Mil 1-Intro To Mil
Mil 1-Intro To Mil
Mil 1-Intro To Mil
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Author: Development
Marilou team of the module
L. Lora
Reviewers: Therese Mae C. Maandig
Author: Marilou L. Lora
Arian M. Edullantes
Editors: Abihail L. Gimena
Illustrator:
Reviewers: Therese Mae C. JayMaandig
Michael A. Calipusan
Arian M. Edullantes
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Abihail L. Gimena
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Chairperson: Jay Michael A.Dr.Calipusan
Arturo B. Bayocot, CESO III
Regional Director
Co-Chairpersons:
Management Team: Dr. Victor G. De Gracia Jr., CESO V
Asst. Regional Director
Himaya B. Sinatao
Mala Epra B. Magnaong
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CES, CLMD
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Regional ADM Coordinator
Elson C. Jamero
EPS-Designate-TLE
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What I Know..................................................................................................................................III
Lesson 1:
Introduction to Media and Information Literacy.......................1
What I Need to Know...........................................................................................1
What’s New: Different Kinds of Media...............................................................2
What Is It...............................................................................................................3
What’s More: Identification of the Use of Media...............................................3
What Is It: Definition of Terms............................................................................4
What’s More: Case Analysis...............................................................................5
What’s New: Inventory of Media Habit, Lifestyle and Preferences................6
What I Have Learned: Synthesizing your Learning.........................................7
What I Can Do: Online Browsing of Satirical Sites..........................................8
Lesson 2:
Information Literacy....................................................................9
What’s In................................................................................................................9
What I Need to Know...........................................................................................9
What’s New: Situational Simulation.................................................................10
What Is It: Stages/ Elements of Information Literacy....................................10
What’s More: Social Media Scenario..............................................................11
What I Have Learned: Information Ethics.......................................................12
What I Can Do: Detecting Fake News Online................................................13
Summary......................................................................................................................................14
Assessment: (Post-Test)............................................................................................................15
Key to Answers............................................................................................................................16
References...................................................................................................................................20
What This Module is About
Welcome to the 21st Century Society!
We live in a world where the quality of information we receive largely determines
our choices and ensuing actions, including our capacity to enjoy fundamental freedoms and
the ability for self-determination and development. Driven by technological improvements in
telecommunications, there is also a proliferation of media and other information providers
through which vast amounts of information and knowledge are accessed and shared by
citizens (Karklins, J., UNESCO).
This Module is an introductory part for the subject in Media and Information Literacy,
which will pave the way towards more meaningful discussions and interactions. This is
aimed in introducing the concept of Media and Information Literacy to Senior High School
learners, as solid ground for college readiness. Basic concepts and terminologies will be
presented as we go along the module.
Together, let us scan the next few pages of this module in order for us to be fully
equipped and to be media and information literate individual. There are several standard
symbols (icons) used as you go about in the completion of this module. For instance, a hand
cupped with a sprout represents an activity that introduces you to a new lesson or concept.
This is reinforced with the magnifying glass icon that discusses the activity as a part of the
lesson, enabling you to discover and understand the totality of the lesson. Highlighting each
lesson is your application of learning, an activity that shall transfer the skills and knowledge
gained into your real life situations, symbolized with a nut and wrench tandem.
This module contains varied activities that can help you as a Senior High School
student to not just be an information literate individual, but a creative and critical thinker as
well as responsible user and competent producer of media and information.
The following are the lessons contained in this module:
1. Introduction to Media and Information Literacy;
2. Information Literacy.
I
How to Learn from this Module
To achieve the objectives cited above, you are to do the following:
• Take your time reading the lessons carefully.
• Follow the directions and/or instructions in the activities and exercises diligently.
• Answer all the given tests and exercises.
Multiple Choice. Select the letter of the best answer from among the given choices.
1. This type of literacy identifies what the information is for, where to find it, and how to
evaluate it.
A. Media Literacy B. Information Literacy
C. Technology Literacy D. All of the Above
2. The medium of communication that requires face to face interaction using one’s voice
as the tool to deliver the message.
