47

Your website score

Review of thecbdhutch.com
Generated on 2020-04-01

Introduction
This report provides a review of the key factors that in uence the SEO and usability of your website.

The homepage rank is a grade on a 100-point scale that represents your Internet Marketing E ectiveness. The algorithm is
based on 70 criteria including search engine data, website structure, site performance, and others. A rank lower than 40
means that there are a lot of areas to improve. A rank above 70 is a good mark and means that your website is probably
well optimized.

Internal pages are ranked on a scale of A+ through E and are based on an analysis of nearly 30 criteria.

Our reports provide actionable advice to improve a site's business objectives.

Please contact us at [email protected] for more information.

Table of Contents Content Security Domain

Indexing Performance Backlinks

Mobile Technologies Tra c

Structured Data Branding Local

Social Pro les

Iconography Pass High impact Very hard to solve

Moderate Medium impact Hard to solve

Fail Low impact Easy to solve

FYI

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Content

Title Tag Local Chicago CBD Provider

Length: 26 character(s) (205 pixels)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.

Check the title tags for thousands of pages at once using Site Crawl.

Meta Description Default Description

Length: 19 character(s) (111 pixels)

Meta descriptions allow you to in uence how your web pages are described and displayed in search results. A good description acts as a p
otential organic advertisement and encourages the viewer to click through to your site.

Keep it short and to the point; the ideal meta description should contain between 70 and 160 characters - spaces included (600 - 940 pixels)
.

Ensure that each of your web pages have a unique, straightforward meta description that contains most important keywords. These keyw
ords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).

Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions th
at are too long/short or duplicated across more than one page.

Google Preview Desktop Version

www.thecbdhutch.com
Local Chicago CBD Provider
Default Description

Mobile Version

https://www.thecbdhutch.com

Local Chicago CBD Provider

Default Description

This is a representation of what your title tag and meta description will look like in Google search results for both mobile and desktop user
s. Searchers on mobile devices will also see your site's favicon displayed next to the page's URL or domain.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the p
age and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.

Check your title tag and meta description to make sure they are clear, concise, within the suggested character limit and that they convey t
he right message to encourage the viewer to click through to your site.

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Headings <H1> <H2> <H3> <H4> <H5>

0 4 9 1 0

<H2> Premium THC-Free Broad Spectrum CBD

<H2> Featured Products

<H2> What the Neighborhood Says

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the rst level (<H1>) includes your most important keywords. Never duplicate your title
tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multi
ple <H2> - <H6> tags.

Content Analysis duis lobortis malesuada justo 5 conse ctetur adipiscing elit 2

consectetur adipiscing elit 5 sit amet 14 cbd hutch 6 pain relief 3

wish list 2 reduce in ammation 2 toggle nav 2 compare products 2

cbd 21 found 3 natural 2 pain 6 discounts 1 order 2

wellness 4 collection 2 new 9 product 5

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language proce
ssing" (NLP), which is a form of arti cial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s
Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute We found 23 images on this web page.

No ALT attributes are missing.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text
attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image se
arch and is used by screen readers to provide context for visually impaired users.

It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alterna
tive text is speci ed for each image on the page.

Try to keep your alternative text to a simple, one-sentence description of what's in the image.

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In-Page Links We found a total of 34 link(s) including 0 link(s) to les

External Links: NoFollow ( 0% )

External Links: Follow ( 0% )
Internal Links ( 100% )

Anchor Type Follow

Advanced Search Internal Links Follow

0 Internal Links Follow

EUR Euro Internal Links Follow

My Account Internal Links Follow

My Wish List Internal Links Follow

Sign In Internal Links Follow

Links pass value from one page to another. This value is called 'link juice'.

A page's link juice is split between all the links on that page so lots of unnecessary links on a page will dilute the value attributed to each lin
k. There's no exact number of links to include on a page but best practice is to keep it under 200.

Using the Nofollow attribute in your links prevents some link juice, but these links are still taken into account when calculating the value th
at is passed through each link, so using lots of NoFollow links can still dilute PageRank.

Check your site's internal linking using Site Crawl.

Language Declared: English

Detected: English

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

De ne the language of the content in each page's HTML code.

Specify the language code in the URL as well (e.g., "mywebsite.com/fr/mycontent.html").
Use hre ang tags to specify language and country for Google, and the "content-language" meta tag to specify the language and cou
ntry for Bing.

