HE 6 Week 5

Day 1
Packaging matters a lot when it comes to
selling your products. This is because
people weigh the quality of a product by
taking a good look at its packaging. If
packaging design makes a good first
impression on them, they are likely to buy
the product.
So, a label on the product is not just for providing
some details and legal information. More than
that, it helps people take a buying decision.
Packaging should work in tandem with the
product to create the best impact.
Make it clear what a particular product is
for and the brand information. It should
determine what sort of message the
product is sending to the consumer.
Packaging should be honest by
showcasing the item for what really is.
Purpose of Marketing Product
 
1. Advertise- Products are packaged to
send a message to people about the
product you are selling. The image or look
of your package will communicate to buyers
what kind of business you are running, how
much thought is put into your product, and
how careful you are with handling your
items. –
 2. Inform-Packaging allows you to
transmit information with the use of
labels. Labels tell how to use the product,
how to use it, where it was made, who
made it, and other information. –
3. Protection- A package protects your
product from being exposed to heat,
moisture, dust, and other things that can
cause damage. –
4. Convenience- some packages are
designed to make handling the products
more convenient. Some packages are
designed to make it easier for products to
be stacked on top of one another, and
others are designed to make it easier to
carry many products all at once.
Ways and Steps of Packaging the
Products
 
There are other uses of packaging, such
as proofing your product from tampering,
and ensuring that your product is an
authentic brand.
Semi-open box
This type of packaging allows you to
stack your products easily, while allowing
others to see what the product inside
looks like. This is ideal for household
linens that have different prints or texture,
so that customers can easily compare
them with each other without the need of
taking them out of the box.
The following steps are:
A. Use a square box.
B. Cut the top side and make a V-shape
design.
C. Wrap with a ribbon.
D. Fold the linen in creative way and
place it on the box.
See- through packaging
This type of packaging is simple and
effective at protecting your product from
moisture, dust, and other unwanted
elements. It also allows people to see the
whole product without taking it out of its
packaging. The following steps are:
A. Measure ½ meter of plastic
wrapper.
B. Fold in any shape you want.
C. Place the linen inside the
plastic wrapper in creative way.
D. Sealed or locked.
Rolled packaging
This packaging is very simple and easy to
prepare. It usually uses recycled paper
with printed information about your brand.
The paper is fastened together with clear
tape. The following steps are:
A. Cut recycled paper 2 inches width and
5 inches in length.
B. Roll the linen and wrap with the
recycled paper.
Taped packaging
This is also simple, straightforward, and
easy to prepare, but lacks presentation.
This usually used for wholesale
marketing where bulks of products are
bought. The following steps are:
A. Fold the linens in creative way.
B. Tape with packing tape or scotch tape.
Ribbon packaging
This is also another simple type of
packaging because of its minimal `cover.
The ribbon can be plain or printed, and
usually comes with a label information
about the product or the brand. The
following steps are:
A. Measure 1 meter ribbon.
B. Fold the linens in creative way.
C. Tie the ribbon around the folded linen.
Match column A to column B that
corresponds the correct answer. Write
the letter of correct answer on a separate
sheet of paper.
Make your own packages of table runner
by applying the different ways of
packaging the products for sale
creatively/artistically, by using locally
source of materials and labels packaged
product.
All your household linens are sewn and
ready to be disposed.
How will you market them in order to
attract customer?
Choose the letter of the best answer. Write your
answer on a separate
sheet of paper.
1. This type of packaging is simple and effective that
protects your product from
moisture, dust and other unwanted elements.
A. rolled packaging
B. taped packaging
C. semi-open box
D. see-through packaging
2. This is usually used for wholesale
marketing where bulks of products are
bought.
A. ribbon packaging
B. rolled packaging
C. taped packaging
D. semi-open box
3. This type of packaging allows to stack
products easily, while allowing others
to see what the product inside looks like.
A. taped packaging
B. semi-open box
C. rolled packaging
D. see-through packaging
4. Products are packaged to send a message
to people about the product you
are selling.
A. for protection
B. for advertising
C. for convenience
D. for informing
