Competency-Based Versus Task-Based Job Descriptions - Effects On A
Competency-Based Versus Task-Based Job Descriptions - Effects On A
Competency-Based Versus Task-Based Job Descriptions - Effects On A
By
Approved:
A. Jerald Ainsworth
Dean of the Graduate School
COMPETENCY-BASED VERSUS TASK-BASED JOB DESCRIPTIONS:
By
May 2013
ii
ABSTRACT
In order for organizations to attract applicants, they need to ensure they are using
attractive recruitment materials. Previous research has failed to examine the effect of varying
types of job description formats on applicants’ level of attraction to an organization. This study
descriptions. A total of 258 participants were from a Southeastern university, representing three
different majors. The job descriptions were individualized based on academic major.
Participants read both competency and task-based job descriptions and rated their attraction to
each organization. The Big Five and Love of Learning measures were administered, as these
constructs could affect attraction to a particular job description. The results of this study
Learning was not positively related to attraction to the organization with the competency-based
for nursing majors. Implications and future research suggestions are discussed.
iii
TABLE OF CONTENTS
LIST OF TABLES vi
CHAPTER
I. INTRODUCTION 1
II. METHOD 15
Participants 15
Materials 16
Research Conditions 16
Attraction 17
Openness to Experience 17
Love of Learning 18
Procedure 18
III. RESULTS 20
Analyses of Hypothesis 1 20
Analyses of Hypothesis 2 20
Analyses of Hypothesis 3 21
Additional Analyses 27
IV. DISCUSSION 30
iv
Practical Implications and Suggestions for Future Research 34
REFERENCES 37
APPENDIX 42
A. MEASURES 41
B. CONSENT FORM 47
C. IRB APPROVAL 49
D. JOB DESCRIPTIONS 51
VITA 58
v
LIST OF TABLES
vi
CHAPTER I
INTRODUCTION
Organizations can fail or thrive based on their ability to attract job candidates. As the
United States recovers from the 2007-2009 recession, organizations have more vacant positions
to fill. According to the U.S. Department of Labor (2012), there were 3.8 million job openings at
the end of June 2012. Considering the large number of positions that need to be filled,
organizations need to ensure effective recruiting techniques to attract the best applicants. One
way organizations can attract applicants early in the recruitment phase is to provide an attractive
job description. With the changing nature of work, however, the way jobs and job descriptions
Historically, jobs have been designed by managers and reflected in job descriptions as a
set of relatively inflexible tasks or activities performed by individuals (Berg, Wrzesniewski, &
Dutton, 2010; Lawler, 1994; Rizzo, House, & Lirtzman, 1970). In the 1940s, the primary focus
of job analysis was tasks, with minimal consideration on employee attributes (Landy, Shankster-
Cawley, and Moran, 1995). By 1969, however, McCormick, Jeanneret, and Mecham took an
approach to job analysis that considered employee attributes; they developed the Position
Analysis Questionnaire (PAQ), a job analysis method that includes worker-oriented elements.
The PAQ’s inclusion of these elements was a significant shift from the earlier task-oriented
approaches to a focus on the worker. Analysis of work has progressed throughout the years and
1
Despite the recent popularity of competencies in organizations, they are not a new
concept. The term appeared in the literature as early as 1973, when McClelland proposed testing
for competencies, instead of intelligence in schools, colleges, and work organizations. The
American Compensation Association (ACA) (1996) noted that competencies are measurable and
represented by sets of behavior combined with knowledge, skills, and personal attributes.
McClelland argued that traditional aptitude and knowledge tests did not predict on-the-job
success. The ACA (1996) noted that since McClelland’s 1973 paper, competencies have been
applied throughout the business world. A reason for the implementation of competency-based
practices may be contributed to the changing nature of the work environment. Sparrow (1998)
noted that organizations are adopting more flexible organizational structures, downsizing the
workforce, and de-layering their structures. Organizations are attempting to increase their
versatility by focusing on the workforces’ competencies, which includes their skills, capabilities,
adaptability, and creativity (Sparrow, 1998). Schippmann et al. (2000) noted that because
organizations are becoming more flat, traditional job analysis procedures for generating task-
based job descriptions may not play a central role in the practices of human resource
Catanzaro, Moore, and Marshall (2010) noted that gaining an understanding of the factors
that affect the attraction phase of the attraction-selection-attrition cycle (ASA) is crucial for
organizations who wish to attract the most qualified applicant pool. Applicants are often
exposed early in the recruitment process to some form of a job description or advertisement.
2
Researchers have yet to examine how competency information in job descriptions affects
attraction could have significant practical value to organizations. Accordingly, the present study
expected based on the type of information in the job descriptions. One possible outcome, as a
result of differing job descriptions, is that applicants are less attracted to organizations with
competency-based job descriptions because they are more comfortable with traditional, task-
based job descriptions (Lawler, 1994). Lawler (1994) proposed an alternate suggestion, noting
that the competencies may contribute significantly in attracting new employees and retaining
existing ones. He further noted that a competency approach, however, may be beneficial for
attracting only certain types of employees; Lawler (1994) noted that applicants who are oriented
toward learning new skills, taking on new responsibilities, and assisting in the management of
business are likely the types of applicants who would be attracted to an organization that uses
competency information. This might suggest that individuals’ attitudes toward learning may
affect their attraction to an organization, depending on the type of job description used. These
research questions are examined in the present study, which examined the attraction to
organizations that used either a competency or task-based job description and explored whether
3
Job Descriptions
Job descriptions typically support key human resource decisions, including those which
link competencies with functions, such as selection, training, career development, pay
determination, and promotion (Lawler & Ledford, 1992; Nybø, 2004; Pavur, 2010).