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Indexing

URL Resolve Warning, no 301 redirects are in place to redirect tra c to your preferred domain. Pages
that load successfully both with and without www. are treated as duplicate content!

Not all versions of your page point to the same URL.

URL Resolved URL

http://thecbdhutch.com/ https://www.thecbdhutch.com/?SID=69v5h7kdrdt0o8sivhts8qubn7
…

http://www.thecbdhutch.com/ https://www.thecbdhutch.com/

https://thecbdhutch.com/ https://www.thecbdhutch.com/?SID=nsls3b55vs3bru4fbtd8fk3bs4
…

https://www.thecbdhutch.com/ https://www.thecbdhutch.com/

Search engines see www.thecbdhutch.com and thecbdhutch.com as two di erent websites with the same content. This causes them to se
e a lot of duplicate content, which they don't like.

Right now your website is not directing tra c to www.thecbdhutch.com and thecbdhutch.com to the same URL. It is crucial that you x th
is.

Use the rel="canonical" tag to tell search engines which is the de nitive version of your domain. Use a 301 redirect to divert tra c from yo
ur secondary domain.

This issue can be caused by problems with a website's SSL con guration. Check your site's SSL con guration for any errors.

If you need help resolving issues with your SSL con guration, consider using a professional service to set it up for you.

Robots.txt https://www.thecbdhutch.com/robots.txt

A robots.txt le allows you to restrict the access of search engine crawlers to prevent them from accessing speci c pages or directories. Th
ey also point the web crawler to your page’s XML sitemap le.

Your site currently has a robots.txt le. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt le and t
o make sure Googlebot isn't crawling any restricted les.

See the pages you've disallowed with your robots.txt le with Site Crawl.

XML Sitemap No sitemap found in your robots.txt.

We checked the robots.txt le for thecbdhutch.com but couldn't nd an XML sitemap. Specifying the location of your XML sitemaps in yo
ur robots.txt le ensures that search engines and other crawlers nd and access it easily each time they access your website.

Learn more about adding your XML sitemap to your robots.txt le.

If you haven't created a sitemap yet, we recommend you generate one for your site and submit it through both Google Search Console an
d Bing Webmaster Tools. Usually, your XML sitemap would be found at thecbdhutch.com/sitemap.xml

Make sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt le. Avoid u
sing any URLs that cause redirects or error codes and be consistent in using your preferred URLs (with or without www.), correct protocols
(http vs. https) and trailing slashes.

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URL Parameters Perfect, your URLs look clean.

URL parameters are used to track user behaviors on site (session IDs), tra c sources (referrer IDs) or to give users control over the conten
t on the page (sorting and ltering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting
the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them toget
her. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display
in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters a ect page content and how to to crawl U
RLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly res
trictive crawling settings, especially if you have URLs with multiple parameters.

Check the On-Page section of Site Crawl to identify any duplicate content issues.

Hre ang Tags No hre ang tags were found on this page

The hre ang tag is an HTML tag that tells search engines which languages and (optionally) countries a page's content is relevant for. Hre a
ng tags also tell search engines where to nd the relevant content in alternate languages.

If your website targets users all around the world, using hre ang tags will help make sure the right content is being served to the right user
s.

The value of the hre ang attribute identi es the language (in ISO 639-1 format) and optionally a region in ISO 3166-1 Alpha 2 format of an
alternate URL.

Use WooRank's Site Crawl to perform a thorough check on hre ang validity across a website.

Broken links No broken links were found on this web page

Broken links send users to non-existent web pages. They hurt a site's usability and reputation, which impacts SEO.

Fortunately your page doesn't contain any broken links.

Be proactive in checking your pages to make sure they don't have any broken links.

See the HTTP status for potentially thousands of links using Site Crawl.

Underscores in the URLs Great, you are not using underscores (these_are_underscores) in your URLs.

Great, you aren't using underscores (these_are_underscores) in your URLs.

Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress
as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.

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Discovered Pages 296

We've discovered 296 pages on thecbdhutch.com.

Discovered pages do not impact your ranking but this is very handy information to have to make sure that your site’s pages are being inde
xed correctly.

A low number can indicate that bots are unable to discover your pages, which is commonly caused by bad site architecture and poorl inter
nal linking. Or you've unknowingly prevented bots and search engines from crawling and indexing your pages. An unusually high number
could be an indication of duplicate content due to URL parameters.

