Kids Clothing _ GPV Improvement Plan

Current GPV ( Dec17 ) ~11 ( 10.9 )

Target GPV 15
GPV Increment Required 4

Current Daily Visits ( Avg. ) Daily Incremental GSV Required

19000 19000 x 4 = 76,000

Current ASP Daily Incremental Orders Required

463 76,000 / 463 = 164

Current Avg. Daily Orders Avg. Daily Orders Required

442 442 + 164 = ~600

GMV Orders ASP

300000 700
Dec'17 (MTD) Dec'17 ( Exit ) Jan'18 Feb'18 March'18
250000 600
Orders 442 500 530 550 600 500
200000
400
GMV 203320 235000 254400 247500 270000 150000
300
ASP 460 470 480 450 450 100000
200
50000 100
End of EOSS / SS-18
0 0
Launch Dec'17 (MTD) Dec'17 ( Exit ) Jan'17 Feb'17 March'17
 Visits & GMV ( MTD _ Till 17th Dec )
4,500,000 80,000
4,000,000 70,000
3,500,000 60,000
3,000,000
50,000
2,500,000
40,000
2,000,000
30,000
1,500,000
1,000,000 20,000
500,000 10,000
0 0
12/01/2017

12/02/2017

12/03/2017

12/04/2017

12/05/2017

12/06/2017

12/07/2017

12/08/2017

12/09/2017

12/10/2017

12/11/2017

12/12/2017

12/13/2017

12/14/2017

12/15/2017

12/16/2017
GMV Sigma Sub Cat Visits

Dayy GMV2 Sigma Sub Cat Visits

12/16/2017 627,924 42,201
12/15/2017 599,884 40,326
12/14/2017 654,878 42,974
12/13/2017 668,403 49,352
12/12/2017 634,384 49,560
12/11/2017 764,283 49,565
12/10/2017 811,539 50,626
12/09/2017 743,674 50,864
12/08/2017 774,613 51,693
12/07/2017 890,551 50,104
12/06/2017 782,748 48,684
12/05/2017 1,214,347 70,955
12/04/2017 1,016,490 64,074
12/03/2017 1,101,014 65,614
12/02/2017 1,135,527 64,777
12/01/2017 880,605 58,105