best of Victorian
simple. Equally at home in town or
country dining settings. Available in
beech or oak.
Hoop back Windsor Hoop Carver

An enormously popular and We have taken a classic Georgian
stylish hoop back with elegant style an adapted it for modern
good looks and features, robust living. The ageless lines evoke
enough even for contract. This their traditional background but
is a quality beech chair that fits also harness a more modern edge.
many bills. Great as a stand-alone chair in its
own right or a carver complement
to our hoop or Hexham’s.
TRADE PRODUCTS AND SERVICES
Does your website
create the same feel
as your store, or leave
your customers
frustrated?
Care and attention

Give your customers a great experience, no matter where they engage
‘Have you ever walked into a retail store website? In the omnichannel world customers with the same level of
only to promptly leave? The store was the visual and aesthetic flow is key. Do preparations as you do in-store. Are
“not what you thought it should be”. what you can to make the online/offline “in stock” and “on display” marked
Now think of a website for a retailer – journey seamless and consistent. correctly? Integration with your EPoS
maybe your own website even. What ‘Merchandise it. Think about the level makes this automatic.
happens if you visit a retailer’s website of care and attention that goes into ‘As I said, don’t forget the obvious.
and it feels the same way? Blurry, setting the sales floor for a big week or Make it match. Merchandise it. Flag
cluttered, poorly designed, a hodgepodge weekend. Are you doing the same to in-stock and on-display – all fundamental
of everything that isn’t easy to use? You your website? You moved the sofa and to keeping your website aligned with
“bounce”. You click away. Gone. Never to chairs to the main showroom for a your retail business. Bring it alive.
return,’ says Jesse Arke, RetailSystem reason. Remember the funnel. Make sure Remember that store you exited? Make
president. you’re doing the same on your website. sure your consumers don’t feel that way.’
‘Retailers need to think about their Home page. Section pages. Meet Visit: www.retailsystem.com
website as a direct extension of the main
showroom. Retailers need to engage
consistently. Here are a few things you
need to pay attention to.
‘Are the basics correct? Store hours and
locations accurate? Telephone numbers
and email addresses correct and
prominently displayed? It seems so basic
but you would be surprised how often
the obvious is overlooked.
‘Does it match? Does your website feel
like your store in terms of typefaces,
colours, logos, products? Think of it this
way: your customers open the door to
your store and are greeted by all things
visual. Stand at your front door and
absorb what they see. Now go to your
website. Is it the same experience?
Signage? Colours? Logos? Are those
primary goods on the showroom floor
displayed on the home page of your If you’ve promised quick delivery, you must deliver

Optimised for furniture and bed retailers
Specific tools and features that will help
you to grow your business.
Cloud-based EPOS
Adding items made easy
Real-Time Activities
Any device. Anywhere.
Anytime.
Seamless Omnichannel.
That is WebSystem by Shopify!
Single database for all your content
Real time access of products and stock
Fully EPOS integrated
Fully managed product catalogues
Time to “Unify” your retail business!
Awarded ‘Best Software Supplier to the Furniture

and Bed Industry’ for 12 consecutive years 2009-2020
www.retailsystem.com/uk/ 0131 440 7607 [email protected]

Scenes can be completed quickly and easily updated
Look now
CGI can save considerable time and money
During the first lockdown Neil Buckley- scenes. This equates to CGI imagery to trial it, and as long as the CGI company
Jensen was struggling to get images of costing around 80% to 90% less than is as good as it claims to be, clients will
Indesign Furniture’s latest products. He traditional photoshoots. The cost and keep coming back for more. Especially
tried some computer-generated image time we save has been incredible.’ when a client sees how easy and cost-
(CGI) providers but wasn’t completely Depending on the complexity of the effective CGI visualisations can be
happy with the results so he set up furniture models, how many are required compared to traditional photoshoots.
Chilli Pepper Designs. Barely a year later to be made and the setting they need ‘Because we understand furniture,
the company has become a specialist in to go into, the whole process can be and have done many furniture photo-
the interiors sector. completed in anything from a couple of shoots previously, we apply our
‘CGI gives you unparalleled flexibility, days to around a week – depending on experience to creating a CGI scene and
huge cost savings, and you can take the amount of amendments a client know what a client wants and requires
your products to market right away in a might make. instantly. Many CGI companies will
fraction of the time you would associate And if the scene has to be updated, render a bottle on Monday, for example,
with a traditional photoshoot. With CGI, for a Christmas promotion, for example, headphones on Tuesday and work on
we can prototype a visualisation of your this can be done in a couple of hours furniture on Wednesday. We don’t.
product rather than sampling and the and the cost will be minimal because We use our expertise from furniture and
need to ship, you can test the images the setting and the models have been interiors and apply it to creating CGI
with your clients to gauge interest and created previously. imagery to suit. We are essentially
avoid wasting resources and producing ‘Covid-19 has been the turning point specialists in furniture and interiors.’
excess inventory and associated for CGI imagery. Companies have started Visit: www.chillipepperdesigns.co.uk
emissions,’ he says.
‘With our furniture company, we used
to commit to photoshoots regularly. The
costings and time involved in setting
them up were outrageous. Members of
our team would be searching and talking
to agencies for the shoot locations,
organising the logistics and manpower
for getting the products to the location,
organising for props, booking stylists,
hiring a photographer… All of these
aspects associated with a shoot come at
a real cost.
‘With CGI, all of this trouble and
time and requirement for personnel
disappears. All we need to create hyper-
realistic imagery is product line drawings,
swatches and inspiration for room