5. This is the purpose of packaging that
allows to transmit information with the
use of labels.
A. for advertising
B. for protection
C. for convenience
D. for informing
6. This is a purpose of packaging that
designed to make handling the products
more convenient.
A. for advertising
B. for protection
C. for convenience
D. for informing
7. This is a purpose of packaging that
protects the product from being exposed
to heat, moisture, dust, and other things that
can cause damage.
A. for advertising
B. for protection
C. for convenience
D. for informing
8. It tells how to use the product, where it
was made, who made it, and other
information.
A. product
B. label
C. texture
D. design
9. This packaging uses recycled paper with
printed information about the
product.
A. rolled packaging
B. see-through packaging
C. taped packaging
D. ribbon packaging
10. This type of simple packaging uses
minimal cover with a label and
information about the product or the brand.
A. ribbon packaging
B. semi-open box
C. rolled packaging
D. see-through packaging
Perform the following ways to package a
household linen using the following
materials.
Materials: 5 pieces table runner, shoe
box, ribbon, packing tape, plastic cover
and recycled paper
Procedure:
1. Prepare all the materials needed and
make your package using the different
ways of packaging creatively.
2. Observed carefully the proper
packaging of your product.
3. Evaluate your finished product based
on the performance assessment criteria
given below.
Day 2
What is the purpose in
marketing the product?
Complete each sentence below. Fill in the
blank with correct answer. Write your
answer on a separate sheet of paper.
1. Packaging should be _________ by
showcasing the item for what really the
product shown.
2. The ways of packaging the products
are____________, ____________,
_________, ___________, __________.
3. The common purpose of packaging is
for ____________ that products are
packed to send message to people about
the product you are selling.
4. Labels tell how to use the product,
___________, ____________, and for
other information
5. A package protects your product from
being exposed to __________,
________, _________, and other things
that can cause damage.
Arrange sequence of sewing a table
runner by indicating its correct order of
steps from 1-8. Write your answer on a
separate sheet of paper.
___________ Check its parts and
remove hanging threads.
___________ Lay the drafted pattern on
the fabric.
___________ Sew the hemline all around
the fabric by hand.
___________ Press.
___________ From the edges of the
pattern, mark the fabric with ½-inch
___________ Cut the fabric.
___________ Baste the hem, fold the ½
inch allowance inward.
___________ Pin the pattern on the fabric
to keep in place.
Read each statement carefully. Identify and
choose the answer in the box. Write
your answer on a separate sheet of paper.
1. This type of packaging allows you to stack
your products easily, while allowing
others to see what the product inside looks
like.
2. It is a strategy that will help to identify the
ways and create more sales.
3. This type of packaging uses recycled paper
with printed information.
4. This type of packaging is usually used for
wholesale marketing where bulks of
products are bought.
5. It is a purpose of packaging that the
products are packaged to send message
to people about the product you are selling.
6. This is a simple type of packaging because
of its minimal cover.
7. It is a purpose of packaging that are
designed to make handling the products
more convenient.
8. This packaging allows people to see the
whole product without taking it out of
its packaging.
9. It is a purpose of packaging that tell how
to use the product, where it was
made, who made it, and other information.
10. It is a purpose of packaging that protects
your product from being exposed to
heat, moisture, dust, and other things that
can cause damage.
Day 3
1. What are the ways of packaging the
household linens?
2. What are some of the common
purpose of packaging the products?
3. What are some important factors to
consider in order to market the household
linens in varied/creative way?
Nina is a young entrepreneur. She is
selling any kind of item to augment her
income. Selling a pre -loved item is her
favorite because, she loves posting and
doing the live selling through social
media.
1. Who is the entrepreneur?
2. What item she is selling?
3. What is her favorite item to sell?
4. In what way does Nina sell her item to
attract the buyer?
New technology has prompted most
business to engage in its use especially in
terms of fast-paced selling or promoting
products. As a computer has become a
tool for every business and home, most of
the entrepreneur engages the buyers
through the use of internet marketing. The
following ways can be used to advertise
your linen products using technology.
Technology in Product Advertising
 