Make sure your website's XML sitemap is present and that you've submitted it to the major search engines. Building backlinks to your we
bsite's internal pages will also help bots to discover, crawl and index them, while building authority to help them rank in search results at t
he same time.

Check Index Status and Crawl Errors in Google Search Console to track the status of your crawled/indexed pages.

If the number shown here doesn’t sound right, we recommend to use WooRank’s Site Crawl analysis to nd out why.

If you use parameters in your URL like session IDs or sorting and ltering, use the rel="canonical" tag to tell search engines which version o
f those pages is the original.

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Mobile

Mobile Friendliness Very Good

This web page is super optimized for Mobile Visitors

Mobile friendly pages make it easy for users to complete objectives and common tasks and use a design or template that is consistent acr
oss all devices (uses responsive web design).

Your site is well con gured for mobile users.

Mobile Rendering

This is how your website appears when displayed on di erent mobile devices.

With more than half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized f
or these users.

Tap Targets Perfect, your page’s tap targets are big enough and have enough space between them.

Great, your links and buttons are big enough to be easily tapped and spaced enough so that a user's nger pressing on one tap target doe
s not inadvertently touch another tap target.

Plugins Perfect, no plugin content detected.

Great, your website does not embed any special types of web content, such as Flash, Silverlight or Java, so your content can be accessed o
n all devices.

Font Size Legibility Perfect, this web page’s text is legible on mobile devices.

At least 60% of your page’s font size is 12 pixels or greater.

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Mobile Viewport Great, a con gured viewport is present.

The content ts within the speci ed viewport size.

Great, the viewport is well con gured.

Keep in mind that since the width (in CSS pixels) of the viewport may vary, your page content should not solely rely on a particular viewpo
rt width to render well. Consider these additional tips:
Avoid setting large absolute CSS widths for page elements.
If necessary, CSS media queries can be used to apply di erent styling depending on screen size.
Ideally, serve responsively-sized images.

Mobile Frameworks No mobile frameworks have been detected.

Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which ar
e applicable to multiple devices.

AMP We didn't nd AMP on your page.

AMP is an open-source library that provides a straightforward way to create web pages that are compelling, smooth, and load near instant
aneously for users.

Check your AMP markup with the AMP validator.

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Structured Data

Schema.org O er 1

Great, we detected Schema.org items on your webpage.

Schema.org is a set of vocabularies used to add meaning to the information on a webpage in a way that is readable by machines (Google).

Schema.org includes attributes for entities, relationships between entities and actions.

These vocabularies can be added to a page using many di erent encodings, including RDFa, Microdata and JSON-LD.

Learn more in Google's intro to structured data.

Open Graph Protocol We didn't detect any Open Graph tags on your webpage

Facebook developed the Open Graph protocol to enable the integration of any web page with its social media platform. Other social medi
a platforms have also adopted the protocol, allowing you to control how your web pages are presented when shared across social media.

Use the Sharing Debugger to check what information appears when shared on Facebook and the Twitter Cards Validator to do the same f
or Twitter.

Microformats h-item 9

Designed for humans rst and machines second, microformats use code (HTML/XHTML tags) originally intended for other purposes to ad
d context to the content on a webpage. This helps machines (like Google!) to understand certain information (contact information, geogra
phic coordinates, calendar events, etc.) intended for humans.

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Security

Email Privacy Good, no email address has been found in plain text.

We don’t recommend adding plain text/linked email addresses to your webpages, as malicious bots scrape the web in search of email addr
esses to spam. Instead, consider using a contact form.

SSL Secure Great, your website is SSL secured (HTTPS).

Your website's URLs redirect to HTTPS pages.

Your headers are not properly set up to use HSTS.

Renew your SSL certi cate now, it expires in 2 months.

The certi cate issuer is Let's Encrypt.

Modern websites tend to be SSL secured (HTTPS) as it provides an extra security layer while logging in to your Web Service. In 2014, Googl
e announced that an HTTPS (vs HTTP) website would receive an extra boost in their ranking.

While switching to HTTPS, make sure your site remains optimized and see to it that your website will still run quickly. Follow these best pra
ctices for a smooth transition:
Use a serious issuer to purchase your SSL certi cate
Redirect all of your HTTP pages to the HTTPS version of your website
Use HTTP Strict Transport Security (HSTS) in your headers
Renew your SSL certi cate every year, before it expires
Make sure that all of your content (CSS, etc.) is linked to HTTPS
Update your XML sitemap to ensure the URLs include HTTPS and update the robots.txt le to reference this version
Register the HTTPS website in Google & Bing Search Console/Webmaster Tools

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Performance

Asset Mini cation 58%

You could reduce 42% (956.6 KiB) by minifying the asset(s) listed below.