WWW.CHILLIPEPPERDESIGNS.CO.UK
SERIOUSLY WHY
WOULD YOU NOT
USE CGI?
Compared to traditional photoshoots, CGI gives you

COST SAVINGS | ENVIRONMENTALLY FRIENDLY IMAGES | COMPLETE CONTROL
Fibreline offers cushion fillings

in fibre, feather and foam
Cool Blue
PET bottles become cushions
Fibrefill Blue re-uses the equivalent of 100 plastic bottles in a cushion

Fibreline recognises the need to offer developing Asian and African nations, it can help by offering manufacturers an
cushion manufacturers an environmentally but many developed countries have eco-friendly alternative: Fibrefill Blue. It
friendly solution using recycled plastic. low recycling rates and have trouble also believes it has achieved a trinity of
In the past 70 years the world’s collecting discarded plastics. superior cushion fillings in fibre, feather
consumption of plastic has increased Modern life would be unrecognisable and foam cushions.
dramatically, creating huge waste. without plastics, but the convenience Encore buyers now have the ultimate
Bottled water has become an important that plastics offer has led to a throwaway choice. With the launch of Encore Foam,
source of this plastic waste, along with culture that reveals the material’s dark Fibreline feels confident that it can now
other plastic items. Fibreline has found a side. Today, single-use plastics account offer the very best in foam, fibre and
way to use the waste by converting the for 40% of the plastic produced every feather cushion interiors. Following on
equivalent of 100 plastic bottles into a year. Many of these products, such as from Encore Fibre and Encore Feather,
cushion: Fibrefill Blue. And Fibrefill Blue plastic bags and food wrappers, fulfill a Fibreline’s latest breakthrough in foam
is itself 100% recyclable. use for mere minutes, yet they may cushions is Encore Foam. Fibreline
Plastic pollution has become one of persist in the environment for hundreds believes Encore Foam to be the ultimate
the most pressing environmental issues of years. Plastic rubbish has become so foam cushion. It is constructed from
of the day as rapidly increasing production ubiquitous it has prompted efforts to 100% foam and achieves its remarkable
of disposable plastic products overwhelms write a global treaty negotiated by the properties through a combination of
the world’s ability to deal with them. United Nations. foams and a clever interior profile.
Plastic pollution is most visible in Fibreline hopes that in some small way Visit: www.fibreline-ltd.co.uk
Encore Feather Encore Fibre

2021 5th Oct 9 – 5
6th Oct 9 – 4.30
● Over 80 exhibitors
● FREE parking
● FREE lunch
● Central location at
Stoneleigh Park,
Warwickshire
Registration is now open