Accordingly, most organizations begin their approach to organizing these functions with a job
description (Lawler, 1994). Job descriptions generally include a job title, reporting relationships,
information (Stybel, 2010). Job descriptions that are used for recruitment are designed to gain
Properly designed job descriptions can be used to ensure that individuals will be
motivated and capable of performing certain jobs (Lawler, 1994). Further, job descriptions can
be used to determine the grouping of individuals into work units and as a rationalization for the
overall structure of the organization (Lawler, 1994). Traditionally, job descriptions took a task-
based format, but with the growing importance of strategically aligning human resources
Competency Modeling
Competency Defined
Campion et al. (2011) stated, “Competency models are much easier to use in creating HR
systems than traditional job analysis information…” as a reason competency models might be
becoming more popular in organizations (p. 251). The development of competency models
Patel, Bright, Gregory, & Gowing, 2002). Campion et al. noted that companies such as The
4
Boeing Company, Microsoft, and the U.S. Department of State are already using competency
models for several different processes, including selection, appraisal, promotion, and training.
competency modeling has not garnered the same attention, as evidenced by the lack of a precise
definition of what constitutes a competency (Lievens, Sanchez, & de Corte, 2004). Schippmann
et al. (2000) found a wide range of definitions for “competency” by surveying similarly trained
subject matter experts (SMEs) and reviewing published scientific and business literature. Two
examples of SMEs’ definitions given were: “The knowledge, skills, and attributes that
differentiate high performers from average performers” and “Observable, behavioral capabilities
that are important for performing key responsibilities of a role or job.” (Schippmann et al., 2000,
p. 706). Woodruffe (1993) wrote that, “A competency is the set of behavior patterns that the
incumbent needs to bring to a position in order to perform its tasks and functions with
competence” (p. 29). Halim and Abhyankar (2011) defined a competency as the part of a
person’s behavior that can be observed or demonstrated, which contributes to performance of the
job. The competency-based approach is also often referred to as a skill-based approach, due to
Competency models are useful for distinguishing top performers from average performers,
making the link to performance more prominent than task-based models (Campion et al, 2011).
Campion et al. (2011) noted that competency models are often tied to business objectives and
strategies. Aligning strategy and objectives through the use of a competency model streamlines
5
business process, a seemingly effective and convenient approach. Lievens et al. (2004) noted
that competency modeling arrived on the HR radar just in time for a business environment that
requires strategic alignment of practices. Competency models are most often presented in a
manner that facilities understanding, lasting impressions, and ease of use (Campion et al., 2011).
Edgar and Lockwood (2011) noted that identifying and using core competencies to create
The use of a competency-based approach may result in new and more flexible approaches
to organizing (Lawler, 1994). Organizations that use the competency models can take advantage
of a more flexible workforce by using competencies to recruit, select, and train individuals with
the skills required for successful performance. Lawler (1994) noted that organizations that use
competency models can directly target the learning of new skills; this flexible approach results in
a competitive advantage. With competencies’ focus on individuals’ skills and potential, it would
seem as if competencies would be highly attractive to individuals who seek out opportunities to
learn and grown in the organization. Additionally, competency approaches are more likely to
al., 2000). Turnover is reduced when competencies are used in selection to determine which
Competencies are often used to match a job with an individual during employee selection
(Heinsman, de Hoogh, Koopman, & van Muijen, 2007). Unlike the task-based approach,
however, the goal of selecting applicants using competencies is not to match a person to a set of
6
job performance. Therefore, competency-based job descriptions state the competencies
individuals need for successful performance (Garman, Tyler, & Darnall, 2004).
Halim and Abhyankar (2011) noted that because of the need to identify job candidates
who have the required skills, knowledge, and capabilities for an open position, organizations are
adopting competency-based job descriptions to determine candidates’ fit with the job opening
and organization. Individuals who possess certain characteristics, for example good
communication, are able to perform a variety of functions associated with those knowledge,
skills, and behaviors. This allows for more flexibility across workers and aids in strategically
aligning HR processes (Lawler, 1994; Lawler & Ledford, 1992; Soderquist, Papalexandris,
Due to the demand for moving away from traditional task-based job structures,
competency modeling has seen a sharp increase in popularity among organizations since their
introduction (Schippmann et al., 2000). In 1996, the ACA reported that out of 1,844 total
participants from organizations, 371 had competency-based applications in practice and 886
were studying or developing competency practices for their organizations (p. 11). Lawler (1994)
stated that more competency-based organizations will appear in the future for a number of
reasons and noted that it is important to research how individuals respond to competency-based
organizations. In 2005, Hewitt Associates surveyed HR executives from 373 public and private
U.S. companies and found that 100% of the top twenty companies and 73% of all other
companies integrated competencies into their business practices. More recently, Soderquist et al.
match the new requirements demanded by the environment and competitors. For organizations
7
From Tasks to Competencies
The traditional approach to HR focuses on the jobs as a function, and careers are thought
to evolve within one or two firms in a linear progression (Sullivan, 1999). In the past, most
organizations structured their job descriptions around specific duties and activities, a task-based
approach (Lawler, 1994). Lawler (1994) noted that the task-based approach can be traced back
to the era of scientific management, with Frederick Taylor’s notion that jobs could be studied
and specified, and the work methods used for jobs could be improved and rationalized.
