Republic of the Philippines

Department of Education
Region V
Division of Sorsogon
SAN FRANCISCO NATIONAL HIGH SCHOOL
San Francisco BUlan, Sorsogon

LESSON 2

Introduction to Media and

Information Literacy (Part 2)

Prepared by:
LEA G. NOVELA
RATIONALE

This module has been designed aiming to provide Grade 11 students to come after with the
lessons in Media and Information Literacy (MIL) as part of Alternative Learning Modalities in accordance
to the Department of Education’s mandate to provide continued education to Filipino students amidst
pandemic.

LEARNING CONTENT
Introduction to Media and Information Literacy (Part 2)

LEARNING COMPETENCY
Identify the similarities and differences between and among media literacy, information literacy
and technology literacy
MIL11/12IMIL-IIIa-2

LEARNING OBJECTIVE
At the end of this module, the learners are expected to:
1. Identify the similarities and differences of media literacy, information literacy and
technology literacy; and
2. Define media and information literacy.

Direction: As part of your initial activity, try to assess your prior knowledge
and identify the letter of the correct answer.

1. The ability to access, analyze, evaluate, and communicate information in a variety of forms,
including print and non-print messages.
a. Information Literacy c. Technology Literacy
b. Media Literacy d. Communication Literacy

2. A set of abilities requiring individuals to “recognize when information is needed and have the
ability to locate, evaluate, and use the needed information effectively.”
a. Information Literacy c. Technology Literacy
b. Media Literacy d. Communication Literacy

3. The ability of an individual, either working independently or with others, to responsibly,

appropriately, and effectively use technological tools.
a. Information Literacy c. Technology Literacy
b. Media Literacy d. Communication Literacy

4. The physical objects used to communicate with, or the mass communication through physical
objects such as radio, television, computers, film, etc.
a. Media b. Information c. Literacy d. Technology
 5. The ability to identify, understand, interpret, create, communicate and compute, using printed
and written materials associated with varying contexts.
a. Media b. Information c. Literacy d. Technology

In the Digital Age we find ourselves in, the media are in upheaval. Tremendous changes in the way
information is packaged, received, retrieved and shared have sparked fascination, confusion and peril-
especially when it comes to news, which is so essential in democracies.

In this media turmoil which threatens our ability to oversee the people who act on our behalf, digital
citizens of today’s world need a media environment that serves us both as individuals and as a society;
and acquire media and information literacy skills to enable us not just keep politicians in check but also
to balance the power of the many other people and institutions we rely on, e.g. the police, doctors,
technocrats, researchers, bankers, etc., and all other people who make decisions that affect us without
requiring or allowing our direct input.

The Description of Media Literacy, Information Literacy, and Technology Literacy

Literacy
The ability to identify, understand, interpret, create, communicate and compute, using printed and
written materials associated with varying contexts. Literacy involves a continuum of learning, wherein
individuals are able to achieve their goals, develop their knowledge and potential, and participate fully
in their community and wider society.

Media
The physical objects used to communicate with, or the mass communication through physical objects
such as radio, television, computers, film, etc. It also refers to any physical object used to communicate
messages. Traditionally, media are source of credible information in which contents are provided
through an editorial process determined by journalistic values and where editorial accountability can be
attributed to an organization or a legal person. In more recent years the term ‘media’ is often used to
include new online media.

The National Association for Media Literacy Education (NAMLE USA) defines
Media Literacy as the ability to access, analyze, evaluate, and communicate
information in a variety of forms, including print and non-print messages.
According to Yale University, this involves the ability to synthesize, analyze
and produce mediated messages.

The Association of College and Research Libraries (ACRL USA) defined

information literacy as a set of abilities requiring individuals to “recognize
when information is needed and have the ability to locate, evaluate, and use
the needed information effectively.”
Information Literacy includes the competencies to be effective in all stages of the lifecycle of documents
of all kinds, the capacity to understand the ethical implications of these documents, and the ability to
behave in an ethical way throughout these stages.

In a time when technological advancements have brought an ever-growing amount of information,

people are drowning with way too much data. While the abundance of information may have
advantages, verifying its authenticity, validity, and reliability, remains a problem for all. Information
literacy helps solve that.

The New York State Education Department (NYSED) defines technology

literacy as the understanding of the concepts behind computing
equipment, network connectivity, and application software; the skills to
responsibly use appropriate technology to access, synthesize, evaluate,
communicate, and create information to solve problems and improve
learning in all subject areas; and ability to acquire new knowledge for on-
going and lifelong learning in 21st century global workplace.

Technology literacy is also defined as the ability of an individual, either working independently or with
others, to responsibly, appropriately, and effectively use technological tools. Using these tools an
individual can access, manage, integrate, evaluate, create and communicate information.

Media and Information Literacy

Knowledge can be created and disseminated in all forms and formats. Media and information increases
everyday and it becomes so abundant that it can be found anywhere, anytime especially in the booming
era of data and information explosion. Becoming media and information literate individuals will test our
patience on how we deal with information. It includes a certain level of respect towards those who need
and request for it. Respect for information need means we allow each and everyone to express
their ideas, opinions and expressions fully without any judgment or prejudice. MIL teaches us to
use information and media content in an ethical, efficient and effective manner.            

Media and Information Literacy is the essential skills and competencies that allow individuals to engage
with media and other information providers effectively, as well as develop critical thinking and life-long
learning skills to socialize and become active citizens.

Media literate citizens can:

a) access, find, evaluate, use the information they need in ethical and effective ways;
b) understand the role and functions of media and other information providers such as libraries,
museums and archives, including those on the Internet, in democratic societies and in the lives of
individuals;
c) understand the conditions under which media and information providers can best fulfil their roles and
functions;
d) critically evaluate information and media content from a variety of sources;
e) engage with media and information providers for self-expression, life-long learning, democratic
participation, and good governance; and
f) enhance the skills (including ICT skills) needed to produce content in a variety of media formats .
Media and Information Literacy (MIL) therefore brings together Information Literacy and Media Literacy,
along with Information and Communication Technology (ICT) and Digital Literacy, as a new literacy
construct that helps empower people, communities and nations to participate in and contribute to
global knowledge societies.
Individuals can be benefited in being media and information literate. Through media and information
literacy, individuals can attain the following:
1. Significant improvement of quality of life
2. Greater political participation
3. Better economic opportunities
4. Improved learning environment
5. Developed and unified social units

Direction: Identify what is being described in the following

sentences and write your answer on a separate sheet of paper.

1. The ability to access, analyze, evaluate, and communicate information in a variety of forms,
including print and non-print messages.
2. A set of abilities requiring individuals to “recognize when information is needed and have the
ability to locate, evaluate, and use the needed information effectively.”
3. The ability of an individual, either working independently or with others, to responsibly,
appropriately, and effectively use technological tools.
4. The physical objects used to communicate with, or the mass communication through physical
objects such as radio, television, computers, film, etc.
5. The ability to identify, understand, interpret, create, communicate and compute, using printed
and written materials associated with varying contexts.

Essay: 10 points

 What is the importance of being a media and information literate individual?

Key to Correction

1. Media literacy
2. Information literacy
3. Technology literacy
4. Media
5. Literacy

References: Gonzales, Edward D. (2016). Media and Information Literacy, Manila, Philippines: JFS
Publishing Services.

https://nu.kz.libguides.com/MIL