1. E-mail marketing.
Advertising using an e-mail is a method
that you should take advantage of you
may send marketing- oriented information
using e-mail to get the attention of the
people about your new linen products.
2. Blogging.
This is an online journal where you can record
your thoughts on various topics that you want
to talk about. Having a blog in your business
enables you to share what you are an expert in
good at. You may create blog posts advertising
your linen products with the aim of attracting
readers to eventually become your clients. You
may also add post on some tutorials on
cleaning linens or offer promotional giveaways
to create a network of repeat clients.
3. Social media.
This method can be time consuming but
promoting your business through social
medias part of your marketing strategy
will help give you reach more contacts or
potential customers. Consider the
schedule and find a way to do it every
day to promote your product.
4. Vlogging.
The activity or practice of posting short
videos to maintain a vlog. It is a great
way to reach a wider audience and can
even drive new visitors or prospect
buyers to your site
5. Print.
A method of printing a product logo,
brand name, and information are
published in magazines, newspapers,
brochures or flyers.
6. Networking.
One way of advertising a product is
networking. It is the action or process of
interacting with others to exchange
information and develop professional or
social contacts.
 
All these methods add a new aspect in
advertising and selling household linen
products. They have given milestone in
the world of advertising. Such as
Facebook, Facebook Messenger, Twitter,
Instagram etc.
Read the statements and check the box
that corresponds to the description.
How to use technology in advertising
product?
Technologies used in advertising product
are _________, _________,
__________, _________, _________,
__________. It helps the entrepreneur to
promote their business and to develop
their knowledge in managing a business.
Show that you learned something by
doing this activity. Using the computer,
create an advertisement about table
runner. Rate yourself using the rubric.
I. Instructions: Select a computer
software MS Word, Publisher, Power
Point, Photoshop, etc. to create an
effective advertisement to sell the
product- “Table Runner”. Use appropriate
images that can capture the attention of
your target customers.
 
II. Procedure:
1. Plan out your effective design to be
used in your advertisement.
2. Set up your computer.
3. Open your preferred program.
4. Search for materials to be used in your
advertisement (animation, pictures,
background design, etc.)
5. Start designing and encoding your
data gathered.
6. Finalize your advertisement by
revising and editing.
7. Print out your output for evaluation
based on the given criteria.
Discover your skill in advertising!
 
Make a jingle in advertising your “ukay-
ukay “business. Rate yourself using the
rubric below.
Day 4
Encircle the words related to advertising
in the puzzle, it can be diagonal,
horizontal and vertical. Write your answer
on a separate sheet of paper.
Choose the letter of the best answer. Write
your answer on a separate sheet of paper.
1. It is a system for transmitting message
electronically.
A. e-mail
B. blogging
C. networking
D. playing
2. It is an online journal where you can record
thoughts on varied topics you
want to talk about.
A. selling
B. e-mail
C. blogging
D. writing
3. It is an effective way of advertising but
time consuming in promoting your
business.
A. blogging
B. e-mail
C. social media
D. vlogging
4. It is a blog that contains video material.
A. internet
B. vlogging
C. print
D. you tube
5. This is a type of technology printed on
paper.
A. print
B. e-mail
C. facebook
D. twitter
6. It is the action or process of interacting
with others to exchange information
and develop professional or social contacts.
A. e-mail marketing
B. television
C. print
D. net working
7. Which of the following is a method that
send marketing-oriented information
using e-mail to get the attention of the
people about your new linen products?
A. blogging
B. you tube
C. e-mail
D. television
8. It is a type of social media where you can
post, share, upload and like.
A. radio
B. print
C. facebook
D. television
9. It is a piece of equipment with a screen
that receives images and sounds.
A. print
B. television
C. vlogging
D. facebook
10.Which of the following is a form of
marketing and advertising strategy to
promote products which uses internet to
attract customers?
A. television
B. print
C. online ads
D. radio
Make a brochure in advertising a new cell
phone using MS paint application.
Day 5
SUMMATIVE TEST