Task-based descriptions are often criticized for their focus on how the job has been done
in the past and their failure to recognize an individual’s ability to contribute to the organization
in ways that are not currently described (Lawler & Ledford, 1992). Task-based descriptions do
not take into account the changing nature of work requirements; it is assumed that selecting
individuals who can perform the current set of tasks associated with a position will result in the
most effective organization. Cascio (1995) noted that traditional, task-based jobs represent
clusters of similar tasks that are assigned to specialist workers. Rodriguez et al. (2002) noted
several disadvantages of task-based analysis and information: cost of time and resources,
quickness to become outdated, lack of ability to make comparisons across jobs, and they are not
considerable amount of overlap between the two concepts. Many researchers have made note of
the concept of an inferential leap (Goffin & Woycheshin, 2006; Lievens et al., 2004; Soderquist
et al., 2010). An inferential leap, in this case, refers to the use of task-related job position
information to determine the knowledge, skills, abilities, and other characteristics (KSAOs) and
8
competencies that are needed for that same position (Goffin & Woycheshin, 2006; Lievens et al.,
2004). The “leap” made is the inference of KSAOs and competencies that are required to
perform previously identified tasks (Goffin & Woycheshin, 2006). This approach to identifying
Because competencies are often derived directly from task information, this suggests that
competency job descriptions are fundamentally similar to task-based descriptions. The approach
different. The differences between the descriptions may result in varying reactions from
competency based job description is used. Based on the millennial generations’ propensity to
change jobs, it would seem likely that they would be more attracted to an organization with a job
description that focuses on skills rather than position-specific tasks (Thompson & Gregory,
2012). Further, individuals may find the focus on the individual more attractive than a focus on
Hypothesis 1: Individuals are more attracted to an organization that describes jobs in terms of
required competencies than required job tasks
This difference in job description format preference likely results from different personal
characteristics of applicants, but there currently is no research on this issue (Lawler, 1994). This
study examined two types of individual differences, attitude toward learning and openness to
Individual Differences
Openness to Experience
9
Individuals’ personalities affect many of their life decisions, from who they choose as
friends to the hobbies they take up. Accordingly, personality affects individuals’ behaviors in an
organizational context, as well. People are attracted to different careers as a product of their
personality (Schneider, 1987). Further, personality constructs have been useful for explaining
and predicting attitudes, behaviors, performance, and outcomes in organizations (Ones, Dilchert,
Viswesvaran, & Judge, 2007). Based on this information, it would seem likely that individuals
would also have different preferences for job descriptions based on their personality
characteristics. The different types of information may attract applicants with different
personality traits.
Individuals who are open to experience tend to be curious, creative, nonconforming, and
autonomous (Judge & Cable, 1997). Mussel, Winter, Gelleri, and Schuler (2011) noted that
competence profiles, and definitions of organizational culture; they listed creativity, willingness
to learn, thinking out of the box, curiosity, flexibility, open-mindedness, and adaptability as the
openness attributes that are most likely to be expressed in job advertisements. Competency-
based information is not often included in job descriptions, and thus, may appear to be a new
form of displaying information about a position. Individuals who are open to experience are
individuals who are more flexible are likely to be attracted to organizations with a more flexible
structure (Lawler, 1994; Lawler & Ledford, 1992; Soderquist et al., 2010). Flexibility is
expressed through the listing of skills, instead of specific job tasks. Individuals who are not
bound by the comfort of traditional, task-based job descriptions and are open to experience are
10
expected to be more attracted to organizations that use competency-based job description. It was
expected that individuals who score higher in openness to experience will be more attracted to
organizations that highlight individual traits, competencies, than organizations that use specific
The literature does not suggest any links between neuroticism, extraversion,
description formats. These four traits will not likely affect applicants’ attraction to organizations
using different formats of the job descriptions. The willingness to learn component of openness
to experience is particularly relevant to the present study, and thus, attitude toward learning was
investigated further.
Love of Learning
Due to the constantly evolving work environment, organizations have begun to focus on
more strategic and dynamic approaches to organizing work (Pang, Chua, & Chu, 2008). This
shift is in line with competency-based job descriptions. With organizations beginning to view
employees as human capital assets, it is important that employees have the characteristics that
match a position’s needed competencies. Some individuals, however, may not find the
competency approach attractive. Some individuals may be used to jobs being defined in terms of
tasks; individuals may prefer knowing the details of the job they will be doing rather than what
traits an ideal candidate possesses. Applicants and incumbents who are flexible in the way they
11
do their work and seek opportunities to learn and grow would have a good fit with organizations
The set of skills an individual starts a job with may not be the same required for high
performance 10 years after being hired; for many jobs, especially knowledge-based jobs,
employees must be willing to continually learn in order to capitalize on the assets he or she
brings to his or her position (Ward, 2007). The American Society of Training and Development
(2011) stated that competencies provide a means to discuss various career paths and ways for
Lawler (1994) suggested that employees who are oriented toward learning new skills are
more likely than those who are not oriented toward learning to be attracted to competencies.
Therefore, attitude toward learning could affect the relationship between attraction to
organizations and the type of job description information the organizations present.
applicants who are likely to be devoted to learning. Attracting these types of employees,
however, would be most beneficial to organizations that emphasize a learning culture as well as
Attraction
organization (Aiman-Smith, Bauer, & Cable, 2001). Braddy, Meade, Michael, and Fleenor
(2009) noted that the attraction component of Schneider’s (1987) ASA model suggests that job
seekers obtain information about an organization, including the organization’s culture, from the
12
sources that are available to decide if they should pursue employment with the organization. The
sources by which applicants obtain employment information act as a primary influence on initial
attitudes toward the recruiting organizations (Zottoli & Wanous, 2000). General impressions of
an organization’s recruitment images are strong predictors of applicants’ attraction and job
choice decisions (Lee, Hwang, Yeh, 2013). In the present study, the only difference in
It is important to understand how individuals interpret information, and thus affects their
attraction to organizations. Signaling theory proposes that applicants interpret the information
complete information (Turban, 2001). The theory does not specify which variables applicants
interpret to make their decisions but can explain the influence of many predictors on
organizational attraction (Ehrhart & Ziegert, 2005). The job description information in the
present study was manipulated so that only the type of requirements differed, and would elicit
Schneider, Goldstein, and Smith (1995) noted that the organizational attraction process is
related to the fact that people’s preferences for particular organizations are based on judgments
of the congruence of their personal characteristics and the characteristics of potential work
organizations. In other words, because people differ in terms of their values and preferences, the
attractiveness of organizations will also differ because of variability in the characteristics of the
organizations. In the present study, a point of interest was whether the personal characteristics of
13
either competency or task-based information in job descriptions. It is unknown, however,
whether attraction to the same position, in the same organization would differ depending on
Previous research has not examined the usefulness of competencies to attract applicants.
14
CHAPTER II
METHOD
Participants
Participants were 258 undergraduate students from a midsized, public university in the
southern United States. Data collection targeted junior and senior level undergraduates who were
nearing graduation and actively searching for employment within one year. Finance (n= 111,
43%), management (n= 82, 31.8%), and nursing majors (n= 65, 25.2%) participated in this study.