A. Digital/ Interactive Communication B. Conversation
C. Public Speaking D. Digital Art
The picture above depicts how each individual communicate at different levels, at
different forms. Each one of us has a personal concept of communication. Communication
is broadly defined as the imparting and exchanging of information or news (Retrieved from
https://www.merriam-webster.com/dictionary/communication on October 31, 2018).
1
In order to communicate, we use different medium of communication to carry out the
message we want to convey. There are various outlets that we can use in order to deliver
our message. Few of the examples are listed below.
What’s New
As you may have written from the list above, Media is commonly synonymous with
technology. So, what is Media anyway?
Media refers to various channels of communication between a person or persons
and their intended audience. Television, radio, newspapers and the internet are different
types of Media. One of the oldest forms of media is print. Thanks to the ever changing
technology, our exposure to media is almost nonstop. Media shapes our perceptions of what
is real. It surrounds us in the forms of billboards, signage, and even the clothes you wear.
We have radio, television, computers, and smartphones. We have the internet, online video
channels, and all sorts of social media. So stop and look around, media is everywhere, and
it’s not going away anytime soon. Learn about it, understand it, so that you may be media-
smart. (YouTube Channel MediaSmarts retrieved from https://www.youtube.com/watch?
v=bBP_kswrtrw)
Simply put, media are the things or gadgets that we use in order to convey the details
of the information that we want to impart or communicate to people, and the society in
general. Example, if you want to notify your classmate of a meeting organized by a club you
joined, how will you go about communicating the information? Will you send text messages
through your cellular phone? Or maybe send a private message through social media? Or
write it down on a paper, and hang it on visible places around the campus? Whichever way,
you must use a medium to communicate the information. Hence, communication and media
are directly interrelated, such that media serves as a platform by which one can meaningfully
express and communicate oneself.
Furthermore, a specific media (thing/ gadget) can either be a Source of Information,
a Medium of Communication, or both. A media is considered a source of information if the
use of the media provides knowledge and information about something, while a media used
as a channel to convey information is considered a medium of communication. A media can
also be simultaneously used both as a source and a medium of information. To give you
more of this concept, you may answer the activity below.
What’s More
From the example done for you, a Cellular Mobile Phone with simple call and text
features is an example of a medium of communication, because it allows you to
communicate and reach out to others. However, Smart Phones which are types of mobile
phones having the multi-purpose features of communication, multimedia functionality,
wireless communication like Bluetooth and wi-fi, is an example of both a source of
information and a medium of communication. Needless to say, a smart phone can be used
as a medium to communicate to other people from across the globe, and if loaded with
cellular data, can surf the internet hence, a potential source of information.
Now that we have discussed the interrelationship of media and communication, we
will examine the different concepts that will be used in this subject. We will build your
definition on the following key concepts, as referenced from the Teaching Guide of Media
and Information Literacy formulated by the CHED in collaboration with the Philippine Normal
University:
What’s New
1. From your own point of view, make a list that describes a person who is literate in
media and information. Write down at least five (5) characteristics.
a.
b.
c.
d.
e.
2. Of the list that you have enumerated in your Weekly Online Activities Log, which
media provider did you spend the most time? And what role does this media provider
play in your life as a SHS student?
3. Looking at the total number of hours you have spent on online activities per week, do
you think the figure is essential for your to be able to be media and information
literate individual?
What I Can Do
The picture above shows a sample of fake news headlines lifted from https://
adobochronicles.com/2015/06/08/china-lays-claim-over-manilas-chinatown/, one of the
satirical websites circulating online. As a media and information literate individual, how will
you respond to this kind of information? Formulate the actions you will take by outlining it on
the table below.
The questions outlined above are some of the few questions that comes into mind
when we talk about Information Literacy, which was introduced in the earlier part of this
module. Before we go further, answer the first activity of the lesson.