www.theautumnfurnitureshow.co.uk
Technology helps
Retailers have live stock information, a wider
pool of products and no update concerns
It’s a Friday and while catching up on admin you
spot an email in your junk folder from a supplier.
This informs you of a reduction in the price of a
chair. While it has been selling well for you, the
manufacturer wants to clear stock. You decide you’ll
order 20 and update your website, adjusting the
price slightly to reflect the reduction. As you do so,
you are called to the shopfloor. When you finish with
those customers you remember to order the chairs
through the supplier’s online ordering facility. You
are then delighted to see you’ve already sold two.
Over the weekend the pattern continues and by
Monday morning 18 of the 20 have been sold.
Then the sales rep phones: he’s sorry but they
can’t supply you with those chairs you’ve sold. That
email had been in your junk folder since Thursday
morning and by the time you placed the order, all TradeAxis creates a catalogue of suppliers’ products
50 items had been sold to other retailers. So you are
obliged to go back to your 18 customers and explain,
refunding those that don’t want a voucher or to pick
something else. Frustration all round.
For users of TradeAxis this would never have
happened as stock reports are live. TradeAxis links
with RetailSystem’s EPoS system and if the supplier
makes a change to a product, such as the lead time,
a fabric being temporarily unavailable, finishes, sizes
or updated images, this is almost instantly reflected
on the retailer’s EPoS system and website. Your sales
staff then have up-to-date information while
running through the order process in store. The link
also ensures the order arrives at the supplier in the
correct format ready to process. As changes appear
automatically, retailers can save valuable hours on
website updates. This is also a major benefit for
suppliers as TradeAxis handles the updates. Retailers can browse at any time
TradeAxis also gives retailers a wider pool of
products to select from. Retailers that don’t have an
account with a supplier can still browse the offer
and request to become a stockist. The system will
also ensure that retailers have the correct pricing for
their business.
Art by RH45, Complete Colour, Corndell Furniture,
Global Home Furniture, Sweet Dreams and Vogue
Beds are among the suppliers already using
TradeAxis.
Retailers that don’t use RetailSystem will be
provided with it free of charge in order for them to
place orders via TradeAxis, which can handle
accounting, invoicing, scheduling and delivery for
the supplier, or allow them to download the data
to feed to their existing systems.
Visit: www.tradeaxis.org Updates are automatic

F Edmondson & Sons – European Furniture Transport
Specialising in the collection, distribution and delivery of high-quality furniture throughout the
UK and Europe for manufacturers, retailers and private clients.
F Edmondson & Sons is a family-owned company with a proud heritage spanning six decades.
We offer nationwide delivery service, bookings for all deliveries, home and trade deliveries, full
and part loads, receiving containers and re-delivery of goods.
For further information and to discuss your requirements

please call +44 (0)1524 382211
Or email [email protected]
Product Data
Management
Give your Stockists the Edge.

Your product catalogue should be an investment
in growing business. Not an expensive
maintenance project. Retailers
Can’t cope with constant price increases
Bring your products to Furniture Buyers, in real time.
and content changes?
Prices updated with one click, so everyone is up to date,
Reps, Agents and Retailers. We can manage the content of your largest
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instantly, with images, prices and stock availability.
Online ordering portal supplied Free of Charge to your Live catalogue data feeds that populate your EPOS
current retailers. and power your website.
Digital brochures for your Salesforce that are Our huge data lake carries the content of
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heavy lifting ... What’s not to like? and a simple 30 day rolling agreement.
www.tradeaxis.org [email protected] 0203 865 3015 x 201 07809 709 609

Bespoke
Steely creates products to meet customers’ needs
Steely is a family firm manufacturing
products from tubular steel, with all
work from metal preparation through
to powder coating and dispatch carried
out at its Manchester premises.
Since 1970 Steely has set itself apart
from its rivals by incorporating customers’
needs in its designs, rather than making
off-the-peg products. Products are
purpose-made to customer operations.
For the furniture sector this includes
sofa trolleys, upholstery stands, a bulk
mattress mover, mattress display rack,
mattress trolley, sack trolley, bed display Steely produces everything in-house in Manchester
stand, weighted mattress islands and
warehouse mattress racks. often be difficult to know where to start. and therefore has control over lead
All these years on, Steely is supplying With Steely, you buy direct from the times, price and quality. It works closely
customer with purpose-made trolleys, manufacturer, meaning you can be with customers at every stage to ensure
table and metal products economically, confident of getting the right design for that they are completely satisfied,
meeting all expectations. your needs, an uncompromising focus including visits, demonstrations and
When looking for purpose-made on quality and on-time delivery. Steely economic prototypes.
materials-handling equipment, it can does all the manufacturing in-house Visit: www.steelyproducts.co.uk
Tested and Proven...

In furniture warehouses
• Reduce manual handling • Increase organisation • Reduce stock damage

• Increase efficiency • Proven in UK warehouses • Specialist furniture products
Contact Steely
t: 0161 702 7002 e: [email protected] w: www.steelyproducts.co.uk
Designed to work... Built to last

HOLBORN
2-Seater in Graphite Fabric
Ottoman in Patterned Fabric

This fixed sofa set combines timeless style and a sleek
design making it perfect for any home. Button back detail
gives this sofa a beautiful designer look.
Available as a 3-Seater, 2-Seater, Chair and Ottoman, the