Of the participants, 50% were male and the average age was 23.37 years (SD=5.32). In terms of
race/ethnicity, 220 participants reported being Caucasian (85.3%), 22 African American (8.4%),
A total of 132 participants (51.4%) reported having previous work experience in their
field of study, while 125 (48.6%) reported no previous experience. A total of 247 participants
(95.7%) reported that they would be seeking a job within their field of study upon graduation,
and 11 participants (4.3%) reported they would not seek a job within their field upon graduation.
A total of 99 participants (38.5%) reported they were currently seeking a job in their field
compared to 157 (61.1%) who indicated they were not currently seeking a job, and one
participant did not respond to this question (0.4%). A total of 214 participants (82.9%) indicated
they would be searching for a job in the next 6 months to one year and 44 (17.1%) indicated they
would not be searching for a job in the next 6 months to one year. A total of 37 participants
15
(14.4%) reported working full-time, 138 (53.7%) part-time, 81 unemployed (31.5%), and one
Materials
Research Conditions
The descriptions for each field of study represented the same position advertised, but the
competency-based description listed the competencies required for the position and the task-
based description listed the tasks an applicant is required to perform. Finance majors viewed
descriptions for a financial analyst position. Management majors viewed descriptions for a
general manager position. Nursing majors viewed job descriptions for a registered nurse
position. All other aspects of the descriptions were parallel to each other to ensure the only
difference in the descriptions was the type of information included for the position’s
requirements. In addition to the use of SMEs and pilot data, participants were asked to rate the
readability of each job description and their understanding of the information on a seven-point
Likert scale, where one indicated difficult to read and understand and seven indicated easy to
read and understand, to control for any affects these variable could have had on ratings of
attraction.
5.79, SD =1.34) were similar in terms of ease of read, t (257) = -.13, p =.89. Competency-based
descriptions (M = 5.87, SD = 1.32) and task-based descriptions (M = 5.89, SD = 1.24) did not
differ significantly in individuals’ ability to understand the information presented t (256) = -.19,
16
p = .85. Thus, any differences in organizational attraction ratings cannot be contributed to the
Attraction
The attraction measure (Highhouse et al., 2003) consisted of 10 items, with two highly
correlated subscales, general attraction and intentions to pursue employment. The attraction
measure was included twice in the study, once for attraction to the organization using the
competency-based job description and again for the organization using the task-based
description. Because the scales are so highly correlated for organizations using competency (r =
.83, p < .01) and task-based (r = .85, p < .01), they were analyzed as one measure of attraction in
the present study. The attraction measure used for analysis, thus consisted of 10 items on a 7-
point scale. This was a modification from the original 5-point scale, (1=strongly disagree;
7=strongly agree). A high score indicated a high level of attraction to an organization. The
attraction measure was reliable for the organization with the competency-based description (α =
Personality
To assess personality traits, the 50-item Big Five measure was used. A high score on
each of the five personality sub-scales indicated a greater association between that personality
trait and the individual. The answer responses were presented using a 7-point Likert response
format. A high score on each scale indicated a greater association with the personality trait
17
neuroticism (α = .85), agreeableness (α = .84), and openness to experience (α = .79) were
measured.
Love of Learning
Attitude toward learning was measured using the Love of Learning scale, which is a 10-
item scale (α = .75) from the International Personality Item Pool (IPIP). This was presented
using a 7-point Likert scale response format (1=strongly disagree; 7=strongly agree). A high
score on the Love of Learning scale indicated a more positive attitude toward learning.
Procedure
Prior to data collection, the present study was approved by the Institutional Review
Board. A pilot study was conducted with 33 participants to evaluate participants’ feedback on
the job descriptions. In the pilot study, the participants completed all portions of the study; they
were given a consent form, rated their attraction to the organizations based on the two job
descriptions, rated their love of learning, rated their personality, and filled out demographic
information. As a result of the pilot study, the length of time participants viewed each job
description was shortened, salary information was included, and some job tasks were revised to
more accurately represent the field of interest. The remaining procedures were the same for the
The competency-based and task-based job descriptions were tailored to an entry-level job
one would expect to obtain with a bachelor’s degree in each field of study. The job descriptions
were developed through an analysis of current online job advertisements, job descriptions,
competency libraries, O*NET profiles, and the pilot study. Five industrial-organizational
18
psychology specialists and HR representatives were given the job descriptions for each field of
study to ensure the competencies and tasks represented the same job, the formats of each type of
job description were similar, and the wording was similar. The competency and task-based
descriptions both had the same tense of words, number of bullet points (requirements), and
similar word counts to control for any extraneous effects on attraction to the organizations.
Students from each of the three major fields targeted for this study were recruited with
the assistance of professors from each of the three academic majors. The informed consent form
was first administered to each participant. The informed consent form provided contact
information for the primary researcher as well as the contact e-mail address of the supervising
faculty. Before proceeding to the study, the researcher verbally indicated that participation was
voluntary and then briefly explained that participation would require the students to view two
different job descriptions for a type of position they could expect upon graduation.