URL Reduction size

/pub/static/frontend/Handart/handart1/en_US/jquery.js
… 151.4 KiB (51%)

/pub/static/frontend/Handart/handart1/en_US/jquery/jquery-ui.js
… 143.3 KiB (34%)

/pub/static/frontend/Handart/handart1/en_US/knockoutjs/knockout.js
… 132.4 KiB (50%)

Fast websites make happy visitors. Enabling mini cation on assets like HTML, JavaScript and CSS les will reduce their transfer size. Every ti
me a page is requested from your website less bytes and lighter assets are sent over the network resulting in faster delivery which loads y
our website faster for your customers.

Asset Compression Perfect, all your assets are compressed.

Great! We didn't nd uncompressed assets on your web page.

Compressing assets reduces the amount of time it takes a user's browser to download les from your server. Enabling compression is an i
mportant part of reducing the amount of time it takes your website to load.

Asset Cacheability We found a total of 3 uncached asset(s) listed below.

URL Freshness lifetime

/pub/static/frontend/Handart/handart1/en_US/fonts/ionicons.ttf
… Expiration not speci ed

/pub/static/frontend/Handart/handart1/en_US/fonts/fontawesome-webfont.wo
… Expiration not speci ed 2

/pub/static/frontend/Handart/handart1/en_US/fonts/Blank-Theme-Icons/Blank-Theme-Icons.wo
… Expiration not speci ed 2

Fast websites make happy visitors. Caching assets such as images, javascript and CSS les allows a browser to keep these les in local stora
ge so it doesn't have to download them every time it requests a page on your website. This will lower the bandwidth used and improve th
e page load time.

To learn more on how to enable caching for your assets you can check out our guide to asset caching and SEO or consult Google's PageSp
eed Insights guide on browser caching.

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Technologies

Server IP 3.226.41.210

Server location: Ashburn

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to y
our visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstu for comprehensive reports on your server.

Technologies animate.css

Apache

Bootstrap

Font Awesome

Google Font API

Ionicons

jQuery

jQuery Migrate

jQuery UI

Magento

OWL Carousel

RequireJS

Ubuntu

Underscore.js

Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at thi
s.

Analytics We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good
to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

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Doctype HTML5

The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is writte
n in.

Declaring a doctype helps web browsers to render content correctly.

Encoding Great, language/character encoding is speci ed: utf8

Specifying language/character encoding can prevent problems with the rendering of special characters.

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Branding

URL thecbdhutch.com

Length: 11 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess abo
ut the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" b
y Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you m
ight consider trademarking your domain name.

Favicon Great, your website has a favicon.

Favicons are the small icons that represent a website, company and/or brand. They can be displayed (among other instances) in browser t
abs or bookmarks. Google also displays favicons in a page's search snippet in mobile search results.

You can see how your site's favicon appears in search results in the Google Preview above.

Make sure your favicon is consistent with your brand to help improve visibility.

Custom 404 Page Great, your website has a custom 404 error page.

Your server responded with the HTTP status code: 404

Custom 404 error pages are an opportunity for you to reduce customer frustration and link to other pages on your site.

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Domain

Domain Registration Created a year ago

Expires in 6 days

Your domain, thecbdhutch.com, is the human-readable address of your website on the Internet.

Domain age and registration won’t impact a website’s rankings, but it’s important to keep your registration up to date to prevent someon
e else from buying it.

Domain Availability Domains Status

thecbdhutch.net Available. Register it now!

thecbdhutch.org Available. Register it now!

thecbdhutch.info Available. Register it now!

thecbdhutch.biz Available. Register it now!

thecbdhutch.eu Available. Register it now!

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability Domains Status

tgecbdhutch.com Available. Register it now!

5hecbdhutch.com Available. Register it now!

thecbdhutcg.com Available. Register it now!

thecbdhuth.com Available. Register it now!

thecbdhtch.com Available. Register it now!

thecbdjutch.com Available. Register it now!

Register the various typos of your domain to protect your brand from cybersquatters.