What’s New
What Is It
Now, given the above questions which you have personally chosen, it is important to
understand the need to acquire this information that you have asked from the mayor of the
city. These questions are actually a result of you trying to go through the process towards
becoming an information literate individual.
As a review, we already discussed what Information Literacy is. It is defined as the
ability to recognize when information is needed, and to locate, evaluate, and effectively
communicate information in its various formats. Therefore, it is a set of individual
competencies needed to identify, evaluate and use information in the most ethical, efficient
and effective way across all domains, occupations and professions.
What’s More
Activity 2: Social Media Scenario you answer the following activity to enhance your
capacities in passing
You have seen the viral
video in social media about a senior
high school student bullying another
student within the school premises.
There had been so much concerns
circulating in the online world about
the identity of the parties involved,
one of which claims that the school is
playing favorites between the parties,
and favoring the bully in the video.
As an active social media user, you
want to exhibit your being a media
and information literate individual,
the following table below outlines the
task that you will have to take in
order to come up with an informative
post relative to the viral issue at
hand.
Let us move on further as
opinion as to the daily life situations
you are facing involving information
literacy as a Senior High student.
Information needs
(What information do you need?)
Sources of information
(Where will you get them?)
Access to the information
(How will you access them?)
Evaluate information
(How will you check the quality
of information?)
Organize information
(How will you organize and
store them?)
Communicate information
How will you create
and communicate
them?)
What I Have Learned
Criteria 3 2 1
The author was able The author was able The author was not
to clearly ascertain to partially ascertain able to ascertain
specific information specific information specific information
needs, including the needs, including the needs, including the
Treatment of
details needed for details needed for details needed for
Information
sound judgment, sound judgment, sound judgment,
considering the considering the considering the
elements/ stages of elements/ stages of elements/ stages of
Information Literacy Information Literacy Information Literacy
The author exhibited The author exhibited The author exhibited
Sentence
excellent command fair command of the poor command of the
Structure,
of the language, language, its general language, its general
Grammar,
its general usage, usage, mechanics usage, mechanics and
Mechanics, and
Spelling mechanics and and spelling spelling
spelling
1. You are researching on an assignment in your subject in Media and Information
Literacy. You came along an article online that amazingly can answer the research
assignment perfectly well. You copy and pasted it into one great essay, complete with
pictures and other visuals. You did not cite your references in order to impress your
perfectionist and strict teacher.
2. A family friend, who also happens to be your classmate in one of your classes was
diagnosed with an incurable illness. Your close family ties enabled you to know the
status of her health, including its severity, and asked you to refrain from spilling out
the information outside of your family circle. In order to help her with her absences
and academic standing, you told your class adviser about her health status.
3. You are living in a peaceful community within your barangay where everyone
practically knows everyone. Lately, there have been rumors circulating around the
neighborhood that one of your friends is into illegal drugs. Upon investigation and
personal interview, you found out that he is actually using marijuana because of an
emotional problem within his family. You decided to help him by enlisting the help of
psychologists and authorities in order to help him rehabilitate and cope with the
problem. True enough, he was sent to a rehabilitation center in order to undergo
debriefing. The news spread like wildfire within the neighborhood and soon, his
family’s problems was then discussed out in the open. Your friend’s family have
branded you a traitor for helping the “arrest” of your friend and ultimately revealing
their problems to the entire neighborhood.
What I Can Do
Tip: Look for the About Us page of the website in order to know what it does
Summary
1. Communication is broadly defined as the imparting and exchanging of information.
2. There are different communication mediums, common examples are Conversation,
Public Speaking, Documents/ Letters/ Mails, Visual Art, Physical Medium, Digital/
Interactive. Each one of these mediums works differently in conveying messages and
information, but with the main purpose of communicating information to others.
3. Literacy is the ability to identify, understand, interpret, create, communicate and
compute, using printed and written materials associated with varying contexts.
Literacy involves a continuum of learning, wherein individuals are able to achieve
their goals, develop their knowledge and potential, and participate fully in their
community and wider society.
4. Media are the physical objects used to communicate with or the mass communication
through physical objects such as radio, television, computers, film, etc. It also refers
to any physical object used to communicate messages.