Participants read and studied the first job description (the order of the job descriptions
were randomly assigned) for two and a half minutes. After the two and a half minutes were over,
participants rated their attraction to the organization using either a competency or task-based
description on Highhouse et al.’s (2003) attraction measure. Participants were asked what
influenced their ratings to gain additional insight to their preferences. After viewing and rating
the first job description, participants were given two and a half minutes to view the second
description; after the time was up, they rated their attraction to the second organization’s job
description. If the first job description seen was competency-based then the second description
was task-based and vice versa. Participants then responded to the measures of attitude toward
19
CHAPER III
RESULTS
Correlations and descriptive statistics for all majors are presented in Table 1. Finance
majors’ correlations and descriptive statistics are presented in Table 2. Management majors’
correlations and descriptive statistics are presented in Table 3. Nursing majors’ correlations and
Analysis of Hypothesis 1
A Paired samples t-test analysis were conducted to test the hypothesis that the
organization using competency-based job descriptions would be rated as more attractive than the
organization that used task-based descriptions. There was not a significant difference in the
overall attraction rating between the organization using the competency-based description (M =
51.34, SD = 11.60) and the organization using the task-based description (M = 50.45, SD =
12.46), t (257) = 1.13, p = .26. Cohen’s effect size value (d = .07) suggested low practical
Analyses of Hypothesis 2
A bivariate Pearson correlation was conducted to analyze the relationship between the
difference score of competency-based minus task-based overall attraction ratings with openness
to experience. It was expected that higher openness to experience scores would be positively
20
related to competency minus task overall attraction difference scores. Openness to experience
was not related to greater overall attraction to organizations with competency-based descriptions
(r = -.01, p = .83). When an analysis which was filtered by major was conducted, however, it
was found that openness to experience was significantly, positively related to the competency-
task difference overall attraction score (r = .25, p < .05) for nursing majors. Further openness
was significantly, positively related to the competency base scores for general attraction (r = .34,
p < .01) and intentions to pursue employment for nursing majors (r= .27, p= .03), with openness’
relationship to general attraction achieving a moderate effect size. The opposite effect was found
for the relationship between openness to experience and competency-task overall attraction
difference scores (r =-.25, p =.03) and for the base scale for intentions to pursue employment
based on the competency description for management majors (r= -.32, p<.01), which
demonstrated a moderate effect size for the relationship between openness and intentions to
pursue. Based on analysis of the individual majors’ responses, partial support was found for
Hypothesis 2.
Analyses of Hypothesis 3
A bivariate Pearson correlation was conducted to analyze the relationship between the
competency-task overall attraction difference scores with Love of Learning scores. It was
expected that individuals who reported a higher Love of Learning score would be more attracted
descriptions. When all majors were included in the analysis, a significant relationship between
the competency-task overall attraction difference score and Love of Learning score was not
found (r = -.07, p = .27). When cases were filtered by major, it was found that a higher Love of
21
Learning score was significantly negatively related to the competency-task overall attraction
difference score (r = -.23, p = .04) for management majors, a relatively small effect size. Thus,
22
Table 1 Descriptive Statistics and Pearson Correlation Matrix for All Majors
Measure M SD 1 2 3 4 5 6 7 8 9 10 11
1. Competency Overall Attraction 51.34 11.60 --
2. Task Overall Attraction 50.45 12.46 .45 ** --
3. Competency General Attraction 25.51 6.39 .96 ** .41 ** --
4. Task General Attraction 25.06 6.82 .45 ** .97 ** .45 ** --
5.Competency Intentions 25.83 5.73 .95 ** .44 ** .83 ** .40 ** --
6. Task Intentions 25.38 6.14 .41 ** .96 ** .34 ** .85 ** .45 ** --
7. Overall Attraction Difference Score .45 6.34 .48 ** -.58 ** .48 ** -.54 ** .43 ** -.57 ** --
8. General Attraction Difference Score .45 6.96 .45 ** -.57 ** .48 ** -.57 ** .37 ** -.52 ** .97 ** --
9. Intentions Difference Score .45 6.21 .47 ** -.54 ** .43 ** -.47 ** .47 ** -.57 ** .96 ** .86 ** --
10. Love of Learning 52.92 7.83 -.03 .04 -.05 .04 -.02 .04 -.07 -.08 -.05 --
11.Openness to Experience 51.20 7.62 .05 .06 .05 .05 .04 .07 -.01 .00 -.03 .42 ** --
23
Table 2 Descriptive Statistics Pearson Correlation Matrix for Finance Majors
Measure M SD 1 2 3 4 5 6 7 8 9 10 11
1. Competency Overall Attraction 50.05 13.32 --
2. Task Overall Attraction 49.55 14.60 .49 ** --
3. Competency General Attraction 24.61 7.45 .97 ** .45 ** --
4. Task General Attraction 24.23 8.14 .47 ** .98 ** .46 ** --
5.Competency Intentions 25.43 6.41 .95 ** .50 ** .84 ** .44 ** --
6. Task Intentions 25.32 6.89 .48 ** .97 ** .41 ** .88 ** .52 ** --
7. Overall Attraction Difference Score .25 7.10 .44 ** -.57 ** .45 ** -.56 ** .39 ** -.55 ** --
8. General Attraction Difference Score .39 8.15 .42 ** -.57 ** .46 ** -.58 ** .33 ** -.51 ** .97 ** --
9. Intentions Difference Score .11 6.56 .43 ** -.53 ** .40 ** -.50 ** .44 ** -.55 ** .96 ** .86 ** --
10. Love of Learning 52.26 8.60 -.05 -.01 -.07 -.01 -.03 -.02 -.04 -.06 -.01 --
11.Openness to Experience 51.11 7.65 .05 .05 .04 .05 .05 .06 -.01 -.01 -.02 .48 ** --
*p < .05. **p < .01.
24
Table 3 Descriptive Statistics and Pearson Correlation Matrix for Management Majors
Measure M SD 1 2 3 4 5 6 7 8 9 10 11
1. Competency Overall Attraction 51.61 10.49 --
2. Task Overall Attraction 49.96 11.17 .51 ** --
3. Competency General Attraction 25.73 5.75 .96 ** .47 ** --
4. Task General Attraction 25.07 6.02 .54 ** .95 ** .55 ** --
5.Competency Intentions 25.88 5.25 .95 ** .51 ** .82 ** .49 ** --
6. Task Intentions 24.89 5.73 .43 ** .95 ** .34 ** .81 ** .48 ** --
7. Overall Attraction Difference Score .83 5.36 .48 ** -.54 ** .45 ** -.46 ** .40 ** -.57 ** --
8. General Attraction Difference Score .66 5.60 .40 ** -.54 ** .44 ** -.51 ** .32 ** -.52 ** .95 ** --
9. Intentions Difference Score .99 5.63 .45 ** -.49 ** .42 ** -.37 ** .45 ** -.57 ** .95 ** .82 ** --
10. Love of Learning 51.74 6.31 -.17 .06 -.18 .04 -.14 .07 -.23 * -.24 * -.20 --
11.Openness to Experience 51.54 7.71 -.16 .09 -.10 .05 -.21 .13 -.25 * -.16 -.32 ** .36 ** --
*p < .05. **p < .01.
