Copy Reading and Headline Writing
Copy Reading and Headline Writing
Copy Reading and Headline Writing
HEADLINE WRITING
What is copyreading?
Correcting copies (news, feature
sports stories, editorial, etc
with the use of appropriate
symbols commonly known
by printers.
Cs of Copyreading
Correct
Check
Condense
Clarify
DUTIES OF A COPYREADER
1. Straighten out grammatical constructions.
2.Shorten sentences and tighten paragraphs.
3.See that the style requirements are strictly
followed.
4.Check names, addresses, titles, designations,
identifications, figures, attributions, etc.
5.Rewrite parts of the story completely if they
are poorly written.
Mechanical Editing
Content Editing
Headline Writing
Printers Direction
MECHANICAL EDITING
1st Reading
Having a general understanding
Correcting obvious errors
Checking vague information
CONTENT EDITING
2nd reading
Checking the appropriateness
of words
Finding the lead (news)
Arranging the paragraphs
HEADLINE WRITING
Things to remember :
1.Answers as many Ws as
possible in the headline
2.The headline should not state
something that is not included
in the story
HEADLINE WRITING
Things to remember :
1.Answers as many Ws as
possible in the headline
2.The headline should not state
something that is not included
in the story
HEADLINE WRITING
Things to remember :
HEADLINE WRITING
Things to remember :
11.Use numbers.
People
love
numbers,
especially
in
headlines. Numbers are something we know
and feel comfortable with; they give us a
sense of familiarity and advise our brains on
how long an article may take to read. With
numbers we can justify the exchange of
information for our time especially with
numbers that describe how many points will
be covered.
Headline Vocabs
Instead of
Increase
Decrease
Examination
Announced
Highlight
Disapprove
Contest/competition
Use
Hike
Dip
Quiz
Bared
Cap
Buck
Tilt
Headline Vocabs
Instead of
Being discussed at
Dominates
Against
Volleyball players
Approval
Syndicate
Investigation
Use
Up at
Rules/lords
Vs
Spikers/netters
Ok
Gang
Probe
Headline Vocabs
Instead of
Prohibition
Participate
Celebrate
Senators
Conflagration
Inundated
Arrests
Emphasize
Charter Change
Police
Use
Ban
Attend
Mark
Solons
Fire
Flooded
Nabs
Stress
Cha-cha
Cop
Unit Counting
A headline should fit the allotted space by a system of
unit counts, given to each letter, figures and symbols.
The corresponding unit counts are given as follows:
unit j,I,l,t,f, all punctuation marks except m dash
(_)and question mark(?)
1 unit J,I,L,T,F, question mark(?), m dash, space,
figures, and all the lowercase letters except j,I,l,t,f,m,w
1 Unit counts- m, w and all the capital
letters, except J,I,L,T,F,M W
2 units- M,W
Printers Direction
Slugline
Zeny G. Arcena
San Jose Community High School
N.Virata, GMA, Cavite
June 27, 2015