5. Media Literacy is the ability to access, analyze, evaluate, and create media in a
variety of forms. It aims to empower citizens by providing them with the competencies
(knowledge and skills) necessary to engage with traditional media and new
technologies.
6. Information- A broad term that covers processed data, knowledge derived from
study, experience, instruction, signals or symbols.
7. Information Literacy- The ability to recognize when information is needed, and to
locate, evaluate, and effectively communicate information in its various formats.
8. Technology (Digital) Literacy- The ability of an individual, either working
independently or with others, to responsibly, appropriately, and effectively use
technological tools. Using these tools an individual can access, manage, integrate,
evaluate, create and communicate information.
9. Media and Information Literacy- The skills and competencies that allow individuals
to engage with media and other information providers effectively, as well as develop
critical thinking and life-long learning skills to socialize and become active citizens.
10. The Stages/ Elements of Information Literacy are:
Stage 1- Identifying/ recognizing information needs
Stage 2- Determining sources of information
Stage 3- Citing or searching for information
Stage 4- Analyzing and evaluating the quality of information
Stage 5- Organizing, storing or archiving information
Stage 6- Using information in an ethical, efficient and effective way
Stage 7- Creating and communicating new knowledge
11. The Stages/ Elements of Information Literacy are divided into stages as to one
cannot proceed with the next step, unless the initial step is not satisfied. It can also be
considered elements, because each one must be exhibited in an individual if we are
to consider one an information literate.
Assessment: (Post-Test)
Multiple Choice. Answer the question that follows. Choose the best answer from
among the given choices.
1. This type of literacy identifies what the information is for, where to find it, and how to
evaluate it.
A. Media Literacy B. Information Literacy
C. Technology Literacy D. All of the Above
2. The medium of communication that requires face to face interaction using one’s voice
as the tool to deliver the message.
A. Digital/ Interactive Communication B. Conversation
C. Public Speaking D. Digital Art
3. The following are possible sources of information, EXCEPT:
A. Newspaper B. Television
C. Printer D. Smartphones
4. Which of the following is an example of technology used as a medium of
communication?
A. Newspaper B. Television
C. Laptop computers D. Smartphones
5. An information literate person should first understand the situation or problem to
figure out the what specific type of information he or she needed.
A. True B. False
C. Maybe D. Neither True or False
6. It is defined as the as the imparting and exchanging of information or news.
A. Communication B. Public Speaking
C. Media D. Information Sources
7. Physical things such as tarpaulin billboards, posters, in-package information
contained in product packaging are example of what medium of communication?
A. Visual Art B. Physical Medium
C. Digital/ Interactive D. Documents/ Letters
8. This refers to various channels of communication between a person or persons and
their intended audience.
A. Communication B. Public Speaking
C. Media D. Information Sources
9. This is considered the oldest form of Media
A. Print B. Visual Art
C. Physical Medium D. Digital/ Interactive
10. It is the ability of an individual, either working independently or with others, to
responsibly, appropriately, and effectively use technological tools.
A. Media Literacy B. Information Literacy
C. Technology Literacy D. All of the Above
Lesson 1
Activity 1: Different Kinds of Media
Media Used
1. Cellular Mobile Phones
2. Laptop/ Desktop Computers
3. Radio
4. Billboard ads/ announcements/ tarpaulin signages
5. Movies
6. Newspape
r 7.Television
8. Digital Cameras
9. Digital Light Processing Projector/
Overhead Projector
10. Letters
1. B
2. B
3. C
4. D
5. A
6. A
7. B
8. C
9. A
10. C
Lesson 1
Activity 2: Identification of the Uses of Media
Media Used Use of Media
Cellular Mobile Phones Medium of Communication
Laptop/ Desktop Computers Both
Radio (A) Source of Information
Billboard ads/ announcements/ tarpaulin signages
Movies
Newspaper 7.Television Source of Information
Digital Cameras Medium of Communication
Digital Light Processing Projector/ Overhead Projector (A) Source of Information
Letters (C) Both
(B) Medium of Communication
Both
Lesson 1
Activity 3: Case Analysis
Situation Literacy
Ashley, a Grade 11 student of Gintong Tubig Senior
High School is proficient in using her i7 processor laptop
Technology (Digital)
with so much ease and comfort. In fact, she is accus-
Literacy
tomed to use it to create powerful PowerPoint presenta-
tions during graded class reporting.