25
Table 4 Descriptive Statistics and Pearson Correlation Matrix for Nursing Majors
Measure M SD 1 2 3 4 5 6 7 8 9 10 11
1. Competency Overall Attraction 53.22 9.48 --
2. Task Overall Attraction 52.58 9.66 .16 --
3. Competency General Attraction 26.77 4.87 .95 ** .12 --
4. Task General Attraction 26.48 4.88 .13 .95 ** .16 --
5.Competency Intentions 26.45 5.06 .96 ** .18 .82 ** .10 --
6. Task Intentions 26.11 5.21 .17 .96 ** .09 .83 ** .24 --
7. Overall Attraction Difference Score .32 6.20 .64 ** -.66 ** .63 ** -.64 ** .59 ** -.62 ** --
8. General Attraction Difference Score .29 6.34 .63 ** -.64 ** .65 ** -.65 ** .55 ** -.57 ** .98 ** --
9. Intentions Difference Score .34 6.34 .62 ** -.65 ** .59 ** -.60 ** .60 ** -.63 ** .98 ** .91 ** --
10. Love of Learning 55.54 7.69 .09 .07 .07 .08 .09 .06 .01 -.01 .03 --
11.Openness to Experience 50.94 7.55 .37 ** .05 .34 ** .06 .37 ** .03 .25 * .21 .27 ** .42 ** --
*p < .05. **p < .01.
26
Additional Analyses
predict the overall attraction score. Age, sex, and grade point average (GPA) were entered in the
first step as control variables, and openness to experience and Love of Learning were entered
second. The three demographic measures accounted for a non-significant amount of variability
in attraction differences, R2 = .01, F (3, 246) = .55, p = .65. Openness to experience and Love of
Learning did not account for a significant proportion of difference in attraction variance after
controlling for the effects of age, sex, and GPA, R2 change = .01, F (2, 244) = .87, p = .51.
All personality variables were included in a correlation analysis (see Table 5).
< .01), intentions to pursue employment for competency descriptions (r = -.15, p = .02), and
intentions to pursue employment for task descriptions (r = .22, p < .01). Agreeableness was
.01) and intentions to pursue employment for task-base descriptions (r = .16, p < .01). Further,
agreeableness was negatively related to the difference between competency and task general
The correlations conducted with all personality, attraction, and Love of Learning
variables, filtered by major, indicated that nursing majors’ openness to experiences was
positively related to general attraction (r = .34, p < .01) and intentions to pursue employment (
r= .37, p < .01) for competency-based descriptions. The relationship between openness to
27
negatively related to the competency minus task intentions difference score (r = -.29, p= .02) for
nursing majors. Agreeableness was significantly positively related to task general attraction (r =
A one-way ANOVA was conducted to determine if any differences across variables were
affected by academic major. Agreeableness differed significantly across the majors, F (2, 255) =
10.23, p< .01. Love of Learning scores also differed significantly across the majors, F (2, 255) =
5.11, < .01. Tukey post-hoc comparisons of the three groups indicated that nursing majors (M =
59.03) rated themselves as significantly more agreeable than finance (M = 54.25) and
management (M = 53.73) majors. Post-hoc analyses indicated that nursing majors (M = 55.54)
rated themselves as having a greater love of learning than finance (M =52.26) or management (M
= 51.74) majors.
28
Table 5 Descriptive Statistics and Pearson Correlation Matrix with Personality Variables for All Majors
Measure M SD 1 2 3 4 5 6 7 8 9 10 11 12 13
1. Competency Overall Attraction 51.34 11.60 --
2. Task Overall Attraction 50.45 12.46 .45 ** --
3. Competency General Attraction 25.51 6.39 .96 ** .41 ** --
4. Task General Attraction 25.06 6.82 .45 ** .97 ** .45 ** --
5.Competency Intentions 25.83 5.73 .95 ** .44 ** .83 ** .40 ** --
6. Task Intentions 25.38 6.14 .41 ** .96 ** .34 ** .85 ** .45 ** --
7. Overall Attraction Difference Score .45 6.34 .48 ** -.58 ** .48 ** -.54 ** .43 ** -.57 ** --
8. General Attraction Difference Score .45 6.96 .45 ** -.57 ** .48 ** -.57 ** .37 ** -.52 ** .97 ** --
9. Intentions Difference Score .45 6.21 .47 ** -.54 ** .43 ** -.47 ** .47 ** -.57 ** .96 ** .86 ** --
10. Extraversion 46.67 11.29 .08 -.03 .06 -.02 .09 -.04 .10 .07 .12 --
11. Agreeableness 55.29 8.02 .08 .19 ** .08 .20 ** .06 .16 ** -.12 -.12 * -.10 .18 ** --
12.Conscientiousness 52.26 8.45 .09 .04 .06 .04 .11 .05 .04 .02 .06 .00 .15 * --
13. Neuroticisim 33.01 9.86 -.15 * -.21 ** -.15 * -.19 ** -.15 * -.22 .07 .05 .09 -.19 ** -.04 -.06 --
*p < .05. **p < .01.
29
CHAPTER IV
DISCUSSION
It was the aim of this study to examine the effects of competency-based information
rate competency-based job descriptions as more overall attractive than task-based job
used to and therefore more comfortable with task information in a job description. It may take
more exposure to competencies in organizations and job descriptions before the use of
competencies are well received. Individuals may not have felt attracted to competency-based
descriptions if they had not experienced the use of competencies in an organization before.
present study, does not appear to be significantly more useful in attracting applicants to an
Participants may not have made the distinction between the competency and task-based
descriptions. Additional information about the jobs and organizations was provided, and no
measures were taken to ensure participants read all parts of the job description. Applicants may
have chosen information, other than the competency or task information to make their decisions.
positively related to overall attraction to organizations with task-based descriptions for finance
and management participants (See Tables 2 and 3). Thus, these participants may not have made
30
the distinction. Participants may have made their decisions based on the information that was
common between job descriptions (salary, years of experience, educational requirements, etc.).