Holborn helps to create a comfy but stylish living space.
This set also inclusive of patterned scatter cushions.
Available in Graphite and Silver fabric with Light legs.
Chair in Silver Fabric
GFA
2
YEAR
WARRANTY
UK MADE
T: 01291 645080 | F: 01291 645099
E: [email protected] | W: WWW.GFA.UK.COM
REVIEW
54 exhibitors took part
The return
Large face-to-face furniture trade exhibitions are back
The Summer Furniture Show saw large to be there. And from the moment the being seen for the very first time.
face-to-face furniture trade exhibitions doors opened at 9am on Tuesday and As a result, every buyer said they got
return in style. A total of 54 exhibitors the buyers came flooding in, their hard something positive from the show.
gathered at Telford International Centre work was rewarded. As the show wound down, all of the
on 15-16 June to present new and Everybody respected the adapted exhibitors were happy with their efforts,
best-selling product to nearly 1,000 key working conditions and thoroughly with a lot of orders needing to be put
buyers and decision makers over the enjoyed meeting friends and colleagues into production, and the sales teams
course of the two days. in person to catch up, talk business and have weeks of leads to follow up.
Work started on a hot Sunday plan trading for the second half of 2021. The show’s sister event, the Autumn
afternoon during the England football All of the exhibitors made a big effort Furniture Show, takes place at Stoneleigh
match but the stand builders and event to present their products to a high Park, Kenilworth on 5-6 October.
staff didn’t mind – they were just excited standard, the vast majority of product Visit: www.thesummerfurnitureshow.co.uk

Your one stop shop
for furniture care
Staingard can maximise your profit on every sale,
with outstanding, value-added products.
Staingard, market leaders in the provision of care plans and care

products for the furniture, beds, flooring and automotive industry.
gliptoneeurope.com leathermasteruk.com mattressgard.co.uk floor-gard.com staingardsanitisers.co.uk
For more information call 01244 888 658, email [email protected]

or visit our brand new Staingard Group website - www.staingard.co.uk
Rated ‘Great’ on
RECRUITMENT
If you are looking to recruit staff for your
furniture or flooring stores, looking for sales
staff or reps for your manufacturing outlet, then
INTERIORS MONTHLY offers a great package!
Our online package is just £175. Your advert will

appear in our jobs section on the website until
the position is filled or you ask us to remove.
Our weekly newsletter, which is mailed every
Thursday to 7000 industry professionals, also
includes a list of these latest jobs.
If you have both online and quarter page

recruitment advert in our magazine, the cost
will only be £250!
Costs for larger recruitment adverts are

available upon request.
Please contact Jarrod on

T: 01565 631 397
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JULY 2021

The smart choice in luxury vinyl flooring

Make hay while

Editor: Andrew Kidd

Minerva House, Kinnings Row, Bordyke, Tonbridge, Kent TN9 1NP

DFS sees business at

SCS upbeat Sales boom continues for furniture and flooring

Made for the market

4 Interiors Monthly July 2021

THE FUNDAMENTALS® CARPET COLLECTION BY AW: ESSENTIAL TO YOUR HOME

Share your Fundamentals

Piglet and Bedfolk secure

Arlo & Jacob joins TCM fold Flooring Superstore

8 Interiors Monthly July 2021

FIND OUT MORE ABOUT GREENWOOD SALES...

Smash All Your Sales Records!

Britain’s Leading Experts in Retail Sales Promotion

Cyclists smash Step 2 It target Timothy Oulton stores in 2018.

10 Interiors Monthly July 2021

Manufacturer Awards Retailer Awards

Share your Invictus

14 Interiors Monthly July 2021

7 The Floorwise range of stair nosings, PVC profiles,

8 Zanotta has added a trio of coffee tables to its

9 Pulpo’s Bent dining table combines polar opposites:

10 As a tribute to Sunday, the day of rest, Pianca’s

16 Interiors Monthly July 2021

For samples and further information please call

18 Interiors Monthly July 2021

1-2 SEPTEMBER 2021*

Cranmore Park Conference and Event Centre,

20 Interiors Monthly July 2021

Canteen has an Accoya top

Latte is made from recycled

Swedish bio-composite tech meets VG&P’s eco credentials

22 Interiors Monthly July 2021

gripper underlay nosings, PVC skirting

You can rely on our nationwide network of floorwise distributors

Stay in touch @floorwisehq

The store is on Madrid’s Golden Mile

showing the infinite possibilities of the

26 Interiors Monthly July 2021

Product categories are being entered after a rebranding

28 Interiors Monthly July 2021

DESIGNED IN THE USA

For further information call 023 80 866111

millbrook sleep technolgy for earth & ocean

The average person

Shall not pass

Protectors can keep mattresses and sweat apart

30 Interiors Monthly July 2021

The company has seen growth in the past year

Back in the saddle

32 Interiors Monthly July 2021

The system requires no tools

Design made easy

34 Interiors Monthly July 2021

Mattresses | Divans | Bedsteads | Headboards | Pillows

NEW for 2021 - Supplier Innovation Zone