BFA (Applied Arts)
Explore a multi-dimensional career as a visual artist with a Bachelor of Fine Arts (BFA) in Applied Arts at MIT-WPU. This course places a strong emphasis on hands-on experience, innovative problem-solving, and the practical application of knowledge, preparing you for a dynamic career in fields such as advertising, branding, graphic design, e-learning, and more. The curriculum covers a wide range of topics, including graphic design, typography, illustration, packaging design, and photography, alongside both theoretical and practical training. Additionally, students have the opportunity to gain extra certifications through MOOCs, enhancing their industry-readiness.
The programme places significant emphasis on real-world experience, exposing you to current marketplace trends through internships, live projects, and industry visits. These opportunities are designed to prepare you for the ever-evolving creative field. Special modules like Peace Studies promote holistic development and equip you with essential skills, such as teamwork, communication, and leadership, which are vital for success in any profession.
The BFA in Applied Arts programme trains graduates to craft impactful marketing campaigns, produce original content, and build compelling brand identities. With a well-rounded skill set combining both creative and technical expertise, you will graduate ready to thrive as an innovative practitioner in a creative agency or through freelance projects, contributing to the rapidly growing applied arts and media industries.
- Advertising
- Branding and Identity Design
- E-Learning Design
- Publication Design
- Packaging Design
- Graphic Design
- Illustration
- Photography
- Typography
Applications Open for 2025
BFA (Applied Arts)
| Scholarship Name | 10th Aggregate Score | 12th Aggregate Score |
| Dr. Vishwanath Karad Scholarship (100%) | 90 & Above | 85 & Above |
| MIT-WPU Scholarship I (50%) | 88 & Above | 83 & Above |
| MIT-WPU Scholarship II (25%) | 85 & Above | 80 & Above |
Note: Student will have to qualify both the criteria i.e. 10th Aggregate Score and 12th Aggregate Score for availing the scholarship.
*Terms & Conditions apply:
- All Scholarships are awarded on a First Come First Serve basis. All Scholarships are awarded as fee adjustments.
- To continue the scholarship for the entire duration of the programme, a minimum level of the academic score has to be maintained at an 8 CGPA across all semesters, attendance is to be maintained at a minimum of 80 percent and there should be no disciplinary action against the student.
For more detailed information visit our website: https://mitwpu.edu.in/scholarships
Minimum 50% aggregate score in 10+2/Class 12th or in equivalent examination with English as a subject (at least 45% marks, in case of Reserved Class category candidate belonging to Maharashtra State only)
Selection ProcessThe selection process for the program is based on
1. Drawing Test and
2. Portfolio Assessment and
3. Personal Interaction by a Jury (Total Evaluation).
Students who obtain a positive score in UCEED/PERA/MAH CET (Applied Arts) Examination will be directly considered for round
Portfolio Assessment and Personal Interaction (Exempted from Drawing Test)
- Cutting-edge Curriculum : Covers an industry-relevant curriculum. It integrates the latest tools and techniques in visual arts, graphic design, and advertising.
- Practical Exposure : A strong focus on essays, domain tours and active projects to equip students for the workforce
- Industry Inclusive : Gain knowledge from real-world experience through faculty members with both academic and industry exposure.
- Specialisation in Various Tracks : Offers specialisation electives on insight-based topics like illustration, typography, and photography, based on your career choices.
- Internships & Placement Support : With a compulsory six-month internship, students gain exposure to real-world problems, and the university extends 100% placement support.
- Global Exposure : Immersive experience in rural, national, and international settings to widen your global horizon and practical knowledge
- Holistic Growth : Taught along with modules of Peace Studies, and co-curricular activities.