Salary is one of the most influential factors for organizational attraction (Rynes & Barber, 1990).
The salary information in the present study, however, was the same for both organizations’
descriptions and may have lead individuals to find the organizations equally attractive based on
were not correlated with higher competency-task overall attraction difference scores. Higher
openness to experience scores, however, were associated with a greater competency-task overall
attraction and intention difference scores for nursing majors. Openness to experience was also
positively and significantly related to general attraction and intentions to pursue employment
scale scores for competency-based descriptions among nursing students. It was expected that the
more open to experience an individual is, the more he or she would be attracted to a flexible,
competency-based job description. This relationship was present for nursing majors.
A potential explanation for this finding may be a result of the actual competencies listed
as requirements for the different job positions, which varied by major. The competency
adaptability was listed for the registered nurse and financial analyst positions, but it was not
listed for the general manager position. Considering adaptability is a component of openness,
the ASA theory would suggest that individuals who are open to experience would be more
attracted to organizations who value openness to experience; individuals who are high in
information (i.e. adaptability requirement) presented in their job descriptions (Schneider, 1987).
Since no key descriptors of openness were included in the general management competency
31
description, this may have negatively affected the relationship between openness to experience
Hypothesis 3 was not supported. It was actually found that there was a significant
relationship between Love of Learning scores and competency-task overall attraction difference
scores for management majors, but this relationship was not in the direction it was expected.
Higher scores on the Love of Learning scale were associated with a lower competency-task
difference score on overall attractiveness for management majors. This indicates that a greater
love of learning, or a more positive attitude about learning, does not result in greater attraction to
revealed that while controlling for age, sex, and GPA, openness to experience and Love of
Learning were not predictors of attraction to organizations using either competency or task-based
information.
The findings from Hypothesis 3 do not agree with Lawler’s (1994) suggestion that
employees who are oriented toward learning new skills would be the most attracted to a
competency-based model. It certainly was not expected that higher Love of Learning scores
would be negatively related to the difference between competency and task general attraction
ratings. Since competencies are focused on individuals’ skills and their potential, individuals
who had a higher Love of Learning score were expected to rate competency-based descriptions
as more generally attractive (Rodriguez et al., 2002). It may be the case, however, that
individuals who viewed the general manager position did not view that particular position as
having room for growth and the ability to further learn and develop skills.
willingness to invest in employees, simply listing the required competencies instead of tasks does
32
make a clear link to investment in employees’ knowledge and skills. Even if individuals were
able to make the distinction between the job description with competencies and the one with
tasks, there was no direct indication that the organization with the competency information was
willing to invest in employees’ skills through continuous learning and training opportunities.
This may explain why a positive correlation between Love of Learning scores and competency-
task general attraction and intentions to pursue employment difference scores was not found.
As with any study, the present one has its limitations. First, although the study recruited
students in junior and senior level courses in hopes that such a population would be currently or
soon to be applying for jobs, other class levels participated as well. Thus, the results may not
generalize to other populations. A total of 158 of the participants in the study were not currently
seeking employment; 214 participants, however, indicated they would be actively seeking
employment in the next six months to a year. Since the purpose of the study was to examine job
applicants’ preferences for particular job descriptions, it would have been ideal to collect data
from individuals who were seeking employment at the time of the study.
The same company name and description were used for both job descriptions. As
previously mentioned, the competency and task-based descriptions were similar; efforts were
taken in this study to make sure the competencies represented the tasks in the descriptions. In
fact, organizational attraction based on competencies was highly correlated with organizational
attraction based on tasks. Both job descriptions provided little organization-specific information,
had the same salary information, listed the same educational and previous experience
requirements, and included the same company name and description; this may have resulted in
33
participants rating the descriptions similarly. As previously mentioned, participants may not
have read or been able to distinguish the competency and task information portions of the job
descriptions.
Although not a hypothesis of this study, it was found through additional analyses that
agreeableness was significantly and positively related to general attraction and intentions to
pursue employment based on task-descriptions. Individuals who are agreeable may not have
wanted to challenge the way job descriptions have traditionally been presented. Individuals who
are high in neuroticism were less likely to report being attracted to or rate high intentions to
pursue employment based on either description. It would seem likely that other personal traits
The results from this study suggest that competencies may not be useful for attracting
selection assessment, training needs assessment, promotion, and pay determination through the
use of competencies (Lievens et al., 2004). Competencies are prevalent and invasive in many
organizations, and thus, future research should examine how the use of competency models
may not rely on providing competency information to recruit employees, competencies are
useful for organizations in many other domains; it is important to examine employees’ attitudinal
Although one of the present study’s aims was to contribute to the competency literature,
the main outcome variable was organizational attraction. Attracting talented and qualified
34
applicants to organizations is an imperative function for organizational success. Future research
could examine what applicants are attracted to in an organization by having participants create
their own, ideal job descriptions. Participants could write what they are looking for and most
attracted to in a job description/advertisement. Basic guidelines could be given for the creation
of the job descriptions, and the information participants included could be analyzed. Instead of
presenting applicants with information that may seem attractive to employers and HR specialists,
information that actual job applicants want in a job description could be identified and used to
attract individuals.
The present study has implications for practice in organizations. The incorporation of
competency modeling has many strategic benefits for organizations. Competencies help align
business functions and allow for more flexibility (Lievens et al., 2004). While it was expected
that competencies would also be beneficial for attracting talent to organizations, the present
study did not find evidence that competency-based descriptions are more effective at attracting
applicants than task-based descriptions. Since competencies have clear benefits for aligning HR
functions, they should not be left out of the recruitment phase. Organizations would likely
benefit from providing both task and competency information in a single job description.
Providing details about the job itself (task information), as well as a description of the type of
person who would succeed on the job (competency information) gives candidates more
Despite the limitations, the present study contributed to the organizational competency
literature. Previous studies had not examined the effects of competencies on job applicants.
