Nutricosmetics Apr08
Nutricosmetics Apr08
Nutricosmetics Apr08
A Presentation at:
www.KlineGroup.com
© 2008 Kline & Company
Contents
Nutricosmetics Defined
Evolution of Nutricosmetics
Market Dynamics
Ingredient Trends
Product Examples
Nutricosmetics Defined
Evolution of Nutricosmetics
Market Dynamics
Ingredient Trends
Product Examples
Personal care
Cosmeceuticals
Nutricosmetics
Nutrition Pharmaceuticals
Nutraceuticals
Cosmeceuticals
− Intersection between cosmetics and healthcare
− Topical cosmetic products that claim to have medicinal or drug-
like/pharmaceutical benefits
Nutraceuticals
− Intersection between healthcare and nutrition
− A food or beverage that provides medical or health benefits,
including the prevention and/or treatment of a disease in a fashion
similar to pharmaceutical agents
− Also called “Functional Foods”
Nutricosmetics Defined
Evolution of Nutricosmetics
Market Dynamics
Ingredient Trends
Product Examples
Emerged as a segment of
nutraceuticals
First gained popularity in Japan
and Europe
Now trickling into U.S.
Dominated by beauty firms
− Few pharma and food
entrants
Nutricosmetics Defined
Evolution of Nutricosmetics
Market Dynamics
Ingredient Trends
Product Examples
100
CAGR:
CAGR:+6.2%
+6.2%
75
$ Billion retail
50
25
0
2003 2004 2005 2006 2007
Asia, 39%
All other, 2%
Latin America, 8%
Europe, 55%
United States, 3%
Japan, 41%
125
100
$ Billion retail
75
50
25
0
Europe U.S. Japan
Nutricosmetics
Skin care
Personal care
0 5 10
Change, %, 2007
Nutricosmetics Defined
Evolution of Nutricosmetics
Market Dynamics
Ingredient Trends
Product Examples
Contains: Protein
Nutricosmetics Defined
Evolution of Nutricosmetics
Market Dynamics
Ingredient Trends
Product Examples
Brand: Fuwarinka
Company: Kracie (formerly Kanebo
Products)
Geography: Japan
Form: Candies
Description: Fragrances your body with
soft candy (rose and lemon
varieties)
Key Contains hyaluronic acid,
Ingredients: vitamin C, hikatsu extract
Brand: Imedeen
Company: Ferrosan A/S
Geography: More than 70 countries, primarily
in Europe
Key benefit: Reduces fine lines and wrinkles
Form: Capsules
Description: Claims to improve skin elasticity,
hydration, and texture
Brand: Fracora
Company: Kyowa Group
Geography: Japan
Form: Solid bar (also comes in
liquid)
Description: Supplement including
collagen
Brand: Doctor.Gi
Company: Atlas
Geography: Japan
Form: Liquid
Description: “Total beauty support” Vitamin
B6 creates energy from
protein to maintain healthy
skin and eyes
Key Hyaluronic acid, vitamin C,
Ingredients: collagen, coenzyme Q10,
hikatsu extract
Packaging: Glass bottle of 30 ml
Brand: Ex Marshmallow
Company: Cranes Child
Geography: Japan
Form: Marshmallow!
Description: Marshmallow with collagen
Brand: Kyupurun
Company: Lion
Geography: Japan
Form: Liquid
Description: “A beauty drink for soft and
supple skin” (grape flavor)
Brand: Medish
Company: Lion
Geography: Japan
Form: Tablets
Description: Supports the maintenance of
a healthy oral environment
Nutricosmetics Defined
Evolution of Nutricosmetics
Market Dynamics
Ingredient Trends
Product Examples
3
CAGR:
CAGR:+11.2%
+11.2%
$ Billion retail
0
2007 2012
Differing cultures
Different legislation
Different commercial climates
Awards
True novelty
− E.g., Imedeen Time Perfection
contains a powerful antioxidant
Active ingredients
− E.g., Lacto-lycopene in Innēov
Fermeté
Delivery systems
− E.g., Lipocap employed in Imedeen
Tan Optimizer offers optimum
encapsulation and protection of the
active ingredients
If you require additional information about the contents of this document or the Europe
services that Kline provides, please contact: ___________
Carrie Mellage
Director, Consumer Products
Middle East
Phone: +1-973-435-3412
E-mail: [email protected]
www.KlineGroup.com