| Semester | Course Name/Course Title | Course Type | Total Credits |
|
I |
2D Composition: Form Shape Space |
PC |
4 |
|
I |
Fundamentals of Arts |
PC |
3 |
|
I |
Calligraphy |
PC |
3 |
|
I |
Introduction to Photography |
PC |
3 |
|
I |
Print Art Basics |
PC |
3 |
|
I |
Effective Communication |
UC |
1 |
|
I |
Critical Thinking |
UC |
1 |
|
I |
Environment and Sustainability |
UC |
1 |
|
I |
Social Leadership Development Program |
UC |
1 |
|
I |
Foundations of Peace |
UC |
2 |
|
I |
Yoga - I |
UC |
1 |
|
Total |
23 |
||
| Semester | Course Name/Course Title | Course Type | Total Credits |
|
II |
3D Space & Clay exploration |
PC |
3 |
|
II |
Grids and Composition |
PC |
3 |
|
II |
Typography: Anatomy & Terminology |
PC |
4 |
|
II |
Photography: Lighting and Composition |
PC |
3 |
|
II |
Print Making Techniques |
PC |
3 |
|
II |
Advanced Excel |
UC |
1 |
|
II |
Financial Literacy |
UC |
1 |
|
II |
Co-creation |
UC |
1 |
|
II |
Indian Constitution |
UC |
1 |
|
II |
Indian Knowledge System |
UC |
2 |
|
Total |
22 |
||
| Semester | Course Name/Course Title | Course Type | Total Credits |
|
III |
Branding |
PC |
3 |
|
III |
Figure drawing and modeling |
PC |
3 |
|
III |
Typeface design |
PC |
4 |
|
III |
Semiotics |
PC |
3 |
|
III |
Program Elective I |
PC |
3 |
|
III |
Folk Art: Study |
UC |
1 |
|
III |
Research Innovation Design Entrepreneurship |
UC |
1 |
|
III |
Spiritual and Cultural Heritage : Indian Experience |
UC |
2 |
|
Total |
20 |
||
| Semester | Course Name/Course Title | Course Type | Total Credits |
|
IV |
Branding Creation and Promotion |
PC |
3 |
|
IV |
Advertising Strategies and Techniques |
PC |
3 |
|
IV |
Publication Processes |
PC |
2 |
|
IV |
Environmental sketching - Nature |
PC |
2 |
|
IV |
Digital Tools |
PC |
3 |
|
IV |
Elective II |
PE |
4 |
|
IV |
Folk Art: Applications |
UE |
3 |
|
IV |
Rural Immersion |
UC |
1 |
|
IV |
Life Transformation Skills |
UC |
1 |
|
Total |
22 |
||
| Semester | Course Name/Course Title | Course Type | Total Credits |
|
V |
Advertising Campaign |
PC |
5 |
|
V |
User Research |
PC |
3 |
|
V |
Environmental Sketching - Urban Cityscape |
PC |
3 |
|
V |
Portfolio Building |
PC |
2 |
|
V |
Elective- III |
PC |
4 |
|
V |
Folk Art: Project |
UE |
3 |
|
V |
Managing Conflicts Peacefully: Tools and Techniques |
UC |
2 |
|
Total |
22 |
||
| Semester | Course Name/Course Title | Course Type | Total Credits |
|
VI |
Storyboarding |
PC |
4 |
|
VI |
Outdoor Advertising |
PC |
3 |
|
VI |
Applied Art Project |
PC |
4 |
|
VI |
Digital image Creation |
PC |
2 |
|
VI |
Digital Marketing |
PC |
2 |
|
VI |
Program Elective - IV |
PE |
4 |
|
VI |
National Academic Immersion |
UC |
2 |
|
Total |
21 |
||
| Semester | Course Name/Course Title | Course Type | Total Credits |
|
VII |
Emerging Trends in Applied Art |
PC |
3 |
|
VII |
Entrepreneurship & Management |
PC |
3 |
|
VII |
Summer Internship |
PC |
3 |
|
VII |
Professional Project |
PC |
6 |
|
Total |
15 |
||
| Semester | Course Name/Course Title | Course Type | Total Credits |
|
VIII |
Capstone Project |
PC |
18 |
|
Total |
18 |
||
- Use fundamental principles of graphic design, typography, and illustrative work for practical applications.
- Incorporating cultural, social and environmental contexts; User-centric design solutions
- Gain a clear understanding of design software tools and techniques, and apply this knowledge in your projects.
- Work collaboratively as a creative and professional team to solve complex design problems.
- Build a portfolio of design projects and solutions to showcase to the industry.
- Be an entrepreneur by embracing design thinking in business models and creating new visual design projects.
- Adhere to ethical design paradigms that recognize solutions that consider sustainability and world issues.
The curriculum includes theoretical and practical work — graphic design, typography, photography, illustration, branding and more.
Internships, live projects, and industry visits ensure that students are industry-ready as the programme focuses a great deal on exposure to the industry.
Yes, the course has an inbuilt mandatory internship for all students and 100% placement assistance with tie-ups with leading design agencies and brands.
Practical workshops and assignments allow students to use industry-standard software, such as Adobe Suite, CorelDRAW, and AutoCAD.
The faculty is led by professionals working in the industry, therefore, students not only gain theoretical knowledge but also have practical insights into the field.
- Comprehensive Learning : The BFA Applied Arts at MIT-WPU is a comprehensive degree that covers creativity and hands-on training with an emphasis on learning industry-relevant skill sets.
- Industry Exposure : Moreover, you get internships, live projects, industry visits, etc. which add experience, gain insights into professional challenges.
- Experienced Faculty : Discover how experts with academic and industry experience guide you through the creative and technical aspects of the arts.
- Skill Development : Get skills in fields such as graphic design, photography, illustration and others, benefiting from the most sophisticated tools and sources.
- Holistic Growth : The addition of Peace Studies and soft skills training ensures is a complete package for your body and mind.
- Graphic Design : Understand how to make high-quality visual designs for posters, branding, and online.
- Illustration : Learn to create illustrations for books, media, and creative projects.
- Animation : To create exciting animated visuals, learn the fundamentals of animation!
- Photography : Learn photography basics and take steps to visual storytelling with images.
- Typography : Translate your words into design with effective fonts and typefaces