While this study found no significant difference in attraction to organizations using either a
competency or task-based description, future research could examine variables that may affect
35
attraction that were not included in this study. Future research should also examine why
36
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40
APPENDIX A
MEASURES
41
General Attractiveness Items
(Highhouse et al., 2003)
Consider the job description you have just read. Please read each item and respond using the
following 7-point response scale:
1 2 3 4 5 6 7
Strongly Neither Agree or Strongly
Disagree Disagree Agree
1 2 3 4 5 6 7
Strongly Neither Agree or Strongly
Disagree Disagree Agree
42
Love of Learning
IPIP
The following items describe attitudes and behaviors. Please indicate the level of accuracy in which the
statement describes you. So that you can describe yourself in an honest manner, your responses will be
kept in absolute confidence. Please read each statement carefully, and then fill in your response that
corresponds to the number on the scale.
Response Options
1 2 3 4 5 6 7
Very Neither Inaccurate Very
Inaccurate nor Accurate Accurate
Instructions
On the following pages, there are phrases describing people's behaviors. Please use the rating
scale below to describe how accurately each statement describes you. Describe yourself as you
generally are now, not as you wish to be in the future. Describe yourself as you honestly see
yourself, in relation to other people you know of your same sex, and roughly your same age. So
that you can describe yourself in an honest manner, your responses will be kept in absolute
43
confidence. Please read each statement carefully, and then fill in your response that corresponds
to the number on the scale.
Response Options
1 2 3 4 5 6 7
Very Neither Inaccurate Very
Inaccurate nor Accurate Accurate
44
26 I have little to say.
27 I have a soft heart.
28 I often forget to put things back in their proper place.
29 I get upset easily.
30 I do not have a good imagination.
31 I talk to a lot of different people at parties.
32 I am not really interested in others.
33 I like order.
34 I change my mood a lot.
35 I am quick to understand things.
36 I don't like to draw attention to myself.
37 I take time out for others.
38 I shirk my duties.
39 I have frequent mood swings.
40 I use difficult words.
41 I don't mind being the center of attention.
42 I feel others' emotions.
43 I follow a schedule.
44 I get irritated easily.
45 I spend time reflecting on things.
46 I am quiet around strangers.
47 I make people feel at ease.
48 I am exacting in my work.
49 I often feel blue.
50 I am full of ideas.
Demographics
The following items are designed solely to collect background information of the research
participants. Please respond to all items truthfully. All responses will be kept anonymous and
confidential.
45
Please indicate your ethnical background
Have you had any previous work experience in your field of interest?
_____Yes, ______No
Upon graduation, do you intend to utilize your degree and seek employment in your field of
interest? _____Yes, _____No
Will you be actively seeking employment within the next 6 months to one year? _____Yes,
_____No
What is your current school status? _____ Freshman, _____Sophomore, _____ Junior, _____
Senior, ______ Graduate, _____ Other (please explain) _______________
If you are currently employed, what is your estimated monthly income? __________
If you depend on someone else (i.e., parent, spouse, etc.) for financial support, what is your
estimated total monthly income for your family as a whole? __________
Did you rate one job description as more attractive than the other? Yes: 1 st ___, 2nd___,
No:___
If yes, what characteristics about the job description influenced your higher rating?
______________________________________________________________________________
46
APPENDIX B
CONSENT FORM
47
Consent to Be a Research Participant in the Study:
You are being asked to take part in this study by reviewing job information for two different
organizations and completing a series of questionnaires. Your participation will take
approximately 30-45 minutes. Please be aware that you are not required to participate in this
research and you may discontinue your participation at any time without penalty. You may also
omit any items on the questionnaire(s) you prefer not to answer.
Although we are collecting your names, this is only to ensure that participants do not take the
survey more than once. There will be no direct benefit to you from participating in this research
study. The anticipated benefit of this research is a better understanding of what factors affect an
employee’s attraction to an organization.
There are no risks, other than the rare potential for mild boredom and/or emotional discomfort
associated with answering personal questions, involved in participating in this research. If you
should experience this, please be aware that you may contact the principal investigator, Candace
Hawkes, for assistance.
If you have questions regarding this study or would like to be informed of the results when the
study is completed, please feel free to contact Candace Hawkes through email at Candace-
[email protected] or Dr. Bart Weathington at [email protected]. If you have
questions or concerns regarding the manner in which the study is conducted, you may contact
Dr. Bart Weathington, the chair of the Institutional Review Board at (423) 425-4289. Additional
contact information is available at www.utc.edu/irb. (IRB # 12- 170)
Signature_______________________ Date____________________
48
APPENDIX C
IRB APPROVAL
49
MEMORANDUM
The Institutional Review Board has reviewed and approved your application and assigned you the IRB
number listed above. You must include the following approval statement on research materials seen by
participants and used in research reports:
The Institutional Review Board of the University of Tennessee at Chattanooga (FWA00004149) has
approved this research project #12-170.
Please remember that you must complete a Certification for Changes, Annual Review, or Project
Termination/Completion Form when the project is completed or provide an annual report if the project
takes over one year to complete. The IRB Committee will make every effort to remind you prior to your
anniversary date; however, it is your responsibility to ensure that this additional step is satisfied.
Please remember to contact the IRB Committee immediately and submit a new project proposal for
review if significant changes occur in your research design or in any instruments used in conducting the
study. You should also contact the IRB Committee immediately if you encounter any adverse effects
during your project that pose a risk to your subjects.
For any additional information, please consult our web page http://www.utc.edu/irb or email
[email protected]
50
APPENDIX D
JOB DESCRIPTIONS
51
52
53
54
55
56
57
VITA
Candace Hawkes is from Johnson City, Tennessee. She earned her Bachelor of Science
in Psychology, with a minor in Management at East Tennessee State University. She relocated
to Chattanooga, Tennessee to attend graduate school and earn her Master of Science in
of Tennessee and is looking forward to obtaining her degree so she can use the knowledge and
58