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Social Responsibility: Onu Sevastiana Business Administration 3 Year Group 8802

JTI is an international tobacco company that has invested in Romania since 1993. It operates factories, warehouses, and sales offices throughout Romania and employs around 800 people. JTI produces and sells several internationally known cigarette brands in Romania. The company aims to be transparent about smoking risks and reduce harm. It also supports social, cultural, educational, and environmental projects. Some of JTI's programs in Romania provide support for disadvantaged groups and partner with local organizations. The document proposes some additional social responsibility projects JTI could undertake, such as supporting a respiratory hospital, organizing youth debates on smoking risks, and placing special bins to encourage waste separation in tourism areas.

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0% found this document useful (0 votes)
53 views10 pages

Social Responsibility: Onu Sevastiana Business Administration 3 Year Group 8802

JTI is an international tobacco company that has invested in Romania since 1993. It operates factories, warehouses, and sales offices throughout Romania and employs around 800 people. JTI produces and sells several internationally known cigarette brands in Romania. The company aims to be transparent about smoking risks and reduce harm. It also supports social, cultural, educational, and environmental projects. Some of JTI's programs in Romania provide support for disadvantaged groups and partner with local organizations. The document proposes some additional social responsibility projects JTI could undertake, such as supporting a respiratory hospital, organizing youth debates on smoking risks, and placing special bins to encourage waste separation in tourism areas.

Uploaded by

andreea143
Copyright
© Attribution Non-Commercial (BY-NC)
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Download as PPTX, PDF, TXT or read online on Scribd
Download as pptx, pdf, or txt
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Social responsibility

ONU SEVASTIANA BUSINESS ADMINISTRATION 3RD YEAR GROUP 8802

Despre JT International Romania


JT International (JTI) was the first international tobacco company that invested in Romania in 1993, under the former name of RJ Reynolds. By implementing international standards and experience, JTI has become a very competitive market, like Romania. Three units in Bucharest (Processing, Manufacturing and Trading) were added 4 regional warehouses and 30 sales offices located throughout the country.

Factory has started with only two lines of manufacture and packaging. In 1997, the number increased to six lines. RJR has invested in Romania until its acquisition by JT over $ 50 million and created over 500 jobs. Currently the JTI Romania operates around 800 employees. JTI produces and sells cigarette brands on the Romanian market internationally known: Camel, Winston, Benson & Hedges, Glamour, Sobranie, Salem, Monte Carlo, Winchester, Ronson, Smart and More.

Company principles
Honestly about the risks of smoking Transparency of products sold Efforts towards reducing the risks associated with smoking Prevention of smoking among youth Accommodation between smokers and nonsmokers Respect for rules and local cultures

CSR Policy: JTI believes that providing part of its success in operating community. Therefore, by corporate policy, the company supports social, humanitarian causes, educational initiatives and cultural events. JTI priority support cultural projects that promote innovative art forms and high quality. JTI offers priority support charities that assist adults with difficulties (social, physical, psychological and / or mental) to their reintegration in society.The projects that are targeting education are also preferred. In the social responsibility policies are set also types of organizations / institutions / associations that JTI will not work.

The main programs developed by JTI Romania are: "Responsibility for Romania" started in 1998, targets disadvantaged: low-income elderly, homeless, sick neuro-psychiatric, children suffering from autism. In this program we have developed a partnership with the City District 2, the first public-private partnership of its kind in Romania. The program was rewarded with several awards such as Corporate Citizen Award for the most effective and creative social software package (2000), Diploma "People for People" awarded by the Association for Community Relations (2003-2004), Awards of Excellence offered by the City of Bucharest Sector 2 for community involvement (2002-2007).

In 2000 JTI Foundation initiated in partnership with Freedom House "JTI Scholarships for Journalists", a program exclusively for young journalists from the political, economic and social. They benefit from advanced stages of training in media organizations in the U.S. and EU. Over 30 young Romanian journalists were among the grantees JTI before.

"World Environment Day" was started in 2000 and promotes environmental protection. Is held annually on the occasion of World Environment Day and is an outdoor artistic expression. The program was mentioned several times by UNEP through events organized around the world during the World Environment Day.

Proposals for social responsibility in Japan Tobacco International Romania


JTI company could allocate a percentage of sales of cigarettes to the construction respiratory hospital in Brasov county, because the current hospital does not have a lab the specialized personnel lack training, the space is too small for the total number of patients

JTI Another project that could be carried organizing debates framed young people aged between 14 and 20 years. Young people are social categories most exposed temptations of tobacco. Any excess can lead to personal costs, social and health for individuals, their families and society as a whole. The program may include a series of debates with students, in order to promote a moderate lifestyle, and the consequences of excessive consumption of tobacco and alcohol

Because Brasov is a city of tourism potential, and visitors leave behind a lot of garbage, the company JTI could place special bins for separate collection of waste (paper, plastic bottles, household waste). The purpose of the program would be to inform and educate tourists and residents of the mountain to keep clean when the nature and the city, and encourage them to selectively collect waste for recycling

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