In order to add related literature to his Practical Re-
search project, Donnie accesses Google Scholar, and
Information Literacy
reads through various journals and studies that may
help him in his research.
One of the Performance Task for the Midterms of the
Grade 11 Jenner class of Mabuhay Senior High School
is to create a short film highlighting their advocacy on Media Literacy
Human Trafficking. The class used the Quik ™ app to
edit their video.
The Grade 12- Patience class of Ms. Apolonio have
registered themselves to an online portal called Edmo-
do, in order to connect themselves periodically, share Media Literacy
assignments, and even collaboratively work on a proj-
ect, without meeting face to face.
Sybil constantly purchases load credits for her mobile
Technology (Digital)
phone in order to send emails and messages to her
Literacy
teacher in Media and Information Literacy.
As part of the various social media activities of David, a
Grade 12 HUMSS student, he periodically shares news Media and Information
bits from credible online sources, then tag his friends Literacy
who may be interested with the information.
Mr. Dingal requires his Grade 11 students to
Technology (Digital)
prepare PowerPoint Presentation or other
Literacy
presentation tools when doing graded class
reporting.
In order to convey his stand on various social issues in-
volving his peers, Marla uses her Twitter and Facebook Media and Information
accounts to air her sentiments and opinions. Literacy
Lesson 1
Activity 4: Inventory of Media Habits, Lifestyle and Preferences Media Used
(Answers may vary, as this is a personal inventory. However, the learner must be able
to give the total number of hours per week expended for online activities.)
Lesson 1
Activity 5: Synthesizing your Learning
(Answers may vary, as this is a personal inventory.)
Lesson 2
Activity 1: Situational Simulation
(Possible answers only. Response may vary.)
1. What is your stand on the Reproductive Health Bill?
2. How do you address the need for more information advocacy on the Ecological
Solid Waste Management?
3. Where will this city be 4 years from now?
4. What is your leadership doing on the need for housing relocation of our urban
illegal settlers?
5. How do you alleviate traffic congestion in the city?
Lesson 2
Activity 2: Social Media Scenario (Possible answers)
Information needs The situation of the parties involved in the video, including but
(What information do you not limited to the bully, the victim, the school administrators, the
need?) classmates, the parents, and the first-hand witnesses
Sources of information
(Where will you get them?) News sites, First-hand Sources of Information
Access to the information Web Browsing, interview and or communicate intent to the
(How will you access them?) parties directly involved
Organize information
(How will you organize Recordings of interviews and other means of correspondence
and store them?)
Communicate information
(How will you create and Post on social media account, narratives, etc.
communicate them?)
Lesson 2
Activity 3: Information Ethics
(Answers may vary based on personal inclination. Ratings will be absed on the Rubrics
provided.)
Lesson 2
Activity 4: Detecting Fake News Online
(Students can search a host of other possible answers online. The answers below are just some of the websites.)
Wilson, C. et.al., “UNESCO Media and Information Literacy Curriculum for Teachers”,
ISBN 978-92-3-104198-3, 2011
Teaching Guide for SHS: Media and Information Literacy, CHED in collaboration with
the PNU Quezon City: 2016, electronic version.
https://www.academia.edu/39154647/
Teaching_Guide_for_Senior_High_School_MEDIA_AND_INFORMATION_
LITERACY_CORE_SUBJECT
“Think Before You Click: List of Pinoy fake news sites”, accessed last July 12, 2019,
https://www.gmanetwork.com/news/hashtag/content/382094/think-before-you-
click-list-of-pinoy-fake-news-sites/story/
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