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Backlinks

Backlinks Score PoorPoor

The backlinks score is calculated by looking at a combination of link signals. This includes the overall number of backlinks together with the
number of linking domains, as well as rating the overall quality of the backlinks pointing to a website. The quality assessment is based on t
he linking pages.

Use these WooRank guides to audit your links, evaluate their quality, build new links and reclaim old links.

Backlinks Counter 2 2

We've detected 2 backlinks pointing to your site.

Backlinks are links that point to your website from other websites. They are like letters of recommendation for your site.

Check out our guide on how to build links for SEO. If your backlink counter is high, keep an eye on the quality of the links coming your way
.

Referring Domains 1 1

This number tells you the number of domains linking back to your site. If you have lots of backlinks but a low backlink score, having a lot o
f links from low-quality social media or blogging platforms could be the cause.

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Tra c

Tra c Estimations Very Low

This shows your estimated tra c for thecbdhutch.com compared to any competitors you have chosen. We use Alexa for this information.

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Local

Local Directories Add your Google My Business pro le or create one

Add your Yelp page or create one

This is a list of the local directories where your business has been found. Take care of your listings in local directories; since maps are now a
n integral part of search results, your Google My Business page may have more visitors than your website!

It is important to make sure that your business details are correct in each directory where you are listed. Find the directories in your count
ry (USA, UK and Canada.) and enhance your listings with pictures, video, schedules and as many customer reviews as possible.

Online Reviews No local reviews found.

These are the latest reviews of your business that can be found in local directories. Surveys show that 90 percent of customers say buying
decisions are in uenced by online reviews so take the time to make a good impression and gather positive feedback. Strategies for gaining
reviews may di er by audience or business type; in general, consider asking for reviews, making it easy to send in feedback and having a pr
ominent social presence.

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Social Pro les

Social Media Engagement Your homepage has not been widely shared on social networks.

Facebook Shares 0

Facebook Comments 0

Facebook Likes 0

The impact of social media is huge for certain industries, take advantage of this digital version of word-of-mouth marketing. However, it lo
oks like thecbdhutch.com has not been widely shared on social media.

Create social media pro les associated with thecbdhutch.com on Facebook, Pinterest, LinkedIn, and other sites that are of interest to you
r customers.

Learn how to engage your social media audiences and create a consistent fan base. You can also use your website to increase your popula
rity on social platforms.

Check these helpful tools for managing your social media campaign.

Note: This data is based on engagements from like and share buttons on your site, or people copying and pasting your URLs directly into F
acebook. It does not include people who like or share your branded social media pages.

Facebook Page Not found

Add your Facebook Page or create one

We couldn't nd a Facebook page for thecbdhutch.com de ned in your structured data.

Facebook is a vital channel for any business' digital marketing. Almost every Millennial expects you to have a presence on Facebook.

Use Facebook Insights to measure and track your audience's engagement with your posts to get the most out of your social media
e orts. Link your Facebook pro le with thecbdhutch.com and add a CTA to really maximize your social media marketing e orts.

Twitter Account Not found

Add your Twitter account or create one

We couldn't nd a Twitter account for thecbdhutch.com de ned in your structured data. Twitter, simply put, is huge: 67 million monthly A
merican users and 310 million people worldwide. Even better, there's a positive correlation between social media use and education and h
ousehold income. By not having a Twitter account, you're potentially missing out on a huge audience.

Create a Twitter account for your brand and link it with your website to prevent brandjacking and help make your social media marketing
more e ective. Here are a few tips to help create a Twitter promotion plan. Use Twitter Dashboard and Analytics to track and optimize you
r Twitter feed for the engagements that are most valuable to your marketing plan.

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Instagram Account Not found

Add your Instagram Account or create one

We couldn't nd an Instagram account for thecbdhutch.com de ned in your structured data.

There are over 800 million Instagram accounts active every month, and 500 million of those are active every single day. This means that wh
en it comes to content, you’ve got about 800 million potential sets of eyes ready to enjoy your content.

If you do have an Instagram account for thecbdhutch.com, check our article on how to link your social medias.

LinkedIn Account Not found

Add your LinkedIn Account or create one

We couldn't nd a LinkedIn Account for thecbdhutch.com de ned in your structured data.

With 562 million users, LinkedIn is all about building networks and connections. It’s not only about who you know, but about who your co
nnections know.
That’s the real power of LinkedIn for business: the ability to tap into existing connections and grow your brand through word-of-mouth.

Having a LinkedIn Company Page helps people learn about your business and your brand.

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